SEO Job Trends in West Yorkshire

Search Engine Optimisation (SEO)
Yorkshire > West Yorkshire

The table below provides summary statistics and salary benchmarking for jobs advertised in West Yorkshire requiring SEO skills. It covers permanent job vacancies from the 6 months leading up to 5 October 2026, with comparisons to the same periods in the previous two years.

6 months to
5 Oct 2026
Same period 2025 Same period 2024
Rank 127 97 121
Rank change year-on-year -30 +24 +28
Permanent jobs citing SEO 14 11 2
As % of all permanent jobs in West Yorkshire 0.33% 0.70% 0.094%
As % of the Processes & Methodologies category 0.48% 0.77% 0.12%
Number of salaries quoted 3 7 1
10th Percentile £29,650 - -
25th Percentile £32,125 - £42,500
Median annual salary (50th Percentile) £37,500 £35,000 £45,000
Median % change year-on-year +7.14% -22.22% +20.00%
75th Percentile £42,645 £47,000 £47,500
90th Percentile £44,982 £59,000 -
Yorkshire median annual salary £32,500 £35,000 £30,000
% change year-on-year -7.14% +16.67% -29.41%

All Process & Methodology Skills
West Yorkshire

SEO falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in West Yorkshire.

Permanent vacancies with a requirement for process or methodology skills 2,911 1,436 1,650
As % of all permanent jobs advertised in West Yorkshire 69.61% 91.12% 77.54%
Number of salaries quoted 2,206 739 928
10th Percentile £30,000 £30,000 £31,250
25th Percentile £41,250 £40,000 £41,250
Median annual salary (50th Percentile) £60,000 £55,000 £55,000
Median % change year-on-year +9.09% - -
75th Percentile £75,000 £70,750 £70,000
90th Percentile £90,000 £83,750 £85,000
Yorkshire median annual salary £52,500 £47,500 £52,500
% change year-on-year +10.53% -9.52% -

SEO
Job Vacancy Trend in West Yorkshire

Historical trend showing the proportion of permanent IT job postings citing SEO relative to all permanent IT jobs advertised in West Yorkshire.

SEO job vacancy trend in West Yorkshire

SEO
Salary Trend in West Yorkshire

Salary distribution trend for jobs in West Yorkshire citing SEO.

Salary distribution trend for jobs in West Yorkshire citing SEO

SEO
Salary Histogram in West Yorkshire

Salary distribution for jobs citing SEO in West Yorkshire over the 6 months to 5 October 2026.

Salary histogram for SEO in West Yorkshire

SEO
Job Locations in West Yorkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the West Yorkshire region over the 6 months to 5 October 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Leeds -39 13 £36,582 +4.52% 16
Wakefield - 1 £37,500 - 1
SEO
Yorkshire

SEO
Co-Occurring Skills & Capabilities in West Yorkshire by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 4 (28.57%) CMS
2 1 (7.14%) WordPress
Business Applications
1 1 (7.14%) Shopify
Cloud Services
1 8 (57.14%) SaaS
2 2 (14.29%) Google Analytics
2 2 (14.29%) iPaaS
3 1 (7.14%) Google Ads
Database & Business Intelligence
1 1 (7.14%) Big Data
1 1 (7.14%) Tableau
General
1 13 (92.86%) Marketing
2 11 (78.57%) Inclusion and Diversity
3 9 (64.29%) Finance
4 8 (57.14%) Social Skills
5 3 (21.43%) Analytical Skills
5 3 (21.43%) Influencing Skills
5 3 (21.43%) Organisational Skills
5 3 (21.43%) Presentation Skills
6 2 (14.29%) French Language
6 2 (14.29%) Legal
6 2 (14.29%) Retail
7 1 (7.14%) Brand Awareness
7 1 (7.14%) Dutch Language
7 1 (7.14%) Spanish Language
Job Titles
1 6 (42.86%) Account Executive
2 3 (21.43%) Sales Account Executive
2 3 (21.43%) Sales Executive
3 2 (14.29%) Consultant
3 2 (14.29%) Enterprise Solutions Engineer
3 2 (14.29%) Lead
3 2 (14.29%) Technical Consultant
4 1 (7.14%) Analyst
4 1 (7.14%) Business Analyst
4 1 (7.14%) Commercial Executive
4 1 (7.14%) Enterprise Sales Executive
4 1 (7.14%) Lead Business Analyst
4 1 (7.14%) Marketing Executive
4 1 (7.14%) SEO Analyst
Libraries, Frameworks & Software Standards
1 2 (14.29%) CSS
1 2 (14.29%) JWT
1 2 (14.29%) Middleware
1 2 (14.29%) OAuth
1 2 (14.29%) REST
Miscellaneous
1 11 (78.57%) Onboarding
2 5 (35.71%) Marketing Technology
3 1 (7.14%) Algorithms
3 1 (7.14%) Blog
3 1 (7.14%) Management Information System
3 1 (7.14%) Self-Motivation
3 1 (7.14%) Social Media
3 1 (7.14%) Team-Oriented Environment
3 1 (7.14%) Web Conferencing
Processes & Methodologies
1 12 (85.71%) AI
1 12 (85.71%) Digital Marketing
2 11 (78.57%) Content Marketing
3 4 (28.57%) Analytics
4 3 (21.43%) Business Development
4 3 (21.43%) Change Management
4 3 (21.43%) Content Strategy
4 3 (21.43%) CRM
4 3 (21.43%) Lead Generation
4 3 (21.43%) Roadmaps
4 3 (21.43%) Stakeholder Engagement
4 3 (21.43%) Stakeholder Management
4 3 (21.43%) Storytelling
5 2 (14.29%) Digital Strategy
5 2 (14.29%) Integration Patterns
5 2 (14.29%) Problem-Solving
5 2 (14.29%) Product Strategy
5 2 (14.29%) Story Mapping
5 2 (14.29%) Strategic Roadmap
5 2 (14.29%) Value Proposition
Programming Languages
1 2 (14.29%) JavaScript
1 2 (14.29%) Python
Qualifications
1 5 (35.71%) Degree
2 4 (28.57%) Master's Degree
Vendors
1 8 (57.14%) Samsung
1 8 (57.14%) TikTok
2 4 (28.57%) Salesforce
3 2 (14.29%) Adobe
3 2 (14.29%) Botify
3 2 (14.29%) Google
4 1 (7.14%) Ahrefs
4 1 (7.14%) Screaming Frog