Period
to 5 December 2019

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Berkshire. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 5 December 2019 with a comparison to the same period over the previous 2 years.

Marketing
South East > Berkshire
6 months to
5 Dec 2019
Same period 2018 Same period 2017
Rank 60 51 33
Rank change year-on-year -9 -18 +7
Permanent jobs citing Marketing 240 301 431
As % of all permanent IT jobs advertised in Berkshire 4.48% 4.91% 6.74%
As % of the General category 14.48% 15.88% 17.95%
Number of salaries quoted 203 220 280
Berkshire median annual salary £50,000 £47,500 £45,000
Median salary % change year-on-year +5.26% +5.56% -11.33%
10th Percentile £31,250 £25,000 £27,500
90th Percentile £82,250 £80,000 £75,000
South East median annual salary £47,500 £45,000 £42,500
% change year-on-year +5.56% +5.88% -5.56%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Berkshire with a requirement for common skills.

All General Skills
Berkshire
Permanent vacancies with a requirement for common skills 1,657 1,895 2,401
As % of all permanent IT jobs advertised in Berkshire 30.90% 30.93% 37.53%
Number of salaries quoted 1,211 1,353 1,673
Berkshire median annual salary £56,500 £52,500 £50,000
Median salary % change year-on-year +7.62% +5.00% -
10th Percentile £32,000 £31,250 £28,500
90th Percentile £82,500 £80,000 £77,500
South East median annual salary £50,000 £50,000 £45,000
% change year-on-year - +11.11% -

Marketing
Job Vacancy Trend in Berkshire

Job postings citing Marketing as a percentage of all IT jobs advertised in Berkshire.

Job vacancy trend for Marketing in Berkshire

Marketing
Salary Trend in Berkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in Berkshire.

Salary trend for Marketing in Berkshire

Marketing
Salary Histogram in Berkshire

The salary distribution of IT jobs citing Marketing in Berkshire over the 6 months to 5 December 2019.

Salary histogram for Marketing in Berkshire

Marketing
Job Locations in Berkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Berkshire region over the 6 months to 5 December 2019. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Reading -10 107 £50,000 +8.70% 15
Slough +16 21 £45,000 -25.00% 3
Maidenhead +28 14 £62,500 +25.00% 1
Bracknell +10 13 £45,000 +5.88% 5
Newbury -8 12 £41,000 +26.15% 2
Ascot -3 11 £50,000 +53.85%
Wokingham -17 9 £55,000 +29.41% 2
Thatcham - 6 £55,000 - 2
Crowthorne - 4 £34,000 -
Windsor +10 3 £40,000 -8.57%
Marketing
South East

For the 6 months to 5 December 2019, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Berkshire region with a requirement for Marketing.

1 106 (44.17%) Finance
2 86 (35.83%) Business Intelligence
3 82 (34.17%) Digital Marketing
4 74 (30.83%) Telecoms
5 63 (26.25%) Agile Software Development
6 57 (23.75%) Manufacturing
6 57 (23.75%) SAP
7 56 (23.33%) Public Sector
8 54 (22.50%) Problem-Solving
8 54 (22.50%) Electronics
8 54 (22.50%) Programme Management
9 51 (21.25%) SQL
10 46 (19.17%) Analytical Skills
11 45 (18.75%) User Experience
11 45 (18.75%) Analytics
12 40 (16.67%) Project Management
13 34 (14.17%) Degree
14 32 (13.33%) JavaScript
14 32 (13.33%) JIRA
15 31 (12.92%) B2B
16 28 (11.67%) Python
17 27 (11.25%) Linux
17 27 (11.25%) User Stories
18 26 (10.83%) CSS
19 24 (10.00%) Scrum
20 22 (9.17%) Microsoft
20 22 (9.17%) E-Commerce
21 21 (8.75%) Unix
21 21 (8.75%) Retail
22 20 (8.33%) HTML

Marketing
Co-occurring IT Skills in Berkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 12 (5.00%) Confluence
2 11 (4.58%) CMS
3 7 (2.92%) Elasticsearch
4 6 (2.50%) Sitefinity
4 6 (2.50%) WordPress
5 5 (2.08%) Apache
6 4 (1.67%) SharePoint
7 3 (1.25%) Apache Spark
7 3 (1.25%) Drupal
7 3 (1.25%) MS Exchange
8 2 (0.83%) IBM Domino
8 2 (0.83%) SAS
9 1 (0.42%) Sitecore CMS
9 1 (0.42%) Umbraco
Applications
1 13 (5.42%) Microsoft Excel
2 11 (4.58%) Microsoft PowerPoint
3 7 (2.92%) Microsoft Project
4 5 (2.08%) Microsoft Office
5 2 (0.83%) Adobe Creative Suite
5 2 (0.83%) Photoshop
5 2 (0.83%) Sketch
Business Applications
1 2 (0.83%) Magento
1 2 (0.83%) Salesforce.com CRM
2 1 (0.42%) Eloqua
2 1 (0.42%) NetSuite
2 1 (0.42%) OPENHousing
Cloud Services
1 19 (7.92%) Power Platform
1 19 (7.92%) SaaS
2 17 (7.08%) AWS
3 14 (5.83%) Google Analytics
4 13 (5.42%) Serverless
5 9 (3.75%) Office 365
6 7 (2.92%) GitHub
6 7 (2.92%) npm
7 6 (2.50%) Azure
8 5 (2.08%) Amazon Cognito
8 5 (2.08%) AWS CloudFormation
8 5 (2.08%) AWS CodePipeline
8 5 (2.08%) AWS Lambda
8 5 (2.08%) Virtual Private Cloud
9 2 (0.83%) Dynamics 365
10 1 (0.42%) Azure ExpressRoute
10 1 (0.42%) Azure Functions
10 1 (0.42%) Microsoft Flow
10 1 (0.42%) PowerApps
10 1 (0.42%) Slack
Communications & Networking
1 8 (3.33%) Firewall
2 6 (2.50%) SSL
3 4 (1.67%) Broadband
4 3 (1.25%) Cisco ASA
4 3 (1.25%) Cisco Nexus
4 3 (1.25%) VoIP
5 2 (0.83%) Internet
5 2 (0.83%) Intranet
5 2 (0.83%) SMTP
6 1 (0.42%) Ethernet
6 1 (0.42%) LAN
6 1 (0.42%) Remote Desktop
6 1 (0.42%) Unified Communications
6 1 (0.42%) WAN
Database & Business Intelligence
1 19 (7.92%) Power BI
2 11 (4.58%) Data Mining
2 11 (4.58%) MySQL
3 10 (4.17%) Data Warehouse
3 10 (4.17%) SQL Server Analysis Services
4 9 (3.75%) Hadoop
4 9 (3.75%) SQL Server
5 8 (3.33%) NoSQL
5 8 (3.33%) Relational Database
6 6 (2.50%) Oracle Database
7 5 (2.08%) Amazon DynamoDB
7 5 (2.08%) Big Data
7 5 (2.08%) InfluxDB
7 5 (2.08%) MariaDB
7 5 (2.08%) SQL Server Integration Services
8 4 (1.67%) Apache Cassandra
8 4 (1.67%) MongoDB
8 4 (1.67%) MS Access
8 4 (1.67%) Oracle BI EE
9 3 (1.25%) BusinessObjects
Development Applications
1 32 (13.33%) JIRA
2 8 (3.33%) Git (software)
2 8 (3.33%) webpack
3 7 (2.92%) Jasmine
3 7 (2.92%) Mocha
4 6 (2.50%) Subversion
5 4 (1.67%) Bitbucket
6 2 (0.83%) Axure RP
6 2 (0.83%) Selenium
6 2 (0.83%) SoapUI
6 2 (0.83%) WebDriver
7 1 (0.42%) Babel
7 1 (0.42%) Moq
7 1 (0.42%) NUnit
7 1 (0.42%) Rational Rhapsody
7 1 (0.42%) Team Foundation Server
7 1 (0.42%) Vagrant
7 1 (0.42%) Visual Studio
7 1 (0.42%) Visual Studio Team System
General
1 106 (44.17%) Finance
2 74 (30.83%) Telecoms
3 57 (23.75%) Manufacturing
4 56 (23.33%) Public Sector
5 54 (22.50%) Electronics
6 21 (8.75%) Retail
7 8 (3.33%) Local Government
8 7 (2.92%) Advertising
8 7 (2.92%) German Language
8 7 (2.92%) Legal
9 4 (1.67%) Pharmaceutical
10 3 (1.25%) Automotive
11 2 (0.83%) French Language
11 2 (0.83%) Law
12 1 (0.42%) Banking
12 1 (0.42%) Brand Awareness
12 1 (0.42%) Financial Institution
12 1 (0.42%) Mandarin Language
12 1 (0.42%) Publishing
12 1 (0.42%) Retail Banking
Job Titles
1 48 (20.00%) Analyst
2 33 (13.75%) Developer
3 28 (11.67%) Product Manager
4 17 (7.08%) Senior Manager
5 14 (5.83%) Project Manager
6 13 (5.42%) Software Product Manager
6 13 (5.42%) Support Engineer
7 12 (5.00%) Business Intelligence Analyst
8 11 (4.58%) Digital Project Manager
8 11 (4.58%) Front End Developer (Client-Side Developer)
9 10 (4.17%) Architect
10 9 (3.75%) 2nd Line Support
10 9 (3.75%) Consultant
10 9 (3.75%) Senior Project Manager
10 9 (3.75%) Service Desk Support
10 9 (3.75%) Support Analyst
11 8 (3.33%) AWS Engineer
11 8 (3.33%) JavaScript Developer
11 8 (3.33%) Linux Support
11 8 (3.33%) Node.js Developer
Libraries, Frameworks & Software Standards
1 26 (10.83%) CSS
2 20 (8.33%) HTML
3 15 (6.25%) Node.js
4 13 (5.42%) AngularJS
4 13 (5.42%) jQuery
5 12 (5.00%) Sass
6 11 (4.58%) LESS
7 8 (3.33%) Jest
7 8 (3.33%) JSON
7 8 (3.33%) React
7 8 (3.33%) React Native
7 8 (3.33%) RESTful
7 8 (3.33%) Vue.js
8 7 (2.92%) Chai
8 7 (2.92%) Ember.js
8 7 (2.92%) Material Design
8 7 (2.92%) OAuth
8 7 (2.92%) Redux
8 7 (2.92%) Twitter Bootstrap
9 5 (2.08%) LAMP
Miscellaneous
1 46 (19.17%) Analytical Skills
2 45 (18.75%) User Experience
3 18 (7.50%) Self-Motivation
4 16 (6.67%) Social Media
5 15 (6.25%) Enterprise Software
6 11 (4.58%) Mobile App
7 7 (2.92%) Data Centre
7 7 (2.92%) Management Information System
8 6 (2.50%) Blog
8 6 (2.50%) Digital Media
8 6 (2.50%) Linux Command Line
9 4 (1.67%) Algorithms
9 4 (1.67%) Animation
9 4 (1.67%) FMCG
9 4 (1.67%) Private Cloud
9 4 (1.67%) Public Cloud
9 4 (1.67%) Virtual Team
10 2 (0.83%) Driving Licence
10 2 (0.83%) Graphic Design
10 2 (0.83%) Learning Management System
Operating Systems
1 27 (11.25%) Linux
2 21 (8.75%) Unix
3 6 (2.50%) Windows
4 5 (2.08%) CentOS
4 5 (2.08%) Debian
4 5 (2.08%) Ubuntu
5 4 (1.67%) Red Hat Enterprise Linux
6 3 (1.25%) Windows Server
6 3 (1.25%) Windows Server 2012
7 2 (0.83%) Android
7 2 (0.83%) Apple iOS
8 1 (0.42%) Windows 10
8 1 (0.42%) Windows 7
Processes & Methodologies
1 86 (35.83%) Business Intelligence
2 82 (34.17%) Digital Marketing
3 63 (26.25%) Agile Software Development
4 54 (22.50%) Problem-Solving
4 54 (22.50%) Programme Management
5 45 (18.75%) Analytics
6 40 (16.67%) Project Management
7 31 (12.92%) B2B
8 27 (11.25%) User Stories
9 24 (10.00%) Scrum
10 22 (9.17%) E-Commerce
11 19 (7.92%) CRM
11 19 (7.92%) Lead Generation
11 19 (7.92%) Product Management
12 18 (7.50%) Business Analysis
13 17 (7.08%) Customer Engagement
13 17 (7.08%) Data Analytics
13 17 (7.08%) Product Roadmap
14 16 (6.67%) OO
15 15 (6.25%) Decision-Making
Programming Languages
1 51 (21.25%) SQL
2 32 (13.33%) JavaScript
3 28 (11.67%) Python
4 17 (7.08%) Java
5 16 (6.67%) C#
5 16 (6.67%) T-SQL
6 14 (5.83%) Perl
7 10 (4.17%) Data Analysis Expressions (DAX)
8 8 (3.33%) ES6
9 7 (2.92%) ES7
9 7 (2.92%) PL/SQL
10 6 (2.50%) Bash Shell
11 5 (2.08%) Go
12 3 (1.25%) PHP
12 3 (1.25%) Shell Script
13 2 (0.83%) C
13 2 (0.83%) C++
13 2 (0.83%) R
14 1 (0.42%) PowerShell
14 1 (0.42%) TypeScript
Qualifications
1 34 (14.17%) Degree
2 6 (2.50%) Security Cleared
3 4 (1.67%) SC Cleared
4 2 (0.83%) CISM
4 2 (0.83%) CISSP
4 2 (0.83%) DV Cleared
4 2 (0.83%) MBA
5 1 (0.42%) Computer Science Degree
5 1 (0.42%) DBS Check
5 1 (0.42%) Master's Degree
5 1 (0.42%) Numerate Degree
5 1 (0.42%) PMI Certification
Quality Assurance & Compliance
1 13 (5.42%) SLA
2 10 (4.17%) QA
3 2 (0.83%) Cyber Essentials
3 2 (0.83%) HL7
3 2 (0.83%) ISO 22301
3 2 (0.83%) ISO/IEC 27001
3 2 (0.83%) NIST
3 2 (0.83%) NIST 800
4 1 (0.42%) ISO 9001
4 1 (0.42%) PMO
System Software
1 8 (3.33%) VMware Infrastructure
2 6 (2.50%) Active Directory
3 5 (2.08%) Docker
4 3 (1.25%) Hyper-V
5 2 (0.83%) Virtual Machines
6 1 (0.42%) BitLocker
6 1 (0.42%) Microsoft App-V
6 1 (0.42%) Virtual Desktop
6 1 (0.42%) XenApp
6 1 (0.42%) XenDesktop
Systems Management
1 5 (2.08%) Ansible
1 5 (2.08%) Terraform
2 1 (0.42%) AirWatch
2 1 (0.42%) Microsoft Data Protection Manager
2 1 (0.42%) Microsoft Intune
2 1 (0.42%) SCDPM
2 1 (0.42%) SCOrch
2 1 (0.42%) SCSM
2 1 (0.42%) SCVMM
Vendors
1 57 (23.75%) SAP
2 22 (9.17%) Microsoft
3 17 (7.08%) Salesforce.com
4 14 (5.83%) Google
5 11 (4.58%) Cisco
5 11 (4.58%) VMware
6 10 (4.17%) Oracle
6 10 (4.17%) Red Hat
7 7 (2.92%) F5
8 5 (2.08%) Blue Prism
8 5 (2.08%) Tableau
8 5 (2.08%) UiPath
9 4 (1.67%) EMC
9 4 (1.67%) Informatica
10 2 (0.83%) Adobe
10 2 (0.83%) Alteryx
10 2 (0.83%) Dataiku
10 2 (0.83%) Lotus
10 2 (0.83%) Marketo
10 2 (0.83%) Pardot