Marketing
England > West Midlands
The table below looks at the prevalence of the term Marketing in permanent job vacancies in the West Midlands. Included is a benchmarking guide to the salaries offered in vacancies that cited Marketing over the 6 months leading up to 5 December 2025, comparing them to the same period in the previous two years.
| 6 months to 5 Dec 2025 |
Same period 2024 | Same period 2023 | |
|---|---|---|---|
| Rank | 44 | 57 | 80 |
| Rank change year-on-year | +13 | +23 | +1 |
| Permanent jobs citing Marketing | 213 | 221 | 104 |
| As % of all permanent jobs in the West Midlands | 4.98% | 4.34% | 3.21% |
| As % of the General category | 8.38% | 7.01% | 4.61% |
| Number of salaries quoted | 83 | 82 | 90 |
| 10th Percentile | £26,250 | £30,125 | £33,575 |
| 25th Percentile | £29,875 | £37,500 | £37,000 |
| Median annual salary (50th Percentile) | £40,000 | £57,500 | £44,000 |
| Median % change year-on-year | -30.43% | +30.68% | -10.20% |
| 75th Percentile | £53,125 | £73,750 | £63,750 |
| 90th Percentile | £70,800 | £87,250 | £71,250 |
| England median annual salary | £45,000 | £57,500 | £55,000 |
| % change year-on-year | -21.74% | +4.55% | -4.35% |
All General Skills
West Midlands
Marketing falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring common skills in the West Midlands.
| Permanent vacancies with a requirement for common skills | 2,542 | 3,151 | 2,256 |
| As % of all permanent jobs advertised in the West Midlands | 59.42% | 61.87% | 69.54% |
| Number of salaries quoted | 1,416 | 1,342 | 1,799 |
| 10th Percentile | £28,000 | £31,500 | £26,500 |
| 25th Percentile | £33,697 | £38,750 | £33,000 |
| Median annual salary (50th Percentile) | £47,500 | £52,500 | £50,000 |
| Median % change year-on-year | -9.52% | +5.00% | - |
| 75th Percentile | £65,438 | £66,354 | £63,750 |
| 90th Percentile | £80,000 | £80,000 | £77,500 |
| England median annual salary | £52,500 | £60,000 | £60,000 |
| % change year-on-year | -12.50% | - | - |
Marketing
Job Vacancy Trend in the West Midlands
Historical trend showing the proportion of permanent IT job postings citing Marketing relative to all permanent IT jobs advertised in the West Midlands.
Marketing
Salary Trend in the West Midlands
Salary distribution trend for jobs in the West Midlands citing Marketing.
Marketing
Salary Histogram in the West Midlands
Salary distribution for jobs citing Marketing in the West Midlands over the 6 months to 5 December 2025.
Marketing
Job Locations in the West Midlands
The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the West Midlands region over the 6 months to 5 December 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Matching Permanent IT Job Ads |
Median Salary Past 6 Months |
Median Salary % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| Staffordshire | +49 | 86 | £35,000 | -31.71% | 18 |
| Birmingham | -15 | 43 | £40,000 | -38.46% | 48 |
| Warwickshire | -2 | 33 | £32,500 | -4.41% | 25 |
| Solihull | +14 | 15 | £43,750 | +34.62% | |
| Shropshire | +4 | 13 | £31,500 | -10.00% | 9 |
| Coventry | +8 | 9 | £45,000 | -47.06% | 2 |
| Worcestershire | 0 | 7 | £41,250 | +37.50% | 9 |
| Herefordshire | - | 5 | - | - | 1 |
| Wolverhampton | - | 2 | - | - | 4 |
| Marketing England |
|||||
Marketing
Co-Occurring Skills & Capabilities in the West Midlands by Category
The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:
|
|
||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
|
||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
|
||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
|
||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
|
||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
|
||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
|
||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
|
||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
|
||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||