Marketing Strategy Contracts with Work from Home Options

Marketing Strategy
UK > Work from Home

The table below provides summary statistics for contract job vacancies with an option to work from home (WFH) and a requirement for Marketing Strategy skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing Strategy over the 6 months to 8 May 2024 with a comparison to the same period in the previous 2 years.

6 months to
8 May 2024
Same period 2023 Same period 2022
Rank 342 445 599
Rank change year-on-year +103 +154 -144
Contract jobs citing Marketing Strategy 5 22 20
As % of all contract jobs with a WFH option 0.033% 0.088% 0.045%
As % of the Processes & Methodologies category 0.038% 0.098% 0.050%
Number of daily rates quoted 1 10 10
10th Percentile - £212 £358
25th Percentile £225 £234 £416
Median daily rate (50th Percentile) £250 £338 £450
Median % change year-on-year -25.93% -25.00% +5.88%
75th Percentile £275 £438 £488
90th Percentile - £504 £631
UK median daily rate £388 £340 £450
% change year-on-year +13.97% -24.44% +12.50%
Number of hourly rates quoted 0 0 1
10th Percentile - - -
25th Percentile - - £31.50
Median hourly rate - - £33.00
75th Percentile - - £34.50
90th Percentile - - -
UK median hourly rate £44.00 - £33.00
% change year-on-year - - -9.59%

All Process and Methodology Skills
Work from Home

Marketing Strategy is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies with a WFH option and a requirement for process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 13,282 22,550 40,272
As % of all contract jobs with a WFH option 87.98% 89.75% 91.08%
Number of daily rates quoted 8,890 15,929 29,247
10th Percentile £325 £363 £362
25th Percentile £425 £450 £431
Median daily rate (50th Percentile) £525 £540 £525
Median % change year-on-year -2.78% +2.86% +7.69%
75th Percentile £638 £650 £630
90th Percentile £750 £750 £725
UK median daily rate £525 £550 £530
% change year-on-year -4.55% +3.77% +8.72%
Number of hourly rates quoted 574 522 532
10th Percentile £15.05 £18.63 £13.75
25th Percentile £25.50 £30.00 £20.00
Median hourly rate £43.00 £55.00 £35.00
Median % change year-on-year -21.82% +57.14% +41.16%
75th Percentile £60.00 £69.31 £55.38
90th Percentile £75.18 £80.25 £67.50
UK median hourly rate £36.50 £36.00 £25.00
% change year-on-year +1.39% +44.00% +2.04%

Marketing Strategy
Trend for Jobs with a WFH Option

Job vacancies with a work from home option citing Marketing Strategy as a proportion of all IT jobs advertised.

Marketing Strategy trend for jobs with a WFH option

Marketing Strategy
Daily Rate Trend for Jobs with a WFH Option

3-month moving average daily rate quoted in job vacancies with a work from home option citing Marketing Strategy.

Marketing Strategy daily rate for jobs with a WFH option

Marketing Strategy
Hourly Rate Trend for Jobs with a WFH Option

3-month moving average hourly rate quoted in job vacancies with a work from home option citing Marketing Strategy.

Marketing Strategy hourly rate for jobs with a WFH option

Marketing Strategy
Co-occurring Skills and Capabilities with WFH Options by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (40.00%) CMS
Cloud Services
1 2 (40.00%) Contentful
1 2 (40.00%) GCP
1 2 (40.00%) Google Analytics
General
1 5 (100.00%) Marketing
2 2 (40.00%) Analytical Skills
2 2 (40.00%) German Language
3 1 (20.00%) Social Skills
Job Titles
1 2 (40.00%) Digital Marketing Manager
1 2 (40.00%) Marketing Manager
2 1 (20.00%) CMS Project Manager
2 1 (20.00%) Lead
2 1 (20.00%) Project Manager
2 1 (20.00%) Salesforce Specialist
2 1 (20.00%) Technical Manager
2 1 (20.00%) Technical Project Manager
Miscellaneous
1 2 (40.00%) Marketing Technology
1 2 (40.00%) Social Media
Processes & Methodologies
1 3 (60.00%) Analytics
1 3 (60.00%) B2B
1 3 (60.00%) Digital Marketing
2 2 (40.00%) Content Management
2 2 (40.00%) Conversion Rate Optimisation
2 2 (40.00%) Demand Generation
2 2 (40.00%) Front End Development
2 2 (40.00%) ITIL
2 2 (40.00%) Pay per click
2 2 (40.00%) Scorecard
3 1 (20.00%) B2B Marketing
3 1 (20.00%) Change Management
3 1 (20.00%) Code Quality
3 1 (20.00%) Collaborative Working
3 1 (20.00%) Escalation Management
3 1 (20.00%) Global Marketing
3 1 (20.00%) Release Management
3 1 (20.00%) Site Reliability Engineering
3 1 (20.00%) Tech Ops
3 1 (20.00%) Web Operations
Vendors
1 2 (40.00%) Google
1 2 (40.00%) ServiceNow
2 1 (20.00%) Pardot
2 1 (20.00%) Salesforce