Marketing Jobs in the West Midlands

Marketing
England > West Midlands

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in the West Midlands. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 26 February 2024 with a comparison to the same period over the previous 2 years.

6 months to
26 Feb 2024
Same period 2023 Same period 2022
Rank 54 96 53
Rank change year-on-year +42 -43 +47
Permanent jobs citing Marketing 222 226 355
As % of all permanent jobs advertised in the West Midlands 4.10% 3.12% 5.02%
As % of the General category 6.70% 4.16% 8.62%
Number of salaries quoted 190 119 201
10th Percentile £24,500 £32,250 £34,950
25th Percentile £30,313 £36,625 £35,740
Median annual salary (50th Percentile) £40,000 £52,500 £55,000
Median % change year-on-year -23.81% -4.55% +10.00%
75th Percentile £57,500 £67,500 £72,500
90th Percentile £72,500 £87,500 £85,000
England median annual salary £45,000 £57,500 £55,000
% change year-on-year -21.74% +4.55% -

All General Skills
West Midlands

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the West Midlands with a requirement for common skills.

Permanent vacancies with a requirement for common skills 3,315 5,428 4,119
As % of all permanent jobs advertised in the West Midlands 61.17% 74.82% 58.29%
Number of salaries quoted 2,630 2,320 2,769
10th Percentile £25,750 £29,000 £30,000
25th Percentile £32,000 £38,750 £36,250
Median annual salary (50th Percentile) £47,500 £52,500 £50,000
Median % change year-on-year -9.52% +5.00% +8.70%
75th Percentile £62,500 £67,500 £63,750
90th Percentile £75,772 £78,750 £77,500
England median annual salary £55,000 £62,500 £60,000
% change year-on-year -12.00% +4.17% +4.35%

Marketing
Job Vacancy Trend in the West Midlands

Job postings citing Marketing as a proportion of all IT jobs advertised in the West Midlands.

Job vacancy trend for Marketing in the West Midlands

Marketing
Salary Trend in the West Midlands

3-month moving average salary quoted in jobs citing Marketing in the West Midlands.

Salary trend for Marketing in the West Midlands

Marketing
Salary Histogram in the West Midlands

Salary distribution for jobs citing Marketing in the West Midlands over the 6 months to 26 February 2024.

Salary histogram for Marketing in the West Midlands

Marketing
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the West Midlands region over the 6 months to 26 February 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Birmingham +40 88 £49,750 -11.95% 50
Warwickshire +55 37 £40,000 -20.00% 13
Staffordshire +2 21 £34,000 -39.19% 13
Worcestershire -5 17 £30,000 -48.94% 8
Shropshire +9 15 £37,500 -6.25% 12
Coventry +25 13 £35,000 -10.26% 4
Solihull -9 4 £42,500 -12.82% 3
Herefordshire +9 3 £35,000 +44.33% 2
Sutton Coldfield - 3 £29,500 -
Halesowen - 2 £42,500 -
Walsall - 1 £80,000 - 2
Marketing
England

Marketing
Co-occurring Skills and Capabilities in the West Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 23 (10.36%) WordPress
2 16 (7.21%) CMS
3 6 (2.70%) Microsoft Exchange
4 4 (1.80%) SAS
5 1 (0.45%) Adobe Experience Manager
5 1 (0.45%) Headless CMS
5 1 (0.45%) SharePoint
5 1 (0.45%) Sitecore CMS
Applications
1 23 (10.36%) Microsoft Excel
2 17 (7.66%) Microsoft Office
3 11 (4.95%) Adobe Creative Suite
4 9 (4.05%) InDesign
5 8 (3.60%) Microsoft PowerPoint
5 8 (3.60%) Spreadsheet
6 7 (3.15%) Adobe Illustrator
6 7 (3.15%) Photoshop
7 5 (2.25%) Adobe XD
8 4 (1.80%) Simulink
8 4 (1.80%) Trello
9 3 (1.35%) SPSS
10 2 (0.90%) 3ds Max
10 2 (0.90%) Chatbot
10 2 (0.90%) Sketch
10 2 (0.90%) TargetLink
11 1 (0.45%) Adobe Premiere
11 1 (0.45%) MS Visio
Business Applications
1 20 (9.01%) Dynamics CRM
2 15 (6.76%) Shopify
3 5 (2.25%) Magento
4 3 (1.35%) Payment Gateway
5 2 (0.90%) Dynamics NAV
5 2 (0.90%) Sage 200
6 1 (0.45%) FastStats
6 1 (0.45%) Sage X3
Cloud Services
1 26 (11.71%) Power Platform
2 22 (9.91%) Google Analytics
3 20 (9.01%) Azure
4 17 (7.66%) SaaS
5 15 (6.76%) Dynamics 365
6 10 (4.50%) Microsoft 365
7 8 (3.60%) Google Drive
8 7 (3.15%) Contentful
8 7 (3.15%) Google Tag Manager
8 7 (3.15%) PowerApps
8 7 (3.15%) Serverless
8 7 (3.15%) Vercel
9 6 (2.70%) Power Automate
10 5 (2.25%) Figma
10 5 (2.25%) GCP
10 5 (2.25%) Google Docs
10 5 (2.25%) Google Sheets
10 5 (2.25%) MailChimp
11 4 (1.80%) AWS
12 3 (1.35%) Adobe Analytics
Communications & Networking
1 6 (2.70%) Intranet
2 4 (1.80%) FlexRay
3 3 (1.35%) Extranet
3 3 (1.35%) Firewall
3 3 (1.35%) Internet
3 3 (1.35%) Wi-Fi
4 2 (0.90%) 2G
4 2 (0.90%) 3G
4 2 (0.90%) 4G
4 2 (0.90%) Ethernet
4 2 (0.90%) MPLS
4 2 (0.90%) SMS
4 2 (0.90%) TCP/IP
4 2 (0.90%) VoIP
5 1 (0.45%) GPON
5 1 (0.45%) SD-WAN
5 1 (0.45%) Unified Communications
5 1 (0.45%) Wireless
5 1 (0.45%) WLAN
5 1 (0.45%) ZigBee
Database & Business Intelligence
1 22 (9.91%) Power BI
2 20 (9.01%) SQL Server
3 12 (5.41%) SQL Server Reporting Services
4 10 (4.50%) Tableau
5 7 (3.15%) Metadata
6 6 (2.70%) Azure SQL Database
7 5 (2.25%) MySQL
8 3 (1.35%) Data Warehouse
9 2 (0.90%) BigQuery
10 1 (0.45%) Crystal Reports
10 1 (0.45%) Data Lake
10 1 (0.45%) Power Query
10 1 (0.45%) QlikView
Development Applications
1 9 (4.05%) Git
2 2 (0.90%) Axure RP
2 2 (0.90%) gulp
2 2 (0.90%) LabVIEW
2 2 (0.90%) Visual Studio
3 1 (0.45%) Rational Rhapsody
General
1 80 (36.04%) Social Skills
2 50 (22.52%) Finance
3 36 (16.22%) Analytical Skills
4 17 (7.66%) Advertising
4 17 (7.66%) Electronics
4 17 (7.66%) Telecoms
5 15 (6.76%) Public Sector
6 14 (6.31%) Manufacturing
7 13 (5.86%) Law
7 13 (5.86%) Legal
8 11 (4.95%) Organisational Skills
9 9 (4.05%) Games
10 7 (3.15%) Automotive
10 7 (3.15%) Presentation Skills
11 6 (2.70%) Retail
12 5 (2.25%) Brand Awareness
12 5 (2.25%) Local Government
13 4 (1.80%) Banking
14 3 (1.35%) Publishing
14 3 (1.35%) Social Science
Job Titles
1 32 (14.41%) Developer
2 21 (9.46%) Lead
3 18 (8.11%) Senior
4 17 (7.66%) Analyst
5 15 (6.76%) Project Manager
6 14 (6.31%) Consultant
7 13 (5.86%) Designer
8 12 (5.41%) .NET Developer
8 12 (5.41%) Dynamics 365 Consultant
9 10 (4.50%) E-Commerce Manager
10 8 (3.60%) Junior
10 8 (3.60%) Technology Manager
11 7 (3.15%) Administrator
11 7 (3.15%) C# Developer
11 7 (3.15%) Data Analyst
11 7 (3.15%) Development Manager
11 7 (3.15%) Digital Project Manager
11 7 (3.15%) Graphic Designer
11 7 (3.15%) Insight Analyst
11 7 (3.15%) Software Engineer
Libraries, Frameworks & Software Standards
1 18 (8.11%) .NET
2 17 (7.66%) CSS
2 17 (7.66%) HTML
3 15 (6.76%) React
4 12 (5.41%) ASP.NET
5 11 (4.95%) HTML5
6 10 (4.50%) Node.js
7 9 (4.05%) .NET Core
7 9 (4.05%) CSS3
7 9 (4.05%) Next.js
7 9 (4.05%) REST
8 8 (3.60%) ASP.NET MVC
8 8 (3.60%) Entity Framework
8 8 (3.60%) GraphQL
8 8 (3.60%) Laravel
9 7 (3.15%) Blazor
10 5 (2.25%) jQuery
10 5 (2.25%) Sass
11 4 (1.80%) Symfony
11 4 (1.80%) Web Services
Miscellaneous
1 33 (14.86%) Social Media
2 13 (5.86%) Self-Motivation
3 12 (5.41%) Photography
3 12 (5.41%) Product Ownership
4 11 (4.95%) Onboarding
5 10 (4.50%) Graphic Design
6 9 (4.05%) Low-Code
7 8 (3.60%) Data Protection Act
7 8 (3.60%) Management Information System
8 7 (3.15%) Blog
8 7 (3.15%) NHS
9 6 (2.70%) Driving Licence
10 4 (1.80%) Digital Media
11 3 (1.35%) Client/Server
11 3 (1.35%) Mobile Games
12 2 (0.90%) Clustering
12 2 (0.90%) Credit Risk
12 2 (0.90%) Embedded Systems
12 2 (0.90%) Life Science
12 2 (0.90%) Video Editing
Operating Systems
1 8 (3.60%) Windows
2 7 (3.15%) Android
3 5 (2.25%) Apple iOS
4 4 (1.80%) Linux
5 2 (0.90%) Mac OS
Processes & Methodologies
1 61 (27.48%) Analytics
2 52 (23.42%) CRM
3 50 (22.52%) Problem-Solving
4 48 (21.62%) Digital Marketing
4 48 (21.62%) Project Management
5 36 (16.22%) Business Intelligence
6 32 (14.41%) Agile
7 30 (13.51%) User Experience
8 28 (12.61%) B2B
9 27 (12.16%) Customer Service
9 27 (12.16%) E-Commerce
10 26 (11.71%) Decision-Making
11 23 (10.36%) Programme Management
12 22 (9.91%) Full Stack Development
12 22 (9.91%) SEO
13 21 (9.46%) Roadmaps
14 18 (8.11%) Marketing Strategy
15 17 (7.66%) Data Analysis
15 17 (7.66%) Data Analytics
15 17 (7.66%) Visualisation
Programming Languages
1 33 (14.86%) SQL
2 23 (10.36%) JavaScript
3 17 (7.66%) C#
4 14 (6.31%) TypeScript
5 12 (5.41%) Python
6 11 (4.95%) PHP
7 8 (3.60%) C
8 5 (2.25%) MATLAB
9 3 (1.35%) R
10 2 (0.90%) Embedded C
10 2 (0.90%) Java
10 2 (0.90%) T-SQL
11 1 (0.45%) Ruby
Qualifications
1 62 (27.93%) Degree
2 10 (4.50%) Master's Degree
2 10 (4.50%) MBA
3 6 (2.70%) PMI Certification
3 6 (2.70%) PMP
3 6 (2.70%) PRINCE2 Practitioner
4 3 (1.35%) Postgraduate
5 2 (0.90%) APMP
5 2 (0.90%) DBS Check
6 1 (0.45%) ACCA
6 1 (0.45%) CCNP
6 1 (0.45%) CIMA
6 1 (0.45%) Cisco Certification
6 1 (0.45%) Computer Science Degree
6 1 (0.45%) CWNA
6 1 (0.45%) Security Cleared
Quality Assurance & Compliance
1 11 (4.95%) PMO
1 11 (4.95%) QA
2 10 (4.50%) Accessibility
3 5 (2.25%) ISO 26262
4 4 (1.80%) GDPR
4 4 (1.80%) MISRA
5 3 (1.35%) Actionable Recommendations
6 2 (0.90%) AUTOSAR
6 2 (0.90%) ISO 9001
7 1 (0.45%) Data Quality
System Software
1 8 (3.60%) Docker
2 1 (0.45%) VMware Infrastructure
Systems Management
1 3 (1.35%) Functional Safety
Vendors
1 58 (26.13%) Microsoft
2 36 (16.22%) Google
3 28 (12.61%) Adobe
4 18 (8.11%) SAP
5 13 (5.86%) Facebook
6 8 (3.60%) Xero
7 4 (1.80%) Apple
8 3 (1.35%) Sage
9 2 (0.90%) Aruba
9 2 (0.90%) Cisco
9 2 (0.90%) Coremetrics
9 2 (0.90%) Meraki
9 2 (0.90%) Panasonic
9 2 (0.90%) Vectorworks
10 1 (0.45%) Acronis
10 1 (0.45%) DocuSign
10 1 (0.45%) MikroTik
10 1 (0.45%) Ruckus Wireless
10 1 (0.45%) Veeam
10 1 (0.45%) Zoho