The following table provides summary statistics for permanent job vacancies advertised in the East of England with a requirement for Google Analytics skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Google Analytics over the 3 months to 30 March 2017 with a comparison to the same period in the previous 2 years.

Google Analytics (GA)
England / East of England
3 months to
30 Mar 2017
Same period 2016 Same period 2015
Rank 230 266 250
Rank change year-on-year +36 -16  
Permanent jobs citing Google Analytics 15 13 21
As % of all permanent IT jobs advertised in the East of England 0.24% 0.17% 0.28%
As % of the Cloud Services category 2.08% 1.95% 3.55%
Number of salaries quoted 12 12 15
Median salary £34,500 £42,500 £30,000
Median salary % change year-on-year -18.82% +41.66%  
90% offered a salary of more than £30,400 £28,250 £27,436
10% offered a salary of more than £44,500 £55,400 £46,000
UK excluding London median salary £35,000 £32,500 £29,575
% change year-on-year +7.69% +9.89%  

Google Analytics is in the cloud computing skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the East of England with a requirement for cloud computing skills.

Cloud Computing Skills
East of England
Permanent job vacancies with a requirement for cloud computing skills 722 666 592
As % of all permanent IT job vacancies advertised in the East of England 11.69% 8.94% 7.81%
Number of salaries quoted 580 537 487
Median salary £45,000 £50,000 £45,000
Median salary % change year-on-year -10.00% +11.11%  
90% offered a salary of more than £28,300 £31,000 £25,000
10% offered a salary of more than £60,000 £70,000 £75,000
UK excluding London median salary £45,000 £45,000 £45,000

Google Analytics
Job Vacancy Trend in the East of England

The job posting trend of jobs advertised in the East of England citing Google Analytics as a proportion of all permanent or contract IT jobs with a match in the Cloud Services category.

Job vacancy trend for Google Analytics in the East of England

Google Analytics
Salary Trend in the East of England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics in the East of England.

Salary trend for Google Analytics in the East of England

Google Analytics
Salary Histogram in the East of England

The salary distribution of IT jobs citing Google Analytics in the East of England over the 3 months to 30 March 2017.

Salary histogram for Google Analytics in the East of England

Google Analytics
Job Locations in the East of England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Google Analytics within the East of England region over the 3 months to 30 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Essex - 8 £40,000 - 1
Cambridgeshire +13 4 £34,000 -2.85% 6
Hertfordshire +11 2 £30,000 -33.33%
Bedfordshire - 1 £25,500 -
Google Analytics
England

For the 6 months to 30 March 2017, IT jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the East of England region with a requirement for Google Analytics.

1 39 (100.00%) Google
1 39 (100.00%) Analytics
2 33 (84.62%) Marketing
3 23 (58.97%) SEO
4 17 (43.59%) E-Commerce
5 14 (35.90%) CMS
5 14 (35.90%) Social Media
6 13 (33.33%) Digital Marketing
7 12 (30.77%) Analytical Skills
8 11 (28.21%) Pay per click
9 10 (25.64%) Advertising
10 8 (20.51%) Adobe
10 8 (20.51%) AdWords
11 7 (17.95%) Facebook
12 6 (15.38%) MS Office
13 5 (12.82%) MS Excel
13 5 (12.82%) Photoshop
13 5 (12.82%) Twitter
13 5 (12.82%) Open Source
13 5 (12.82%) Marketing Strategy
14 4 (10.26%) Hootsuite
14 4 (10.26%) Integrated Marketing
14 4 (10.26%) Marketing Automation
14 4 (10.26%) Online Marketing
14 4 (10.26%) Telecoms
14 4 (10.26%) Email Marketing
14 4 (10.26%) Content Management
14 4 (10.26%) Retail
14 4 (10.26%) Web Analytics
14 4 (10.26%) Microsoft

Google Analytics
Co-occurring IT Skills in the East of England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 14 (35.90%) CMS
2 3 (7.69%) WordPress
3 1 (2.56%) Drupal
3 1 (2.56%) Joomla!
Applications
1 6 (15.38%) MS Office
2 5 (12.82%) MS Excel
2 5 (12.82%) Photoshop
3 4 (10.26%) InDesign
4 2 (5.13%) MS PowerPoint
5 1 (2.56%) Adobe Creative Suite
5 1 (2.56%) Adobe Illustrator
Business Applications
1 2 (5.13%) Magento
Cloud Services
1 8 (20.51%) AdWords
2 2 (5.13%) Adobe Analytics
3 1 (2.56%) Google Tag Manager
Database & Business Intelligence
1 1 (2.56%) MySQL
1 1 (2.56%) Oracle Reports
Development Applications
1 4 (10.26%) Dreamweaver
2 1 (2.56%) JIRA
General
1 33 (84.62%) Marketing
2 10 (25.64%) Advertising
3 4 (10.26%) Publishing
3 4 (10.26%) Retail
3 4 (10.26%) Telecoms
4 1 (2.56%) Automotive
Job Titles
1 10 (25.64%) Marketing Manager
2 5 (12.82%) Marketing Executive
3 4 (10.26%) Digital Marketer
3 4 (10.26%) Digital Marketing Manager
3 4 (10.26%) IT Manager
3 4 (10.26%) Marketing Communications Manager
3 4 (10.26%) Social Media Executive
4 3 (7.69%) Analyst
4 3 (7.69%) Web Analyst
5 2 (5.13%) Developer
5 2 (5.13%) Web Developer
6 1 (2.56%) Analytics Manager
6 1 (2.56%) Data Analyst
6 1 (2.56%) E-Commerce Executive
6 1 (2.56%) Senior Manager
6 1 (2.56%) Senior Marketing Executive
6 1 (2.56%) SEO Executive
6 1 (2.56%) SEO Manager
6 1 (2.56%) SEO Specialist
6 1 (2.56%) Web Manager
Libraries, Frameworks & Software Standards
1 4 (10.26%) HTML
2 3 (7.69%) CSS
3 2 (5.13%) CSS3
3 2 (5.13%) HTML5
3 2 (5.13%) jQuery
4 1 (2.56%) Sass
Miscellaneous
1 14 (35.90%) Social Media
2 12 (30.77%) Analytical Skills
Processes & Methodologies
1 39 (100.00%) Analytics
2 23 (58.97%) SEO
3 17 (43.59%) E-Commerce
4 13 (33.33%) Digital Marketing
5 11 (28.21%) Pay per click
6 5 (12.82%) Marketing Strategy
6 5 (12.82%) Open Source
7 4 (10.26%) Content Management
7 4 (10.26%) CRM
7 4 (10.26%) Email Marketing
7 4 (10.26%) Integrated Marketing
7 4 (10.26%) Marketing Automation
7 4 (10.26%) Online Marketing
7 4 (10.26%) Web Analytics
8 3 (7.69%) Actionable Insight
8 3 (7.69%) B2B
8 3 (7.69%) B2C
8 3 (7.69%) Data Analysis
8 3 (7.69%) Web Development
9 2 (5.13%) Affiliate Marketing
Programming Languages
1 4 (10.26%) JavaScript
2 3 (7.69%) PHP
3 2 (5.13%) SQL
4 1 (2.56%) Java
4 1 (2.56%) VB
4 1 (2.56%) VBA
Qualifications
1 2 (5.13%) Degree
Vendors
1 39 (100.00%) Google
2 8 (20.51%) Adobe
3 7 (17.95%) Facebook
4 5 (12.82%) Twitter
5 4 (10.26%) Hootsuite
5 4 (10.26%) Microsoft
6 2 (5.13%) Kenshoo
6 2 (5.13%) Marin
7 1 (2.56%) Demandware
7 1 (2.56%) Hitwise
7 1 (2.56%) IBM
7 1 (2.56%) Omniture
7 1 (2.56%) Oracle
7 1 (2.56%) Tealeaf
Peterborough, Cambridgeshire
Interaction Recruitment PLC
Salary: £23k - 27k per year
Posted: Yesterday
Cambridge, Cambridgeshire
Ping IT Recruitment ltd
Salary: From £18,000 to £24,000 per annum
Posted: 11 hours ago
Cambridge
greywood
Salary: £30000 - £40000 per annum + Benefits
Posted: 2 days ago
Cambridge
greywood
Salary: £30000 - £40000 per annum + Benefits
Posted: 2 days ago
Cambridge, Cambridgeshire
Searchability
Salary: £20000 - £35000 per annum
Posted: 3 days ago
Ipswich, Suffolk
Searchability
Salary: £30000 - £40000 per annum
Posted: 3 days ago
Harlow
Deerfoot IT Resources Ltd
Salary: £35000 - £40000 per annum + bonus
Posted: 14 days ago
Cambridge
greywood
Salary: £30000 - £38000 per annum + Benefits
Posted: 23 days ago
Ipswich
Bluetown Online LTD
Salary: £28000 - £34000 per annum
Posted: 13 days ago