Period
to 20 November 2018

The following table provides summary statistics for permanent job vacancies advertised in Yorkshire with a requirement for Web Analytics skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Web Analytics over the 6 months to 20 November 2018 with a comparison to the same period in the previous 2 years.

Web Analytics
England > Yorkshire
6 months to
20 Nov 2018
Same period 2017 Same period 2016
Rank 281 296 300
Rank change year-on-year +15 +4 +33
Permanent jobs citing Web Analytics 12 26 31
As % of all permanent IT jobs advertised in Yorkshire 0.14% 0.26% 0.28%
As % of the Processes & Methodologies category 0.16% 0.29% 0.31%
Number of salaries quoted 9 19 30
Yorkshire median annual salary £35,000 £40,000 £41,000
Median salary % change year-on-year -12.50% -2.44% +17.14%
10th Percentile £31,250 £27,500 £27,500
90th Percentile £47,950 £42,500 £60,250
England median annual salary £47,500 £42,500 £47,500
% change year-on-year +11.76% -10.53% +5.56%

Web Analytics is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Yorkshire with a requirement for process or methodology skills.

All Process and Methodology Skills
Yorkshire
Permanent vacancies with a requirement for process or methodology skills 7,724 9,012 10,097
As % of all permanent IT jobs advertised in Yorkshire 91.64% 91.76% 91.57%
Number of salaries quoted 6,286 7,559 8,486
Yorkshire median annual salary £42,500 £42,500 £41,000
Median salary % change year-on-year - +3.66% +2.50%
10th Percentile £26,250 £26,250 £26,000
90th Percentile £62,253 £60,000 £62,500
England median annual salary £52,500 £50,000 £50,000
% change year-on-year +5.00% - +5.26%

Web Analytics
Job Vacancy Trend in Yorkshire

Job postings citing Web Analytics as a percentage of all IT jobs advertised in Yorkshire.

Job vacancy trend for Web Analytics in Yorkshire

Web Analytics
Salary Trend in Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics in Yorkshire.

Salary trend for Web Analytics in Yorkshire

Web Analytics
Salary Histogram in Yorkshire

The salary distribution of IT jobs citing Web Analytics in Yorkshire over the 6 months to 20 November 2018.

Salary histogram for Web Analytics in Yorkshire

Web Analytics
Job Locations in Yorkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Web Analytics within the Yorkshire region over the 6 months to 20 November 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Yorkshire +15 6 £35,000 -6.67% 8
South Yorkshire - 2 £36,250 - 1
Web Analytics
England

For the 6 months to 20 November 2018, IT jobs citing Web Analytics also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Yorkshire region with a requirement for Web Analytics.

1 12 (100.00%) Analytics
2 7 (58.33%) Degree
3 6 (50.00%) Decision-Making
4 5 (41.67%) User Experience
5 4 (33.33%) Data Analytics
5 4 (33.33%) QlikView
5 4 (33.33%) Data Structures
5 4 (33.33%) A/B Testing
5 4 (33.33%) Predictive Analytics
5 4 (33.33%) Agile Software Development
5 4 (33.33%) Google
5 4 (33.33%) SAP
5 4 (33.33%) Data Modelling
5 4 (33.33%) Business Intelligence
5 4 (33.33%) SAP BW
6 3 (25.00%) HTML
6 3 (25.00%) Adobe
6 3 (25.00%) SEO
6 3 (25.00%) Google Analytics
7 2 (16.67%) Agile Project Management
7 2 (16.67%) Computer Science
7 2 (16.67%) Analytical Skills
7 2 (16.67%) Conversion Rate Optimisation
7 2 (16.67%) B2B Sales
7 2 (16.67%) Monetate
7 2 (16.67%) Manufacturing
7 2 (16.67%) Marketing
7 2 (16.67%) Retail
7 2 (16.67%) JavaScript
7 2 (16.67%) Project Management

Web Analytics
Co-occurring IT Skills in Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (8.33%) Marvel
Applications
1 2 (16.67%) Microsoft Excel
2 1 (8.33%) InVision
Business Applications
1 1 (8.33%) SAP ERP
Cloud Services
1 3 (25.00%) Google Analytics
2 1 (8.33%) Adobe Analytics
2 1 (8.33%) Microsoft Azure
Database & Business Intelligence
1 4 (33.33%) QlikView
1 4 (33.33%) SAP BW
Development Applications
1 1 (8.33%) Axure RP
General
1 2 (16.67%) Manufacturing
1 2 (16.67%) Marketing
1 2 (16.67%) Retail
2 1 (8.33%) Games
Job Titles
1 8 (66.67%) Analyst
2 3 (25.00%) Business Analyst
2 3 (25.00%) Web Analyst
3 2 (16.67%) Customer Analyst
3 2 (16.67%) Digital Analyst
4 1 (8.33%) Architect
4 1 (8.33%) Data Analyst
4 1 (8.33%) Delivery Manager
4 1 (8.33%) Developer
4 1 (8.33%) Digital Analytics Analyst
4 1 (8.33%) E-Commerce Manager
4 1 (8.33%) Full Stack Developer
4 1 (8.33%) User Experience Architect
4 1 (8.33%) Web Analytics Analyst
Libraries, Frameworks & Software Standards
1 3 (25.00%) HTML
2 1 (8.33%) AngularJS
2 1 (8.33%) Vue.js
Miscellaneous
1 5 (41.67%) User Experience
2 4 (33.33%) Data Structures
3 2 (16.67%) Analytical Skills
3 2 (16.67%) Computer Science
4 1 (8.33%) Greenfield Project
Processes & Methodologies
1 12 (100.00%) Analytics
2 6 (50.00%) Decision-Making
3 4 (33.33%) A/B Testing
3 4 (33.33%) Agile Software Development
3 4 (33.33%) Business Intelligence
3 4 (33.33%) Data Analytics
3 4 (33.33%) Data Modelling
3 4 (33.33%) Predictive Analytics
4 3 (25.00%) SEO
5 2 (16.67%) Agile Project Management
5 2 (16.67%) B2B
5 2 (16.67%) B2B Sales
5 2 (16.67%) Conversion Rate Optimisation
5 2 (16.67%) Problem-Solving
5 2 (16.67%) Project Management
6 1 (8.33%) CRM
6 1 (8.33%) E-Commerce
6 1 (8.33%) ERP
6 1 (8.33%) User-Centered Design (UCD)
6 1 (8.33%) Workshop Facilitation
Programming Languages
1 2 (16.67%) JavaScript
2 1 (8.33%) PHP
Qualifications
1 7 (58.33%) Degree
2 2 (16.67%) Computer Science Degree
Vendors
1 4 (33.33%) Google
1 4 (33.33%) SAP
2 3 (25.00%) Adobe
3 2 (16.67%) Microsoft
3 2 (16.67%) Monetate
4 1 (8.33%) Apple
4 1 (8.33%) Sitecore