Period
to 13 August 2020

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in the East Midlands. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 13 August 2020 with a comparison to the same period over the previous 2 years.

Marketing
England > East Midlands
6 months to
13 Aug 2020
Same period 2019 Same period 2018
Rank 71 78 74
Rank change year-on-year +7 -4 -36
Permanent jobs citing Marketing 42 138 182
As % of all permanent jobs advertised in the East Midlands 2.60% 3.48% 3.72%
As % of the General category 6.93% 9.64% 9.23%
Number of salaries quoted 26 125 153
Median annual salary £38,750 £40,000 £37,500
Median salary % change year-on-year -3.13% +6.67% -6.25%
10th Percentile £23,750 £29,000 £22,500
90th Percentile £63,750 £72,500 £52,500
England median annual salary £55,000 £50,000 £47,500
% change year-on-year +10.00% +5.26% +5.56%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the East Midlands with a requirement for common skills.

All General Skills
East Midlands
Permanent vacancies with a requirement for common skills 606 1,432 1,972
As % of all permanent IT jobs advertised in the East Midlands 37.48% 36.06% 40.26%
Number of salaries quoted 431 1,061 1,577
Median annual salary £45,000 £45,000 £42,500
Median salary % change year-on-year - +5.88% -
10th Percentile £28,772 £25,000 £25,000
90th Percentile £73,750 £72,500 £66,000
England median annual salary £60,000 £55,000 £52,500
% change year-on-year +9.09% +4.76% +5.00%

Marketing
Job Vacancy Trend in the East Midlands

Job postings citing Marketing as a proportion of all IT jobs advertised in the East Midlands.

Job vacancy trend for Marketing in the East Midlands

Marketing
Salary Trend in the East Midlands

3-month moving average salary quoted in jobs citing Marketing in the East Midlands.

Salary trend for Marketing in the East Midlands

Marketing
Salary Histogram in the East Midlands

Salary distribution for jobs citing Marketing in the East Midlands over the 6 months to 13 August 2020.

Salary histogram for Marketing in the East Midlands

Marketing
Job Locations in the East Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the East Midlands region over the 6 months to 13 August 2020. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Northamptonshire +30 16 £60,000 +84.62%
Nottinghamshire +2 14 £33,000 -34.00% 2
Leicestershire +23 8 £42,500 +13.33% 6
Derbyshire +19 3 £30,000 -20.00% 4
Lincolnshire +14 1 £25,000 -37.50% 4
Marketing
England

For the 6 months to 13 August 2020, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the East Midlands region with a requirement for Marketing.

1 13 (30.95%) HTML
1 13 (30.95%) Finance
2 12 (28.57%) CSS
3 11 (26.19%) SAP
3 11 (26.19%) Degree
4 10 (23.81%) Microsoft
5 9 (21.43%) Product Marketing
6 8 (19.05%) QA
6 8 (19.05%) Digital Marketing
6 8 (19.05%) Agile Software Development
6 8 (19.05%) Microsoft Excel
6 8 (19.05%) SQL
6 8 (19.05%) Analytical Skills
7 7 (16.67%) User Experience
7 7 (16.67%) Product Roadmap
8 6 (14.29%) Technology Roadmap
8 6 (14.29%) Systems Engineering
8 6 (14.29%) FMEA
8 6 (14.29%) Analytics
8 6 (14.29%) PHP
8 6 (14.29%) Adobe
8 6 (14.29%) Business Intelligence
8 6 (14.29%) Firmware
8 6 (14.29%) Microsoft PowerPoint
8 6 (14.29%) Validation
9 5 (11.90%) Software Engineering
9 5 (11.90%) JavaScript
9 5 (11.90%) SQL Server
9 5 (11.90%) Photoshop
9 5 (11.90%) Data Warehouse

Marketing
Co-occurring IT Skills in the East Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (4.76%) Apache
1 2 (4.76%) CMS
1 2 (4.76%) WordPress
2 1 (2.38%) Apache Spark
2 1 (2.38%) SharePoint
Applications
1 8 (19.05%) Microsoft Excel
2 6 (14.29%) Microsoft PowerPoint
3 5 (11.90%) Photoshop
4 4 (9.52%) Adobe Illustrator
5 3 (7.14%) InDesign
5 3 (7.14%) Microsoft Office
Business Applications
1 3 (7.14%) SAP BPC
2 1 (2.38%) Magento
Cloud Services
1 3 (7.14%) AWS
1 3 (7.14%) Power Platform
2 2 (4.76%) npm
2 2 (4.76%) Office 365
2 2 (4.76%) Salesforce Sales Cloud
2 2 (4.76%) Yarn
3 1 (2.38%) AdWords
3 1 (2.38%) Azure
3 1 (2.38%) GCP
3 1 (2.38%) Google Analytics
3 1 (2.38%) PowerApps
3 1 (2.38%) SaaS
Communications & Networking
1 2 (4.76%) Internet
2 1 (2.38%) 5G
Database & Business Intelligence
1 5 (11.90%) Data Warehouse
1 5 (11.90%) SQL Server
2 4 (9.52%) Relational Database
3 3 (7.14%) BusinessObjects
3 3 (7.14%) MySQL
3 3 (7.14%) Power BI
3 3 (7.14%) SAP BW
4 2 (4.76%) Redis
4 2 (4.76%) Snowflake Schema
4 2 (4.76%) SQL Server Integration Services
5 1 (2.38%) Amazon Athena
5 1 (2.38%) Amazon Redshift
5 1 (2.38%) Big Data
5 1 (2.38%) BigQuery
5 1 (2.38%) BusinessObjects Web Intelligence
5 1 (2.38%) Hadoop
5 1 (2.38%) Looker
5 1 (2.38%) Lumira
5 1 (2.38%) SAP HANA
5 1 (2.38%) SQL Server 2016
Development Applications
1 2 (4.76%) webpack
2 1 (2.38%) Visual Studio
General
1 13 (30.95%) Finance
2 3 (7.14%) Banking
2 3 (7.14%) Retail
2 3 (7.14%) Telecoms
3 2 (4.76%) Pharmaceutical
4 1 (2.38%) Billing
4 1 (2.38%) Electronics
4 1 (2.38%) Law
4 1 (2.38%) Legal
4 1 (2.38%) Manufacturing
4 1 (2.38%) Public Sector
Job Titles
1 10 (23.81%) Developer
2 6 (14.29%) Senior Systems Engineer
2 6 (14.29%) Systems Engineer
3 4 (9.52%) Senior Developer
4 3 (7.14%) Analyst
4 3 (7.14%) Designer
4 3 (7.14%) IT Manager
5 2 (4.76%) .NET Developer
5 2 (4.76%) Applications Developer
5 2 (4.76%) Architect
5 2 (4.76%) C# .NET Developer
5 2 (4.76%) C# Developer
5 2 (4.76%) Data Analyst
5 2 (4.76%) Graduate
5 2 (4.76%) Head of Technology
5 2 (4.76%) HTML CSS Developer
5 2 (4.76%) IT Analyst
5 2 (4.76%) PHP Developer
5 2 (4.76%) Product Manager
5 2 (4.76%) Senior C# .NET Developer
Libraries, Frameworks & Software Standards
1 13 (30.95%) HTML
2 12 (28.57%) CSS
3 5 (11.90%) HTML5
4 3 (7.14%) CSS3
4 3 (7.14%) SAP MI
5 2 (4.76%) .NET
5 2 (4.76%) Laravel
5 2 (4.76%) Sass
5 2 (4.76%) Twitter Bootstrap
5 2 (4.76%) Vue.js
6 1 (2.38%) jQuery
6 1 (2.38%) Kafka
6 1 (2.38%) Twig
6 1 (2.38%) Web Services
Miscellaneous
1 8 (19.05%) Analytical Skills
2 7 (16.67%) User Experience
3 2 (4.76%) Photography
4 1 (2.38%) Blog
4 1 (2.38%) Cyberattack
4 1 (2.38%) Cybercrime
4 1 (2.38%) Driving Licence
4 1 (2.38%) Embedded Systems
4 1 (2.38%) Internet of Things
4 1 (2.38%) Machine to Machine
4 1 (2.38%) Mobile App
4 1 (2.38%) Social Media
4 1 (2.38%) Virtual Team
Operating Systems
1 1 (2.38%) Linux
Processes & Methodologies
1 9 (21.43%) Product Marketing
2 8 (19.05%) Agile Software Development
2 8 (19.05%) Digital Marketing
3 7 (16.67%) Product Roadmap
4 6 (14.29%) Analytics
4 6 (14.29%) Business Intelligence
4 6 (14.29%) FMEA
4 6 (14.29%) Systems Engineering
4 6 (14.29%) Technology Roadmap
4 6 (14.29%) Validation
5 5 (11.90%) Data Modelling
5 5 (11.90%) Problem-Solving
5 5 (11.90%) Software Engineering
6 4 (9.52%) Data Analysis
6 4 (9.52%) ETL
6 4 (9.52%) Project Management
7 3 (7.14%) E-Commerce
7 3 (7.14%) MVC
7 3 (7.14%) OO
7 3 (7.14%) OOP
Programming Languages
1 8 (19.05%) SQL
2 6 (14.29%) PHP
3 5 (11.90%) JavaScript
4 3 (7.14%) C#
5 2 (4.76%) C
5 2 (4.76%) Java
6 1 (2.38%) C++
6 1 (2.38%) PL/SQL
6 1 (2.38%) Python
6 1 (2.38%) Scala
Qualifications
1 11 (26.19%) Degree
2 1 (2.38%) PhD
Quality Assurance & Compliance
1 8 (19.05%) QA
2 1 (2.38%) Data Quality
2 1 (2.38%) PMO
System Software
1 6 (14.29%) Firmware
2 1 (2.38%) Apache Flume
Systems Management
1 2 (4.76%) Hadoop YARN
Vendors
1 11 (26.19%) SAP
2 10 (23.81%) Microsoft
3 6 (14.29%) Adobe
4 3 (7.14%) Salesforce.com
5 2 (4.76%) Google
5 2 (4.76%) Salesforce Marketing Cloud
5 2 (4.76%) Tableau
6 1 (2.38%) Cloudera
6 1 (2.38%) Facebook
6 1 (2.38%) Intel
6 1 (2.38%) MicroStrategy
6 1 (2.38%) Oracle
6 1 (2.38%) SnapLogic
6 1 (2.38%) Twitter