Marketing Jobs in the West Midlands

Marketing
England > West Midlands

The table below looks at the prevalence of the term Marketing in permanent job vacancies in the West Midlands. Included is a benchmarking guide to the salaries offered in vacancies that cited Marketing over the 6 months leading up to 26 July 2024, comparing them to the same period in the previous two years.

6 months to
26 Jul 2024
Same period 2023 Same period 2022
Rank 48 83 49
Rank change year-on-year +35 -34 +31
Permanent jobs citing Marketing 297 165 470
As % of all permanent jobs advertised in the West Midlands 4.25% 3.25% 5.38%
As % of the General category 7.63% 4.39% 7.92%
Number of salaries quoted 147 117 187
10th Percentile £26,250 £35,000 £26,250
25th Percentile £32,500 £36,250 £35,740
Median annual salary (50th Percentile) £50,000 £45,000 £46,000
Median % change year-on-year +11.11% -2.17% -7.54%
75th Percentile £72,500 £65,000 £63,750
90th Percentile £90,000 £71,250 £95,000
England median annual salary £45,000 £55,000 £55,000
% change year-on-year -18.18% - -

All General Skills
West Midlands

Marketing falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring common skills in the West Midlands.

Permanent vacancies with a requirement for common skills 3,893 3,759 5,932
As % of all permanent jobs advertised in the West Midlands 55.65% 74.05% 67.95%
Number of salaries quoted 2,254 2,205 3,443
10th Percentile £26,000 £30,000 £30,945
25th Percentile £32,500 £37,500 £36,624
Median annual salary (50th Percentile) £50,000 £52,500 £47,500
Median % change year-on-year -4.76% +10.53% -
75th Percentile £63,750 £66,250 £63,546
90th Percentile £76,107 £78,350 £77,500
England median annual salary £55,000 £60,000 £60,000
% change year-on-year -8.33% - +4.35%

Marketing
Job Vacancy Trend in the West Midlands

Job postings citing Marketing as a proportion of all IT jobs advertised in the West Midlands.

Job vacancy trend for Marketing in the West Midlands

Marketing
Salary Trend in the West Midlands

3-month moving average salary quoted in jobs citing Marketing in the West Midlands.

Salary trend for Marketing in the West Midlands

Marketing
Salary Histogram in the West Midlands

Salary distribution for jobs citing Marketing in the West Midlands over the 6 months to 26 July 2024.

Salary histogram for Marketing in the West Midlands

Marketing
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the West Midlands region over the 6 months to 26 July 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Warwickshire +63 126 £45,000 -10.00% 17
Birmingham +23 88 £61,250 +22.50% 40
Staffordshire -10 19 £50,000 -16.67% 23
Worcestershire -6 18 £30,000 -48.94% 6
Shropshire - 18 £35,000 - 7
Coventry -8 11 £85,000 +117.95% 4
Solihull +4 2 £45,000 +111.76% 4
Walsall +4 2 £65,000 -7.14% 1
Herefordshire - 2 £35,000 - 1
Halesowen - 1 £42,500 -
Marketing
England

Marketing
Co-occurring Skills and Capabilities in the West Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 22 (7.41%) WordPress
2 14 (4.71%) CMS
3 6 (2.02%) Headless CMS
4 4 (1.35%) SharePoint
5 2 (0.67%) Microsoft Exchange
6 1 (0.34%) Adobe Experience Manager
6 1 (0.34%) SAS
Applications
1 98 (33.00%) Microsoft Excel
2 94 (31.65%) Microsoft Office
3 5 (1.68%) Adobe Creative Suite
4 2 (0.67%) Adobe XD
4 2 (0.67%) AutoCAD
4 2 (0.67%) Autodesk Inventor
4 2 (0.67%) Fusion 360
4 2 (0.67%) Revit
5 1 (0.34%) Adobe After Effects
5 1 (0.34%) Adobe Illustrator
5 1 (0.34%) InDesign
5 1 (0.34%) Microsoft PowerPoint
5 1 (0.34%) Photoshop
5 1 (0.34%) Sketch
5 1 (0.34%) SketchUp
5 1 (0.34%) Trello
Business Applications
1 14 (4.71%) Dynamics CRM
1 14 (4.71%) Magento
2 4 (1.35%) Shopify
3 2 (0.67%) Oracle EBS
4 1 (0.34%) Sage 200
Cloud Services
1 28 (9.43%) Dynamics 365
2 27 (9.09%) Power Platform
3 24 (8.08%) SaaS
4 11 (3.70%) Google Analytics
5 9 (3.03%) AWS
6 7 (2.36%) Azure
6 7 (2.36%) Microsoft 365
6 7 (2.36%) Power Automate
6 7 (2.36%) PowerApps
7 6 (2.02%) Google Drive
8 5 (1.68%) MailChimp
8 5 (1.68%) Salesforce Sales Cloud
8 5 (1.68%) Salesforce Service Cloud
9 4 (1.35%) Google Ads
10 2 (0.67%) Azure Logic Apps
10 2 (0.67%) Azure Sentinel
10 2 (0.67%) Boomi
10 2 (0.67%) Figma
10 2 (0.67%) GCP
10 2 (0.67%) Rubrik
Communications & Networking
1 4 (1.35%) Internet
2 2 (0.67%) Extranet
2 2 (0.67%) Firewall
2 2 (0.67%) Intranet
2 2 (0.67%) MPLS
2 2 (0.67%) Unified Communications
2 2 (0.67%) VoIP
2 2 (0.67%) VPN
3 1 (0.34%) Broadband
3 1 (0.34%) Ethernet
3 1 (0.34%) FlexRay
3 1 (0.34%) SAN
3 1 (0.34%) Value-Added Service
Database & Business Intelligence
1 16 (5.39%) Power BI
2 4 (1.35%) SQL Server Reporting Services
3 3 (1.01%) SQL Server
4 2 (0.67%) Data Lake
4 2 (0.67%) MySQL
4 2 (0.67%) Tableau
5 1 (0.34%) Data Warehouse
5 1 (0.34%) OLAP
5 1 (0.34%) Power Query
5 1 (0.34%) Relational Database
5 1 (0.34%) SQL Server Analysis Services
5 1 (0.34%) Star Schema
Development Applications
1 2 (0.67%) Fiddler
1 2 (0.67%) Git
1 2 (0.67%) Postman
2 1 (0.34%) Axure RP
2 1 (0.34%) gulp
General
1 147 (49.49%) Finance
2 103 (34.68%) Analytical Skills
3 96 (32.32%) Retail
4 75 (25.25%) Social Skills
5 25 (8.42%) Manufacturing
6 20 (6.73%) Legal
7 17 (5.72%) Agriculture
8 10 (3.37%) Public Sector
8 10 (3.37%) Telecoms
9 8 (2.69%) Electronics
10 6 (2.02%) Games
10 6 (2.02%) Local Government
10 6 (2.02%) Presentation Skills
11 5 (1.68%) Law
12 4 (1.35%) Automotive
12 4 (1.35%) Inclusion and Diversity
13 3 (1.01%) Advertising
14 2 (0.67%) Billing
14 2 (0.67%) Influencing Skills
14 2 (0.67%) Organisational Skills
Job Titles
1 79 (26.60%) Development Manager
2 40 (13.47%) Developer
3 23 (7.74%) Architect
4 21 (7.07%) PHP Developer
5 15 (5.05%) Lead
6 13 (4.38%) Senior
7 12 (4.04%) Consultant
8 11 (3.70%) Dynamics 365 Architect
9 9 (3.03%) Digital Developer
10 8 (2.69%) Category Manager
10 8 (2.69%) E-Commerce Manager
10 8 (2.69%) Software Developer
10 8 (2.69%) Web Developer
11 7 (2.36%) Business Development Manager
11 7 (2.36%) Business Manager
11 7 (2.36%) PHP Web Developer
12 6 (2.02%) Business Architect
12 6 (2.02%) JavaScript Developer
12 6 (2.02%) Junior
12 6 (2.02%) Solutions Architect
Libraries, Frameworks & Software Standards
1 25 (8.42%) HTML
2 18 (6.06%) .NET
2 18 (6.06%) CSS
3 13 (4.38%) Laravel
4 11 (3.70%) React
5 10 (3.37%) Tailwind CSS
6 9 (3.03%) JSON
7 6 (2.02%) HTML5
7 6 (2.02%) Node.js
8 5 (1.68%) jQuery
8 5 (1.68%) Visualforce
8 5 (1.68%) XML
9 4 (1.35%) CSS3
10 3 (1.01%) ASP.NET
10 3 (1.01%) Lightning Web Components
11 2 (0.67%) HTML5 Canvas
11 2 (0.67%) REST
11 2 (0.67%) Vue
11 2 (0.67%) Web Services
12 1 (0.34%) Twitter Bootstrap
Miscellaneous
1 19 (6.40%) Social Media
2 9 (3.03%) Product Ownership
3 8 (2.69%) Onboarding
4 7 (2.36%) NHS
4 7 (2.36%) Photography
5 6 (2.02%) Management Information System
6 5 (1.68%) Graphic Design
6 5 (1.68%) Low-Code
6 5 (1.68%) Mobile App
6 5 (1.68%) Self-Motivation
7 4 (1.35%) Driving Licence
7 4 (1.35%) Educational Technology
7 4 (1.35%) Enterprise Software
7 4 (1.35%) FMCG
8 2 (0.67%) Animation
8 2 (0.67%) Client/Server
8 2 (0.67%) Data Structures
8 2 (0.67%) IoT
8 2 (0.67%) Motion Graphics
8 2 (0.67%) Video Conferencing
Operating Systems
1 4 (1.35%) Windows
2 2 (0.67%) Android
2 2 (0.67%) Apple iOS
3 1 (0.34%) FreeRTOS
3 1 (0.34%) Linux
Processes & Methodologies
1 111 (37.37%) Agile
2 102 (34.34%) Business Development
3 98 (33.00%) Data Management
4 94 (31.65%) Customer Requirements
5 90 (30.30%) Logistics
6 89 (29.97%) CAD
7 88 (29.63%) Commercial Awareness
8 86 (28.96%) Facilities Management
8 86 (28.96%) Financial Modelling
9 44 (14.81%) Digital Marketing
10 37 (12.46%) Analytics
11 35 (11.78%) CRM
12 27 (9.09%) Problem-Solving
13 25 (8.42%) Project Management
14 24 (8.08%) Customer Service
14 24 (8.08%) E-Commerce
15 23 (7.74%) User Experience
16 22 (7.41%) Presales
17 21 (7.07%) Web Development
18 20 (6.73%) Business Intelligence
Programming Languages
1 34 (11.45%) JavaScript
2 24 (8.08%) PHP
3 21 (7.07%) SQL
4 8 (2.69%) Python
5 6 (2.02%) C#
6 5 (1.68%) Apex Code
7 3 (1.01%) Java
8 2 (0.67%) C
8 2 (0.67%) Embedded C
8 2 (0.67%) PL/SQL
8 2 (0.67%) SOQL
9 1 (0.34%) C++
9 1 (0.34%) Embedded C++
9 1 (0.34%) MATLAB
9 1 (0.34%) T-SQL
9 1 (0.34%) TypeScript
9 1 (0.34%) VB.NET
Qualifications
1 64 (21.55%) Degree
2 5 (1.68%) Computer Science Degree
3 4 (1.35%) Master's Degree
3 4 (1.35%) MBA
4 3 (1.01%) DBS Check
5 2 (0.67%) APMP
6 1 (0.34%) CESG Certified Professional
6 1 (0.34%) CISSP
6 1 (0.34%) SC Cleared
6 1 (0.34%) Security Cleared
Quality Assurance & Compliance
1 21 (7.07%) QA
2 4 (1.35%) PMO
3 3 (1.01%) Data Quality
3 3 (1.01%) GDPR
4 2 (0.67%) Accessibility
5 1 (0.34%) ISO 22301
5 1 (0.34%) ISO 26262
5 1 (0.34%) ISO 31000
5 1 (0.34%) ISO 9001
5 1 (0.34%) ISO/IEC 27001
5 1 (0.34%) ISO/IEC 27005
5 1 (0.34%) MISRA
5 1 (0.34%) NCSC
5 1 (0.34%) NIST
System Software
1 6 (2.02%) Docker
2 1 (0.34%) Firmware
Systems Management
1 2 (0.67%) Kubernetes
Vendors
1 118 (39.73%) Microsoft
2 17 (5.72%) Google
3 8 (2.69%) Adobe
4 7 (2.36%) Salesforce
5 6 (2.02%) Facebook
5 6 (2.02%) Xero
6 4 (1.35%) Ahrefs
6 4 (1.35%) dotdigital
6 4 (1.35%) SAP
7 2 (0.67%) Acronis
7 2 (0.67%) Aruba
7 2 (0.67%) Autodesk
7 2 (0.67%) Cadence
7 2 (0.67%) Cisco
7 2 (0.67%) Commvault
7 2 (0.67%) Kaspersky
7 2 (0.67%) Panasonic
7 2 (0.67%) Sophos
7 2 (0.67%) Veeam
7 2 (0.67%) Veritas