The table below looks at the prevalence of the term Social Media in IT contracts advertised for the Berkshire region. Included is a guide to the average contractor rates offered in IT contracts that have cited Social Media over the 3 months to 22 August 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
22 Aug 2014
Same period 2013 Same period 2012
Social Media
Rank 96 125 123
Rank change year-on-year
+29 -2
Contract jobs citing Social Media 23 4 9
As % of all contract IT jobs located in Berkshire 0.92% 0.16% 0.29%
As % of the Miscellaneous category 4.20% 0.74% 1.52%
Number of daily rates quoted 12 1 4
Average daily rate
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of your Daily Rate
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£350 £375 £350
Average daily rate % change year-on-year
-6.66% +7.14%
UK excluding London average daily rate £350 £320 £300
% change year-on-year
+9.37% +6.66%
Number of hourly rates quoted 1 0 0
Average hourly rate £12.00 - -
UK excluding London average hourly rate £12.00 £22.50 £15.00
% change year-on-year
-46.66% +50.00%
Social Media
South East

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in contract jobs advertised in the Berkshire region.

Miscellaneous Category
Berkshire
Contract IT job ads with a match in the
Miscellaneous category
548 538 593
As % of all contract IT jobs located in Berkshire 22.02% 21.02% 19.44%
Number of daily rates quoted 281 264 257
Average daily rate £375 £375 £363
Average daily rate % change year-on-year
- +3.44%
90% offered a daily rate of more than £250 £220 £225
10% offered a daily rate of more than £501 £500 £500
UK excluding London average daily rate £350 £350 £338
% change year-on-year
- +3.70%
Number of hourly rates quoted 14 25 22
Average hourly rate £15.50 £17.00 £33.50
Average hourly rate % change year-on-year
-8.82% -49.25%
90% offered a hourly rate of more than £11.00 £10.41 £11.90
10% offered a hourly rate of more than £44.50 £31.50 £50.00
UK excluding London average hourly rate £19.00 £17.50 £29.00
% change year-on-year
+8.57% -39.65%

Social Media
Jobs Demand Trend in Berkshire

This chart provides a 3-month moving total of IT contractor jobs citing Social Media across the Berkshire region as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in Berkshire

Social Media
Daily Rate Trend in Berkshire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Social Media across the Berkshire region.

Social Media Daily Rate Trend in Berkshire

Social Media
Hourly Rate Trend in Berkshire

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Social Media across the Berkshire region.

Social Media Hourly Rate Trend in Berkshire

Social Media
Contract Job Locations in Berkshire

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Social Media within the Berkshire region over the 3 months to 22 August 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Reading +17 6 £350 -6.66%
Maidenhead - 1 £290 - 5
Newbury - - - -
Slough - - - - 3
Wokingham - - - -
Ascot - - - -
Social Media
South East

Social Media
Top 30 Related IT Skills in Berkshire

For the 6 months to 22 August 2014, IT contractor jobs across the Berkshire region citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Social Media.

1 38 (88.37%) Marketing
2 26 (60.47%) Digital Marketing
3 18 (41.86%) E-Commerce
3 18 (41.86%) Analytics
4 14 (32.56%) Degree
5 13 (30.23%) HTML
6 12 (27.91%) SEO
6 12 (27.91%) CMS
6 12 (27.91%) Web Analytics
7 11 (25.58%) Google
7 11 (25.58%) Email Marketing
8 10 (23.26%) Google Analytics
9 9 (20.93%) Pharmaceutical
10 8 (18.60%) CRM
10 8 (18.60%) Online Marketing
11 7 (16.28%) WebTrends
12 6 (13.95%) Mobile App
12 6 (13.95%) Data Modelling
12 6 (13.95%) Finance
12 6 (13.95%) Visualisation
12 6 (13.95%) Drupal
12 6 (13.95%) SiteCatalyst
13 5 (11.63%) Hitwise
13 5 (11.63%) Social Media Marketing
13 5 (11.63%) Data Analysis
13 5 (11.63%) Agile Software Development
13 5 (11.63%) Data Mining
13 5 (11.63%) EPoS
13 5 (11.63%) Customer Analytics
13 5 (11.63%) Campaign Management

Social Media
Top Related IT Skills in Berkshire by Category

For the 6 months to 22 August 2014, IT contractor jobs across the Berkshire region citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 12 (27.91%) CMS
2 6 (13.95%) Drupal
3 3 (6.98%) IBM Notes
3 3 (6.98%) SharePoint
3 3 (6.98%) Magnolia
4 1 (2.33%) IIS
Applications
1 2 (4.65%) MS Visio
1 2 (4.65%) MS PowerPoint
2 1 (2.33%) Photoshop
Business Applications
1 10 (23.26%) Google Analytics
2 7 (16.28%) WebTrends
3 6 (13.95%) SiteCatalyst
4 3 (6.98%) Oracle CRM
Cloud Services
1 1 (2.33%) Microsoft Azure
Communications & Networking
1 1 (2.33%) FTP
1 1 (2.33%) DNS
1 1 (2.33%) Internet
Database & Business Intelligence
1 5 (11.63%) Data Mining
2 1 (2.33%) SQL Server Analysis Services
2 1 (2.33%) SQL Server 2008
2 1 (2.33%) SQL Server 2012
2 1 (2.33%) SQL Server
Development Applications
1 1 (2.33%) Visual Studio
1 1 (2.33%) Jenkins
General
1 38 (88.37%) Marketing
2 9 (20.93%) Pharmaceutical
3 6 (13.95%) Finance
4 4 (9.30%) French Language
5 3 (6.98%) Dutch Language
5 3 (6.98%) Retail
5 3 (6.98%) Legal
6 2 (4.65%) Multimedia
6 2 (4.65%) German Language
6 2 (4.65%) Italian Language
7 1 (2.33%) Portuguese Language
7 1 (2.33%) Spanish Language
7 1 (2.33%) Telecoms
7 1 (2.33%) Automotive
7 1 (2.33%) Billing
7 1 (2.33%) Advertising
7 1 (2.33%) Games
Job Titles
1 7 (16.28%) Social Media Manager
2 6 (13.95%) Analyst
3 4 (9.30%) Marketing Manager
4 3 (6.98%) Marketing Executive
4 3 (6.98%) Digital Marketing Executive
4 3 (6.98%) Developer
4 3 (6.98%) Business Manager
4 3 (6.98%) Relationships Manager
5 2 (4.65%) Project Manager
5 2 (4.65%) Web Developer
5 2 (4.65%) CRM Manager
5 2 (4.65%) Digital Project Manager
5 2 (4.65%) Digital Marketing Manager
5 2 (4.65%) Designer
5 2 (4.65%) Content Manager
6 1 (2.33%) Digital Producer
6 1 (2.33%) Web Content Manager
6 1 (2.33%) Web Manager
6 1 (2.33%) Web Analyst
6 1 (2.33%) User Experience Designer
Libraries, Frameworks & Software Standards
1 13 (30.23%) HTML
2 4 (9.30%) Web Services
3 3 (6.98%) ATL
3 3 (6.98%) Flash
3 3 (6.98%) .NET
4 1 (2.33%) WCF
4 1 (2.33%) WPF
4 1 (2.33%) Silverlight
4 1 (2.33%) jQuery
4 1 (2.33%) .NET Framework
4 1 (2.33%) Ajax
4 1 (2.33%) HTML5
4 1 (2.33%) REST
4 1 (2.33%) Middleware
4 1 (2.33%) ASP.NET
4 1 (2.33%) CSS
4 1 (2.33%) XML
4 1 (2.33%) XSLT
Miscellaneous
1 6 (13.95%) Mobile App
1 6 (13.95%) Visualisation
2 5 (11.63%) EPoS
3 4 (9.30%) Blog
4 2 (4.65%) Smartphone
5 1 (2.33%) Copywriting
5 1 (2.33%) Wiki
5 1 (2.33%) Computer Science
5 1 (2.33%) Open Source
5 1 (2.33%) Management Information System
5 1 (2.33%) Xbox
Operating Systems
1 1 (2.33%) Windows
Processes & Methodologies
1 26 (60.47%) Digital Marketing
2 18 (41.86%) E-Commerce
2 18 (41.86%) Analytics
3 12 (27.91%) SEO
3 12 (27.91%) Web Analytics
4 11 (25.58%) Email Marketing
5 8 (18.60%) CRM
5 8 (18.60%) Online Marketing
6 6 (13.95%) Data Modelling
7 5 (11.63%) Social Media Marketing
7 5 (11.63%) Data Analysis
7 5 (11.63%) Agile Software Development
7 5 (11.63%) Customer Analytics
7 5 (11.63%) Campaign Management
8 4 (9.30%) B2B
8 4 (9.30%) B2C
8 4 (9.30%) Stakeholder Management
8 4 (9.30%) Project Management
8 4 (9.30%) Content Management
8 4 (9.30%) Pay per click
Programming Languages
1 4 (9.30%) PHP
2 3 (6.98%) C#
2 3 (6.98%) Java
2 3 (6.98%) JavaScript
3 1 (2.33%) PowerShell
3 1 (2.33%) SQL
Qualifications
1 14 (32.56%) Degree
2 3 (6.98%) PMP
2 3 (6.98%) PMI Certification
Systems Management
1 1 (2.33%) Puppet
1 1 (2.33%) Opscode Chef
Vendors
1 11 (25.58%) Google
2 5 (11.63%) Hitwise
3 3 (6.98%) Oracle
3 3 (6.98%) Lotus
3 3 (6.98%) Salesforce.com
4 2 (4.65%) Twitter
5 1 (2.33%) Omniture
5 1 (2.33%) Facebook
Maidenhead, Berkshire
Lawrence Harvey IT & Change
Rate: £200 - £300 per day
Posted: 2 days ago