The following table provides summary statistics for permanent job vacancies advertised in Berkshire with a requirement for Google Analytics skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Google Analytics over the 3 months to 25 April 2017 with a comparison to the same period in the previous 2 years.

Google Analytics (GA)
South East / Berkshire
3 months to
25 Apr 2017
Same period 2016 Same period 2015
Rank 185 215 221
Rank change year-on-year +30 +6  
Permanent jobs citing Google Analytics 2 3 12
As % of all permanent IT jobs advertised in Berkshire 0.059% 0.061% 0.21%
As % of the Cloud Services category 0.37% 0.49% 2.28%
Number of salaries quoted 2 3 9
Median salary £66,250 £40,000 £45,000
Median salary % change year-on-year +65.62% -11.11%  
90% offered a salary of more than £55,250 £40,000 £22,200
10% offered a salary of more than £77,250 £42,000 £65,000
UK excluding London median salary £34,000 £32,500 £30,000
% change year-on-year +4.61% +8.33%  

Google Analytics is in the cloud computing skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Berkshire with a requirement for cloud computing skills.

Cloud Computing Skills
Berkshire
Permanent job vacancies with a requirement for cloud computing skills 547 612 527
As % of all permanent IT job vacancies advertised in Berkshire 16.18% 12.46% 9.39%
Number of salaries quoted 462 517 383
Median salary £50,000 £51,500 £52,500
Median salary % change year-on-year -2.91% -1.90%  
90% offered a salary of more than £32,500 £33,000 £34,000
10% offered a salary of more than £75,000 £77,500 £70,000
UK excluding London median salary £45,000 £45,000 £45,000

Google Analytics
Job Vacancy Trend in Berkshire

The job posting trend of jobs advertised in Berkshire citing Google Analytics as a proportion of all permanent or contract IT jobs with a match in the Cloud Services category.

Job vacancy trend for Google Analytics in Berkshire

Google Analytics
Salary Trend in Berkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics in Berkshire.

Salary trend for Google Analytics in Berkshire

Google Analytics
Salary Histogram in Berkshire

The salary distribution of IT jobs citing Google Analytics in Berkshire over the 3 months to 25 April 2017.

Salary histogram for Google Analytics in Berkshire

Google Analytics
Job Locations in Berkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Google Analytics within the Berkshire region over the 3 months to 25 April 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Wokingham - 1 £52,500 -
Google Analytics
South East

For the 6 months to 25 April 2017, IT jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Berkshire region with a requirement for Google Analytics.

1 2 (100.00%) SEO
1 2 (100.00%) Marketing
1 2 (100.00%) Digital Marketing
1 2 (100.00%) Analytics
1 2 (100.00%) Social Media
1 2 (100.00%) Google
2 1 (50.00%) Pay per click
2 1 (50.00%) Marketing Strategy
2 1 (50.00%) Facebook
2 1 (50.00%) Twitter
2 1 (50.00%) Data Analytics
2 1 (50.00%) Marketing Analytics
2 1 (50.00%) Marketo
2 1 (50.00%) Analytical Skills
2 1 (50.00%) Marketing Automation
2 1 (50.00%) AdWords
2 1 (50.00%) Digital Analytics
2 1 (50.00%) B2B Marketing
2 1 (50.00%) A/B Testing
2 1 (50.00%) Content Marketing
2 1 (50.00%) Sitecore CMS
2 1 (50.00%) Sitecore
2 1 (50.00%) Online Marketing
2 1 (50.00%) Blog
2 1 (50.00%) Finance
2 1 (50.00%) CMS
2 1 (50.00%) Programme Management
2 1 (50.00%) Banking
2 1 (50.00%) Retail
2 1 (50.00%) E-Commerce

Google Analytics
Co-occurring IT Skills in Berkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (50.00%) CMS
1 1 (50.00%) Sitecore CMS
Cloud Services
1 1 (50.00%) AdWords
General
1 2 (100.00%) Marketing
2 1 (50.00%) Banking
2 1 (50.00%) Finance
2 1 (50.00%) Retail
2 1 (50.00%) Telecoms
Job Titles
1 1 (50.00%) Analyst
1 1 (50.00%) Digital Director
1 1 (50.00%) Digital Marketing Director
1 1 (50.00%) Marketing Director
1 1 (50.00%) SEO Analyst
1 1 (50.00%) Web Analyst
Miscellaneous
1 2 (100.00%) Social Media
2 1 (50.00%) Analytical Skills
2 1 (50.00%) Blog
Processes & Methodologies
1 2 (100.00%) Analytics
1 2 (100.00%) Digital Marketing
1 2 (100.00%) SEO
2 1 (50.00%) A/B Testing
2 1 (50.00%) B2B
2 1 (50.00%) B2B Marketing
2 1 (50.00%) Content Marketing
2 1 (50.00%) Data Analytics
2 1 (50.00%) Digital Analytics
2 1 (50.00%) E-Commerce
2 1 (50.00%) Marketing Analytics
2 1 (50.00%) Marketing Automation
2 1 (50.00%) Marketing Strategy
2 1 (50.00%) Online Marketing
2 1 (50.00%) Pay per click
2 1 (50.00%) Programme Management
Vendors
1 2 (100.00%) Google
2 1 (50.00%) Facebook
2 1 (50.00%) Marketo
2 1 (50.00%) Sitecore
2 1 (50.00%) Twitter