Period
to 21 November 2017

The following table provides summary statistics for contract job vacancies advertised in Yorkshire with a requirement for Customer Insight skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Customer Insight over the 6 months to 21 November 2017 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Customer Insight
England > Yorkshire
6 months to
21 Nov 2017
Same period 2016 Same period 2015
Rank 170 172 208
Rank change year-on-year +2 +36 -45
Contract jobs citing Customer Insight 13 34 6
As % of all contract IT jobs advertised in Yorkshire 0.29% 0.63% 0.097%
As % of the Processes & Methodologies category 0.35% 0.75% 0.12%
Number of daily rates quoted 5 13 5
Yorkshire median daily rate £500 £425 £388
Median daily rate % change year-on-year +17.65% +9.68% -8.82%
10th Percentile £353 £315 £348
90th Percentile £547 £488 £503
England median daily rate £438 £425 £400
% change year-on-year +2.94% +6.25% -5.33%
Number of hourly rates quoted 1 0 0
Yorkshire median hourly rate £14.50 - -
England median hourly rate £15.67 £67.50 £28.50
% change year-on-year -76.79% +136.84% +72.78%

Customer Insight is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Yorkshire with a requirement for process or methodology skills.

All Process and Methodology Skills
Yorkshire
Contract vacancies with a requirement for process or methodology skills 3706 4538 5120
As % of all contract IT jobs advertised in Yorkshire 83.36% 84.08% 83.20%
Number of daily rates quoted 2462 2955 3510
Yorkshire median daily rate £400 £400 £375
Median daily rate % change year-on-year - +6.67% +7.14%
10th Percentile £261 £263 £260
90th Percentile £550 £550 £535
England median daily rate £450 £425 £423
% change year-on-year +5.88% +0.47% +5.75%
Number of hourly rates quoted 97 130 179
Yorkshire median hourly rate £16.00 £14.81 £14.50
Median hourly rate % change year-on-year +8.05% +2.12% -
10th Percentile £9.81 £10.98 £9.25
90th Percentile £40.00 £42.63 £34.41
England median hourly rate £23.75 £24.42 £22.50
% change year-on-year -2.74% +8.53% +18.42%

Customer Insight
Job Vacancy Trend in Yorkshire

Job postings citing Customer Insight as a percentage of all IT jobs advertised in Yorkshire.

Job vacancy trend for Customer Insight in Yorkshire

Customer Insight
Contractor Daily Rate Trend in Yorkshire

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Customer Insight in Yorkshire.

Contractor daily rate trend for Customer Insight in Yorkshire

Customer Insight
Contractor Daily Rate Histogram in Yorkshire

The daily rate distribution of IT jobs citing Customer Insight in Yorkshire over the 6 months to 21 November 2017.

Contractor daily rate histogram for Customer Insight in Yorkshire

Customer Insight
Contract Job Locations in Yorkshire

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Customer Insight within the Yorkshire region over the 6 months to 21 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Yorkshire 0 13 £500 +17.65% 2
Customer Insight
England

For the 6 months to 21 November 2017, IT contractor jobs citing Customer Insight also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Yorkshire region with a requirement for Customer Insight.

1 7 (53.85%) Qualitative Research
1 7 (53.85%) Quantitative Research
2 6 (46.15%) Ethnography
2 6 (46.15%) Guerrilla Research
2 6 (46.15%) Usability Testing
2 6 (46.15%) Market Research
3 5 (38.46%) Marketing
3 5 (38.46%) Degree
3 5 (38.46%) Human Factors
3 5 (38.46%) CRM
3 5 (38.46%) Finance
3 5 (38.46%) Agile Software Development
3 5 (38.46%) Retail
3 5 (38.46%) Service Design
3 5 (38.46%) User Experience
4 4 (30.77%) Actionable Insight
4 4 (30.77%) Marketing Strategy
4 4 (30.77%) Big Data
4 4 (30.77%) Online Marketing
5 3 (23.08%) Psychology
5 3 (23.08%) Analytical Skills
5 3 (23.08%) Actionable Customer Insight
6 2 (15.38%) Creative Thinking
6 2 (15.38%) Cognitive Psychology
6 2 (15.38%) Scrum
6 2 (15.38%) Analytics
6 2 (15.38%) User Stories
6 2 (15.38%) Microsoft
7 1 (7.69%) SPSS
7 1 (7.69%) Project Management

Customer Insight
Co-occurring IT Skills in Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (7.69%) SAS
Applications
1 1 (7.69%) Microsoft Excel
1 1 (7.69%) Microsoft PowerPoint
1 1 (7.69%) SPSS
1 1 (7.69%) Stata
Business Applications
1 1 (7.69%) Dynamics AX
1 1 (7.69%) Dynamics CRM
Communications & Networking
1 1 (7.69%) SMS
Database & Business Intelligence
1 4 (30.77%) Big Data
General
1 5 (38.46%) Finance
1 5 (38.46%) Marketing
1 5 (38.46%) Retail
2 1 (7.69%) Automotive
Job Titles
1 5 (38.46%) User Researcher
2 2 (15.38%) Marketing Manager
2 2 (15.38%) User Experience Researcher
3 1 (7.69%) Analyst
3 1 (7.69%) Business Analyst
3 1 (7.69%) Consultant
3 1 (7.69%) CRM Analyst
3 1 (7.69%) CRM Business Analyst
3 1 (7.69%) Customer Executive
3 1 (7.69%) Data Consultant
3 1 (7.69%) Digital User Researcher
3 1 (7.69%) Dynamics CRM Business Analyst
3 1 (7.69%) Head of Marketing
3 1 (7.69%) Insight Executive
3 1 (7.69%) Marketing Consultant
3 1 (7.69%) Marketing Strategy Consultant
3 1 (7.69%) Strategy Consultant
Miscellaneous
1 5 (38.46%) User Experience
2 3 (23.08%) Analytical Skills
Processes & Methodologies
1 7 (53.85%) Qualitative Research
1 7 (53.85%) Quantitative Research
2 6 (46.15%) Ethnography
2 6 (46.15%) Guerrilla Research
2 6 (46.15%) Market Research
2 6 (46.15%) Usability Testing
3 5 (38.46%) Agile Software Development
3 5 (38.46%) CRM
3 5 (38.46%) Human Factors
3 5 (38.46%) Service Design
4 4 (30.77%) Actionable Insight
4 4 (30.77%) Marketing Strategy
4 4 (30.77%) Online Marketing
5 3 (23.08%) Actionable Customer Insight
5 3 (23.08%) Psychology
6 2 (15.38%) Analytics
6 2 (15.38%) Cognitive Psychology
6 2 (15.38%) Creative Thinking
6 2 (15.38%) Scrum
6 2 (15.38%) User Stories
Qualifications
1 5 (38.46%) Degree
2 1 (7.69%) BPSS Clearance
Quality Assurance & Compliance
1 1 (7.69%) Disclosure Scotland
Vendors
1 2 (15.38%) Microsoft