Period
to 26 July 2017

The median contractor rate for a Digital Marketing Manager was £288 per day in advertised job vacancies during the 6 months to 26 July 2017.

The first table below provides contractor rate benchmarking and summary statistics including a comparison to same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Digital Marketing Manager
UK
6 months to
26 Jul 2017
Same period 2016 Same period 2015
Rank 814 871 861
Rank change year-on-year +57 -10 -36
Contract jobs requiring a Digital Marketing Manager 30 31 39
As % of all contract IT jobs advertised in the UK 0.032% 0.028% 0.035%
As % of the Job Titles category 0.033% 0.030% 0.036%
Number of daily rates quoted 17 23 30
UK median daily rate £288 £290 £375
Median daily rate % change year-on-year -0.86% -22.67% -
10th Percentile £217 £218 £246
90th Percentile £455 £400 £453
UK excluding London median daily rate £350 £308 £400
% change year-on-year +13.82% -23.13% +33.33%
Number of hourly rates quoted 2 0 0
UK median hourly rate £21.50 - -
UK excluding London median hourly rate £21.50 - -

The next table is for comparison with the above and includes summary statistics for all job roles in contract job vacancies. Most job vacancies include a discernible job title. As such, the figures in the first row provide an indication of the number of contract jobs in our overall sample.

Contract IT Job Roles
UK
Contract job vacancies with a job title containing a recognized job role 90298 104385 106998
As % of all contract IT job vacancies advertised in the UK 94.82% 95.01% 94.84%
Number of daily rates quoted 58587 67947 66244
UK median daily rate £430 £425 £400
Median daily rate % change year-on-year +1.18% +6.25% +1.01%
10th Percentile £263 £255 £233
90th Percentile £620 £600 £588
UK excluding London median daily rate £400 £388 £375
% change year-on-year +3.23% +3.33% +7.14%
Number of hourly rates quoted 2889 3090 4140
UK median hourly rate £18.50 £19.00 £17.50
Median hourly rate % change year-on-year -2.63% +8.57% +2.94%
10th Percentile £10.91 £10.40 £10.50
90th Percentile £49.60 £47.33 £45.00
UK excluding London median hourly rate £17.77 £19.00 £17.00
% change year-on-year -6.47% +11.76% +1.49%

Digital Marketing Manager
Job Vacancy Trend

Job postings that featured Digital Marketing Manager in the job title as a percentage of all IT jobs advertised.

Job vacancy trend for Digital Marketing Manager in the UK

Digital Marketing Manager
Contractor Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Digital Marketing Manager.

Contractor daily rate trend for Digital Marketing Manager in the UK

Digital Marketing Manager
Contractor Daily Rate Histogram

The daily rate distribution of IT jobs citing Digital Marketing Manager over the 6 months to 26 July 2017.

Contractor daily rate histogram for Digital Marketing Manager in the UK

Digital Marketing Manager
Top 12 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing Manager within the UK over the 6 months to 26 July 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +51 28 £288 -0.86% 11
UK excluding London +69 16 £350 +13.82% 5
London +19 14 £288 - 6
South East +49 6 £355 +1.43% 2
North West - 3 £250 -
North of England - 3 £250 - 1
Midlands +35 2 £475 +115.91% 2
West Midlands - 2 £475 - 1
East of England - 2 £388 -
Scotland +38 1 £150 -45.45%
South West +6 1 - -
Wales - 1 £400 -

Digital Marketing Manager Skill Set
Top 30 Co-occurring IT Skills

For the 6 months to 26 July 2017, Digital Marketing Manager contract jobs required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads featuring Digital Marketing Manager in the job title.

1 30 (100.00%) Marketing
2 23 (76.67%) Digital Marketing
3 12 (40.00%) Analytics
4 10 (33.33%) Project Management
5 8 (26.67%) E-Commerce
5 8 (26.67%) Finance
6 7 (23.33%) CRM
6 7 (23.33%) SEO
6 7 (23.33%) Social Media
7 5 (16.67%) Pay per click
7 5 (16.67%) Agile Software Development
7 5 (16.67%) Adobe
8 4 (13.33%) B2B
8 4 (13.33%) B2C
8 4 (13.33%) Advertising
8 4 (13.33%) Degree
8 4 (13.33%) Waterfall
8 4 (13.33%) Brand Management
8 4 (13.33%) Marketing Strategy
9 3 (10.00%) Hudson
9 3 (10.00%) User Experience
9 3 (10.00%) Analytical Skills
9 3 (10.00%) Adobe Experience Manager
9 3 (10.00%) Brand Awareness
9 3 (10.00%) Lead Generation
9 3 (10.00%) Stakeholder Management
9 3 (10.00%) CMS
9 3 (10.00%) Web Design
9 3 (10.00%) Retail
9 3 (10.00%) Content Management

Digital Marketing Manager Skill Set
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (10.00%) Adobe Experience Manager
1 3 (10.00%) CMS
Applications
1 3 (10.00%) Microsoft Excel
1 3 (10.00%) Microsoft PowerPoint
2 1 (3.33%) Adobe Creative Suite
2 1 (3.33%) Microsoft Office
2 1 (3.33%) Microsoft Project
Cloud Services
1 2 (6.67%) Google Analytics
2 1 (3.33%) Adobe Analytics
2 1 (3.33%) AdWords
2 1 (3.33%) SaaS
2 1 (3.33%) Veeva
Communications & Networking
1 1 (3.33%) Internet
1 1 (3.33%) Intranet
Database & Business Intelligence
1 1 (3.33%) Big Data
Development Applications
1 3 (10.00%) Hudson
General
1 30 (100.00%) Marketing
2 8 (26.67%) Finance
3 4 (13.33%) Advertising
4 3 (10.00%) Brand Awareness
4 3 (10.00%) Retail
5 2 (6.67%) Danish Language
5 2 (6.67%) French Language
5 2 (6.67%) German Language
5 2 (6.67%) Legal
5 2 (6.67%) Mandarin Language
5 2 (6.67%) Multimedia
5 2 (6.67%) Publishing
5 2 (6.67%) Thai Language
6 1 (3.33%) Dutch Language
6 1 (3.33%) Financial Institution
6 1 (3.33%) Pharmaceutical
6 1 (3.33%) Telecoms
Miscellaneous
1 7 (23.33%) Social Media
2 3 (10.00%) Analytical Skills
2 3 (10.00%) User Experience
3 2 (6.67%) Mobile App
4 1 (3.33%) Animation
4 1 (3.33%) Blog
4 1 (3.33%) Digital Media
4 1 (3.33%) Graphic Design
4 1 (3.33%) Management Information System
4 1 (3.33%) Photography
4 1 (3.33%) Virtual Team
Operating Systems
1 1 (3.33%) Mac OS X
Processes & Methodologies
1 23 (76.67%) Digital Marketing
2 12 (40.00%) Analytics
3 10 (33.33%) Project Management
4 8 (26.67%) E-Commerce
5 7 (23.33%) CRM
5 7 (23.33%) SEO
6 5 (16.67%) Agile Software Development
6 5 (16.67%) Pay per click
7 4 (13.33%) B2B
7 4 (13.33%) B2C
7 4 (13.33%) Brand Management
7 4 (13.33%) Marketing Strategy
7 4 (13.33%) Waterfall
8 3 (10.00%) Content Management
8 3 (10.00%) Lead Generation
8 3 (10.00%) PRINCE2
8 3 (10.00%) Stakeholder Management
8 3 (10.00%) Web Analytics
8 3 (10.00%) Web Design
9 2 (6.67%) Data Protection
Qualifications
1 4 (13.33%) Degree
Quality Assurance & Compliance
1 1 (3.33%) Disclosure Scotland
1 1 (3.33%) QA
Vendors
1 5 (16.67%) Adobe
2 2 (6.67%) Google
2 2 (6.67%) Microsoft
2 2 (6.67%) Salesforce.com
3 1 (3.33%) Facebook
3 1 (3.33%) Omniture
3 1 (3.33%) Twitter
London
Elevate Direct
Rate: From £250 to £300 per day
Posted: 9 hours ago
Brighton
Interquest - Korus Group - Chester
Rate: £200 - £220 per day
Posted: 5 days ago