Period
to 22 November 2017

The following table provides summary statistics for contract job vacancies advertised in Yorkshire with a requirement for Web Analytics skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Web Analytics over the 6 months to 22 November 2017 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Web Analytics
England > Yorkshire
6 months to
22 Nov 2017
Same period 2016 Same period 2015
Rank 170 203 198
Rank change year-on-year +33 -5 -20
Contract jobs citing Web Analytics 13 4 17
As % of all contract IT jobs advertised in Yorkshire 0.29% 0.073% 0.28%
As % of the Processes & Methodologies category 0.35% 0.087% 0.33%
Number of daily rates quoted 13 3 13
Yorkshire median daily rate £425 £300 £388
Median daily rate % change year-on-year +41.67% -22.58% +24.00%
10th Percentile £332 £255 £323
90th Percentile £506 £365 £399
England median daily rate £425 £425 £388
% change year-on-year - +9.68% +3.33%
Number of hourly rates quoted 0 0 0
Yorkshire median hourly rate - - -
England median hourly rate £35.50 £35.50 £33.64
% change year-on-year - +5.53% +77.05%

Web Analytics is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Yorkshire with a requirement for process or methodology skills.

All Process and Methodology Skills
Yorkshire
Contract vacancies with a requirement for process or methodology skills 3700 4586 5092
As % of all contract IT jobs advertised in Yorkshire 83.33% 84.15% 83.24%
Number of daily rates quoted 2454 2983 3490
Yorkshire median daily rate £400 £400 £375
Median daily rate % change year-on-year - +6.67% +7.14%
10th Percentile £263 £263 £260
90th Percentile £550 £550 £537
England median daily rate £450 £425 £423
% change year-on-year +5.88% +0.47% +5.75%
Number of hourly rates quoted 99 132 178
Yorkshire median hourly rate £16.00 £14.81 £14.50
Median hourly rate % change year-on-year +8.05% +2.12% -
10th Percentile £9.81 £11.01 £9.25
90th Percentile £40.00 £41.95 £34.74
England median hourly rate £24.00 £24.43 £22.50
% change year-on-year -1.76% +8.58% +18.42%

Web Analytics
Job Vacancy Trend in Yorkshire

Job postings citing Web Analytics as a percentage of all IT jobs advertised in Yorkshire.

Job vacancy trend for Web Analytics in Yorkshire

Web Analytics
Contractor Daily Rate Trend in Yorkshire

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Web Analytics in Yorkshire.

Contractor daily rate trend for Web Analytics in Yorkshire

Web Analytics
Contractor Daily Rate Histogram in Yorkshire

The daily rate distribution of IT jobs citing Web Analytics in Yorkshire over the 6 months to 22 November 2017.

Contractor daily rate histogram for Web Analytics in Yorkshire

Web Analytics
Contract Job Locations in Yorkshire

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Web Analytics within the Yorkshire region over the 6 months to 22 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
South Yorkshire - 8 £494 -
West Yorkshire +17 5 £425 +41.67%
Web Analytics
England

For the 6 months to 22 November 2017, IT contractor jobs citing Web Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Yorkshire region with a requirement for Web Analytics.

1 13 (100.00%) Analytics
2 12 (92.31%) Prototyping
3 11 (84.62%) Mentoring
3 11 (84.62%) Usability Testing
3 11 (84.62%) Agile Software Development
4 10 (76.92%) Degree
4 10 (76.92%) Psychology
4 10 (76.92%) Analytical Skills
5 9 (69.23%) Blog
5 9 (69.23%) Web Design
5 9 (69.23%) Market Research
5 9 (69.23%) Continuous Improvement
6 7 (53.85%) User Experience
7 4 (30.77%) Strategic Thinking
8 3 (23.08%) Wireframes
8 3 (23.08%) Axure RP
8 3 (23.08%) Marketing
9 2 (15.38%) Online Betting
9 2 (15.38%) CSS
9 2 (15.38%) HTML
9 2 (15.38%) JavaScript
9 2 (15.38%) Workflow
9 2 (15.38%) Multivariate Testing
9 2 (15.38%) Scala
9 2 (15.38%) Rapid Prototyping
9 2 (15.38%) Information Architecture
9 2 (15.38%) Responsive Web Design
9 2 (15.38%) Opscode Chef
9 2 (15.38%) Akka
9 2 (15.38%) Clojure

Web Analytics
Co-occurring IT Skills in Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 1 (7.69%) Photoshop
Communications & Networking
1 1 (7.69%) Internet
Development Applications
1 3 (23.08%) Axure RP
General
1 3 (23.08%) Marketing
2 2 (15.38%) Games
2 2 (15.38%) Online Betting
3 1 (7.69%) Finance
3 1 (7.69%) Telecoms
Job Titles
1 10 (76.92%) User Researcher
2 6 (46.15%) Digital User Researcher
3 4 (30.77%) User Experience Researcher
4 2 (15.38%) Designer
4 2 (15.38%) UI Designer
4 2 (15.38%) UI/UX Designer
4 2 (15.38%) UX Designer
5 1 (7.69%) Architect
5 1 (7.69%) User Experience Architect
Libraries, Frameworks & Software Standards
1 2 (15.38%) Akka
1 2 (15.38%) CSS
1 2 (15.38%) HTML
1 2 (15.38%) Node.js
1 2 (15.38%) React
Miscellaneous
1 10 (76.92%) Analytical Skills
2 9 (69.23%) Blog
3 7 (53.85%) User Experience
4 1 (7.69%) IVR
Processes & Methodologies
1 13 (100.00%) Analytics
2 12 (92.31%) Prototyping
3 11 (84.62%) Agile Software Development
3 11 (84.62%) Mentoring
3 11 (84.62%) Usability Testing
4 10 (76.92%) Psychology
5 9 (69.23%) Continuous Improvement
5 9 (69.23%) Market Research
5 9 (69.23%) Web Design
6 4 (30.77%) Strategic Thinking
7 3 (23.08%) Wireframes
8 2 (15.38%) Coaching
8 2 (15.38%) Field Research
8 2 (15.38%) Front End Development
8 2 (15.38%) Guerrilla Research
8 2 (15.38%) Information Architecture
8 2 (15.38%) Multivariate Testing
8 2 (15.38%) Rapid Prototyping
8 2 (15.38%) Responsive Web Design
8 2 (15.38%) Workflow
Programming Languages
1 2 (15.38%) Clojure
1 2 (15.38%) JavaScript
1 2 (15.38%) Scala
Qualifications
1 10 (76.92%) Degree
Systems Management
1 2 (15.38%) Grafana
1 2 (15.38%) Opscode Chef
Vendors
1 2 (15.38%) Maxymiser
1 2 (15.38%) Optimizely
1 2 (15.38%) Splunk
2 1 (7.69%) Adobe