Brand Awareness/Recognition
South West > Dorset
The table below looks at the prevalence of the term Brand Awareness in permanent job vacancies in Dorset. Included is a benchmarking guide to the salaries offered in vacancies that cited Brand Awareness over the 6 months leading up to 29 August 2025, comparing them to the same period in the previous two years.
| 6 months to 29 Aug 2025 |
Same period 2024 | Same period 2023 | |
|---|---|---|---|
| Rank | 54 | - | - |
| Rank change year-on-year | - | - | - |
| Permanent jobs citing Brand Awareness | 1 | 0 | 0 |
| As % of all permanent jobs advertised in Dorset | 0.25% | - | - |
| As % of the General category | 0.39% | - | - |
| Number of salaries quoted | 1 | 0 | 0 |
| 10th Percentile | - | - | - |
| 25th Percentile | £57,500 | - | - |
| Median annual salary (50th Percentile) | £60,000 | - | - |
| 75th Percentile | £62,500 | - | - |
| 90th Percentile | - | - | - |
| South West median annual salary | £30,000 | £90,000 | £50,000 |
| % change year-on-year | -66.67% | +80.00% | +53.85% |
All General Skills
Dorset
Brand Awareness falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring common skills in Dorset.
| Permanent vacancies with a requirement for common skills | 257 | 563 | 260 |
| As % of all permanent jobs advertised in Dorset | 64.41% | 54.55% | 53.83% |
| Number of salaries quoted | 141 | 178 | 156 |
| 10th Percentile | £27,000 | £30,000 | £31,250 |
| 25th Percentile | £30,000 | £40,313 | £38,438 |
| Median annual salary (50th Percentile) | £40,000 | £52,500 | £55,000 |
| Median % change year-on-year | -23.81% | -4.55% | +10.00% |
| 75th Percentile | £62,500 | £60,000 | £76,250 |
| 90th Percentile | £80,000 | £72,875 | £85,000 |
| South West median annual salary | £42,500 | £50,000 | £52,500 |
| % change year-on-year | -15.00% | -4.76% | +10.48% |
Brand Awareness
Job Vacancy Trend in Dorset
Job postings citing Brand Awareness as a proportion of all IT jobs advertised in Dorset.
Brand Awareness
Salary Trend in Dorset
Salary distribution trend for jobs in Dorset citing Brand Awareness.
Brand Awareness
Job Locations in Dorset
The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Brand Awareness within the Dorset region over the 6 months to 29 August 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Matching Permanent IT Job Ads |
Median Salary Past 6 Months |
Median Salary % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| Ferndown | - | 1 | £60,000 | - | |
| Brand Awareness South West |
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Brand Awareness
Co-occurring Skills and Capabilities in Dorset by Category
The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:
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