Period
to 14 July 2020

The following table provides summary statistics for contract job vacancies advertised in England with a requirement for Customer Insight skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Customer Insight over the 6 months to 14 July 2020 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Customer Insight
UK > England
6 months to
14 Jul 2020
Same period 2019 Same period 2018
Rank 464 598 661
Rank change year-on-year +134 +63 -104
Contract jobs citing Customer Insight 94 225 218
As % of all contract jobs advertised in England 0.26% 0.26% 0.23%
As % of the Processes & Methodologies category 0.31% 0.30% 0.26%
Number of daily rates quoted 59 140 132
Median daily rate £450 £475 £450
Median daily rate % change year-on-year -5.26% +5.56% -
10th Percentile £356 £363 £311
90th Percentile £550 £625 £575
UK median daily rate £450 £475 £435
% change year-on-year -5.26% +9.20% -3.33%
Number of hourly rates quoted 0 4 4
Median hourly rate - £47.50 £35.75
Median hourly rate % change year-on-year - +32.87% +146.55%
UK median hourly rate - £47.50 £35.75
% change year-on-year - +32.87% -48.75%

Customer Insight is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in England with a requirement for process or methodology skills.

All Process and Methodology Skills
England
Contract vacancies with a requirement for process or methodology skills 30,819 74,222 83,100
As % of all contract IT jobs advertised in England 86.23% 87.40% 87.07%
Number of daily rates quoted 19,718 49,433 55,214
Median daily rate £481 £475 £463
Median daily rate % change year-on-year +1.21% +2.70% +2.78%
10th Percentile £305 £306 £300
90th Percentile £675 £650 £638
UK median daily rate £475 £475 £450
% change year-on-year - +5.56% +2.27%
Number of hourly rates quoted 1,012 2,019 2,285
Median hourly rate £32.15 £25.00 £22.00
Median hourly rate % change year-on-year +28.58% +13.64% -12.00%
10th Percentile £12.75 £12.00 £11.25
90th Percentile £53.75 £53.00 £50.25
Median hourly rate £31.61 £25.00 £21.50
% change year-on-year +26.44% +16.28% -14.00%

Customer Insight
Job Vacancy Trend in England

Job postings citing Customer Insight as a proportion of all IT jobs advertised in England.

Job vacancy trend for Customer Insight in England

Customer Insight
Contractor Daily Rate Trend in England

3-month moving average daily rate quoted in jobs citing Customer Insight in England.

Daily rate trend for Customer Insight in England

Customer Insight
Daily Rate Histogram in England

Daily rate distribution for jobs citing Customer Insight in England over the 6 months to 14 July 2020.

Daily rate histogram for Customer Insight in England

Customer Insight
Contractor Hourly Rate Trend in England

3-month moving average hourly rates quoted in jobs citing Customer Insight in England.

Hourly rate trend for Customer Insight in England

Customer Insight
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Customer Insight within the England region over the 6 months to 14 July 2020. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +115 41 £453 -8.59% 7
North of England +82 19 £482 +13.41% 1
South East +145 17 £428 -5.00% 3
Midlands +73 10 £441 -8.70%
West Midlands +66 10 £441 -11.90%
North East +29 8 £475 +15.85%
North West +72 7 £500 +17.65% 1
Yorkshire +67 4 £525 +2.44%
East of England +66 3 £365 -28.78%
South West +73 1 £950 -
Customer Insight
UK

For the 6 months to 14 July 2020, IT contractor jobs citing Customer Insight also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the England region with a requirement for Customer Insight.

1 49 (52.13%) Agile Software Development
2 34 (36.17%) Analytical Skills
3 32 (34.04%) User Stories
3 32 (34.04%) Problem-Solving
3 32 (34.04%) Scrum
4 30 (31.91%) Decision-Making
5 28 (29.79%) Usability Testing
6 26 (27.66%) Quantitative Research
6 26 (27.66%) User Experience
6 26 (27.66%) Qualitative Research
7 24 (25.53%) Actionable Insight
7 24 (25.53%) Requirements Gathering
8 23 (24.47%) Degree
9 22 (23.40%) Analytics
10 20 (21.28%) Service Design
10 20 (21.28%) Public Sector
10 20 (21.28%) User-Centered Design (UCD)
10 20 (21.28%) Psychology
10 20 (21.28%) Market Research
11 19 (20.21%) Actionable Customer Insight
12 15 (15.96%) JIRA
13 13 (13.83%) Marketing
14 12 (12.77%) Stakeholder Management
14 12 (12.77%) TDD
14 12 (12.77%) Atlassian
14 12 (12.77%) Confluence
14 12 (12.77%) Anthropology
14 12 (12.77%) Sociology
14 12 (12.77%) Guerrilla Research
14 12 (12.77%) Continuous Delivery

Customer Insight
Co-occurring IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 12 (12.77%) Confluence
2 7 (7.45%) CMS
3 3 (3.19%) Adobe Experience Manager
4 2 (2.13%) SAS
5 1 (1.06%) Apache Spark
Applications
1 4 (4.26%) Microsoft Office
1 4 (4.26%) Sketch
2 2 (2.13%) Adobe After Effects
2 2 (2.13%) Figma
2 2 (2.13%) Microsoft Excel
2 2 (2.13%) SPSS
Business Applications
1 2 (2.13%) Workfront
Cloud Services
1 8 (8.51%) Azure
2 5 (5.32%) Google Analytics
3 4 (4.26%) Power Platform
4 3 (3.19%) Dynamics 365
5 2 (2.13%) Slack
6 1 (1.06%) AWS
6 1 (1.06%) Cloud Computing
6 1 (1.06%) GCP
6 1 (1.06%) IaaS
Database & Business Intelligence
1 4 (4.26%) Power BI
2 3 (3.19%) Data Warehouse
2 3 (3.19%) Qlik Sense
2 3 (3.19%) QlikView
3 2 (2.13%) Azure SQL Database
3 2 (2.13%) Big Data
3 2 (2.13%) Looker
3 2 (2.13%) SQL Server Integration Services
4 1 (1.06%) Data Mining
4 1 (1.06%) Hadoop
4 1 (1.06%) SAP HANA
4 1 (1.06%) SQL Server
Development Applications
1 15 (15.96%) JIRA
2 2 (2.13%) Axure RP
General
1 20 (21.28%) Public Sector
2 13 (13.83%) Marketing
3 6 (6.38%) Finance
3 6 (6.38%) Retail
4 5 (5.32%) Banking
4 5 (5.32%) Corporate Banking
4 5 (5.32%) Investment Banking
5 4 (4.26%) Retail Banking
6 1 (1.06%) Billing
6 1 (1.06%) Military
6 1 (1.06%) Social Science
6 1 (1.06%) Telecoms
Job Titles
1 43 (45.74%) User Researcher
2 16 (17.02%) Analyst
3 7 (7.45%) Architect
3 7 (7.45%) Designer
3 7 (7.45%) Product Owner
4 6 (6.38%) Technical Analyst
4 6 (6.38%) UX Designer
5 5 (5.32%) Data Analyst
5 5 (5.32%) Insight Analyst
5 5 (5.32%) Website Product Owner
6 4 (4.26%) Customer Analyst
6 4 (4.26%) Data Insight Analyst
6 4 (4.26%) Insight Data Analyst
6 4 (4.26%) Technical Architect
7 3 (3.19%) Azure Architect
7 3 (3.19%) Customer Insight Analyst
7 3 (3.19%) SQL Analyst
7 3 (3.19%) User Experience Researcher
8 2 (2.13%) Azure Consultant
8 2 (2.13%) Digital User Researcher
Libraries, Frameworks & Software Standards
1 3 (3.19%) React
Miscellaneous
1 34 (36.17%) Analytical Skills
2 26 (27.66%) User Experience
3 2 (2.13%) Data Structures
3 2 (2.13%) Taxonomies
4 1 (1.06%) Algorithms
4 1 (1.06%) Analytical Mindset
4 1 (1.06%) Blog
4 1 (1.06%) Cyber Defence
Operating Systems
1 4 (4.26%) Windows
2 1 (1.06%) Linux
Processes & Methodologies
1 49 (52.13%) Agile Software Development
2 32 (34.04%) Problem-Solving
2 32 (34.04%) Scrum
2 32 (34.04%) User Stories
3 30 (31.91%) Decision-Making
4 28 (29.79%) Usability Testing
5 26 (27.66%) Qualitative Research
5 26 (27.66%) Quantitative Research
6 24 (25.53%) Actionable Insight
6 24 (25.53%) Requirements Gathering
7 22 (23.40%) Analytics
8 20 (21.28%) Market Research
8 20 (21.28%) Psychology
8 20 (21.28%) Service Design
8 20 (21.28%) User-Centered Design (UCD)
9 19 (20.21%) Actionable Customer Insight
10 12 (12.77%) Anthropology
10 12 (12.77%) Continuous Delivery
10 12 (12.77%) Guerrilla Research
10 12 (12.77%) Sociology
Programming Languages
1 8 (8.51%) SQL
2 6 (6.38%) Python
3 4 (4.26%) R
4 1 (1.06%) T-SQL
Qualifications
1 23 (24.47%) Degree
2 8 (8.51%) Security Cleared
3 7 (7.45%) SC Cleared
4 3 (3.19%) BPSS Clearance
5 2 (2.13%) DBS Check
5 2 (2.13%) DV Cleared
6 1 (1.06%) PhD
Quality Assurance & Compliance
1 3 (3.19%) QA
2 2 (2.13%) Actionable Recommendations
2 2 (2.13%) GDPR
2 2 (2.13%) WCAG
3 1 (1.06%) Data Quality
3 1 (1.06%) Disclosure Scotland
Vendors
1 12 (12.77%) Atlassian
2 7 (7.45%) Adobe
3 5 (5.32%) Google
3 5 (5.32%) Tableau
4 4 (4.26%) Microsoft
5 3 (3.19%) ClickTale
6 2 (2.13%) Databricks
7 1 (1.06%) Alteryx
7 1 (1.06%) Salesforce.com
7 1 (1.06%) SAP