Period
to 21 November 2017

The median annual salary for an SEO Specialist was £26,000 in advertised job vacancies in the East Midlands during the 6 months to 21 November 2017.

The first table below provides salary benchmarking and summary statistics including a comparison to same period in the previous 2 years.

Search Engine Optimisation (SEO) Specialist
England > East Midlands
6 months to
21 Nov 2017
Same period 2016 Same period 2015
Rank 221 - 271
Rank change year-on-year - +271 -9
Permanent jobs requiring an SEO Specialist 3 0 4
As % of all permanent IT jobs advertised in the East Midlands 0.057% - 0.054%
As % of the Job Titles category 0.059% - 0.055%
Number of salaries quoted 3 0 1
East Midlands median annual salary £26,000 - £30,000
10th Percentile £25,500 - £27,500
90th Percentile £49,300 - £32,500
England median annual salary £30,000 £32,500 £32,500
% change year-on-year -7.69% - +54.76%

The following table is for comparison with the above and includes summary statistics for all permanent IT job vacancies advertised in the East Midlands. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

All Permanent IT Job Vacancies
East Midlands
Permanent vacancies in the East Midlands with a recognized job title 5112 6378 7246
% of permanent IT jobs with a recognized job title 97.30% 97.72% 97.51%
Number of salaries quoted 4261 5047 5871
East Midlands median annual salary £40,000 £40,000 £40,000
10th Percentile £23,500 £24,000 £22,500
90th Percentile £61,500 £62,500 £57,500
England median annual salary £50,000 £47,500 £46,000
% change year-on-year +5.26% +3.26% +2.22%

SEO Specialist
Job Vacancy Trend in the East Midlands

Job postings that featured SEO Specialist in the job title as a percentage of all IT jobs advertised in the East Midlands.

Job vacancy trend for SEO Specialist in the East Midlands

SEO Specialist
Salary Trend in the East Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO Specialist in the East Midlands.

Salary trend for SEO Specialist in the East Midlands

SEO Specialist
Salary Histogram in the East Midlands

The salary distribution of IT jobs citing SEO Specialist in the East Midlands over the 6 months to 21 November 2017.

Salary histogram for SEO Specialist in the East Midlands

SEO Specialist
Job Locations in the East Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO Specialist within the East Midlands region over the 6 months to 21 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Nottinghamshire - 2 £26,000 -
SEO Specialist
England

SEO Specialist Skill Set
Top 30 Co-occurring IT Skills in the East Midlands

For the 6 months to 21 November 2017, SEO Specialist job roles required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the East Midlands region featuring SEO Specialist in the job title.

1 3 (100.00%) SEO
1 3 (100.00%) E-Commerce
1 3 (100.00%) Marketing
1 3 (100.00%) Web Development
2 2 (66.67%) Social Media
2 2 (66.67%) Analytics
2 2 (66.67%) AdWords
2 2 (66.67%) Conversion Rate Optimisation
2 2 (66.67%) Content Marketing
2 2 (66.67%) Social Media Marketing
2 2 (66.67%) Google
2 2 (66.67%) Pay per click
2 2 (66.67%) Degree
2 2 (66.67%) Google Analytics
2 2 (66.67%) Email Marketing
2 2 (66.67%) Digital Marketing
2 2 (66.67%) HTML
2 2 (66.67%) CSS
3 1 (33.33%) Apache
3 1 (33.33%) Microsoft Excel
3 1 (33.33%) SQL
3 1 (33.33%) IIS
3 1 (33.33%) Retail
3 1 (33.33%) Data Analysis
3 1 (33.33%) Microsoft PowerPoint
3 1 (33.33%) Endeca
3 1 (33.33%) Online Marketing
3 1 (33.33%) Regression Testing
3 1 (33.33%) Regular Expression
3 1 (33.33%) Marketing Strategy

SEO Specialist Skill Set
Co-occurring IT Skills in the East Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (33.33%) Apache
1 1 (33.33%) IIS
Applications
1 1 (33.33%) Microsoft Excel
1 1 (33.33%) Microsoft PowerPoint
Cloud Services
1 2 (66.67%) AdWords
1 2 (66.67%) Google Analytics
Database & Business Intelligence
1 1 (33.33%) Endeca
General
1 3 (100.00%) Marketing
2 1 (33.33%) Retail
Libraries, Frameworks & Software Standards
1 2 (66.67%) CSS
1 2 (66.67%) HTML
2 1 (33.33%) Regular Expression
Miscellaneous
1 2 (66.67%) Social Media
Processes & Methodologies
1 3 (100.00%) E-Commerce
1 3 (100.00%) SEO
1 3 (100.00%) Web Development
2 2 (66.67%) Analytics
2 2 (66.67%) Content Marketing
2 2 (66.67%) Conversion Rate Optimisation
2 2 (66.67%) Digital Marketing
2 2 (66.67%) Email Marketing
2 2 (66.67%) Pay per click
2 2 (66.67%) Social Media Marketing
3 1 (33.33%) Data Analysis
3 1 (33.33%) Marketing Strategy
3 1 (33.33%) Online Marketing
3 1 (33.33%) Regression Testing
Programming Languages
1 1 (33.33%) SQL
1 1 (33.33%) XPath
Qualifications
1 2 (66.67%) Degree
Vendors
1 2 (66.67%) Google