The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Reading region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 5 February 2016 with a comparison to the same period in the previous 2 years.

Location
3 months to
5 Feb 2016
Same period 2015 Same period 2014
Marketing
Rank 29 31 50
Rank change year-on-year
+2 +19
Permanent jobs citing Marketing 160 168 117
As % of all permanent IT jobs located in Reading 7.55% 7.08% 5.21%
As % of the General category 16.49% 15.85% 13.00%
Number of salaries quoted 76 78 66
Average salary £40,000 £44,500 £40,000
Average salary % change year-on-year
-10.11% +11.25%
90% offered a salary of more than £23,500 £27,500 £28,250
10% offered a salary of more than £73,750 £67,500 £70,000
UK excluding London average salary £40,000 £37,500 £38,000
% change year-on-year
+6.66% -1.31%
Marketing
Berkshire

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Reading region.

General Category
Reading
Permanent IT job ads with a match in the
General category
970 1060 900
As % of all permanent IT jobs located in Reading 45.75% 44.67% 40.11%
Number of salaries quoted 658 604 563
Average salary £50,000 £52,500 £50,000
Average salary % change year-on-year
-4.76% +5.00%
90% offered a salary of more than £32,500 £32,500 £30,900
10% offered a salary of more than £75,000 £70,000 £72,500
UK excluding London average salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Marketing
Jobs Demand Trend in Reading

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Reading region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Reading

Marketing
Salary Trend in Reading

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Reading region.

Marketing Salary Trend in Reading

Marketing
Salary Histogram in Reading

This chart provides a salary histogram for IT jobs citing Marketing across the Reading region over the 3 months to 5 February 2016.

Marketing Salary Histogram in Reading

Marketing
Top 30 Related IT Skills in Reading

For the 6 months to 5 February 2016, IT jobs across the Reading region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 110 (39.15%) Telecoms
2 84 (29.89%) Degree
3 55 (19.57%) Presales
4 50 (17.79%) Retail
5 40 (14.23%) Finance
6 35 (12.46%) Data Centre
7 32 (11.39%) Digital Marketing
7 32 (11.39%) HTML
8 29 (10.32%) CRM
9 28 (9.96%) JavaScript
10 27 (9.61%) Analytics
11 26 (9.25%) Microsoft
12 25 (8.90%) Network Design
13 24 (8.54%) SQL
13 24 (8.54%) MS Office
13 24 (8.54%) CSS
13 24 (8.54%) Social Media
14 23 (8.19%) Business Development
14 23 (8.19%) Business Intelligence
15 22 (7.83%) Project Management
15 22 (7.83%) Electronics
15 22 (7.83%) Product Management
16 21 (7.47%) B2B
17 20 (7.12%) Advertising
17 20 (7.12%) Analytical Skills
18 19 (6.76%) Salesforce.com
19 18 (6.41%) LAN
19 18 (6.41%) Agile Software Development
19 18 (6.41%) SaaS
20 17 (6.05%) MS Excel

Marketing
Top Related IT Skills in Reading by Category

For the 6 months to 5 February 2016, IT jobs across the Reading region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 15 (5.34%) Drupal
2 14 (4.98%) CMS
3 13 (4.63%) WordPress
4 6 (2.14%) SAS
5 3 (1.07%) Apache
6 1 (0.36%) Elasticsearch
6 1 (0.36%) Tomcat
Applications
1 24 (8.54%) MS Office
2 17 (6.05%) MS Excel
3 8 (2.85%) Photoshop
4 6 (2.14%) Adobe Creative Suite
4 6 (2.14%) MS PowerPoint
5 3 (1.07%) Adobe Illustrator
6 2 (0.71%) InDesign
6 2 (0.71%) SPSS
Business Applications
1 12 (4.27%) SAP Oil and Gas
2 5 (1.78%) Magento
2 5 (1.78%) Remedy ITSM
3 2 (0.71%) Eloqua
4 1 (0.36%) Dynamics AX
4 1 (0.36%) WebTrends
Cloud Services
1 18 (6.41%) SaaS
2 12 (4.27%) Google Analytics
3 8 (2.85%) Cloud Computing
4 6 (2.14%) Office 365
5 2 (0.71%) Google Tag Manager
6 1 (0.36%) Adobe Analytics
Communications & Networking
1 18 (6.41%) LAN
2 16 (5.69%) Firewall
3 12 (4.27%) Network Security
4 11 (3.91%) MPLS
4 11 (3.91%) VPLS
4 11 (3.91%) VPN
4 11 (3.91%) WLAN
5 9 (3.20%) DSLAM
5 9 (3.20%) Internet
6 7 (2.49%) WAN
6 7 (2.49%) Wi-Fi
7 6 (2.14%) Broadband
7 6 (2.14%) VoLTE
7 6 (2.14%) VoWiFi
7 6 (2.14%) Wireless
8 4 (1.42%) ATM
8 4 (1.42%) GPON
8 4 (1.42%) IP Telephony
8 4 (1.42%) SAN
9 3 (1.07%) SDH
Database & Business Intelligence
1 13 (4.63%) Big Data
2 11 (3.91%) SQL Server
3 8 (2.85%) SQL Server Reporting Services
4 7 (2.49%) SQL Server 2012
4 7 (2.49%) SQL Server Integration Services
5 5 (1.78%) MySQL
6 3 (1.07%) Relational Database
6 3 (1.07%) SQL Server 2014
7 2 (0.71%) Data Mining
7 2 (0.71%) Data Warehouse
8 1 (0.36%) BusinessObjects
8 1 (0.36%) Crystal Reports
8 1 (0.36%) Hadoop
8 1 (0.36%) MS Access
8 1 (0.36%) Oracle BI EE
Development Applications
1 10 (3.56%) Git (software)
2 3 (1.07%) Grunt
2 3 (1.07%) Subversion
3 2 (0.71%) Axure RP
3 2 (0.71%) Bower
3 2 (0.71%) Dreamweaver
4 1 (0.36%) FitNesse
4 1 (0.36%) JIRA
4 1 (0.36%) Maven
4 1 (0.36%) Selenium
4 1 (0.36%) SpecFlow
4 1 (0.36%) Team Foundation Server
4 1 (0.36%) Visual Studio
4 1 (0.36%) WebDriver
General
1 110 (39.15%) Telecoms
2 50 (17.79%) Retail
3 40 (14.23%) Finance
4 22 (7.83%) Electronics
5 20 (7.12%) Advertising
6 12 (4.27%) Brand Awareness
6 12 (4.27%) Manufacturing
7 11 (3.91%) Banking
8 10 (3.56%) German Language
9 8 (2.85%) Automotive
9 8 (2.85%) Games
9 8 (2.85%) Italian Language
9 8 (2.85%) Legal
10 6 (2.14%) French Language
11 4 (1.42%) Dutch Language
12 2 (0.71%) Danish Language
12 2 (0.71%) Finnish Language
12 2 (0.71%) Local Government
12 2 (0.71%) Swedish Language
13 1 (0.36%) Billing
Job Titles
1 27 (9.61%) Developer
2 26 (9.25%) Consultant
3 25 (8.90%) Marketing Manager
4 22 (7.83%) Account Manager
5 21 (7.47%) Sales Manager
6 18 (6.41%) Product Manager
7 17 (6.05%) Network Manager
8 16 (5.69%) Presales Manager
9 14 (4.98%) Telecoms Manager
10 11 (3.91%) Analyst
10 11 (3.91%) Senior Manager
11 10 (3.56%) .NET Developer
12 9 (3.20%) Campaign Manager
12 9 (3.20%) Coordinator
12 9 (3.20%) Marketing Campaign Manager
12 9 (3.20%) Sales Executive
13 8 (2.85%) Architect
13 8 (2.85%) Business Development Manager
13 8 (2.85%) Development Manager
13 8 (2.85%) Front End Developer (Client-Side Developer)
Libraries, Frameworks & Software Standards
1 32 (11.39%) HTML
2 24 (8.54%) CSS
3 11 (3.91%) .NET
3 11 (3.91%) CSS3
4 10 (3.56%) ASP.NET
5 9 (3.20%) Boost C++ Libraries
5 9 (3.20%) HTML5
5 9 (3.20%) jQuery
5 9 (3.20%) STL
6 8 (2.85%) XML
7 7 (2.49%) ADO.NET
8 5 (1.78%) LESS
8 5 (1.78%) Twitter Bootstrap
8 5 (1.78%) WebRTC
9 4 (1.42%) Ajax
9 4 (1.42%) KnockoutJS
9 4 (1.42%) RESTful
9 4 (1.42%) Sass
10 3 (1.07%) ASP.NET MVC
10 3 (1.07%) ASP.NET Web API
Miscellaneous
1 35 (12.46%) Data Centre
2 24 (8.54%) Social Media
3 20 (7.12%) Analytical Skills
4 11 (3.91%) Computer Science
5 9 (3.20%) User Experience
6 8 (2.85%) Graphic Design
7 7 (2.49%) Mathematics
8 5 (1.78%) Economics
9 3 (1.07%) Copywriting
9 3 (1.07%) FMCG
9 3 (1.07%) IPTV
9 3 (1.07%) Mobile App
9 3 (1.07%) STB
10 2 (0.71%) Blog
10 2 (0.71%) Driving Licence
10 2 (0.71%) NHS
10 2 (0.71%) Physics
10 2 (0.71%) PMI
10 2 (0.71%) Statistics
10 2 (0.71%) Web 2.0
Operating Systems
1 9 (3.20%) Linux
2 8 (2.85%) Windows
3 4 (1.42%) Windows Server
4 3 (1.07%) Windows Server 2008
5 2 (0.71%) Red Hat Enterprise Linux
5 2 (0.71%) Unix
6 1 (0.36%) Android
6 1 (0.36%) Apple iOS
6 1 (0.36%) CentOS
6 1 (0.36%) Oracle Linux
6 1 (0.36%) Solaris
6 1 (0.36%) Windows 2000
6 1 (0.36%) Windows NT
Processes & Methodologies
1 55 (19.57%) Presales
2 32 (11.39%) Digital Marketing
3 29 (10.32%) CRM
4 27 (9.61%) Analytics
5 25 (8.90%) Network Design
6 23 (8.19%) Business Development
6 23 (8.19%) Business Intelligence
7 22 (7.83%) Product Management
7 22 (7.83%) Project Management
8 21 (7.47%) B2B
9 18 (6.41%) Agile Software Development
10 16 (5.69%) Time Management
11 14 (4.98%) Data Protection
11 14 (4.98%) Marketing Strategy
11 14 (4.98%) MVC
11 14 (4.98%) Telemarketing
12 13 (4.63%) ERP
12 13 (4.63%) Programme Management
12 13 (4.63%) Stakeholder Management
13 12 (4.27%) Web Design
Programming Languages
1 28 (9.96%) JavaScript
2 24 (8.54%) SQL
3 15 (5.34%) Python
4 14 (4.98%) C#
5 12 (4.27%) C++
6 9 (3.20%) Perl
6 9 (3.20%) Ruby
7 7 (2.49%) Java
7 7 (2.49%) R
8 6 (2.14%) PHP
9 5 (1.78%) C
10 3 (1.07%) Objective-C
11 1 (0.36%) Bash Shell
11 1 (0.36%) Scala
11 1 (0.36%) Shell Script
Qualifications
1 84 (29.89%) Degree
2 8 (2.85%) MBA
3 6 (2.14%) SC Cleared
3 6 (2.14%) Security Cleared
4 3 (1.07%) CIMA
5 2 (0.71%) PMI Certification
6 1 (0.36%) ACCA
6 1 (0.36%) HNC
6 1 (0.36%) HND
6 1 (0.36%) ISEB
6 1 (0.36%) ISTQB
6 1 (0.36%) Postgraduate
6 1 (0.36%) PRINCE2 Certification
Quality Assurance & Compliance
1 2 (0.71%) Data Quality
1 2 (0.71%) ISO/IEC 27001
1 2 (0.71%) WAI
2 1 (0.36%) COBIT
2 1 (0.36%) ISO 9001
2 1 (0.36%) PCI DSS
2 1 (0.36%) QA
System Software
1 3 (1.07%) Active Directory
2 1 (0.36%) VMware ESXi
Systems Management
1 1 (0.36%) EMC NetWorker
1 1 (0.36%) Tivoli Storage Manager
Vendors
1 26 (9.25%) Microsoft
2 19 (6.76%) Salesforce.com
3 16 (5.69%) HP
4 14 (4.98%) Cisco
4 14 (4.98%) Huawei
5 12 (4.27%) Google
5 12 (4.27%) SAP
6 11 (3.91%) Juniper
7 9 (3.20%) Tableau
8 7 (2.49%) Adobe
9 6 (2.14%) EMC
9 6 (2.14%) Oracle
10 5 (1.78%) Altiris
10 5 (1.78%) FrontRange
10 5 (1.78%) IBM
10 5 (1.78%) LANDesk
10 5 (1.78%) Remedy
11 4 (1.42%) Alcatel-Lucent
11 4 (1.42%) Ericsson
11 4 (1.42%) Facebook
Reading, Berkshire
JM
Salary: £75000 - £80000 per annum + Bonus + Benefits
Posted: 2 days ago
Reading, Berkshire
Seven Recruitment
Salary: From £60,000 to £70,000 per annum
Posted: 2 days ago
Reading, Berkshire
Mason Frank International
Salary: £25000 - £30000 per annum
Posted: 4 days ago
Reading, Berkshire
Oscar
Salary: £55000 - £65000 per annum
Posted: 4 days ago
Reading, Berkshire
Searchability
Salary: £40000 - £60000 per annum + car + benefits
Posted: 5 days ago
Reading, Berkshire
Capita Resourcing - IT Resourcing
Salary: £50000 - £60000 per annum + Bonus + Benefits
Posted: 5 days ago
Reading, Berkshire
Capita Resourcing - IT Resourcing
Salary: £45000 - £60000 per annum + Bonus + Benefits
Posted: 5 days ago
Reading
Computer Futures
Salary: £60000 - £65000 per annum + competitive
Posted: 6 days ago
Reading, Berkshire
Pertemps Managed Services
Salary: £43000 - £62000 per annum, Benefits car, bonus
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Reading
Mason Frank International
Posted: 12 days ago
Reading, Berkshire
CGI
Salary: £50000 - £55000 per annum + benefits
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Mason Frank International
Posted: 17 days ago
Reading, Berkshire
Sopra Steria Recruitment
Salary: From £35,000 to £65,000 per annum in OTE
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People Source Consulting
Salary: £60000 - £75000 per annum + benefits
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