Period
to 19 May 2019

The following table provides summary statistics for permanent job vacancies advertised in Dorset with a requirement for Digital Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Digital Marketing over the 6 months to 19 May 2019 with a comparison to the same period in the previous 2 years.

Digital Marketing
South West > Dorset
6 months to
19 May 2019
Same period 2018 Same period 2017
Rank 99 109 75
Rank change year-on-year +10 -34 -5
Permanent jobs citing Digital Marketing 25 13 11
As % of all permanent IT jobs advertised in Dorset 1.85% 0.81% 1.32%
As % of the Processes & Methodologies category 1.97% 0.88% 1.50%
Number of salaries quoted 24 12 10
Dorset median annual salary £37,500 £35,000 £27,500
Median salary % change year-on-year +7.14% +27.27% -35.29%
10th Percentile £27,500 £30,250 £21,250
90th Percentile £42,500 £37,500 £44,000
South West median annual salary £47,500 £45,000 £45,000
% change year-on-year +5.56% - -

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Dorset with a requirement for process or methodology skills.

All Process and Methodology Skills
Dorset
Permanent vacancies with a requirement for process or methodology skills 1,267 1,471 731
As % of all permanent IT jobs advertised in Dorset 93.99% 91.71% 87.86%
Number of salaries quoted 1,052 1,283 642
Dorset median annual salary £40,000 £40,000 £40,000
10th Percentile £27,013 £26,800 £26,000
90th Percentile £60,000 £61,200 £60,000
South West median annual salary £45,000 £42,500 £42,000
% change year-on-year +5.88% +1.19% +5.00%

Digital Marketing
Job Vacancy Trend in Dorset

Job postings citing Digital Marketing as a percentage of all IT jobs advertised in Dorset.

Job vacancy trend for Digital Marketing in Dorset

Digital Marketing
Salary Trend in Dorset

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing in Dorset.

Salary trend for Digital Marketing in Dorset

Digital Marketing
Salary Histogram in Dorset

The salary distribution of IT jobs citing Digital Marketing in Dorset over the 6 months to 19 May 2019.

Salary histogram for Digital Marketing in Dorset

Digital Marketing
Job Locations in Dorset

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing within the Dorset region over the 6 months to 19 May 2019. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Poole - 18 £40,000 -
Bournemouth -5 5 £37,500 +7.14%
Shaftesbury - 2 £30,000 -
Digital Marketing
South West

For the 6 months to 19 May 2019, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Dorset region with a requirement for Digital Marketing.

1 25 (100.00%) Marketing
2 23 (92.00%) HTML
3 21 (84.00%) CSS
4 20 (80.00%) PHP
5 19 (76.00%) E-Commerce
5 19 (76.00%) SQL Server
5 19 (76.00%) Web Development
6 18 (72.00%) Magento
6 18 (72.00%) Manufacturing
7 17 (68.00%) OOP
7 17 (68.00%) Git (software)
7 17 (68.00%) Laravel
7 17 (68.00%) Direct Marketing
7 17 (68.00%) PhpStorm
8 15 (60.00%) GitHub
8 15 (60.00%) Enterprise Cloud
9 14 (56.00%) Vue.js
9 14 (56.00%) Node.js
10 13 (52.00%) JavaScript
11 12 (48.00%) SVG
11 12 (48.00%) REST
11 12 (48.00%) HTML5
11 12 (48.00%) MongoDB
11 12 (48.00%) NoSQL
11 12 (48.00%) ES6
11 12 (48.00%) webpack
11 12 (48.00%) Express
11 12 (48.00%) HTML5 Canvas
12 5 (20.00%) MVC
12 5 (20.00%) MySQL

Digital Marketing
Co-occurring IT Skills in Dorset by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (16.00%) CMS
1 4 (16.00%) EPiServer
1 4 (16.00%) Sitecore CMS
2 3 (12.00%) WordPress
3 2 (8.00%) Umbraco
Business Applications
1 18 (72.00%) Magento
Cloud Services
1 15 (60.00%) GitHub
Communications & Networking
1 1 (4.00%) TCP/IP
Database & Business Intelligence
1 19 (76.00%) SQL Server
2 12 (48.00%) MongoDB
2 12 (48.00%) NoSQL
3 5 (20.00%) MySQL
4 2 (8.00%) MySQL Workbench
Development Applications
1 17 (68.00%) Git (software)
1 17 (68.00%) PhpStorm
2 12 (48.00%) webpack
3 2 (8.00%) Visual Studio
3 2 (8.00%) Visual Studio Code
4 1 (4.00%) GitLab
4 1 (4.00%) Vagrant
General
1 25 (100.00%) Marketing
2 18 (72.00%) Manufacturing
3 1 (4.00%) Electronics
3 1 (4.00%) Finance
3 1 (4.00%) Telecoms
Job Titles
1 25 (100.00%) Developer
2 12 (48.00%) Node.js Developer
3 6 (24.00%) PHP Developer
4 4 (16.00%) Web Developer
5 3 (12.00%) .NET Developer
5 3 (12.00%) Magento Developer
5 3 (12.00%) PHP Magento Developer
6 2 (8.00%) Front End Developer (Client-Side Developer)
6 2 (8.00%) HTML Developer
6 2 (8.00%) JavaScript Developer
6 2 (8.00%) Junior
6 2 (8.00%) Junior Developer
6 2 (8.00%) Junior Web Developer
6 2 (8.00%) PHP Web Developer
6 2 (8.00%) PHP WordPress Developer
6 2 (8.00%) Sitecore Developer
6 2 (8.00%) WordPress Developer
7 1 (4.00%) Android Developer
7 1 (4.00%) Senior Developer
7 1 (4.00%) Senior PHP Developer
Libraries, Frameworks & Software Standards
1 23 (92.00%) HTML
2 21 (84.00%) CSS
3 17 (68.00%) Laravel
4 14 (56.00%) Node.js
4 14 (56.00%) Vue.js
5 12 (48.00%) Express
5 12 (48.00%) HTML5
5 12 (48.00%) HTML5 Canvas
5 12 (48.00%) REST
5 12 (48.00%) SVG
6 4 (16.00%) .NET
6 4 (16.00%) AngularJS
7 2 (8.00%) ASP.NET
7 2 (8.00%) ASP.NET MVC
7 2 (8.00%) jQuery
7 2 (8.00%) Razor View Engine
7 2 (8.00%) Twitter Bootstrap
Miscellaneous
1 15 (60.00%) Enterprise Cloud
2 5 (20.00%) User Experience
3 4 (16.00%) Greenfield Project
4 1 (4.00%) Algorithms
Operating Systems
1 1 (4.00%) Android
Processes & Methodologies
1 19 (76.00%) E-Commerce
1 19 (76.00%) Web Development
2 17 (68.00%) Direct Marketing
2 17 (68.00%) OOP
3 5 (20.00%) MVC
4 2 (8.00%) Content Management
4 2 (8.00%) Front End Development
4 2 (8.00%) Responsive Web Design
5 1 (4.00%) Agile Software Development
5 1 (4.00%) Android Development
5 1 (4.00%) Business Intelligence
5 1 (4.00%) Concurrent Programming
5 1 (4.00%) Continuous Delivery
5 1 (4.00%) DevOps
5 1 (4.00%) Mobile Device Management
5 1 (4.00%) Multithreading
5 1 (4.00%) Programme Management
5 1 (4.00%) Software Engineering
5 1 (4.00%) TDD
Programming Languages
1 20 (80.00%) PHP
2 13 (52.00%) JavaScript
3 12 (48.00%) ES6
4 4 (16.00%) C#
5 1 (4.00%) C
5 1 (4.00%) C++
5 1 (4.00%) Java
5 1 (4.00%) Kotlin
5 1 (4.00%) Python
5 1 (4.00%) SQL
Qualifications
1 2 (8.00%) Degree
System Software
1 1 (4.00%) Docker
1 1 (4.00%) VirtualBox
1 1 (4.00%) vSphere
Systems Management
1 1 (4.00%) Ansible
Vendors
1 4 (16.00%) Sitecore
2 3 (12.00%) DevExpress
3 2 (8.00%) Microsoft
3 2 (8.00%) Spotify
4 1 (4.00%) Samsung
4 1 (4.00%) SAP