The table below looks at the statistics for Customer Segmentation skills in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Customer Segmentation over the 3 months to 23 October 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
23 Oct 2014
Same period 2013 Same period 2012
Customer Segmentation
Rank 849 810 780
Rank change year-on-year
-39 -30
Permanent jobs citing Customer Segmentation 47 61 106
As % of all permanent IT jobs located in the UK 0.041% 0.057% 0.094%
As % of the Processes & Methodologies category 0.050% 0.070% 0.12%
Number of salaries quoted 24 55 84
Average salary £40,000 £42,500 £46,000
Average salary % change year-on-year
-5.88% -7.60%
90% offered a salary of more than £25,050 £30,760 £34,200
10% offered a salary of more than £57,000 £70,500 £55,000
UK excluding London average salary £40,000 £40,000 £50,000
% change year-on-year
- -20.00%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
93611 87345 89294
As % of all permanent IT jobs located in the UK 82.03% 81.54% 79.00%
Number of salaries quoted 75601 71738 75250
Average salary £48,000 £47,500 £45,000
Average salary % change year-on-year
+1.05% +5.55%
90% offered a salary of more than £31,000 £30,000 £30,000
10% offered a salary of more than £72,500 £70,000 £72,500
UK excluding London average salary £42,500 £42,000 £40,000
% change year-on-year
+1.19% +5.00%

Customer Segmentation
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Customer Segmentation within the UK as a proportion of the total demand within the Processes & Methodologies category.

Customer Segmentation Jobs Demand Trend in the UK

Customer Segmentation
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Customer Segmentation within the UK.

Customer Segmentation Salary Trend in the UK

Customer Segmentation
Salary Histogram

This chart provides a salary histogram for IT jobs citing Customer Segmentation over the 3 months to 23 October 2014 within the UK.

Customer Segmentation Salary Histogram in the UK

Customer Segmentation
Top 13 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Customer Segmentation within the UK over the 3 months to 23 October 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -26 45 £40,000 -5.88% 10
London -14 35 £47,500 +3.26% 4
North West -27 3 £24,000 -41.81% 1
Berkshire +11 2 £21,500 -60.90%
South East -20 2 £21,500 -28.33%
Blackpool - 2 £24,000 -
Lancashire - 2 £24,000 -
Uxbridge - 2 £60,000 -
Bedfordshire -10 1 £27,500 +5.76%
East of England -15 1 £27,500 +5.76%
West Midlands - 1 £48,500 - 5
Slough - 1 £21,500 -
Cheshire - 1 £40,000 - 1

Customer Segmentation
Top 30 Related IT Skills

For the 6 months to 23 October 2014, IT jobs within the UK citing Customer Segmentation also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Customer Segmentation.

1 114 (80.28%) Marketing
2 95 (66.90%) Analytics
3 73 (51.41%) Degree
4 52 (36.62%) Analytical Skills
5 49 (34.51%) Mathematics
6 47 (33.10%) SAS
7 42 (29.58%) Statistics
8 41 (28.87%) E-Commerce
9 40 (28.17%) SPSS
10 39 (27.46%) Statistical Modelling
11 33 (23.24%) Marketing Strategy
12 31 (21.83%) Data Management
12 31 (21.83%) Economics
13 28 (19.72%) Web Analytics
13 28 (19.72%) Logistic Regression
13 28 (19.72%) SQL
14 27 (19.01%) Predictive Modelling
15 26 (18.31%) Customer Insight
16 25 (17.61%) Project Management
16 25 (17.61%) Finance
16 25 (17.61%) Data Analysis
17 24 (16.90%) Business Intelligence
18 23 (16.20%) Direct Marketing
18 23 (16.20%) Marketing Analytics
19 22 (15.49%) Propensity Modelling
19 22 (15.49%) Time Management
20 21 (14.79%) Customer Analytics
20 21 (14.79%) Google
20 21 (14.79%) SEO
21 19 (13.38%) Retail

Customer Segmentation
Top Related IT Skills by Category

For the 6 months to 23 October 2014, IT jobs within the UK citing Customer Segmentation also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Customer Segmentation. Up to 20 skills are shown per category.

Application Platforms
1 47 (33.10%) SAS
2 5 (3.52%) CMS
2 5 (3.52%) WordPress
Applications
1 40 (28.17%) SPSS
2 19 (13.38%) MS Excel
3 12 (8.45%) MS Visio
4 8 (5.63%) MS Office
5 6 (4.23%) FastStats
5 6 (4.23%) MS PowerPoint
6 3 (2.11%) Spreadsheet
Business Applications
1 12 (8.45%) Google Analytics
2 10 (7.04%) WebTrends
3 9 (6.34%) SiteCatalyst
4 7 (4.93%) Dynamics CRM
5 6 (4.23%) Magento
5 6 (4.23%) SAP InfiniteInsight
6 3 (2.11%) Dynamics GP
6 3 (2.11%) Oracle CRM
7 1 (0.70%) SAP CRM
Cloud Services
1 7 (4.93%) SaaS
Communications & Networking
1 6 (4.23%) SMS
2 1 (0.70%) Broadband
Database & Business Intelligence
1 13 (9.15%) Spotfire
1 13 (9.15%) QlikView
1 13 (9.15%) Data Warehouse
2 10 (7.04%) MySQL
3 8 (5.63%) Big Data
3 8 (5.63%) Oracle BI EE
4 7 (4.93%) Base SAS
5 6 (4.23%) Data Mining
6 5 (3.52%) Oracle Database 11g
6 5 (3.52%) SQL Server
6 5 (3.52%) Oracle Database
7 4 (2.82%) MS Access
8 3 (2.11%) SAS Enterprise Miner
9 2 (1.41%) Hadoop
9 2 (1.41%) Apache Hive
10 1 (0.70%) BusinessObjects
10 1 (0.70%) Amazon Redshift
10 1 (0.70%) Cognos Report Studio
General
1 114 (80.28%) Marketing
2 25 (17.61%) Finance
3 19 (13.38%) Retail
4 12 (8.45%) Pharmaceutical
4 12 (8.45%) Advertising
5 9 (6.34%) Banking
6 4 (2.82%) Telecoms
7 3 (2.11%) Publishing
8 1 (0.70%) Dutch Language
8 1 (0.70%) French Language
8 1 (0.70%) German Language
8 1 (0.70%) Polish Language
8 1 (0.70%) Billing
8 1 (0.70%) Games
Job Titles
1 37 (26.06%) Consultant
2 36 (25.35%) Analyst
3 19 (13.38%) Senior Analyst
4 14 (9.86%) Marketing Consultant
4 14 (9.86%) Business Consultant
5 13 (9.15%) Business Analyst
6 12 (8.45%) Business Intelligence Analyst
7 10 (7.04%) SAS Insight Analyst
7 10 (7.04%) Insight Analyst
7 10 (7.04%) Senior Insight Analyst
7 10 (7.04%) SAS Analyst
7 10 (7.04%) Senior SAS Analyst
8 9 (6.34%) Data Analyst
8 9 (6.34%) Coordinator
8 9 (6.34%) Data Scientist
9 8 (5.63%) Account Manager
10 6 (4.23%) SEO Account Manager
10 6 (4.23%) Email Marketing Manager
10 6 (4.23%) Junior
10 6 (4.23%) Senior Business Analyst
Libraries, Frameworks & Software Standards
1 12 (8.45%) HTML
2 6 (4.23%) ATL
2 6 (4.23%) CSS
Miscellaneous
1 52 (36.62%) Analytical Skills
2 49 (34.51%) Mathematics
3 42 (29.58%) Statistics
4 31 (21.83%) Economics
5 16 (11.27%) Visualisation
6 15 (10.56%) Social Media
7 14 (9.86%) Computer Science
8 12 (8.45%) Physics
9 11 (7.75%) Neural Network
9 11 (7.75%) User Experience
10 10 (7.04%) Blog
11 9 (6.34%) New Media
12 6 (4.23%) Digital Media
13 1 (0.70%) Management Information System
13 1 (0.70%) Performance Metrics
Processes & Methodologies
1 95 (66.90%) Analytics
2 41 (28.87%) E-Commerce
3 39 (27.46%) Statistical Modelling
4 33 (23.24%) Marketing Strategy
5 31 (21.83%) Data Management
6 28 (19.72%) Web Analytics
6 28 (19.72%) Logistic Regression
7 27 (19.01%) Predictive Modelling
8 26 (18.31%) Customer Insight
9 25 (17.61%) Project Management
9 25 (17.61%) Data Analysis
10 24 (16.90%) Business Intelligence
11 23 (16.20%) Direct Marketing
11 23 (16.20%) Marketing Analytics
12 22 (15.49%) Propensity Modelling
12 22 (15.49%) Time Management
13 21 (14.79%) Customer Analytics
13 21 (14.79%) SEO
14 19 (13.38%) Econometrics
14 19 (13.38%) Regression Analysis
Programming Languages
1 28 (19.72%) SQL
2 16 (11.27%) R
3 11 (7.75%) MATLAB
4 7 (4.93%) PHP
5 3 (2.11%) Python
6 2 (1.41%) Scala
6 2 (1.41%) Java
7 1 (0.70%) VBA
7 1 (0.70%) SAS Macro
Qualifications
1 73 (51.41%) Degree
2 2 (1.41%) PhD
Vendors
1 21 (14.79%) Google
2 14 (9.86%) Tableau
2 14 (9.86%) Business Objects
3 11 (7.75%) Twitter
4 10 (7.04%) Facebook
5 9 (6.34%) Adobe
6 8 (5.63%) Oracle
7 7 (4.93%) Microsoft
8 4 (2.82%) Salesforce.com
9 3 (2.11%) Alterian
9 3 (2.11%) Minitab
9 3 (2.11%) SmartFocus
9 3 (2.11%) ExactTarget
10 2 (1.41%) Mapinfo
10 2 (1.41%) SAP
11 1 (0.70%) Cognos
11 1 (0.70%) Siebel
11 1 (0.70%) JD Edwards
11 1 (0.70%) Sage
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Salary: £45000 - £60000 per annum + bonus, pension
Posted: Yesterday
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Salary: £30000 - £45000 per annum + pension, bonus, healthcare
Posted: Yesterday
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Salary: £20000 - £27000 per annum
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Salary: £40000 per annum
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