The table below looks at the prevalence of the term Social Media in permanent job vacancies in Basingstoke. Included is a benchmarking guide to the salaries offered in vacancies that cited Social Media over the 6 months leading up to 21 September 2025, comparing them to the same period in the previous two years.
6 months to 21 Sep 2025
Same period 2024
Same period 2023
Rank
43
47
43
Rank change year-on-year
+4
-4
+27
Permanent jobs citing Social Media
2
1
4
As % of all permanent jobs advertised in Basingstoke
Social Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring generic IT skills in Basingstoke.
Permanent vacancies with a requirement for generic IT skills
115
108
110
As % of all permanent jobs advertised in Basingstoke
42.28%
23.68%
37.67%
Number of salaries quoted
105
79
73
10th Percentile
£27,500
£33,050
£30,675
25th Percentile
£49,000
£43,750
£40,500
Median annual salary (50th Percentile)
£57,500
£75,000
£52,500
Median % change year-on-year
-23.33%
+42.86%
-
75th Percentile
£78,750
£87,500
£63,750
90th Percentile
£101,500
£90,500
£71,750
Hampshire median annual salary
£54,250
£55,000
£55,000
% change year-on-year
-1.36%
-
-
Social Media Job Vacancy Trend in Basingstoke
Job postings citing Social Media as a proportion of all IT jobs advertised in Basingstoke.
Social Media Salary Trend in Basingstoke
Salary distribution trend for jobs in Basingstoke citing Social Media.
Social Media Top 11 Co-occurring Skills and Capabilities in Basingstoke
For the 6 months to 21 September 2025, job vacancies citing Social Media also mentioned the following skills and capabilities in order of popularity.
The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Basingstoke region with a requirement for Social Media.
Social Media Co-occurring Skills and Capabilities in Basingstoke by Category
The follow tables expand on the table above by listing co-occurrences grouped by category.
The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:
