Period
to 19 October 2019

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Warwickshire. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 19 October 2019 with a comparison to the same period over the previous 2 years.

Marketing
West Midlands > Warwickshire
6 months to
19 Oct 2019
Same period 2018 Same period 2017
Rank 57 30 26
Rank change year-on-year -27 -4 +3
Permanent jobs citing Marketing 27 37 114
As % of all permanent IT jobs advertised in Warwickshire 3.17% 4.79% 9.05%
As % of the General category 6.67% 10.05% 23.70%
Number of salaries quoted 24 32 109
Warwickshire median annual salary £38,000 £33,750 £32,500
Median salary % change year-on-year +12.59% +3.85% -7.14%
10th Percentile £30,000 £24,200 £23,750
90th Percentile £56,000 £57,000 £45,000
West Midlands median annual salary £42,500 £40,000 £34,000
% change year-on-year +6.25% +17.65% -2.86%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Warwickshire with a requirement for common skills.

All General Skills
Warwickshire
Permanent vacancies with a requirement for common skills 405 368 481
As % of all permanent IT jobs advertised in Warwickshire 47.59% 47.61% 38.20%
Number of salaries quoted 244 272 427
Warwickshire median annual salary £45,000 £45,000 £40,000
Median salary % change year-on-year - +12.50% -
10th Percentile £30,150 £27,050 £25,900
90th Percentile £71,250 £71,000 £57,500
West Midlands median annual salary £45,000 £44,000 £40,500
% change year-on-year +2.27% +8.64% -3.57%

Marketing
Job Vacancy Trend in Warwickshire

Job postings citing Marketing as a percentage of all IT jobs advertised in Warwickshire.

Job vacancy trend for Marketing in Warwickshire

Marketing
Salary Trend in Warwickshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in Warwickshire.

Salary trend for Marketing in Warwickshire

Marketing
Salary Histogram in Warwickshire

The salary distribution of IT jobs citing Marketing in Warwickshire over the 6 months to 19 October 2019.

Salary histogram for Marketing in Warwickshire

Marketing
Job Locations in Warwickshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Warwickshire region over the 6 months to 19 October 2019. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Warwick -7 6 £45,500 +58.26% 3
Kenilworth -4 5 £30,000 +7.14%
Stratford-upon-Avon +7 2 £43,750 +103.49%
Leamington Spa -3 1 - -
Rugby -4 1 £31,500 -3.08%
Shipston-on-Stour - 1 £19,000 -
Atherstone - 1 £40,000 -
Marketing
West Midlands

For the 6 months to 19 October 2019, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Warwickshire region with a requirement for Marketing.

1 11 (40.74%) SQL
2 10 (37.04%) Analytics
3 8 (29.63%) Data Analysis
3 8 (29.63%) CRM
4 7 (25.93%) Salesforce.com
4 7 (25.93%) Change Management
4 7 (25.93%) Validation
4 7 (25.93%) Customer Insight
5 6 (22.22%) Finance
5 6 (22.22%) Microsoft Excel
5 6 (22.22%) Business Intelligence
6 5 (18.52%) Migration
6 5 (18.52%) Data Management
6 5 (18.52%) Power BI
6 5 (18.52%) JIRA
6 5 (18.52%) Cloud Computing
6 5 (18.52%) Force.com
6 5 (18.52%) R
6 5 (18.52%) IT Strategy
6 5 (18.52%) Self-Motivation
6 5 (18.52%) Power Platform
7 4 (14.81%) Data-Driven Decision Making
7 4 (14.81%) Tableau
7 4 (14.81%) Retail
7 4 (14.81%) Business Development
7 4 (14.81%) QlikView
7 4 (14.81%) Analytical Skills
7 4 (14.81%) Microsoft
8 3 (11.11%) Python
8 3 (11.11%) SQL Server

Marketing
Co-occurring IT Skills in Warwickshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (3.70%) IIS
1 1 (3.70%) SAS
Applications
1 6 (22.22%) Microsoft Excel
2 1 (3.70%) Microsoft PowerPoint
Business Applications
1 1 (3.70%) Raiser's Edge
1 1 (3.70%) SAP MDG
Cloud Services
1 5 (18.52%) Cloud Computing
1 5 (18.52%) Force.com
1 5 (18.52%) Power Platform
2 1 (3.70%) AWS
2 1 (3.70%) Azure
2 1 (3.70%) Google Analytics
Communications & Networking
1 1 (3.70%) Internet
1 1 (3.70%) WebEx
Database & Business Intelligence
1 5 (18.52%) Power BI
2 4 (14.81%) QlikView
3 3 (11.11%) SQL Server
4 1 (3.70%) Data Mining
4 1 (3.70%) MySQL
4 1 (3.70%) SQL Server Integration Services
Development Applications
1 5 (18.52%) JIRA
2 1 (3.70%) SQL Server Management Studio (SSMS)
2 1 (3.70%) Visual Studio
General
1 6 (22.22%) Finance
2 4 (14.81%) Retail
3 2 (7.41%) Advertising
3 2 (7.41%) Legal
3 2 (7.41%) Manufacturing
3 2 (7.41%) Publishing
4 1 (3.70%) Brand Awareness
Job Titles
1 10 (37.04%) Analyst
2 5 (18.52%) Administrator
2 5 (18.52%) Customer Analyst
2 5 (18.52%) Salesforce Administrator
3 4 (14.81%) Data Analyst
4 3 (11.11%) Customer Insight Analyst
4 3 (11.11%) Insight Analyst
5 2 (7.41%) Consultant
5 2 (7.41%) Coordinator
5 2 (7.41%) Data Coordinator
5 2 (7.41%) Developer
5 2 (7.41%) Marketing Manager
5 2 (7.41%) Service Design Consultant
6 1 (3.70%) Architect
6 1 (3.70%) Business Analyst
6 1 (3.70%) Development Manager
6 1 (3.70%) Sales Executive
6 1 (3.70%) Software Developer
6 1 (3.70%) Solutions Architect
6 1 (3.70%) Web Developer
Libraries, Frameworks & Software Standards
1 2 (7.41%) .NET
1 2 (7.41%) CSS
1 2 (7.41%) HTML
1 2 (7.41%) jQuery
2 1 (3.70%) ASP.NET
2 1 (3.70%) HTML5
2 1 (3.70%) Laravel
2 1 (3.70%) Vue.js
Miscellaneous
1 5 (18.52%) Self-Motivation
2 4 (14.81%) Analytical Skills
3 2 (7.41%) Driving Licence
4 1 (3.70%) NHS
4 1 (3.70%) Social Media
4 1 (3.70%) Taxonomies
Operating Systems
1 1 (3.70%) Linux
1 1 (3.70%) Windows
1 1 (3.70%) Windows Server
Processes & Methodologies
1 10 (37.04%) Analytics
2 8 (29.63%) CRM
2 8 (29.63%) Data Analysis
3 7 (25.93%) Change Management
3 7 (25.93%) Customer Insight
3 7 (25.93%) Validation
4 6 (22.22%) Business Intelligence
5 5 (18.52%) Data Management
5 5 (18.52%) IT Strategy
5 5 (18.52%) Migration
6 4 (14.81%) Business Development
6 4 (14.81%) Data-Driven Decision Making
7 3 (11.11%) Continuous Improvement
7 3 (11.11%) Customer Segmentation
7 3 (11.11%) Data Governance
7 3 (11.11%) Direct Marketing
7 3 (11.11%) Marketing Automation
7 3 (11.11%) Marketing Strategy
7 3 (11.11%) Problem-Solving
8 2 (7.41%) Collaborative Working
Programming Languages
1 11 (40.74%) SQL
2 5 (18.52%) R
3 3 (11.11%) Python
4 2 (7.41%) JavaScript
5 1 (3.70%) C#
5 1 (3.70%) Java
5 1 (3.70%) PHP
5 1 (3.70%) T-SQL
Qualifications
1 1 (3.70%) Degree
1 1 (3.70%) Numerate Degree
Quality Assurance & Compliance
1 2 (7.41%) Data Quality
1 2 (7.41%) QA
1 2 (7.41%) SLA
2 1 (3.70%) GDPR
Vendors
1 7 (25.93%) Salesforce.com
2 4 (14.81%) Microsoft
2 4 (14.81%) Tableau
3 2 (7.41%) Google
3 2 (7.41%) Pardot
4 1 (3.70%) Informatica
4 1 (3.70%) Omniture
4 1 (3.70%) Oracle
4 1 (3.70%) Salesforce Marketing Cloud
4 1 (3.70%) SAP