Marketing Jobs in the West Midlands

Marketing
England > West Midlands

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in the West Midlands. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 27 April 2024 with a comparison to the same period over the previous 2 years.

6 months to
27 Apr 2024
Same period 2023 Same period 2022
Rank 60 108 47
Rank change year-on-year +48 -61 +39
Permanent jobs citing Marketing 263 197 376
As % of all permanent jobs advertised in the West Midlands 3.64% 2.93% 5.20%
As % of the General category 6.27% 3.84% 8.43%
Number of salaries quoted 205 106 172
10th Percentile £25,000 £34,375 £32,500
25th Percentile £30,000 £35,500 £35,740
Median annual salary (50th Percentile) £40,000 £45,000 £46,500
Median % change year-on-year -11.11% -3.23% -7.00%
75th Percentile £58,750 £65,000 £67,500
90th Percentile £72,500 £77,500 £95,000
England median annual salary £45,000 £55,000 £55,000
% change year-on-year -18.18% - -

All General Skills
West Midlands

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the West Midlands with a requirement for common skills.

Permanent vacancies with a requirement for common skills 4,197 5,136 4,462
As % of all permanent jobs advertised in the West Midlands 58.07% 76.36% 61.73%
Number of salaries quoted 3,017 2,283 2,817
10th Percentile £25,650 £29,550 £30,000
25th Percentile £32,500 £37,500 £36,250
Median annual salary (50th Percentile) £47,500 £52,500 £47,750
Median % change year-on-year -9.52% +9.95% +3.80%
75th Percentile £62,500 £67,500 £63,750
90th Percentile £73,970 £77,500 £77,500
England median annual salary £52,500 £60,249 £60,000
% change year-on-year -12.86% +0.42% +4.35%

Marketing
Job Vacancy Trend in the West Midlands

Job postings citing Marketing as a proportion of all IT jobs advertised in the West Midlands.

Job vacancy trend for Marketing in the West Midlands

Marketing
Salary Trend in the West Midlands

3-month moving average salary quoted in jobs citing Marketing in the West Midlands.

Salary trend for Marketing in the West Midlands

Marketing
Salary Histogram in the West Midlands

Salary distribution for jobs citing Marketing in the West Midlands over the 6 months to 27 April 2024.

Salary histogram for Marketing in the West Midlands

Marketing
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the West Midlands region over the 6 months to 27 April 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Birmingham +38 98 £55,000 -1.35% 54
Warwickshire +58 42 £45,000 -10.00% 24
Staffordshire +6 30 £38,750 -30.70% 18
Shropshire +23 27 £35,000 -12.50% 10
Worcestershire -2 19 £30,000 -48.94% 12
Coventry +17 13 £35,000 -10.26% 11
Solihull -5 6 £42,500 - 1
Herefordshire +6 3 £35,000 -
Sutton Coldfield - 3 £29,500 - 2
Walsall - 2 £65,000 - 2
Halesowen - 1 £42,500 -
Marketing
England

Marketing
Co-occurring Skills and Capabilities in the West Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 33 (12.55%) WordPress
2 21 (7.98%) CMS
3 6 (2.28%) Headless CMS
3 6 (2.28%) Microsoft Exchange
4 5 (1.90%) SAS
5 3 (1.14%) SharePoint
6 1 (0.38%) Adobe Experience Manager
6 1 (0.38%) Sitecore CMS
Applications
1 26 (9.89%) Microsoft Excel
2 17 (6.46%) Microsoft Office
3 12 (4.56%) Adobe Creative Suite
4 9 (3.42%) InDesign
5 8 (3.04%) Microsoft PowerPoint
5 8 (3.04%) Spreadsheet
6 7 (2.66%) Adobe Illustrator
6 7 (2.66%) Photoshop
7 5 (1.90%) Adobe XD
7 5 (1.90%) Trello
8 2 (0.76%) 3ds Max
8 2 (0.76%) Chatbot
8 2 (0.76%) Sketch
9 1 (0.38%) Adobe After Effects
9 1 (0.38%) MS Visio
9 1 (0.38%) SketchUp
Business Applications
1 19 (7.22%) Dynamics CRM
2 15 (5.70%) Magento
3 14 (5.32%) Shopify
4 2 (0.76%) Oracle EBS
4 2 (0.76%) Sage 200
5 1 (0.38%) Dynamics NAV
Cloud Services
1 30 (11.41%) Power Platform
2 26 (9.89%) Google Analytics
3 23 (8.75%) SaaS
4 20 (7.60%) Azure
5 16 (6.08%) Dynamics 365
6 11 (4.18%) Microsoft 365
7 10 (3.80%) AWS
8 9 (3.42%) Google Drive
8 9 (3.42%) PowerApps
9 7 (2.66%) Contentful
9 7 (2.66%) Google Tag Manager
9 7 (2.66%) Power Automate
9 7 (2.66%) Serverless
9 7 (2.66%) Vercel
10 5 (1.90%) Figma
10 5 (1.90%) GCP
10 5 (1.90%) Google Ads
10 5 (1.90%) Google Docs
10 5 (1.90%) Google Sheets
11 3 (1.14%) ChatGPT
Communications & Networking
1 6 (2.28%) Intranet
2 4 (1.52%) Firewall
2 4 (1.52%) Internet
3 3 (1.14%) Extranet
3 3 (1.14%) MPLS
3 3 (1.14%) VoIP
3 3 (1.14%) Wi-Fi
4 2 (0.76%) 2G
4 2 (0.76%) 3G
4 2 (0.76%) 4G
4 2 (0.76%) Ethernet
4 2 (0.76%) FlexRay
4 2 (0.76%) SMS
4 2 (0.76%) TCP/IP
4 2 (0.76%) Unified Communications
4 2 (0.76%) VPN
5 1 (0.38%) GPON
5 1 (0.38%) SAN
5 1 (0.38%) Wireless
5 1 (0.38%) ZigBee
Database & Business Intelligence
1 25 (9.51%) Power BI
2 15 (5.70%) SQL Server
3 10 (3.80%) SQL Server Reporting Services
4 8 (3.04%) Tableau
5 7 (2.66%) Metadata
6 6 (2.28%) Azure SQL Database
6 6 (2.28%) MySQL
7 3 (1.14%) Data Warehouse
8 2 (0.76%) BigQuery
8 2 (0.76%) Data Lake
9 1 (0.38%) OLAP
9 1 (0.38%) Power Query
9 1 (0.38%) QlikView
9 1 (0.38%) SQL Server Analysis Services
9 1 (0.38%) Star Schema
Development Applications
1 10 (3.80%) Git
2 2 (0.76%) Axure RP
2 2 (0.76%) Fiddler
2 2 (0.76%) gulp
2 2 (0.76%) Postman
3 1 (0.38%) Visual Studio
General
1 101 (38.40%) Social Skills
2 66 (25.10%) Finance
3 38 (14.45%) Analytical Skills
4 23 (8.75%) Legal
5 14 (5.32%) Advertising
5 14 (5.32%) Telecoms
6 13 (4.94%) Electronics
6 13 (4.94%) Manufacturing
6 13 (4.94%) Public Sector
7 12 (4.56%) Law
8 10 (3.80%) Organisational Skills
9 9 (3.42%) Games
10 7 (2.66%) Local Government
10 7 (2.66%) Retail
11 6 (2.28%) Automotive
11 6 (2.28%) Presentation Skills
12 4 (1.52%) Banking
13 3 (1.14%) Inclusion and Diversity
14 2 (0.76%) Influencing Skills
14 2 (0.76%) Multimedia
Job Titles
1 51 (19.39%) Developer
2 26 (9.89%) Lead
3 18 (6.84%) Senior
4 17 (6.46%) Analyst
4 17 (6.46%) Project Manager
5 16 (6.08%) PHP Developer
6 14 (5.32%) Consultant
6 14 (5.32%) Designer
7 13 (4.94%) Junior
8 12 (4.56%) Dynamics 365 Consultant
9 11 (4.18%) Web Developer
10 10 (3.80%) .NET Developer
11 9 (3.42%) Digital Developer
11 9 (3.42%) E-Commerce Manager
11 9 (3.42%) PHP Web Developer
11 9 (3.42%) Technology Manager
12 8 (3.04%) Administrator
12 8 (3.04%) Category Manager
12 8 (3.04%) Insight Analyst
12 8 (3.04%) Software Developer
Libraries, Frameworks & Software Standards
1 28 (10.65%) HTML
2 27 (10.27%) CSS
3 23 (8.75%) .NET
3 23 (8.75%) React
4 14 (5.32%) Laravel
4 14 (5.32%) Node.js
5 11 (4.18%) HTML5
6 10 (3.80%) ASP.NET
6 10 (3.80%) REST
6 10 (3.80%) Tailwind CSS
7 9 (3.42%) CSS3
7 9 (3.42%) Next.js
8 8 (3.04%) GraphQL
9 7 (2.66%) .NET Core
9 7 (2.66%) ASP.NET MVC
9 7 (2.66%) Blazor
9 7 (2.66%) Entity Framework
10 5 (1.90%) jQuery
10 5 (1.90%) Sass
10 5 (1.90%) Web Services
Miscellaneous
1 34 (12.93%) Social Media
2 14 (5.32%) Product Ownership
3 13 (4.94%) Photography
4 12 (4.56%) Graphic Design
5 10 (3.80%) Management Information System
5 10 (3.80%) Onboarding
5 10 (3.80%) Self-Motivation
6 9 (3.42%) NHS
7 8 (3.04%) Blog
7 8 (3.04%) Data Protection Act
8 7 (2.66%) Low-Code
9 6 (2.28%) Driving Licence
9 6 (2.28%) Mobile App
10 4 (1.52%) Digital Media
10 4 (1.52%) Educational Technology
11 3 (1.14%) Client/Server
11 3 (1.14%) Enterprise Software
11 3 (1.14%) Video Editing
12 2 (0.76%) Animation
12 2 (0.76%) Life Science
Operating Systems
1 9 (3.42%) Windows
2 5 (1.90%) Android
3 4 (1.52%) Linux
4 3 (1.14%) Apple iOS
5 2 (0.76%) Mac OS
Processes & Methodologies
1 67 (25.48%) Analytics
2 55 (20.91%) Digital Marketing
3 52 (19.77%) CRM
4 47 (17.87%) Problem-Solving
5 46 (17.49%) Project Management
6 38 (14.45%) User Experience
7 37 (14.07%) Agile
8 35 (13.31%) Business Intelligence
9 34 (12.93%) Customer Service
9 34 (12.93%) E-Commerce
10 32 (12.17%) SEO
11 29 (11.03%) B2B
12 25 (9.51%) Web Development
13 24 (9.13%) Roadmaps
14 22 (8.37%) Decision-Making
14 22 (8.37%) Full Stack Development
15 19 (7.22%) Programme Management
15 19 (7.22%) Time Management
15 19 (7.22%) Visualisation
16 18 (6.84%) Product Management
Programming Languages
1 38 (14.45%) SQL
2 34 (12.93%) JavaScript
3 24 (9.13%) PHP
4 15 (5.70%) C#
5 13 (4.94%) TypeScript
6 10 (3.80%) Python
7 4 (1.52%) C
7 4 (1.52%) Java
8 3 (1.14%) R
9 2 (0.76%) Apex Code
9 2 (0.76%) PL/SQL
10 1 (0.38%) Embedded C
10 1 (0.38%) Ruby
10 1 (0.38%) SOQL
10 1 (0.38%) T-SQL
Qualifications
1 64 (24.33%) Degree
2 10 (3.80%) Master's Degree
2 10 (3.80%) MBA
3 6 (2.28%) PMI Certification
3 6 (2.28%) PMP
3 6 (2.28%) PRINCE2 Practitioner
4 3 (1.14%) DBS Check
5 2 (0.76%) APMP
6 1 (0.38%) ACCA
6 1 (0.38%) CCNP
6 1 (0.38%) CESG Certified Professional
6 1 (0.38%) CIMA
6 1 (0.38%) Cisco Certification
6 1 (0.38%) CISSP
6 1 (0.38%) Computer Science Degree
6 1 (0.38%) CWNA
6 1 (0.38%) Security Cleared
Quality Assurance & Compliance
1 10 (3.80%) Accessibility
2 9 (3.42%) PMO
3 4 (1.52%) QA
4 3 (1.14%) Actionable Recommendations
4 3 (1.14%) GDPR
5 2 (0.76%) ISO 26262
5 2 (0.76%) ISO 9001
5 2 (0.76%) MISRA
6 1 (0.38%) Data Quality
6 1 (0.38%) ISO 22301
6 1 (0.38%) ISO 31000
6 1 (0.38%) ISO/IEC 27001
6 1 (0.38%) ISO/IEC 27005
6 1 (0.38%) NCSC
6 1 (0.38%) NIST
System Software
1 13 (4.94%) Docker
2 1 (0.38%) VMware Infrastructure
Systems Management
1 2 (0.76%) Kubernetes
Vendors
1 60 (22.81%) Microsoft
2 41 (15.59%) Google
3 29 (11.03%) Adobe
4 14 (5.32%) Facebook
4 14 (5.32%) SAP
5 9 (3.42%) Xero
6 4 (1.52%) Ahrefs
6 4 (1.52%) Apple
6 4 (1.52%) dotdigital
6 4 (1.52%) Salesforce
7 3 (1.14%) Aruba
7 3 (1.14%) Cisco
7 3 (1.14%) Meraki
8 2 (0.76%) Acronis
8 2 (0.76%) IFS
8 2 (0.76%) Kaspersky
8 2 (0.76%) Panasonic
8 2 (0.76%) Vectorworks
8 2 (0.76%) Veeam
8 2 (0.76%) Workday