The table below looks at the statistics for Email Marketing skills in IT contracts advertised across the UK. Included is a guide to the contractor rates offered in IT contracts that have cited Email Marketing over the 3 months to 24 January 2017 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
24 Jan 2017
Same period 2016 Same period 2015
Email Marketing
UK
Rank 566 565 582
Rank change year-on-year
-1 +17
Contract jobs citing Email Marketing 27 47 30
As % of all contract IT jobs located in the UK 0.060% 0.094% 0.060%
As % of the Processes & Methodologies category 0.073% 0.11% 0.077%
Number of daily rates quoted 17 28 19
Median daily rate £250 £350 £275
Median daily rate % change year-on-year
-28.57% +27.27%
90% offered a daily rate of more than £163 £169 £105
10% offered a daily rate of more than £490 £453 £385
UK excluding London median daily rate £250 £210 £285
% change year-on-year
+19.04% -26.31%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate - - -

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised across the UK.

Processes & Methodologies Category
UK
Contract IT job ads with a match in the
Processes & Methodologies category
36876 40874 39156
As % of all contract IT jobs located in the UK 82.21% 81.75% 78.48%
Number of daily rates quoted 24455 26538 25225
Median daily rate £450 £425 £421
Median daily rate % change year-on-year
+5.88% +1.07%
90% offered a daily rate of more than £300 £293 £282
10% offered a daily rate of more than £600 £600 £575
UK excluding London median daily rate £405 £400 £390
% change year-on-year
+1.25% +2.56%
Number of hourly rates quoted 923 1196 1034
Median hourly rate £35.00 £38.25 £25.00
Median hourly rate % change year-on-year
-8.49% +53.00%
90% offered a hourly rate of more than £12.50 £13.00 £12.00
10% offered a hourly rate of more than £52.50 £55.00 £47.50
UK excluding London median hourly rate £35.00 £40.00 £26.00
% change year-on-year
-12.50% +53.84%

Email Marketing
Jobs Demand Trend

The demand trend of contract jobs citing Email Marketing as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Email Marketing Jobs Demand Trend in the UK

Email Marketing
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Email Marketing within the UK.

Email Marketing Daily Rate Trend in the UK

Email Marketing
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Email Marketing within the UK over the 3 months to 24 January 2017.

Email Marketing Daily Rate Histogram in the UK

Email Marketing
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Email Marketing within the UK.

Email Marketing Hourly Rate Trend in the UK

Email Marketing
Top 12 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Email Marketing within the UK over the 3 months to 24 January 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +4 27 £250 -31.03% 34
London +3 21 £350 -17.64% 15
City of London +1 4 £163 -60.00% 3
North West +22 3 £250 -16.66% 5
Blackpool - 3 £250 - 1
Lancashire - 3 £250 - 3
South West +8 2 £167 -
Bristol +7 2 £167 -
East of England -3 1 £450 +5.88% 2
Kingston Upon Thames - 1 - - 2
Cambridge - 1 £450 -
Cambridgeshire - 1 £450 - 1

Email Marketing
Top 30 Related IT Skills

For the 6 months to 24 January 2017, IT contractor jobs citing Email Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads with a requirement for Email Marketing.

1 68 (100.00%) Marketing
2 46 (67.65%) CRM
3 33 (48.53%) HTML
4 25 (36.76%) Salesforce.com
4 25 (36.76%) Project Management
5 19 (27.94%) Analytics
6 18 (26.47%) E-Commerce
7 16 (23.53%) CSS
7 16 (23.53%) Salesforce Marketing Cloud
8 15 (22.06%) Photoshop
9 14 (20.59%) JavaScript
10 13 (19.12%) SMS
11 12 (17.65%) Publishing
12 11 (16.18%) CMS
12 11 (16.18%) SQL
12 11 (16.18%) Degree
13 10 (14.71%) SQL Server
13 10 (14.71%) XML
13 10 (14.71%) Marketing Automation
14 9 (13.24%) User Experience
14 9 (13.24%) Adobe
14 9 (13.24%) Digital Marketing
14 9 (13.24%) Data Architecture
15 8 (11.76%) QA
15 8 (11.76%) Web Services
15 8 (11.76%) T-SQL
15 8 (11.76%) Data Mining
15 8 (11.76%) Adobe Illustrator
15 8 (11.76%) Finance
15 8 (11.76%) Social Media

Email Marketing
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 11 (16.18%) CMS
2 5 (7.35%) WordPress
3 1 (1.47%) Drupal
3 1 (1.47%) Joomla!
Applications
1 15 (22.06%) Photoshop
2 8 (11.76%) Adobe Illustrator
3 4 (5.88%) MS PowerPoint
4 3 (4.41%) Adobe Creative Suite
4 3 (4.41%) MS Visio
5 1 (1.47%) InVision
5 1 (1.47%) MS Excel
5 1 (1.47%) MS Office
Business Applications
1 4 (5.88%) Eloqua
1 4 (5.88%) SAP CRM
1 4 (5.88%) SAP hybris
2 2 (2.94%) Dynamics AX
2 2 (2.94%) Unica
3 1 (1.47%) FastStats
3 1 (1.47%) FastStats PeopleStage
3 1 (1.47%) SDL Web 8
Cloud Services
1 6 (8.82%) Google Analytics
2 3 (4.41%) Force.com
2 3 (4.41%) SmartFocus
3 2 (2.94%) Responsys
4 1 (1.47%) MailChimp
4 1 (1.47%) SaaS
Communications & Networking
1 13 (19.12%) SMS
Database & Business Intelligence
1 10 (14.71%) SQL Server
2 8 (11.76%) Data Mining
Development Applications
1 7 (10.29%) Dreamweaver
2 1 (1.47%) Axure RP
2 1 (1.47%) Balsamiq Mockups
2 1 (1.47%) Git (software)
2 1 (1.47%) Subversion
General
1 68 (100.00%) Marketing
2 12 (17.65%) Publishing
3 8 (11.76%) Finance
4 5 (7.35%) Advertising
5 3 (4.41%) Back Office
5 3 (4.41%) Legal
5 3 (4.41%) Retail
6 1 (1.47%) Banking
6 1 (1.47%) Brand Awareness
6 1 (1.47%) German Language
6 1 (1.47%) Manufacturing
6 1 (1.47%) Telecoms
Job Titles
1 11 (16.18%) Developer
2 9 (13.24%) Marketing Manager
3 8 (11.76%) Consultant
4 7 (10.29%) Designer
4 7 (10.29%) Email Marketing Specialist
4 7 (10.29%) Email Specialist
4 7 (10.29%) Marketing Specialist
4 7 (10.29%) Technical Specialist
5 6 (8.82%) Analyst
5 6 (8.82%) Business Analyst
5 6 (8.82%) Email Developer
6 5 (7.35%) Web Designer
7 4 (5.88%) Content Manager
7 4 (5.88%) CRM Manager
7 4 (5.88%) CRM Specialist
7 4 (5.88%) Email Marketing Manager
7 4 (5.88%) Marketing Automation Manager
7 4 (5.88%) Marketing Executive
8 3 (4.41%) Marketing Consultant
8 3 (4.41%) Salesforce Developer
Libraries, Frameworks & Software Standards
1 33 (48.53%) HTML
2 16 (23.53%) CSS
3 10 (14.71%) XML
4 8 (11.76%) Web Services
5 5 (7.35%) jQuery
6 3 (4.41%) Visualforce
7 2 (2.94%) HTML5
8 1 (1.47%) .NET
8 1 (1.47%) COM
8 1 (1.47%) CSS3
8 1 (1.47%) JSON
8 1 (1.47%) Mason
8 1 (1.47%) REST
8 1 (1.47%) RSS
8 1 (1.47%) SOAP
Miscellaneous
1 9 (13.24%) User Experience
2 8 (11.76%) Social Media
3 5 (7.35%) Copywriting
4 4 (5.88%) Statistics
5 3 (4.41%) Digital Media
6 2 (2.94%) Analytical Skills
7 1 (1.47%) BBC
7 1 (1.47%) Visualisation
Processes & Methodologies
1 46 (67.65%) CRM
2 25 (36.76%) Project Management
3 19 (27.94%) Analytics
4 18 (26.47%) E-Commerce
5 10 (14.71%) Marketing Automation
6 9 (13.24%) Data Architecture
6 9 (13.24%) Digital Marketing
7 7 (10.29%) Stakeholder Management
8 6 (8.82%) Customer Insight
8 6 (8.82%) ERP
8 6 (8.82%) Infographics
8 6 (8.82%) Migration
9 5 (7.35%) Agile Software Development
9 5 (7.35%) Online Marketing
9 5 (7.35%) Workflow
10 4 (5.88%) Campaign Management
10 4 (5.88%) Data Privacy
10 4 (5.88%) Marketing Management
10 4 (5.88%) SEO
10 4 (5.88%) Service Delivery
Programming Languages
1 14 (20.59%) JavaScript
2 11 (16.18%) SQL
3 8 (11.76%) T-SQL
4 5 (7.35%) PHP
5 3 (4.41%) Apex Code
5 3 (4.41%) SOQL
6 2 (2.94%) Java
Qualifications
1 11 (16.18%) Degree
2 3 (4.41%) AAT
2 3 (4.41%) ACCA
2 3 (4.41%) CIMA
2 3 (4.41%) ISEB
Quality Assurance & Compliance
1 8 (11.76%) QA
Systems Management
1 1 (1.47%) TeamSite
Vendors
1 25 (36.76%) Salesforce.com
2 16 (23.53%) Salesforce Marketing Cloud
3 9 (13.24%) Adobe
4 7 (10.29%) Google
5 6 (8.82%) NetSuite
6 4 (5.88%) hybris
6 4 (5.88%) SAP
7 2 (2.94%) IBM
7 2 (2.94%) Microsoft
8 1 (1.47%) JD Edwards
8 1 (1.47%) Marketo
8 1 (1.47%) Tableau
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