Qualitative Research Job Trends in the North of England

Qualitative Research
England > North of England

The table below provides summary statistics and salary benchmarking for jobs advertised in the North of England requiring Qualitative Research skills. It covers permanent job vacancies from the 6 months leading up to 14 January 2026, with comparisons to the same periods in the previous two years.

6 months to
14 Jan 2026
Same period 2025 Same period 2024
Rank 268 277 285
Rank change year-on-year +9 +8 +133
Permanent jobs citing Qualitative Research 5 4 6
As % of all permanent jobs in the North of England 0.046% 0.044% 0.071%
As % of the Processes & Methodologies category 0.058% 0.048% 0.080%
Number of salaries quoted 5 1 6
10th Percentile - - £42,037
25th Percentile £60,511 £35,750 £44,852
Median annual salary (50th Percentile) £63,076 £36,500 £52,528
Median % change year-on-year +72.81% -30.51% +10.17%
75th Percentile £65,640 £37,250 £68,125
90th Percentile £66,756 - £76,250
England median annual salary £63,076 £65,000 £55,000
% change year-on-year -2.96% +18.18% -

All Process & Methodology Skills
North of England

Qualitative Research falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in the North of England.

Permanent vacancies with a requirement for process or methodology skills 8,623 8,255 7,516
As % of all permanent jobs advertised in the North of England 80.03% 90.79% 88.33%
Number of salaries quoted 4,624 3,681 5,913
10th Percentile £28,000 £31,250 £29,010
25th Percentile £32,500 £40,000 £38,856
Median annual salary (50th Percentile) £50,000 £52,000 £52,500
Median % change year-on-year -3.85% -0.95% -0.71%
75th Percentile £67,500 £67,500 £67,500
90th Percentile £82,500 £82,100 £82,500
England median annual salary £55,000 £60,000 £60,000
% change year-on-year -8.33% - -4.00%

Qualitative Research
Job Vacancy Trend in the North of England

Historical trend showing the proportion of permanent IT job postings citing Qualitative Research relative to all permanent IT jobs advertised in the North of England.

Qualitative Research job vacancy trend in the North of England

Qualitative Research
Salary Trend in the North of England

Salary distribution trend for jobs in the North of England citing Qualitative Research.

Salary distribution trend for jobs in the North of England citing Qualitative Research

Qualitative Research
Job Locations in the North of England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Qualitative Research within the North of England region over the 6 months to 14 January 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Yorkshire - 2 £63,076 -
North East - 2 £64,038 -
North West +16 1 £63,076 +72.81% 1
Qualitative Research
England

Qualitative Research
Co-Occurring Skills & Capabilities in the North of England by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

General
1 1 (20.00%) Public Sector
Job Titles
1 5 (100.00%) User Researcher
2 4 (80.00%) Senior
2 4 (80.00%) Senior User Researcher
Processes & Methodologies
1 5 (100.00%) Actionable Insight
1 5 (100.00%) Agile
1 5 (100.00%) Quantitative Research
1 5 (100.00%) Service Design
1 5 (100.00%) User Research
1 5 (100.00%) User-Centered Design (UCD)
2 4 (80.00%) Coaching
2 4 (80.00%) Interaction Design
2 4 (80.00%) Mentoring
2 4 (80.00%) User Experience
3 1 (20.00%) Usability Testing
Quality Assurance & Compliance
1 5 (100.00%) Actionable Recommendations
2 4 (80.00%) Accessibility