The following table provides summary statistics for contract job vacancies advertised in Yorkshire with a requirement for Customer Insight skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Customer Insight over the 3 months to 22 June 2017 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Customer Insight
England / Yorkshire
3 months to
22 Jun 2017
Same period 2016 Same period 2015
Rank 106 126 138
Rank change year-on-year +20 +12  
Contract jobs citing Customer Insight 15 21 6
As % of all contract IT jobs advertised in Yorkshire 0.75% 0.75% 0.20%
As % of the Processes & Methodologies category 0.88% 0.87% 0.24%
Number of daily rates quoted 5 8 3
Median daily rate £300 £438 £388
Median daily rate % change year-on-year -31.42% +12.90%  
90% offered a daily rate of more than £234 £386 £378
10% offered a daily rate of more than £364 £475 £498
UK excluding London median daily rate £428 £400 £394
% change year-on-year +7.00% +1.58%  
Number of hourly rates quoted 1 0 0
Median hourly rate £14.50 - -
UK excluding London median hourly rate £14.50 - -

Customer Insight is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Yorkshire with a requirement for process and methodology skills.

Contract Process & Methodology Skills
Yorkshire
Contract job vacancies with a requirement for process and methodology skills 1697 2424 2474
As % of all contract IT job vacancies advertised in Yorkshire 84.34% 86.82% 84.18%
Number of daily rates quoted 1107 1697 1719
Median daily rate £410 £425 £370
Median daily rate % change year-on-year -3.52% +14.86%  
90% offered a daily rate of more than £300 £313 £275
10% offered a daily rate of more than £528 £570 £500
UK excluding London median daily rate £415 £400 £385
% change year-on-year +3.75% +3.89%  
Number of hourly rates quoted 49 36 55
Median hourly rate £15.93 £17.69 £15.39
Median hourly rate % change year-on-year -9.93% +14.92%  
90% offered a hourly rate of more than £9.16 £10.60 £10.50
10% offered a hourly rate of more than £28.27 £28.50 £45.00
UK excluding London median hourly rate £33.50 £28.50 £30.00
% change year-on-year +17.54% -5.00%  

Customer Insight
Job Vacancy Trend in Yorkshire

The job posting trend of jobs advertised in Yorkshire citing Customer Insight as a proportion of all contract or permanent IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Customer Insight in Yorkshire

Customer Insight
Contractor Daily Rate Trend in Yorkshire

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Customer Insight in Yorkshire.

Contractor daily rate trend for Customer Insight in Yorkshire

Customer Insight
Contractor Daily Rate Histogram in Yorkshire

The daily rate distribution of IT jobs citing Customer Insight in Yorkshire over the 3 months to 22 June 2017.

Contractor daily rate histogram for Customer Insight in Yorkshire

Customer Insight
Contract Job Locations in Yorkshire

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Customer Insight within the Yorkshire region over the 3 months to 22 June 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Yorkshire +15 14 £305 -30.28%
North Yorkshire - 1 £190 -
Customer Insight
England

For the 6 months to 22 June 2017, IT contractor jobs citing Customer Insight also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Yorkshire region with a requirement for Customer Insight.

1 28 (80.00%) Usability Testing
1 28 (80.00%) Guerrilla Research
2 26 (74.29%) Analytical Skills
3 25 (71.43%) Service Design
3 25 (71.43%) Actionable Customer Insight
3 25 (71.43%) Agile Software Development
4 24 (68.57%) Market Research
4 24 (68.57%) Qualitative Research
4 24 (68.57%) Quantitative Research
4 24 (68.57%) Ethnography
5 23 (65.71%) Human Factors
6 21 (60.00%) Degree
6 21 (60.00%) Psychology
7 20 (57.14%) Cognitive Psychology
8 19 (54.29%) User Experience
9 9 (25.71%) User Stories
10 7 (20.00%) Digital Transformation Programme
11 5 (14.29%) Analytics
11 5 (14.29%) Finance
12 4 (11.43%) Data Analytics
13 3 (8.57%) Scrum
14 2 (5.71%) NHS
14 2 (5.71%) Project Management
14 2 (5.71%) Stakeholder Engagement
14 2 (5.71%) Marketing
14 2 (5.71%) Coaching
15 1 (2.86%) Eye Tracking
15 1 (2.86%) Actionable Insight
15 1 (2.86%) Digital Marketing
15 1 (2.86%) Marketing Strategy

Customer Insight
Co-occurring IT Skills in Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (2.86%) SAS
Applications
1 1 (2.86%) Microsoft Excel
1 1 (2.86%) Microsoft PowerPoint
1 1 (2.86%) SPSS
1 1 (2.86%) Stata
General
1 5 (14.29%) Finance
2 2 (5.71%) Marketing
3 1 (2.86%) Legal
3 1 (2.86%) Retail
Job Titles
1 26 (74.29%) User Researcher
2 17 (48.57%) User Experience Researcher
3 4 (11.43%) Digital User Researcher
4 3 (8.57%) Analyst
5 2 (5.71%) Business Analyst
6 1 (2.86%) Business Data Analyst
6 1 (2.86%) Consultant
6 1 (2.86%) Customer Executive
6 1 (2.86%) Data Analyst
6 1 (2.86%) Insight Executive
6 1 (2.86%) Marketing Consultant
6 1 (2.86%) Project Manager
Miscellaneous
1 26 (74.29%) Analytical Skills
2 19 (54.29%) User Experience
3 2 (5.71%) NHS
Processes & Methodologies
1 28 (80.00%) Guerrilla Research
1 28 (80.00%) Usability Testing
2 25 (71.43%) Actionable Customer Insight
2 25 (71.43%) Agile Software Development
2 25 (71.43%) Service Design
3 24 (68.57%) Ethnography
3 24 (68.57%) Market Research
3 24 (68.57%) Qualitative Research
3 24 (68.57%) Quantitative Research
4 23 (65.71%) Human Factors
5 21 (60.00%) Psychology
6 20 (57.14%) Cognitive Psychology
7 9 (25.71%) User Stories
8 7 (20.00%) Digital Transformation Programme
9 5 (14.29%) Analytics
10 4 (11.43%) Data Analytics
11 3 (8.57%) Scrum
12 2 (5.71%) Coaching
12 2 (5.71%) Project Management
12 2 (5.71%) Stakeholder Engagement
Qualifications
1 21 (60.00%) Degree
Vendors
1 1 (2.86%) Microsoft