The table below looks at the prevalence of the term Social Media in permanent job vacancies advertised in Hampshire. Included is a benchmarking guide to the salaries offered in vacancies that have cited Social Media over the 3 months to 27 March 2017 with a comparison to the same period over the previous 2 years.

Social Media
South East / Hampshire
3 months to
27 Mar 2017
Same period 2016 Same period 2015
Rank 142 152 183
Rank change year-on-year +10 +31  
Permanent jobs citing Social Media 27 40 16
As % of all permanent IT jobs advertised in Hampshire 0.91% 1.18% 0.42%
As % of the Miscellaneous category 2.93% 3.34% 1.29%
Number of salaries quoted 23 37 14
Median salary £30,000 £52,500 £47,500
Median salary % change year-on-year -42.85% +10.52%  
90% offered a salary of more than £28,500 £42,500 £21,500
10% offered a salary of more than £40,000 £72,500 £60,000
UK excluding London median salary £35,000 £40,000 £37,500
% change year-on-year -12.50% +6.66%  

Social Media is in the generic IT skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Hampshire with a requirement for generic IT skills.

Generic IT Skills
Hampshire
Permanent job vacancies with a requirement for generic IT skills 920 1196 1238
As % of all permanent IT job vacancies advertised in Hampshire 31.05% 35.24% 32.74%
Number of salaries quoted 748 1027 1011
Median salary £40,000 £42,500 £40,000
Median salary % change year-on-year -5.88% +6.25%  
90% offered a salary of more than £27,500 £26,500 £26,500
10% offered a salary of more than £60,800 £60,079 £60,000
UK excluding London median salary £42,500 £42,500 £40,000
% change year-on-year - +6.25%  

Social Media
Job Vacancy Trend in Hampshire

The job posting trend of jobs advertised in Hampshire citing Social Media as a proportion of all permanent or contract IT jobs with a match in the Miscellaneous category.

Job vacancy trend for Social Media in Hampshire

Social Media
Salary Trend in Hampshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media in Hampshire.

Salary trend for Social Media in Hampshire

Social Media
Salary Histogram in Hampshire

The salary distribution of IT jobs citing Social Media in Hampshire over the 3 months to 27 March 2017.

Salary histogram for Social Media in Hampshire

Social Media
Job Locations in Hampshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the Hampshire region over the 3 months to 27 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Portsmouth -1 16 £32,500 -35.00%
Southampton +19 6 £31,000 -31.11%
Andover - 3 £30,000 -
Basingstoke 0 1 £30,000 -29.41%
Social Media
South East

Social Media
Top 30 Co-occurring IT Skills in Hampshire

For the 6 months to 27 March 2017, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Hampshire region with a requirement for Social Media.

1 62 (63.92%) Marketing
2 48 (49.48%) Pay per click
2 48 (49.48%) Digital Marketing
2 48 (49.48%) Lead Generation
3 47 (48.45%) SEO
4 43 (44.33%) E-Commerce
5 40 (41.24%) Advertising
6 37 (38.14%) Email Marketing
7 36 (37.11%) Google
8 34 (35.05%) Display Advertising
8 34 (35.05%) Analytics
9 33 (34.02%) Google Analytics
10 32 (32.99%) jQuery
10 32 (32.99%) JavaScript
11 23 (23.71%) HTML
11 23 (23.71%) CSS
12 22 (22.68%) Web Analytics
13 21 (21.65%) HTML5
13 21 (21.65%) Digital Media
14 20 (20.62%) CSS3
14 20 (20.62%) Git (software)
14 20 (20.62%) Web Accessibility
14 20 (20.62%) Ajax
15 19 (19.59%) MVC
16 15 (15.46%) MS Excel
17 14 (14.43%) Photoshop
17 14 (14.43%) Web Development
17 14 (14.43%) Semantic HTML
17 14 (14.43%) Facebook
17 14 (14.43%) Twitter

Social Media
Co-occurring IT Skills in Hampshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 13 (13.40%) Umbraco
2 7 (7.22%) IIS
3 2 (2.06%) CMS
3 2 (2.06%) Joomla!
3 2 (2.06%) WordPress
4 1 (1.03%) SAS
Applications
1 15 (15.46%) MS Excel
2 14 (14.43%) Photoshop
3 6 (6.19%) MS Office
3 6 (6.19%) MS PowerPoint
Cloud Services
1 33 (34.02%) Google Analytics
2 13 (13.40%) AdWords
3 9 (9.28%) Adobe Analytics
4 2 (2.06%) MailChimp
Communications & Networking
1 1 (1.03%) SAN
Database & Business Intelligence
1 11 (11.34%) MySQL
2 8 (8.25%) SQL Server
3 1 (1.03%) QGIS
Development Applications
1 20 (20.62%) Git (software)
2 13 (13.40%) Grunt
2 13 (13.40%) gulp
General
1 62 (63.92%) Marketing
2 40 (41.24%) Advertising
3 2 (2.06%) Brand Awareness
4 1 (1.03%) Banking
4 1 (1.03%) Finance
4 1 (1.03%) Retail
4 1 (1.03%) Telecoms
Job Titles
1 44 (45.36%) Developer
2 18 (18.56%) Senior Developer
3 13 (13.40%) Front End Developer (Client-Side Developer)
3 13 (13.40%) Marketing Executive
4 12 (12.37%) Senior Web Developer
4 12 (12.37%) Web Developer
5 11 (11.34%) Junior
5 11 (11.34%) PHP Developer
6 10 (10.31%) Junior Developer
6 10 (10.31%) Junior PHP Developer
6 10 (10.31%) PPC Executive
6 10 (10.31%) Search Marketing Executive
6 10 (10.31%) Senior Marketing Executive
7 9 (9.28%) Digital Marketing Manager
7 9 (9.28%) Marketing Manager
7 9 (9.28%) Online Trading Manager
8 8 (8.25%) Senior Digital Marketing Manager
8 8 (8.25%) Senior Manager
8 8 (8.25%) Senior Marketing Manager
9 7 (7.22%) C# Developer
Libraries, Frameworks & Software Standards
1 32 (32.99%) jQuery
2 23 (23.71%) CSS
2 23 (23.71%) HTML
3 21 (21.65%) HTML5
4 20 (20.62%) Ajax
4 20 (20.62%) CSS3
5 14 (14.43%) Semantic HTML
6 13 (13.40%) HTML5 Boilerplate
6 13 (13.40%) Sass
7 11 (11.34%) Kohana
7 11 (11.34%) Symfony
8 8 (8.25%) .NET
8 8 (8.25%) ASP.NET
9 7 (7.22%) ASP.NET MVC
9 7 (7.22%) LINQ
9 7 (7.22%) REST
9 7 (7.22%) SOAP
9 7 (7.22%) WCF
9 7 (7.22%) Web Services
9 7 (7.22%) XHTML
Miscellaneous
1 21 (21.65%) Digital Media
2 13 (13.40%) User Experience
3 6 (6.19%) Animation
4 2 (2.06%) Analytical Skills
4 2 (2.06%) Blog
Processes & Methodologies
1 48 (49.48%) Digital Marketing
1 48 (49.48%) Lead Generation
1 48 (49.48%) Pay per click
2 47 (48.45%) SEO
3 43 (44.33%) E-Commerce
4 37 (38.14%) Email Marketing
5 34 (35.05%) Analytics
5 34 (35.05%) Display Advertising
6 22 (22.68%) Web Analytics
7 20 (20.62%) Web Accessibility
8 19 (19.59%) MVC
9 14 (14.43%) Cross-Browser Development
9 14 (14.43%) Web Development
10 13 (13.40%) BEM - Block Element Modifier
10 13 (13.40%) Front End Development
10 13 (13.40%) Mobile First
10 13 (13.40%) Time Management
11 12 (12.37%) Creative Problem-Solving
12 11 (11.34%) Digital Analytics
12 11 (11.34%) OOP
Programming Languages
1 32 (32.99%) JavaScript
2 13 (13.40%) PHP
3 8 (8.25%) C#
3 8 (8.25%) SQL
4 1 (1.03%) ECMAScript
Qualifications
1 10 (10.31%) Degree
2 1 (1.03%) CIPD
Vendors
1 36 (37.11%) Google
2 14 (14.43%) Facebook
2 14 (14.43%) Twitter
3 11 (11.34%) Zend
4 9 (9.28%) Adobe
5 6 (6.19%) Salesforce.com
6 2 (2.06%) Microsoft
Aldershot, Hampshire
Premier Media
Salary: £18000 - £20000 per annum
Posted: 3 days ago
Winchester
Recruitment Genius Ltd
Posted: 17 days ago
Havant, Hampshire
Stepstone
Salary: Competitive Salary plus generous benefits
Posted: 18 days ago
Havant, Hampshire
Jobsite
Salary: Competitive Salary plus Generous Benefits (pro-rata)
Posted: 18 days ago
Havant, Hampshire
Jobsite
Salary: Competitive Salary plus Generous Benefits
Posted: 18 days ago