Digital Marketing Contracts in England

Digital Marketing
UK > England

The following table provides summary statistics for contract job vacancies advertised in England with a requirement for Digital Marketing skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Digital Marketing over the 6 months to 27 April 2024 with a comparison to the same period in the previous 2 years.

6 months to
27 Apr 2024
Same period 2023 Same period 2022
Rank 211 311 277
Rank change year-on-year +100 -34 -84
Contract jobs citing Digital Marketing 404 413 712
As % of all contract jobs advertised in England 1.09% 0.82% 1.00%
As % of the Processes & Methodologies category 1.26% 0.91% 1.10%
Number of daily rates quoted 270 320 576
10th Percentile £205 £205 £290
25th Percentile £333 £417 £425
Median daily rate (50th Percentile) £464 £525 £525
Median % change year-on-year -11.67% - +5.00%
75th Percentile £684 £638 £644
90th Percentile £788 £725 £738
UK median daily rate £475 £525 £525
% change year-on-year -9.52% - +5.00%
Number of hourly rates quoted 29 5 4
10th Percentile £12.75 £26.00 £15.48
25th Percentile £16.80 £26.75 £18.44
Median hourly rate £27.50 £42.50 £28.38
Median % change year-on-year -35.29% +49.75% -8.45%
75th Percentile £38.13 £63.75 £39.21
90th Percentile £67.75 - £42.53
UK median hourly rate £27.50 £42.50 £28.38
% change year-on-year -35.29% +49.75% -8.45%

All Process and Methodology Skills
England

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in England with a requirement for process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 31,985 45,619 64,566
As % of all contract IT jobs advertised in England 86.53% 90.25% 90.78%
Number of daily rates quoted 20,974 32,022 45,804
10th Percentile £300 £325 £331
25th Percentile £413 £445 £425
Median daily rate (50th Percentile) £525 £550 £538
Median % change year-on-year -4.55% +2.33% +9.69%
75th Percentile £650 £675 £650
90th Percentile £750 £769 £749
UK median daily rate £525 £550 £525
% change year-on-year -4.55% +4.76% +8.25%
Number of hourly rates quoted 2,225 1,607 1,769
10th Percentile £12.86 £10.94 £12.50
25th Percentile £16.00 £16.31 £15.25
Median hourly rate £35.50 £37.50 £24.35
Median % change year-on-year -5.33% +54.00% +1.46%
75th Percentile £60.00 £65.00 £49.25
90th Percentile £72.50 £75.00 £63.15
UK median hourly rate £35.00 £37.34 £25.00
% change year-on-year -6.27% +49.36% -

Digital Marketing
Job Vacancy Trend in England

Job postings citing Digital Marketing as a proportion of all IT jobs advertised in England.

Job vacancy trend for Digital Marketing in England

Digital Marketing
Contractor Daily Rate Trend in England

3-month moving average daily rate quoted in jobs citing Digital Marketing in England.

Daily rate trend for Digital Marketing in England

Digital Marketing
Daily Rate Histogram in England

Daily rate distribution for jobs citing Digital Marketing in England over the 6 months to 27 April 2024.

Daily rate histogram for Digital Marketing in England

Digital Marketing
Contractor Hourly Rate Trend in England

3-month moving average hourly rates quoted in jobs citing Digital Marketing in England.

Hourly rate trend for Digital Marketing in England

Digital Marketing
Hourly Rate Histogram in England

Hourly rate distribution of jobs citing Digital Marketing in England over the 6 months to 27 April 2024.

Hourly rate histogram for Digital Marketing in England

Digital Marketing
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the England region over the 6 months to 27 April 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London +147 173 £515 -1.90% 185
South West -13 74 £605 +0.83% 33
South East +25 63 £205 - 63
North of England +46 21 £450 -1.64% 106
East of England +23 18 £363 -30.95% 37
North West +23 15 £616 +34.70% 59
Midlands +18 10 £515 -17.60% 66
Yorkshire - 6 £450 - 42
West Midlands +22 5 £558 -10.80% 33
East Midlands +21 5 £135 - 33
Digital Marketing
UK

Digital Marketing
Co-occurring Skills and Capabilities in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 18 (4.46%) SharePoint
2 16 (3.96%) CMS
3 7 (1.73%) Microsoft Exchange
4 3 (0.74%) Confluence
4 3 (0.74%) SAS
4 3 (0.74%) Sitecore CMS
5 2 (0.50%) Adobe Experience Manager
5 2 (0.50%) Drupal
5 2 (0.50%) OpenStack
5 2 (0.50%) WordPress
6 1 (0.25%) Apache
6 1 (0.25%) ArcGIS
6 1 (0.25%) Exchange Server 2007
6 1 (0.25%) Exchange Server 2013
6 1 (0.25%) IIS
6 1 (0.25%) Liferay
6 1 (0.25%) NServiceBus
6 1 (0.25%) Skype for Business
6 1 (0.25%) Tomcat
Applications
1 12 (2.97%) Microsoft Office
2 9 (2.23%) Microsoft Excel
3 7 (1.73%) MS Visio
4 4 (0.99%) Photoshop
5 3 (0.74%) Adobe Illustrator
5 3 (0.74%) InDesign
5 3 (0.74%) Microsoft Project
6 2 (0.50%) Microsoft PowerPoint
7 1 (0.25%) Chatbot
7 1 (0.25%) InVision
7 1 (0.25%) Sketch
Business Applications
1 10 (2.48%) Sparx Enterprise Architect
2 1 (0.25%) Adobe Campaign
2 1 (0.25%) Dynamics CRM
2 1 (0.25%) FastStats
2 1 (0.25%) Magento
2 1 (0.25%) Sprinklr
2 1 (0.25%) Unica
Cloud Services
1 53 (13.12%) Azure
2 28 (6.93%) Microsoft 365
3 24 (5.94%) Power Platform
4 22 (5.45%) AWS
5 18 (4.46%) PaaS
6 17 (4.21%) Azure DevOps
7 13 (3.22%) IaaS
8 12 (2.97%) SaaS
9 10 (2.48%) Cloud Computing
10 9 (2.23%) Google Analytics
11 6 (1.49%) Amazon EC2
11 6 (1.49%) Virtual Private Cloud
12 5 (1.24%) ChatGPT
12 5 (1.24%) Entra ID
13 4 (0.99%) Figma
13 4 (0.99%) GCP
13 4 (0.99%) Microsoft Purview
14 3 (0.74%) Google Tag Manager
14 3 (0.74%) OneDrive
14 3 (0.74%) Yammer
Communications & Networking
1 13 (3.22%) Firewall
1 13 (3.22%) VPN
2 8 (1.98%) FTP
3 7 (1.73%) 3G
3 7 (1.73%) 4G
3 7 (1.73%) LAN
3 7 (1.73%) WAN
3 7 (1.73%) Wireless
4 6 (1.49%) HTTP
4 6 (1.49%) TCP/IP
5 5 (1.24%) DNS
6 4 (0.99%) Cisco ISE
6 4 (0.99%) Internet
7 3 (0.74%) InfiniBand
7 3 (0.74%) SSH
7 3 (0.74%) SSL
8 2 (0.50%) Cisco ASA
8 2 (0.50%) Network Security
8 2 (0.50%) SAN
9 1 (0.25%) H.323
Database & Business Intelligence
1 31 (7.67%) Metadata
2 20 (4.95%) Data Vault
2 20 (4.95%) NoSQL
3 17 (4.21%) Power BI
3 17 (4.21%) SQL Server
4 14 (3.47%) Metadata Repository
5 9 (2.23%) Electronic Patient Records
6 7 (1.73%) Tableau
7 6 (1.49%) Amazon RDS
7 6 (1.49%) Data Lake
7 6 (1.49%) Ingres
7 6 (1.49%) Pentaho
7 6 (1.49%) PostgreSQL
7 6 (1.49%) Qlik Sense
7 6 (1.49%) QlikView
7 6 (1.49%) SQL Server Integration Services
8 4 (0.99%) GIS
8 4 (0.99%) Hadoop
9 3 (0.74%) SAP HANA
9 3 (0.74%) Spatial Data
Development Applications
1 10 (2.48%) ERwin
2 9 (2.23%) Jenkins
3 7 (1.73%) JIRA
4 6 (1.49%) Git
5 5 (1.24%) NUnit
6 4 (0.99%) Cypress.io
7 3 (0.74%) Postman
7 3 (0.74%) Visual Studio
8 2 (0.50%) SQL Server Management Studio (SSMS)
9 1 (0.25%) GitLab
9 1 (0.25%) GoCD
9 1 (0.25%) Sonatype Nexus
9 1 (0.25%) SpecFlow
General
1 404 (100.00%) Marketing
2 317 (78.47%) Finance
3 314 (77.72%) Public Sector
4 312 (77.23%) Manufacturing
4 312 (77.23%) Telecoms
5 310 (76.73%) Electronics
6 97 (24.01%) Social Skills
7 42 (10.40%) Analytical Skills
8 20 (4.95%) Retail
9 17 (4.21%) Presentation Skills
10 11 (2.72%) Influencing Skills
10 11 (2.72%) Organisational Skills
11 9 (2.23%) German Language
12 8 (1.98%) Legal
13 6 (1.49%) Advertising
13 6 (1.49%) French Language
13 6 (1.49%) Publishing
14 4 (0.99%) Pharmaceutical
15 3 (0.74%) Automotive
15 3 (0.74%) Law
Job Titles
1 66 (16.34%) Architect
2 41 (10.15%) Project Manager
3 39 (9.65%) Lead
4 34 (8.42%) Support Engineer
5 32 (7.92%) Data Architect
6 30 (7.43%) Senior
7 26 (6.44%) Analyst
8 25 (6.19%) Consultant
9 19 (4.70%) Desktop Engineer
9 19 (4.70%) Desktop Support
9 19 (4.70%) Desktop Support Engineer
10 17 (4.21%) Developer
11 16 (3.96%) Azure Engineer
11 16 (3.96%) Change Manager
12 15 (3.71%) Chief Architect
12 15 (3.71%) Chief Data Architect
12 15 (3.71%) Solutions Architect
13 13 (3.22%) Business Manager
13 13 (3.22%) Enterprise Architect
14 12 (2.97%) ITIL Manager
Libraries, Frameworks & Software Standards
1 13 (3.22%) .NET
2 7 (1.73%) AngularJS
3 6 (1.49%) LDAP
3 6 (1.49%) RESTful
4 5 (1.24%) CSS
4 5 (1.24%) GraphQL
4 5 (1.24%) HTML
5 4 (0.99%) Web Services
5 4 (0.99%) YAML
6 3 (0.74%) Hugging Face
6 3 (0.74%) LangChain
6 3 (0.74%) Playwright
6 3 (0.74%) PyTorch
7 2 (0.50%) .NET Core
7 2 (0.50%) 802.1X
7 2 (0.50%) Entity Framework
7 2 (0.50%) Node.js
7 2 (0.50%) Sass
7 2 (0.50%) Swagger
7 2 (0.50%) TensorFlow
Miscellaneous
1 49 (12.13%) NHS
2 20 (4.95%) Reference Data
3 19 (4.70%) Data Protection Act
4 18 (4.46%) Social Media
5 15 (3.71%) Onboarding
6 11 (2.72%) Self-Motivation
7 10 (2.48%) Wiki
8 9 (2.23%) Data Centre
9 8 (1.98%) FMCG
9 8 (1.98%) LIMS
9 8 (1.98%) Over-the-Top Content
9 8 (1.98%) Video\Live Streaming
10 7 (1.73%) Mobile App
11 6 (1.49%) Analytical Mindset
11 6 (1.49%) Digital Media
11 6 (1.49%) Graphic Design
11 6 (1.49%) Product Ownership
11 6 (1.49%) Replication
12 5 (1.24%) Cloud Native
12 5 (1.24%) Management Information System
Operating Systems
1 52 (12.87%) Windows
2 23 (5.69%) Windows 10
3 21 (5.20%) Linux
4 6 (1.49%) Windows 7
4 6 (1.49%) Windows Server
5 4 (0.99%) Unix
6 1 (0.25%) Mac OS X
6 1 (0.25%) Red Hat Enterprise Linux
6 1 (0.25%) Windows Server 2008
6 1 (0.25%) Windows Server 2012
6 1 (0.25%) Windows Vista
Processes & Methodologies
1 318 (78.71%) Business Intelligence
2 311 (76.98%) Programme Management
3 60 (14.85%) Agile
4 38 (9.41%) Problem-Solving
5 35 (8.66%) Project Management
6 34 (8.42%) Data Modelling
7 32 (7.92%) Analytics
8 31 (7.67%) Data Architecture
9 30 (7.43%) Change Management
10 29 (7.18%) Data Strategy
11 28 (6.93%) User Experience
12 27 (6.68%) Data Governance
13 26 (6.44%) Stakeholder Management
14 24 (5.94%) SEO
15 23 (5.69%) Data Integration
15 23 (5.69%) Scrum
16 22 (5.45%) Project Delivery
17 21 (5.20%) Business Strategy
17 21 (5.20%) Data Protection
17 21 (5.20%) ITIL
Programming Languages
1 32 (7.92%) SQL
2 18 (4.46%) Python
3 17 (4.21%) PowerShell
4 15 (3.71%) C#
5 8 (1.98%) JavaScript
6 7 (1.73%) T-SQL
7 6 (1.49%) Kusto Query Language
8 5 (1.24%) Java
9 4 (0.99%) TypeScript
10 3 (0.74%) Bash
10 3 (0.74%) Data Analysis Expressions
10 3 (0.74%) MATLAB
11 1 (0.25%) Apex Code
11 1 (0.25%) Bicep
11 1 (0.25%) C
11 1 (0.25%) C++
11 1 (0.25%) Korn
11 1 (0.25%) Kotlin
11 1 (0.25%) tcsh
Qualifications
1 106 (26.24%) Security Cleared
2 73 (18.07%) SC Cleared
3 40 (9.90%) DV Cleared
4 31 (7.67%) Degree
5 7 (1.73%) AWS Certification
5 7 (1.73%) Master's Degree
6 5 (1.24%) CESG Certified Professional
6 5 (1.24%) CISSP
6 5 (1.24%) PMP
7 4 (0.99%) CLAS
7 4 (0.99%) ISTQB
7 4 (0.99%) PMI Certification
7 4 (0.99%) PRINCE2 Practitioner
8 3 (0.74%) APMG
9 2 (0.50%) Azure Certification
9 2 (0.50%) CCNP
9 2 (0.50%) Cisco Certification
9 2 (0.50%) ITIL Foundation Certificate
9 2 (0.50%) PRINCE2 Certification
9 2 (0.50%) Six Sigma Green Belt
Quality Assurance & Compliance
1 27 (6.68%) GDPR
2 12 (2.97%) PMO
3 10 (2.48%) Data Quality
3 10 (2.48%) QA
4 8 (1.98%) HL7
5 7 (1.73%) Accessibility
6 5 (1.24%) ISO/IEC 27001
6 5 (1.24%) JSP 440
6 5 (1.24%) RMADS
7 4 (0.99%) NIST
7 4 (0.99%) PCI DSS
7 4 (0.99%) SLA
8 2 (0.50%) Actionable Recommendations
8 2 (0.50%) ISO 9000
System Software
1 19 (4.70%) Active Directory
2 8 (1.98%) NFS
3 5 (1.24%) Docker
4 4 (0.99%) Firmware
4 4 (0.99%) HDFS
5 3 (0.74%) Hyper-V
5 3 (0.74%) Virtual Machines
5 3 (0.74%) VMware Infrastructure
6 2 (0.50%) VMware ESXi
6 2 (0.50%) VMware NSX
Systems Management
1 13 (3.22%) Terraform
2 7 (1.73%) Microsoft Intune
3 4 (0.99%) CA Service Virtualization
3 4 (0.99%) Puppet
4 3 (0.74%) Dell DRAC
4 3 (0.74%) Kubernetes
4 3 (0.74%) Progress Chef
5 2 (0.50%) Ansible
5 2 (0.50%) Nessus
5 2 (0.50%) vCenter Server
6 1 (0.25%) AirWatch
6 1 (0.25%) Grafana
6 1 (0.25%) Prometheus
6 1 (0.25%) SCOM
6 1 (0.25%) systemd
6 1 (0.25%) Systems Management Server (SMS)
Vendors
1 310 (76.73%) SAP
2 68 (16.83%) Microsoft
3 20 (4.95%) Sparx
4 11 (2.72%) Dell
4 11 (2.72%) Google
5 10 (2.48%) Adobe
6 9 (2.23%) Oracle
6 9 (2.23%) Salesforce
7 8 (1.98%) ServiceNow
8 7 (1.73%) Isilon
8 7 (1.73%) SolarWinds
9 6 (1.49%) Informatica
10 5 (1.24%) Cisco
10 5 (1.24%) VMware
11 4 (0.99%) CA
11 4 (0.99%) Computacenter
11 4 (0.99%) ESRI
11 4 (0.99%) Micro Focus
11 4 (0.99%) Optimizely
11 4 (0.99%) Red Hat