Period
to 27 July 2017

The following table provides summary statistics for permanent job vacancies advertised in Hertfordshire with a requirement for Google Analytics skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Google Analytics over the 6 months to 27 July 2017 with a comparison to the same period in the previous 2 years.

Google Analytics (GA)
East of England > Hertfordshire
6 months to
27 Jul 2017
Same period 2016 Same period 2015
Rank 198 203 224
Rank change year-on-year +5 +21 -5
Permanent jobs citing Google Analytics 9 11 35
As % of all permanent IT jobs advertised in Hertfordshire 0.21% 0.23% 0.64%
As % of the Cloud Services category 1.37% 2.84% 5.89%
Number of salaries quoted 9 8 31
Hertfordshire median annual salary £25,000 £50,000 £36,000
Median salary % change year-on-year -50.00% +38.89% +2.86%
10th Percentile £22,000 £28,500 £26,634
90th Percentile £50,000 £63,050 £43,750
East of England median annual salary £34,000 £28,750 £40,000
% change year-on-year +18.26% -28.13% +35.59%

Google Analytics is in the cloud computing skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Hertfordshire with a requirement for cloud computing skills.

Cloud Computing Skills
Hertfordshire
Permanent job vacancies with a requirement for cloud computing skills 657 388 594
As % of all permanent IT job vacancies advertised in Hertfordshire 15.38% 8.14% 10.78%
Number of salaries quoted 531 300 475
Hertfordshire median annual salary £52,500 £54,000 £44,000
Median salary % change year-on-year -2.78% +22.73% -7.37%
10th Percentile £26,250 £30,500 £26,634
90th Percentile £71,250 £78,750 £67,500
East of England median annual salary £47,500 £50,000 £42,500
% change year-on-year -5.00% +17.65% -

Google Analytics
Job Vacancy Trend in Hertfordshire

Job postings citing Google Analytics as a percentage of all IT jobs advertised in Hertfordshire.

Job vacancy trend for Google Analytics in Hertfordshire

Google Analytics
Salary Trend in Hertfordshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics in Hertfordshire.

Salary trend for Google Analytics in Hertfordshire

Google Analytics
Salary Histogram in Hertfordshire

The salary distribution of IT jobs citing Google Analytics in Hertfordshire over the 6 months to 27 July 2017.

Salary histogram for Google Analytics in Hertfordshire

Google Analytics
Job Locations in Hertfordshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Google Analytics within the Hertfordshire region over the 6 months to 27 July 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Watford -15 3 £24,000 -52.00% 1
Hemel Hempstead +3 2 £25,000 -61.54% 1
Google Analytics
East of England

For the 6 months to 27 July 2017, IT jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Hertfordshire region with a requirement for Google Analytics.

1 9 (100.00%) Analytics
2 7 (77.78%) Google
3 6 (66.67%) Microsoft
4 5 (55.56%) SEO
4 5 (55.56%) E-Commerce
4 5 (55.56%) Marketing
5 4 (44.44%) SQL Server Analysis Services
5 4 (44.44%) Stakeholder Engagement
5 4 (44.44%) Customer Insight
5 4 (44.44%) Business Transformation
5 4 (44.44%) Business Intelligence
5 4 (44.44%) Microsoft Excel
5 4 (44.44%) SQL
5 4 (44.44%) T-SQL
5 4 (44.44%) Finance
5 4 (44.44%) Stakeholder Management
5 4 (44.44%) SQL Server Integration Services
5 4 (44.44%) SQL Server Reporting Services
6 3 (33.33%) Web Analytics
6 3 (33.33%) Digital Marketing
6 3 (33.33%) Analytical Skills
6 3 (33.33%) Personalization
7 2 (22.22%) Web Operations
7 2 (22.22%) User Experience
7 2 (22.22%) CMS
7 2 (22.22%) Content Management
7 2 (22.22%) Photoshop
7 2 (22.22%) Microsoft Office
7 2 (22.22%) HTML

Google Analytics
Co-occurring IT Skills in Hertfordshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (22.22%) CMS
Applications
1 4 (44.44%) Microsoft Excel
2 2 (22.22%) Microsoft Office
2 2 (22.22%) Photoshop
Database & Business Intelligence
1 4 (44.44%) SQL Server Analysis Services
1 4 (44.44%) SQL Server Integration Services
1 4 (44.44%) SQL Server Reporting Services
General
1 5 (55.56%) Marketing
2 4 (44.44%) Finance
Job Titles
1 4 (44.44%) Business Intelligence Manager
1 4 (44.44%) MI Manager
2 2 (22.22%) Web Editor
2 2 (22.22%) Website Editor
Libraries, Frameworks & Software Standards
1 2 (22.22%) HTML
Miscellaneous
1 3 (33.33%) Analytical Skills
2 2 (22.22%) User Experience
Processes & Methodologies
1 9 (100.00%) Analytics
2 5 (55.56%) E-Commerce
2 5 (55.56%) SEO
3 4 (44.44%) Business Intelligence
3 4 (44.44%) Business Transformation
3 4 (44.44%) Customer Insight
3 4 (44.44%) Stakeholder Engagement
3 4 (44.44%) Stakeholder Management
4 3 (33.33%) Digital Marketing
4 3 (33.33%) Personalization
4 3 (33.33%) Web Analytics
5 2 (22.22%) Content Management
5 2 (22.22%) Web Operations
Programming Languages
1 4 (44.44%) SQL
1 4 (44.44%) T-SQL
Vendors
1 7 (77.78%) Google
2 6 (66.67%) Microsoft
Watford, Hertfordshire
Salmon Ltd
Salary: Unspecified
Posted: Yesterday
Hemel Hempstead, Hertfordshire
Understanding Recruitment
Salary: £24000 - £26000 per annum + benefits
Posted: 3 days ago
Stevenage, Hertfordshire
Vantage Recruitment Solutions Ltd
Salary: Excellent Salary (DOE) & Leading Benefits Package
Posted: 4 days ago