The table below looks at the prevalence of the term Social Media in permanent job vacancies advertised in Cambridgeshire. Included is a benchmarking guide to the salaries offered in vacancies that have cited Social Media over the 3 months to 29 March 2017 with a comparison to the same period over the previous 2 years.

Social Media
East of England / Cambridgeshire
3 months to
29 Mar 2017
Same period 2016 Same period 2015
Rank 109 129 129
Rank change year-on-year +20 0  
Permanent jobs citing Social Media 14 7 3
As % of all permanent IT jobs advertised in Cambridgeshire 0.81% 0.32% 0.14%
As % of the Miscellaneous category 1.80% 0.76% 0.33%
Number of salaries quoted 10 7 3
Median salary £43,250 £60,000 £35,000
Median salary % change year-on-year -27.91% +71.42%  
UK excluding London median salary £35,000 £39,500 £37,500
% change year-on-year -11.39% +5.33%  

Social Media is in the generic IT skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Cambridgeshire with a requirement for generic IT skills.

Generic IT Skills
Cambridgeshire
Permanent job vacancies with a requirement for generic IT skills 777 917 911
As % of all permanent IT job vacancies advertised in Cambridgeshire 44.76% 42.03% 43.63%
Number of salaries quoted 581 677 727
Median salary £45,000 £42,500 £45,000
Median salary % change year-on-year +5.88% -5.55%  
90% offered a salary of more than £27,500 £30,000 £27,500
10% offered a salary of more than £57,500 £62,500 £62,500
UK excluding London median salary £42,500 £42,500 £40,000
% change year-on-year - +6.25%  

Social Media
Job Vacancy Trend in Cambridgeshire

The job posting trend of jobs advertised in Cambridgeshire citing Social Media as a proportion of all permanent or contract IT jobs with a match in the Miscellaneous category.

Job vacancy trend for Social Media in Cambridgeshire

Social Media
Salary Trend in Cambridgeshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media in Cambridgeshire.

Salary trend for Social Media in Cambridgeshire

Social Media
Salary Histogram in Cambridgeshire

The salary distribution of IT jobs citing Social Media in Cambridgeshire over the 3 months to 29 March 2017.

Salary histogram for Social Media in Cambridgeshire

Social Media
Job Locations in Cambridgeshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the Cambridgeshire region over the 3 months to 29 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Cambridge +11 13 £43,250 -27.91% 6
Peterborough - 1 - -
Social Media
East of England

For the 6 months to 29 March 2017, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Cambridgeshire region with a requirement for Social Media.

1 11 (57.89%) Analytics
2 10 (52.63%) CSS
3 8 (42.11%) JavaScript
4 7 (36.84%) HTML
4 7 (36.84%) CRM
4 7 (36.84%) Marketing
4 7 (36.84%) Google
5 6 (31.58%) Project Management
5 6 (31.58%) MS Excel
6 5 (26.32%) Microsoft
6 5 (26.32%) MVC
6 5 (26.32%) Advertising
6 5 (26.32%) C#
6 5 (26.32%) MS Office
6 5 (26.32%) Pay per click
6 5 (26.32%) Google Analytics
6 5 (26.32%) Digital Marketing
6 5 (26.32%) Mobile App
7 4 (21.05%) SignalR
7 4 (21.05%) ServiceStack
7 4 (21.05%) Elasticsearch
7 4 (21.05%) PhantomJS
7 4 (21.05%) ASP.NET Web API
7 4 (21.05%) NServiceBus
7 4 (21.05%) Neo4j
7 4 (21.05%) KnockoutJS
7 4 (21.05%) D3.js
7 4 (21.05%) Visualisation
7 4 (21.05%) ASP.NET MVC
7 4 (21.05%) HTML5

Social Media
Co-occurring IT Skills in Cambridgeshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (21.05%) Elasticsearch
1 4 (21.05%) NServiceBus
2 3 (15.79%) CMS
2 3 (15.79%) Moodle
2 3 (15.79%) SharePoint
2 3 (15.79%) WordPress
Applications
1 6 (31.58%) MS Excel
2 5 (26.32%) MS Office
3 1 (5.26%) MS PowerPoint
Business Applications
1 3 (15.79%) SDL Web 8
2 1 (5.26%) Magento
Cloud Services
1 5 (26.32%) Google Analytics
2 1 (5.26%) Adobe Creative Cloud
2 1 (5.26%) AdWords
2 1 (5.26%) Office 365
2 1 (5.26%) OneDrive
Communications & Networking
1 4 (21.05%) Internet
1 4 (21.05%) Intranet
2 1 (5.26%) Skype
Database & Business Intelligence
1 4 (21.05%) Neo4j
1 4 (21.05%) NoSQL
1 4 (21.05%) SQL Server
Development Applications
1 4 (21.05%) PhantomJS
1 4 (21.05%) Selenium
General
1 7 (36.84%) Marketing
2 5 (26.32%) Advertising
3 1 (5.26%) Finance
3 1 (5.26%) Publishing
Job Titles
1 7 (36.84%) Developer
2 4 (21.05%) C# Developer
2 4 (21.05%) Digital Marketer
2 4 (21.05%) JavaScript Developer
3 3 (15.79%) Designer
4 2 (10.53%) Administrator
4 2 (10.53%) Mobile Designer
4 2 (10.53%) Mobile UI Designer
4 2 (10.53%) UI Designer
5 1 (5.26%) Analyst
5 1 (5.26%) Data Analyst
5 1 (5.26%) IT Administrator
5 1 (5.26%) PPC Specialist
5 1 (5.26%) Web Administrator
5 1 (5.26%) Web Analyst
5 1 (5.26%) Web Designer
Libraries, Frameworks & Software Standards
1 10 (52.63%) CSS
2 7 (36.84%) HTML
3 4 (21.05%) .NET
3 4 (21.05%) ASP.NET
3 4 (21.05%) ASP.NET MVC
3 4 (21.05%) ASP.NET Web API
3 4 (21.05%) D3.js
3 4 (21.05%) HTML5
3 4 (21.05%) KnockoutJS
3 4 (21.05%) Natural Language Processing
3 4 (21.05%) Node.js
3 4 (21.05%) ServiceStack
3 4 (21.05%) SignalR
3 4 (21.05%) WCF
3 4 (21.05%) WPF
4 3 (15.79%) CSS3
Miscellaneous
1 5 (26.32%) Mobile App
2 4 (21.05%) Clustering
2 4 (21.05%) Social Network
3 3 (15.79%) User Experience
3 3 (15.79%) VLE
4 2 (10.53%) Enterprise Software
5 1 (5.26%) Analytical Skills
5 1 (5.26%) Blog
5 1 (5.26%) Graphic Design
5 1 (5.26%) Management Information System
Processes & Methodologies
1 11 (57.89%) Analytics
2 7 (36.84%) CRM
3 6 (31.58%) Project Management
4 5 (26.32%) Digital Marketing
4 5 (26.32%) MVC
4 5 (26.32%) Pay per click
5 4 (21.05%) Automated Testing
5 4 (21.05%) Unit Testing
5 4 (21.05%) Visualisation
5 4 (21.05%) Web Development
6 3 (15.79%) Content Management
6 3 (15.79%) Content Writing
6 3 (15.79%) Continuous Improvement
6 3 (15.79%) Prototyping
7 2 (10.53%) Artificial Intelligence
7 2 (10.53%) Information Architecture
7 2 (10.53%) SEO
7 2 (10.53%) Usability Testing
7 2 (10.53%) Web Analytics
7 2 (10.53%) Web Design
Programming Languages
1 8 (42.11%) JavaScript
2 5 (26.32%) C#
3 1 (5.26%) Python
3 1 (5.26%) VB
3 1 (5.26%) VBA
Vendors
1 7 (36.84%) Google
2 5 (26.32%) Microsoft
3 3 (15.79%) Blackboard
4 1 (5.26%) Adobe
4 1 (5.26%) Facebook
4 1 (5.26%) IBM
4 1 (5.26%) Tealeaf
4 1 (5.26%) Twitter
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