Marketing Business Analyst Contracts

Business Analyst - Marketing
UK

The median Business Analyst - Marketing daily rate in the UK is £525 according to job vacancies posted during the 6 months to 5 May 2024.

The first table below provides contractor rate benchmarking and summary statistics including a comparison to same period in the previous 2 years.

6 months to
5 May 2024
Same period 2023 Same period 2022
Rank 595 702 851
Rank change year-on-year +107 +149 -161
Contract jobs requiring a Marketing Business Analyst 5 14 12
As % of all contract jobs advertised in the UK 0.012% 0.024% 0.014%
As % of the Job Titles category 0.012% 0.025% 0.014%
Number of daily rates quoted 4 14 6
10th Percentile £433 £463 £471
25th Percentile £444 £466 £519
Median daily rate (50th Percentile) £525 £513 £550
Median % change year-on-year +2.44% -6.82% +10.00%
75th Percentile £600 £538 £575
90th Percentile - - -
UK excluding London median daily rate £450 £500 £525
% change year-on-year -10.00% -4.76% -
Number of hourly rates quoted 1 0 0
10th Percentile - - -
25th Percentile £26.50 - -
Median hourly rate £28.00 - -
75th Percentile £29.50 - -
90th Percentile - - -
UK excluding London median hourly rate - - -

All Contract IT Job Vacancies
UK

The following table is for comparison with the above and includes summary statistics for all contract IT job vacancies. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of contract jobs in our overall sample.

Contract vacancies in the UK with a recognized job title 40,029 55,895 84,701
% of contract IT jobs with a recognized job title 92.75% 94.62% 95.46%
Number of daily rates quoted 26,060 39,048 59,505
10th Percentile £280 £313 £313
25th Percentile £409 £425 £425
Median daily rate (50th Percentile) £525 £540 £525
Median % change year-on-year -2.78% +2.86% +10.53%
75th Percentile £638 £650 £638
90th Percentile £750 £750 £738
UK excluding London median daily rate £490 £500 £475
% change year-on-year -2.00% +5.26% +11.76%
Number of hourly rates quoted 2,665 1,566 2,078
10th Percentile £12.86 £14.25 £12.50
25th Percentile £16.30 £19.11 £15.72
Median hourly rate £36.50 £45.00 £23.60
Median % change year-on-year -18.89% +90.68% +4.89%
75th Percentile £61.30 £65.75 £49.25
90th Percentile £72.50 £76.00 £63.75
UK excluding London median hourly rate £40.00 £42.00 £19.52
% change year-on-year -4.76% +115.16% +2.74%

Marketing Business Analyst
Job Vacancy Trend

Job postings that featured Marketing Business Analyst in the job title as a proportion of all IT jobs advertised.

Job vacancy trend for Marketing Business Analyst in the UK

Marketing Business Analyst
Contractor Daily Rate Trend

3-month moving average daily rate quoted in jobs citing Marketing Business Analyst.

Daily rate trend for Marketing Business Analyst in the UK

Marketing Business Analyst
Daily Rate Histogram

Daily rate distribution for jobs citing Marketing Business Analyst over the 6 months to 5 May 2024.

Daily rate histogram for Marketing Business Analyst in the UK

Marketing Business Analyst
Contractor Hourly Rate Trend

3-month moving average hourly rates quoted in jobs citing Marketing Business Analyst.

Hourly rate trend for Marketing Business Analyst in the UK

Marketing Business Analyst
Top 5 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing Business Analyst within the UK over the 6 months to 5 May 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
England +110 4 £600 +17.07% 1
Work from Home +129 3 £600 +20.00% 1
London +103 3 £600 +14.29% 1
UK excluding London +58 1 £450 -10.00%
East of England - 1 £450 -

Marketing Business Analyst Skill Set
Top 30 Co-occurring Skills and Capabilities

For the 6 months to 5 May 2024, Marketing Business Analyst contract job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads featuring Marketing Business Analyst in the job title.

1 5 (100.00%) Marketing
2 4 (80.00%) Salesforce
3 3 (60.00%) Project Management
3 3 (60.00%) Data Integration
3 3 (60.00%) Scenario Testing
3 3 (60.00%) Agile
3 3 (60.00%) Storyboarding
4 2 (40.00%) MoSCoW
4 2 (40.00%) PMO
4 2 (40.00%) Analytics
4 2 (40.00%) User Stories
4 2 (40.00%) Salesforce Marketing Cloud
4 2 (40.00%) CRM
5 1 (20.00%) Data Modelling
5 1 (20.00%) SAS
5 1 (20.00%) B2B
5 1 (20.00%) GAP Analysis
5 1 (20.00%) Migration
5 1 (20.00%) Business Analysis
5 1 (20.00%) Dynamics CRM
5 1 (20.00%) AWS
5 1 (20.00%) Email Marketing
5 1 (20.00%) User Acceptance Testing
5 1 (20.00%) ERD
5 1 (20.00%) User Experience
5 1 (20.00%) Analytical Skills
5 1 (20.00%) Stakeholder Analysis
5 1 (20.00%) Translating Business Requirements
5 1 (20.00%) Marketing Automation
5 1 (20.00%) Campaign Management

Marketing Business Analyst Skill Set
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (20.00%) SAS
Business Applications
1 1 (20.00%) Dynamics CRM
Cloud Services
1 1 (20.00%) AWS
1 1 (20.00%) Bloomreach
1 1 (20.00%) Salesforce Sales Cloud
1 1 (20.00%) Snowflake
General
1 5 (100.00%) Marketing
2 1 (20.00%) Analytical Skills
2 1 (20.00%) Social Skills
Processes & Methodologies
1 3 (60.00%) Agile
1 3 (60.00%) Data Integration
1 3 (60.00%) Project Management
1 3 (60.00%) Scenario Testing
1 3 (60.00%) Storyboarding
2 2 (40.00%) Analytics
2 2 (40.00%) CRM
2 2 (40.00%) MoSCoW
2 2 (40.00%) User Stories
3 1 (20.00%) Actionable Insight
3 1 (20.00%) Campaign Management
3 1 (20.00%) Focus Group
3 1 (20.00%) Marketing Automation
3 1 (20.00%) Personalization
3 1 (20.00%) Prototyping
3 1 (20.00%) SIPOC
3 1 (20.00%) Stakeholder Analysis
3 1 (20.00%) Translating Business Requirements
3 1 (20.00%) User Experience
3 1 (20.00%) Workshop Facilitation
Quality Assurance & Compliance
1 2 (40.00%) PMO
2 1 (20.00%) Actionable Recommendations
Vendors
1 4 (80.00%) Salesforce
2 2 (40.00%) Salesforce Marketing Cloud
3 1 (20.00%) Optimizely