The table below looks at the statistics for Campaign Management skills in IT contracts advertised across the UK. Included is a guide to the average contractor rates offered in IT contracts that have cited Campaign Management over the 3 months to 5 February 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
5 Feb 2016
Same period 2015 Same period 2014
Campaign Management
Rank 565 536 516
Rank change year-on-year
-29 -20
Contract jobs citing Campaign Management 54 65 63
As % of all contract IT jobs located in the UK 0.10% 0.13% 0.13%
As % of the Processes & Methodologies category 0.13% 0.17% 0.17%
Number of daily rates quoted 45 44 39
Average daily rate £400 £425 £415
Average daily rate % change year-on-year
-5.88% +2.40%
90% offered a daily rate of more than £210 £215 £305
10% offered a daily rate of more than £612 £509 £555
UK excluding London average daily rate £413 £375 £405
% change year-on-year
+10.00% -7.40%
Number of hourly rates quoted 0 0 2
Average hourly rate - - £30.00
UK excluding London average hourly rate - - -

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised across the UK.

Processes & Methodologies Category
UK
Contract IT job ads with a match in the
Processes & Methodologies category
41710 39321 37141
As % of all contract IT jobs located in the UK 81.10% 77.61% 76.47%
Number of daily rates quoted 27291 25151 22514
Average daily rate £425 £422 £400
Average daily rate % change year-on-year
+0.73% +5.47%
90% offered a daily rate of more than £300 £285 £270
10% offered a daily rate of more than £600 £575 £575
UK excluding London average daily rate £400 £400 £375
% change year-on-year
- +6.66%
Number of hourly rates quoted 1208 1037 1128
Average hourly rate £39.31 £26.00 £27.50
Average hourly rate % change year-on-year
+51.17% -5.45%
90% offered a hourly rate of more than £13.00 £12.00 £12.50
10% offered a hourly rate of more than £57.00 £46.50 £52.40
UK excluding London average hourly rate £40.00 £27.50 £27.50
% change year-on-year
+45.45% -

Campaign Management
Jobs Demand Trend

This chart provides the 3-month moving total of IT contractor jobs citing Campaign Management within the UK as a proportion of the total demand within the Processes & Methodologies category.

Campaign Management Jobs Demand Trend in the UK

Campaign Management
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Campaign Management within the UK.

Campaign Management Daily Rate Trend in the UK

Campaign Management
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Campaign Management within the UK over the 3 months to 5 February 2016.

Campaign Management Daily Rate Histogram in the UK

Campaign Management
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Campaign Management within the UK.

Campaign Management Hourly Rate Trend in the UK

Campaign Management
Top 23 Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Campaign Management within the UK over the 3 months to 5 February 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -11 50 £401 -3.49% 34
London -10 35 £385 -16.75% 23
City of London +33 5 £460 -7.07% 5
North West -13 5 £450 - 2
Manchester - 5 £450 -
South East -4 4 £550 +57.14% 4
East Midlands - 3 £258 - 3
Hertfordshire +6 2 £400 +3.29%
Berkshire -1 2 £650 +60.49% 1
East of England -2 2 £400 +3.29%
Nottinghamshire - 2 £225 - 1
Nottingham - 2 £225 -
North East -24 1 £625 +42.85%
Tyne and Wear -31 1 £625 +42.85%
Newcastle upon Tyne -34 1 £625 +42.85%
South Wales - 1 £375 -
Cardiff - 1 £375 -
Oxfordshire - 1 - -
West Sussex - 1 £450 -
Oxford - 1 - -
Crawley - 1 £450 -
Northamptonshire - 1 £290 -
Wales - 1 £375 -

Campaign Management
Top 30 Related IT Skills

For the 6 months to 5 February 2016, IT contractor jobs within the UK citing Campaign Management also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Campaign Management.

1 91 (77.78%) Marketing
2 38 (32.48%) CRM
2 38 (32.48%) Analytics
3 25 (21.37%) Digital Marketing
4 24 (20.51%) Analytical Skills
4 24 (20.51%) SQL
5 21 (17.95%) Finance
6 20 (17.09%) Unica
7 18 (15.38%) Direct Marketing
7 18 (15.38%) Project Management
8 17 (14.53%) Stakeholder Management
9 16 (13.68%) Adobe
10 15 (12.82%) Business Intelligence
11 14 (11.97%) Banking
12 13 (11.11%) SAS
12 13 (11.11%) Adobe Campaign
13 12 (10.26%) Data Warehouse
13 12 (10.26%) IBM
13 12 (10.26%) Retail
14 11 (9.40%) Data Management
14 11 (9.40%) Salesforce.com
15 10 (8.55%) Degree
16 9 (7.69%) SDLC
16 9 (7.69%) Agile Software Development
17 8 (6.84%) Content Management
17 8 (6.84%) Advertising
17 8 (6.84%) Microsoft
17 8 (6.84%) Oracle
17 8 (6.84%) QA
17 8 (6.84%) Social Media

Campaign Management
Top Related IT Skills by Category

For the 6 months to 5 February 2016, IT contractor jobs within the UK citing Campaign Management also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Campaign Management. Up to 20 skills are shown per category.

Application Platforms
1 13 (11.11%) SAS
2 7 (5.98%) CMS
3 2 (1.71%) Elasticsearch
4 1 (0.85%) Drupal
Applications
1 2 (1.71%) MS Excel
2 1 (0.85%) MS Office
2 1 (0.85%) MS PowerPoint
Business Applications
1 20 (17.09%) Unica
2 13 (11.11%) Adobe Campaign
3 6 (5.13%) Eloqua
4 5 (4.27%) Dynamics CRM
5 4 (3.42%) SAP CRM
6 3 (2.56%) Radian6
6 3 (2.56%) WebTrends
7 2 (1.71%) FastStats
7 2 (1.71%) SAP Oil and Gas
8 1 (0.85%) SAP IS-U
Cloud Services
1 6 (5.13%) Silverpop
2 4 (3.42%) Amazon AWS
2 4 (3.42%) Google Analytics
3 3 (2.56%) AdWords
3 3 (2.56%) SmartFocus
4 2 (1.71%) SaaS
5 1 (0.85%) Cloud Computing
Communications & Networking
1 3 (2.56%) SMS
Database & Business Intelligence
1 12 (10.26%) Data Warehouse
2 6 (5.13%) DB2
3 5 (4.27%) Amazon Redshift
3 5 (4.27%) Base SAS
4 3 (2.56%) Big Data
4 3 (2.56%) Hadoop
4 3 (2.56%) NoSQL
4 3 (2.56%) SQL Server
5 2 (1.71%) Enterprise Data Warehouse
5 2 (1.71%) PostgreSQL
5 2 (1.71%) Relational Database
6 1 (0.85%) BusinessObjects XI
6 1 (0.85%) Oracle BI EE
6 1 (0.85%) Power BI
6 1 (0.85%) SAP BW
6 1 (0.85%) SAS EBI
Development Applications
1 1 (0.85%) Git (software)
1 1 (0.85%) Oracle Forms
1 1 (0.85%) Subversion
General
1 91 (77.78%) Marketing
2 21 (17.95%) Finance
3 14 (11.97%) Banking
4 12 (10.26%) Retail
5 8 (6.84%) Advertising
6 5 (4.27%) Automotive
7 4 (3.42%) Telecoms
8 3 (2.56%) Danish Language
8 3 (2.56%) Legal
9 2 (1.71%) Electronics
9 2 (1.71%) Manufacturing
10 1 (0.85%) Pharmaceutical
10 1 (0.85%) Publishing
Job Titles
1 25 (21.37%) Campaign Manager
2 21 (17.95%) Analyst
3 16 (13.68%) Consultant
4 13 (11.11%) Marketing Manager
5 11 (9.40%) Project Manager
6 10 (8.55%) Campaign Analyst
7 8 (6.84%) Architect
8 7 (5.98%) CRM Manager
8 7 (5.98%) IT Manager
9 6 (5.13%) Business Analyst
9 6 (5.13%) CRM Analyst
9 6 (5.13%) Data Analyst
9 6 (5.13%) Digital Marketing Manager
10 5 (4.27%) CRM Campaign Manager
10 5 (4.27%) Marketing Consultant
11 4 (3.42%) Campaign Management Business Analyst
11 4 (3.42%) Database Developer
11 4 (3.42%) Marketing Database Developer
11 4 (3.42%) Programme Manager
11 4 (3.42%) SAS Developer
Libraries, Frameworks & Software Standards
1 4 (3.42%) HTML
1 4 (3.42%) Web Services
2 3 (2.56%) COM
3 1 (0.85%) ATL
3 1 (0.85%) CSS
3 1 (0.85%) Mason
3 1 (0.85%) Middleware
3 1 (0.85%) SAP BSP
Miscellaneous
1 24 (20.51%) Analytical Skills
2 8 (6.84%) Social Media
3 7 (5.98%) User Experience
4 5 (4.27%) Computer Science
4 5 (4.27%) FMCG
5 4 (3.42%) Copywriting
5 4 (3.42%) Digital Media
6 3 (2.56%) Data Integration
6 3 (2.56%) Life Science
6 3 (2.56%) Mobile App
6 3 (2.56%) PMI
7 2 (1.71%) Data Extraction
7 2 (1.71%) Mainframe
8 1 (0.85%) iPad
8 1 (0.85%) Management Information System
8 1 (0.85%) New Media
8 1 (0.85%) NHS
8 1 (0.85%) Statistics
8 1 (0.85%) Video on Demand
8 1 (0.85%) Visualisation
Operating Systems
1 4 (3.42%) Unix
2 2 (1.71%) Windows
2 2 (1.71%) Windows Vista
Processes & Methodologies
1 38 (32.48%) Analytics
1 38 (32.48%) CRM
2 25 (21.37%) Digital Marketing
3 18 (15.38%) Direct Marketing
3 18 (15.38%) Project Management
4 17 (14.53%) Stakeholder Management
5 15 (12.82%) Business Intelligence
6 11 (9.40%) Data Management
7 9 (7.69%) Agile Software Development
7 9 (7.69%) SDLC
8 8 (6.84%) Content Management
9 7 (5.98%) Online Marketing
10 6 (5.13%) B2B
10 6 (5.13%) Database Marketing
10 6 (5.13%) Marketing Analytics
10 6 (5.13%) Marketing Automation
10 6 (5.13%) PRINCE2
10 6 (5.13%) SEO
11 5 (4.27%) B2C
11 5 (4.27%) Data Modelling
Programming Languages
1 24 (20.51%) SQL
2 3 (2.56%) C
3 2 (1.71%) JavaScript
4 1 (0.85%) Java
4 1 (0.85%) PHP
4 1 (0.85%) PowerShell
4 1 (0.85%) VBA
Qualifications
1 10 (8.55%) Degree
2 3 (2.56%) PMI Certification
3 2 (1.71%) PRINCE2 Practitioner
4 1 (0.85%) PRINCE2 Certification
Quality Assurance & Compliance
1 8 (6.84%) QA
2 6 (5.13%) Data Quality
Vendors
1 16 (13.68%) Adobe
2 12 (10.26%) IBM
3 11 (9.40%) Salesforce.com
4 8 (6.84%) Microsoft
4 8 (6.84%) Oracle
5 6 (5.13%) SAP
6 5 (4.27%) Siebel
7 4 (3.42%) Google
8 3 (2.56%) Facebook
8 3 (2.56%) Omniture
8 3 (2.56%) Sitecore
8 3 (2.56%) Sysomos
8 3 (2.56%) Yahoo!
9 2 (1.71%) hybris
9 2 (1.71%) Marketo
9 2 (1.71%) NetSuite
10 1 (0.85%) ExactTarget
10 1 (0.85%) Pega
10 1 (0.85%) Tableau
10 1 (0.85%) Twitter
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