The following table provides summary statistics for permanent job vacancies advertised in Cambridgeshire with a requirement for Google Analytics skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Google Analytics over the 3 months to 22 March 2017 with a comparison to the same period in the previous 2 years.

3 months to
22 Mar 2017
Same period 2016 Same period 2015
Google Analytics (GA)
East of England / Cambridgeshire
Rank 122 132 130
Rank change year-on-year +10 -2  
Permanent jobs citing Google Analytics 3 4 5
As % of all permanent IT jobs advertised in Cambridgeshire 0.18% 0.19% 0.24%
As % of the Cloud Services category 1.23% 2.31% 2.96%
Number of salaries quoted 3 4 5
Median salary £34,000 £35,000 £35,000
Median salary % change year-on-year -2.85% -  
UK excluding London median salary £35,000 £32,500 £29,575
% change year-on-year +7.69% +9.89%  

Google Analytics is in the cloud computing skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Cambridgeshire with a requirement for cloud computing skills.

Cloud Computing Skills
Cambridgeshire
Permanent job vacancies with a requirement for cloud computing skills 244 173 169
As % of all permanent IT job vacancies advertised in Cambridgeshire 14.56% 8.14% 8.20%
Number of salaries quoted 197 154 137
Median salary £45,000 £45,000 £55,000
Median salary % change year-on-year - -18.18%  
90% offered a salary of more than £31,000 £35,000 £33,000
10% offered a salary of more than £57,500 £72,500 £57,500
UK excluding London median salary £45,000 £45,000 £45,000

Google Analytics
Job Vacancy Trend in Cambridgeshire

The job posting trend of jobs advertised in Cambridgeshire citing Google Analytics as a proportion of all permanent or contract IT jobs with a match in the Cloud Services category.

Job vacancy trend for Google Analytics in Cambridgeshire

Google Analytics
Salary Trend in Cambridgeshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics in Cambridgeshire.

Salary trend for Google Analytics in Cambridgeshire

Google Analytics
Job Locations in Cambridgeshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Google Analytics within the Cambridgeshire region over the 3 months to 22 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Cambridge - 3 £34,000 - 2
Google Analytics
East of England

Google Analytics
Top 30 Related IT Skills in Cambridgeshire

For the 6 months to 22 March 2017, IT jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Cambridgeshire region with a requirement for Google Analytics.

1 4 (100.00%) MS Excel
1 4 (100.00%) Google
1 4 (100.00%) Marketing
1 4 (100.00%) Social Media
1 4 (100.00%) Analytics
2 3 (75.00%) Digital Marketing
2 3 (75.00%) MS Office
2 3 (75.00%) Pay per click
2 3 (75.00%) CRM
2 3 (75.00%) Microsoft
2 3 (75.00%) Advertising
3 1 (25.00%) Data Management
3 1 (25.00%) Data Analysis
3 1 (25.00%) Web Analytics
3 1 (25.00%) MS PowerPoint
3 1 (25.00%) Project Management
3 1 (25.00%) VB
3 1 (25.00%) VBA
3 1 (25.00%) E-Commerce
3 1 (25.00%) Data Modelling
3 1 (25.00%) Business Intelligence
3 1 (25.00%) B2B
3 1 (25.00%) B2C
3 1 (25.00%) IBM
3 1 (25.00%) Logistic Regression
3 1 (25.00%) Tealeaf
3 1 (25.00%) Marketing Strategy
3 1 (25.00%) Facebook
3 1 (25.00%) Twitter
3 1 (25.00%) Customer Insight

Google Analytics
Top Related IT Skills in Cambridgeshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 4 (100.00%) MS Excel
2 3 (75.00%) MS Office
3 1 (25.00%) MS PowerPoint
General
1 4 (100.00%) Marketing
2 3 (75.00%) Advertising
Job Titles
1 3 (75.00%) Digital Marketer
2 1 (25.00%) Analyst
2 1 (25.00%) Data Analyst
2 1 (25.00%) Web Analyst
Miscellaneous
1 4 (100.00%) Social Media
2 1 (25.00%) Analytical Skills
Processes & Methodologies
1 4 (100.00%) Analytics
2 3 (75.00%) CRM
2 3 (75.00%) Digital Marketing
2 3 (75.00%) Pay per click
3 1 (25.00%) Actionable Insight
3 1 (25.00%) B2B
3 1 (25.00%) B2C
3 1 (25.00%) Behavioural Analysis
3 1 (25.00%) Business Intelligence
3 1 (25.00%) Customer Insight
3 1 (25.00%) Data Analysis
3 1 (25.00%) Data Management
3 1 (25.00%) Data Modelling
3 1 (25.00%) E-Commerce
3 1 (25.00%) Logistic Regression
3 1 (25.00%) Marketing Strategy
3 1 (25.00%) Multivariate Testing
3 1 (25.00%) Project Management
3 1 (25.00%) Statistical Modelling
3 1 (25.00%) Web Analytics
Programming Languages
1 1 (25.00%) VB
1 1 (25.00%) VBA
Vendors
1 4 (100.00%) Google
2 3 (75.00%) Microsoft
3 1 (25.00%) Facebook
3 1 (25.00%) IBM
3 1 (25.00%) Tealeaf
3 1 (25.00%) Twitter
Cambridge, Cambridgeshire
Greywood Associates Limited
Salary: £30000 - £38000 per annum + Benefits
Posted: Yesterday
Cambridge, Cambridgeshire
Ping IT Recruitment ltd
Salary: From £18,000 to £24,000 per annum
Posted: Yesterday