The following table provides summary statistics for permanent job vacancies advertised in Dorset with a requirement for SEO skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited SEO over the 3 months to 28 June 2017 with a comparison to the same period in the previous 2 years.

Search Engine Optimisation (SEO)
South West / Dorset
3 months to
28 Jun 2017
Same period 2016 Same period 2015
Rank 56 59 68
Rank change year-on-year +3 +9  
Permanent jobs citing SEO 9 6 10
As % of all permanent IT jobs advertised in Dorset 1.89% 1.14% 1.64%
As % of the Processes & Methodologies category 2.09% 1.28% 1.87%
Number of salaries quoted 9 6 6
Median salary £30,000 £42,500 £33,125
Median salary % change year-on-year -29.41% +28.30%  
90% offered a salary of more than £27,250 £38,750 £23,250
10% offered a salary of more than £33,100 £46,250 £44,375
UK excluding London median salary £33,000 £32,500 £32,500
% change year-on-year +1.53% -  

SEO is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Dorset with a requirement for process and methodology skills.

Process & Methodology Skills
Dorset
Permanent job vacancies with a requirement for process and methodology skills 430 467 535
As % of all permanent IT job vacancies advertised in Dorset 90.53% 88.78% 87.99%
Number of salaries quoted 1400 1530 1460
Median salary £40,000 £40,000 £38,500
Median salary % change year-on-year - +3.89%  
90% offered a salary of more than £27,500 £26,750 £24,500
10% offered a salary of more than £55,000 £61,250 £62,500
UK excluding London median salary £45,000 £45,000 £43,000
% change year-on-year - +4.65%  

SEO
Job Vacancy Trend in Dorset

Job postings citing SEO as a percentage of all IT jobs advertised in Dorset.

Job vacancy trend for SEO in Dorset

SEO
Salary Trend in Dorset

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO in Dorset.

Salary trend for SEO in Dorset

SEO
Job Locations in Dorset

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the Dorset region over the 3 months to 28 June 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Wimborne - 7 £30,000 - 2
Poole +3 2 £30,250 -28.82% 1
SEO
South West

For the 6 months to 28 June 2017, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Dorset region with a requirement for SEO.

1 10 (100.00%) PHP
2 9 (90.00%) HTML
2 9 (90.00%) JavaScript
2 9 (90.00%) CSS
2 9 (90.00%) Web Development
2 9 (90.00%) jQuery
2 9 (90.00%) Sass
3 8 (80.00%) LESS
3 8 (80.00%) LAMP
3 8 (80.00%) MySQL
4 7 (70.00%) MVC
4 7 (70.00%) Windows
4 7 (70.00%) Linux
4 7 (70.00%) OOP
4 7 (70.00%) Apache
4 7 (70.00%) Twitter Bootstrap
4 7 (70.00%) Git (software)
5 3 (30.00%) E-Commerce
6 2 (20.00%) SQL
6 2 (20.00%) CMS
6 2 (20.00%) Analytics
6 2 (20.00%) User Experience
6 2 (20.00%) Responsive Web Design
7 1 (10.00%) Adobe Creative Suite
7 1 (10.00%) Open Source
7 1 (10.00%) HTML5
7 1 (10.00%) CSS3
7 1 (10.00%) XAMPP
7 1 (10.00%) Ajax
7 1 (10.00%) Marketing

SEO
Co-occurring IT Skills in Dorset by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 7 (70.00%) Apache
2 2 (20.00%) CMS
3 1 (10.00%) WordPress
Applications
1 1 (10.00%) Adobe Creative Suite
Business Applications
1 1 (10.00%) Magento
Database & Business Intelligence
1 8 (80.00%) MySQL
Development Applications
1 7 (70.00%) Git (software)
General
1 1 (10.00%) Finance
1 1 (10.00%) Marketing
Job Titles
1 9 (90.00%) Developer
2 7 (70.00%) Web Developer
3 1 (10.00%) Designer
3 1 (10.00%) Digital Designer
3 1 (10.00%) Full Stack Developer
3 1 (10.00%) PHP Developer
3 1 (10.00%) Web Designer
3 1 (10.00%) WordPress Developer
Libraries, Frameworks & Software Standards
1 9 (90.00%) CSS
1 9 (90.00%) HTML
1 9 (90.00%) jQuery
1 9 (90.00%) Sass
2 8 (80.00%) LAMP
2 8 (80.00%) LESS
3 7 (70.00%) Twitter Bootstrap
4 1 (10.00%) Ajax
4 1 (10.00%) CSS3
4 1 (10.00%) HTML5
4 1 (10.00%) XAMPP
4 1 (10.00%) XML
Miscellaneous
1 2 (20.00%) User Experience
Operating Systems
1 7 (70.00%) Linux
1 7 (70.00%) Windows
Processes & Methodologies
1 9 (90.00%) Web Development
2 7 (70.00%) MVC
2 7 (70.00%) OOP
3 3 (30.00%) E-Commerce
4 2 (20.00%) Analytics
4 2 (20.00%) Responsive Web Design
5 1 (10.00%) Direct Marketing
5 1 (10.00%) Open Source
Programming Languages
1 10 (100.00%) PHP
2 9 (90.00%) JavaScript
3 2 (20.00%) SQL
Vendors
1 1 (10.00%) Adobe
Wimborne, Dorset
IT Executive Ltd
Salary: £30000 - £35000 per annum
Posted: Yesterday
Wimborne, Dorset
Spectrum IT Recruitment (South) Ltd
Salary: £25000 - £35000 per annum + training and benefits
Posted: 6 days ago
Poole
Hays Specialist Recruitment Ltd
Salary: £28000 - £38000 per annum + Package
Posted: 20 days ago