The table below looks at the statistics for knowledge and experience of Salesforce Marketing Cloud products and/or services in IT contracts advertised across the UK. Included is a guide to the contractor rates offered in IT contracts that have cited Salesforce Marketing Cloud over the 3 months to 23 July 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

The figures below represent the IT contractor job market in general and are not representative of contractor rates within Salesforce Marketing Cloud (formerly ExactTarget).

3 months to
23 Jul 2016
Same period 2015 Same period 2014
Salesforce Marketing Cloud
Rank 600 613 609
Rank change year-on-year
+13 -4
Contract jobs citing Salesforce Marketing Cloud 44 31 18
As % of all contract IT jobs located in the UK 0.081% 0.054% 0.034%
As % of the Vendors category 0.18% 0.12% 0.075%
Number of daily rates quoted 28 19 14
Median daily rate £500 £263 £256
Median daily rate % change year-on-year
+90.47% +2.43%
90% offered a daily rate of more than £282 £173 £150
10% offered a daily rate of more than £550 £468 £500
UK excluding London median daily rate £382 £175 £220
% change year-on-year
+118.28% -20.45%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate - - -

The following table is for comparison with the above and provides statistics for the entire Vendors category in contract jobs advertised across the UK.

Vendors Category
UK
Contract IT job ads with a match in the
Vendors category
24320 25103 23902
As % of all contract IT jobs located in the UK 44.94% 44.08% 45.00%
Number of daily rates quoted 14874 14716 13207
Median daily rate £400 £400 £375
Median daily rate % change year-on-year
- +6.66%
90% offered a daily rate of more than £250 £225 £215
10% offered a daily rate of more than £550 £550 £550
UK excluding London median daily rate £375 £365 £350
% change year-on-year
+2.73% +4.28%
Number of hourly rates quoted 807 1080 1056
Median hourly rate £19.61 £18.00 £17.50
Median hourly rate % change year-on-year
+8.94% +2.85%
90% offered a hourly rate of more than £11.00 £11.00 £11.00
10% offered a hourly rate of more than £43.00 £42.50 £37.50
UK excluding London median hourly rate £20.50 £18.00 £17.50
% change year-on-year
+13.88% +2.85%

Salesforce Marketing Cloud
Jobs Demand Trend

The demand trend of contract jobs citing Salesforce Marketing Cloud as a proportion of all IT contracts with a match in the Vendors category.

Salesforce Marketing Cloud Jobs Demand Trend in the UK

Salesforce Marketing Cloud
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Salesforce Marketing Cloud within the UK.

Salesforce Marketing Cloud Daily Rate Trend in the UK

Salesforce Marketing Cloud
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Salesforce Marketing Cloud within the UK over the 3 months to 23 July 2016.

Salesforce Marketing Cloud Daily Rate Histogram in the UK

Salesforce Marketing Cloud
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Salesforce Marketing Cloud within the UK.

Salesforce Marketing Cloud Hourly Rate Trend in the UK

Salesforce Marketing Cloud
Top 6 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Salesforce Marketing Cloud within the UK over the 3 months to 23 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -12 43 £500 +90.47% 13
London +6 39 £500 +33.33% 7
South East -1 4 £466 +166.28% 6
Hampshire - 4 £466 -
City of London +38 2 £458 +83.00% 1
Portsmouth - 2 £466 -

Salesforce Marketing Cloud
Top 30 Related IT Skills

For the 6 months to 23 July 2016, IT contractor jobs citing Salesforce Marketing Cloud also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads with a requirement for Salesforce Marketing Cloud.

1 56 (100.00%) Marketing
2 55 (98.21%) Salesforce.com
3 30 (53.57%) CRM
4 17 (30.36%) Adobe
5 14 (25.00%) Email Marketing
6 13 (23.21%) Web Services
6 13 (23.21%) XML
6 13 (23.21%) Data Management
6 13 (23.21%) Pardot
7 12 (21.43%) Radian6
7 12 (21.43%) Conga
7 12 (21.43%) Finance
7 12 (21.43%) Degree
8 11 (19.64%) Agile Software Development
8 11 (19.64%) HTML
9 10 (17.86%) Marketing Automation
9 10 (17.86%) Social Studio
9 10 (17.86%) Informatica
9 10 (17.86%) Data Modelling
9 10 (17.86%) Project Management
10 9 (16.07%) SOA
10 9 (16.07%) Oracle
10 9 (16.07%) SQL
10 9 (16.07%) Master Data Management
10 9 (16.07%) Mobile App
10 9 (16.07%) Computer Science
11 8 (14.29%) REST
11 8 (14.29%) Eloqua
11 8 (14.29%) SOAP
11 8 (14.29%) CTI

Salesforce Marketing Cloud
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (1.79%) SharePoint
Applications
1 4 (7.14%) Photoshop
2 3 (5.36%) MS Excel
2 3 (5.36%) MS Office
3 1 (1.79%) Adobe Creative Suite
3 1 (1.79%) MS Visio
Business Applications
1 12 (21.43%) Radian6
2 10 (17.86%) Social Studio
3 8 (14.29%) Eloqua
4 7 (12.50%) Salesforce.com CRM
5 6 (10.71%) Unica
6 2 (3.57%) Adobe Campaign
7 1 (1.79%) Dynamics CRM
Cloud Services
1 5 (8.93%) Force.com
2 3 (5.36%) Google Analytics
3 2 (3.57%) Heroku
4 1 (1.79%) Adobe Analytics
Communications & Networking
1 8 (14.29%) CTI
2 5 (8.93%) SMS
3 1 (1.79%) Internet
Database & Business Intelligence
1 4 (7.14%) Data Mining
1 4 (7.14%) SQL Server
2 2 (3.57%) Oracle ODI
3 1 (1.79%) Relational Database
Development Applications
1 3 (5.36%) Dreamweaver
2 2 (3.57%) JIRA
3 1 (1.79%) Atlassian Bamboo
3 1 (1.79%) Oracle APEX
General
1 56 (100.00%) Marketing
2 12 (21.43%) Finance
3 8 (14.29%) Telecoms
4 2 (3.57%) Law
5 1 (1.79%) Financial Institution
5 1 (1.79%) Manufacturing
5 1 (1.79%) Retail
Job Titles
1 13 (23.21%) Consultant
2 12 (21.43%) Architect
2 12 (21.43%) Salesforce.com Consultant
3 11 (19.64%) Email Executive
3 11 (19.64%) Email Marketing Executive
3 11 (19.64%) Marketing Executive
4 8 (14.29%) Cloud Consultant
4 8 (14.29%) Marketing Consultant
5 6 (10.71%) Email Marketing Manager
5 6 (10.71%) Marketing Manager
5 6 (10.71%) Salesforce.com Architect
6 5 (8.93%) Analyst
6 5 (8.93%) Business Analyst
6 5 (8.93%) CRM Specialist
6 5 (8.93%) Solutions Architect
7 4 (7.14%) Salesforce.com Analyst
7 4 (7.14%) Salesforce.com Business Analyst
7 4 (7.14%) Technical Consultant
7 4 (7.14%) Technical Leader
8 3 (5.36%) Marketing Analyst
Libraries, Frameworks & Software Standards
1 13 (23.21%) Web Services
1 13 (23.21%) XML
2 11 (19.64%) HTML
3 8 (14.29%) REST
3 8 (14.29%) SOAP
4 6 (10.71%) CSS
5 3 (5.36%) COM
5 3 (5.36%) Visualforce
6 2 (3.57%) .NET
6 2 (3.57%) Middleware
7 1 (1.79%) Mason
Miscellaneous
1 9 (16.07%) Computer Science
1 9 (16.07%) Mobile App
2 8 (14.29%) IVR
3 7 (12.50%) Social Media
4 4 (7.14%) Analytical Skills
4 4 (7.14%) Enterprise Software
5 3 (5.36%) User Experience
6 1 (1.79%) Data Integration
6 1 (1.79%) Data Structures
Processes & Methodologies
1 30 (53.57%) CRM
2 14 (25.00%) Email Marketing
3 13 (23.21%) Data Management
4 11 (19.64%) Agile Software Development
5 10 (17.86%) Data Modelling
5 10 (17.86%) Marketing Automation
5 10 (17.86%) Project Management
6 9 (16.07%) Master Data Management
6 9 (16.07%) SOA
7 8 (14.29%) Asset Management
8 7 (12.50%) Digital Marketing
8 7 (12.50%) E-Commerce
9 6 (10.71%) Content Management
9 6 (10.71%) Data Architecture
10 5 (8.93%) Analytics
10 5 (8.93%) Business Analysis
11 4 (7.14%) Investment Management
11 4 (7.14%) Scrum
11 4 (7.14%) User Stories
12 3 (5.36%) Migration
Programming Languages
1 9 (16.07%) SQL
2 7 (12.50%) JavaScript
3 4 (7.14%) T-SQL
4 3 (5.36%) Apex Code
5 2 (3.57%) Java
5 2 (3.57%) Ruby
6 1 (1.79%) C#
Qualifications
1 12 (21.43%) Degree
2 3 (5.36%) CBAP
Quality Assurance & Compliance
1 7 (12.50%) QA
Vendors
1 55 (98.21%) Salesforce.com
2 17 (30.36%) Adobe
3 13 (23.21%) Pardot
4 12 (21.43%) Conga
5 10 (17.86%) Informatica
6 9 (16.07%) Oracle
7 6 (10.71%) IBM
7 6 (10.71%) Microsoft
8 3 (5.36%) Google
8 3 (5.36%) SAP
9 2 (3.57%) Apttus
9 2 (3.57%) Facebook
9 2 (3.57%) Marketo
10 1 (1.79%) DoubleClick
10 1 (1.79%) Infor
10 1 (1.79%) MuleSoft
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Rate: market rate
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