The table below looks at the statistics for Marketing Strategy skills in IT contracts advertised across the UK. Included is a guide to the contractor rates offered in IT contracts that have cited Marketing Strategy over the 3 months to 31 May 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
31 May 2016
Same period 2015 Same period 2014
Marketing Strategy
Rank 612 579 598
Rank change year-on-year
-33 +19
Contract jobs citing Marketing Strategy 31 31 14
As % of all contract IT jobs located in the UK 0.058% 0.057% 0.026%
As % of the Processes & Methodologies category 0.071% 0.072% 0.034%
Number of daily rates quoted 18 16 6
Median daily rate £400 £356 £327
Median daily rate % change year-on-year
+12.28% +8.94%
90% offered a daily rate of more than £235 £205 £246
10% offered a daily rate of more than £540 £450 £375
UK excluding London median daily rate £400 £305 £187
% change year-on-year
+31.14% +63.10%
Number of hourly rates quoted 0 1 1
Median hourly rate - £18.00 £31.50
Median hourly rate % change year-on-year
- -42.85%
UK excluding London median hourly rate - £18.00 £31.50
% change year-on-year
- -42.85%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised across the UK.

Processes & Methodologies Category
UK
Contract IT job ads with a match in the
Processes & Methodologies category
43918 42992 41426
As % of all contract IT jobs located in the UK 81.89% 79.31% 77.61%
Number of daily rates quoted 29200 27357 26190
Median daily rate £438 £413 £400
Median daily rate % change year-on-year
+6.06% +3.12%
90% offered a daily rate of more than £300 £280 £275
10% offered a daily rate of more than £600 £575 £550
UK excluding London median daily rate £400 £387 £375
% change year-on-year
+3.35% +3.20%
Number of hourly rates quoted 1020 1216 1225
Median hourly rate £28.00 £30.00 £27.50
Median hourly rate % change year-on-year
-6.66% +9.09%
90% offered a hourly rate of more than £13.00 £12.35 £13.00
10% offered a hourly rate of more than £47.50 £47.83 £50.00
UK excluding London median hourly rate £32.50 £30.50 £30.00
% change year-on-year
+6.55% +1.66%

Marketing Strategy
Jobs Demand Trend

The demand trend of contract jobs citing Marketing Strategy as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Marketing Strategy Jobs Demand Trend in the UK

Marketing Strategy
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing Strategy within the UK.

Marketing Strategy Daily Rate Trend in the UK

Marketing Strategy
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing Strategy within the UK over the 3 months to 31 May 2016.

Marketing Strategy Daily Rate Histogram in the UK

Marketing Strategy
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing Strategy within the UK.

Marketing Strategy Hourly Rate Trend in the UK

Marketing Strategy
Top 14 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing Strategy within the UK over the 3 months to 31 May 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -8 30 £400 +12.28% 17
London +15 21 £425 +6.25% 5
South East -25 5 £400 +95.12% 5
City of London +40 4 £550 +29.41% 1
Sussex - 4 £400 -
Manchester -15 2 £375 -
North West -15 2 £375 +11.94% 1
East of England +6 1 - - 2
West Yorkshire +2 1 - -
Yorkshire -2 1 - -
Leeds -8 1 - -
Berkshire -12 1 - - 3
Hemel Hempstead - 1 - -
Hertfordshire - 1 - - 1

Marketing Strategy
Top 30 Related IT Skills

For the 6 months to 31 May 2016, IT contractor jobs citing Marketing Strategy also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads with a requirement for Marketing Strategy.

1 64 (100.00%) Marketing
2 21 (32.81%) Digital Marketing
3 16 (25.00%) Email Marketing
3 16 (25.00%) Social Media
3 16 (25.00%) Analytics
4 15 (23.44%) CRM
4 15 (23.44%) SEO
5 14 (21.88%) CSS
5 14 (21.88%) HTML
5 14 (21.88%) Online Marketing
6 10 (15.63%) E-Commerce
6 10 (15.63%) B2B
6 10 (15.63%) Database Marketing
7 9 (14.06%) Degree
8 8 (12.50%) B2C
8 8 (12.50%) Salesforce.com
8 8 (12.50%) Finance
8 8 (12.50%) Stakeholder Management
9 7 (10.94%) Adobe
9 7 (10.94%) Pay per click
10 6 (9.38%) Time Management
10 6 (9.38%) Project Management
10 6 (9.38%) Telecoms
10 6 (9.38%) Facebook
10 6 (9.38%) Twitter
11 5 (7.81%) Continuous Improvement
11 5 (7.81%) Social Media Marketing
11 5 (7.81%) Campaign Management
11 5 (7.81%) Marketing Automation
11 5 (7.81%) CMS

Marketing Strategy
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (7.81%) CMS
2 3 (4.69%) Adobe Experience Manager
3 2 (3.13%) WordPress
4 1 (1.56%) Drupal
4 1 (1.56%) Magnolia
4 1 (1.56%) SAS
Applications
1 3 (4.69%) MS Office
2 2 (3.13%) Adobe After Effects
2 2 (3.13%) Adobe Creative Suite
2 2 (3.13%) MS Excel
2 2 (3.13%) Photoshop
3 1 (1.56%) Acrobat
3 1 (1.56%) MS PowerPoint
3 1 (1.56%) SPSS
Business Applications
1 4 (6.25%) Eloqua
2 3 (4.69%) Unica
3 2 (3.13%) SAP hybris
Cloud Services
1 4 (6.25%) Google Analytics
2 1 (1.56%) Adobe Analytics
Communications & Networking
1 4 (6.25%) IPv6
1 4 (6.25%) Network Security
2 1 (1.56%) iBeacon
2 1 (1.56%) Internet
2 1 (1.56%) SMS
2 1 (1.56%) Telepresence
2 1 (1.56%) WebEx
Database & Business Intelligence
1 1 (1.56%) Big Data
1 1 (1.56%) Data Mining
1 1 (1.56%) Data Warehouse
1 1 (1.56%) SQL Server
1 1 (1.56%) SQL Server 2008
1 1 (1.56%) SQL Server 2012
1 1 (1.56%) SQL Server 2014
1 1 (1.56%) SQL Server Analysis Services
1 1 (1.56%) SQL Server Integration Services
1 1 (1.56%) SQL Server Reporting Services
1 1 (1.56%) Star Schema
Development Applications
1 3 (4.69%) Grunt
2 2 (3.13%) Dreamweaver
2 2 (3.13%) gulp
General
1 64 (100.00%) Marketing
2 8 (12.50%) Finance
3 6 (9.38%) Telecoms
4 4 (6.25%) Retail
5 3 (4.69%) Advertising
5 3 (4.69%) Multimedia
6 2 (3.13%) Brand Awareness
7 1 (1.56%) Banking
7 1 (1.56%) Games
7 1 (1.56%) Italian Language
7 1 (1.56%) Legal
7 1 (1.56%) Portuguese Language
7 1 (1.56%) Publishing
7 1 (1.56%) Spanish Language
Job Titles
1 12 (18.75%) Campaign Executive
1 12 (18.75%) Email Executive
2 8 (12.50%) Marketing Manager
3 6 (9.38%) Architect
4 5 (7.81%) Consultant
4 5 (7.81%) Digital Architect
5 4 (6.25%) Analyst
5 4 (6.25%) Business Consultant
5 4 (6.25%) Developer
5 4 (6.25%) Digital Marketing Manager
5 4 (6.25%) ICT Consultant
5 4 (6.25%) Marketing Executive
5 4 (6.25%) Senior Business Consultant
5 4 (6.25%) Senior Consultant
6 3 (4.69%) Head of E-Commerce
6 3 (4.69%) Head of Marketing
6 3 (4.69%) Marketing Analyst
6 3 (4.69%) Marketing Specialist
7 2 (3.13%) Creative Graphic Designer
7 2 (3.13%) Insight Manager
Libraries, Frameworks & Software Standards
1 14 (21.88%) CSS
1 14 (21.88%) HTML
2 1 (1.56%) ATL
2 1 (1.56%) MDX
2 1 (1.56%) Visualforce
Miscellaneous
1 16 (25.00%) Social Media
2 4 (6.25%) Analytical Skills
3 3 (4.69%) Fintech
4 2 (3.13%) Computer Science
4 2 (3.13%) Copywriting
4 2 (3.13%) User Experience
4 2 (3.13%) Video Editing
5 1 (1.56%) Economics
5 1 (1.56%) Kindle
5 1 (1.56%) Life Science
5 1 (1.56%) Management Information System
5 1 (1.56%) Mathematics
5 1 (1.56%) Mobile Games
5 1 (1.56%) Statistics
Operating Systems
1 1 (1.56%) Android
1 1 (1.56%) Apple iOS
1 1 (1.56%) Windows
Processes & Methodologies
1 21 (32.81%) Digital Marketing
2 16 (25.00%) Analytics
2 16 (25.00%) Email Marketing
3 15 (23.44%) CRM
3 15 (23.44%) SEO
4 14 (21.88%) Online Marketing
5 10 (15.63%) B2B
5 10 (15.63%) Database Marketing
5 10 (15.63%) E-Commerce
6 8 (12.50%) B2C
6 8 (12.50%) Stakeholder Management
7 7 (10.94%) Pay per click
8 6 (9.38%) Project Management
8 6 (9.38%) Time Management
9 5 (7.81%) Campaign Management
9 5 (7.81%) Content Management
9 5 (7.81%) Continuous Improvement
9 5 (7.81%) Marketing Automation
9 5 (7.81%) Social Media Marketing
9 5 (7.81%) Technical Architecture
Programming Languages
1 3 (4.69%) SQL
2 2 (3.13%) Java
2 2 (3.13%) JavaScript
3 1 (1.56%) Apex Code
3 1 (1.56%) PHP
3 1 (1.56%) Python
3 1 (1.56%) R
3 1 (1.56%) T-SQL
3 1 (1.56%) VBA
Qualifications
1 9 (14.06%) Degree
2 4 (6.25%) MBA
3 2 (3.13%) BPSS Clearance
4 1 (1.56%) Security Cleared
Vendors
1 8 (12.50%) Salesforce.com
2 7 (10.94%) Adobe
3 6 (9.38%) Facebook
3 6 (9.38%) Twitter
4 4 (6.25%) Google
4 4 (6.25%) Microsoft
4 4 (6.25%) Salesforce Marketing Cloud
5 2 (3.13%) hybris
5 2 (3.13%) SAP
6 1 (1.56%) Aprimo
Reading, Berkshire
Eutopia Solutions Ltd
Rate: £0.00 per annum
Posted: 10 hours ago
Machynlleth, Powys
Centre for Alternative Technology
Rate: £18,178 per annum 12 Month Contract
Posted: 5 days ago
London
Progressive Recruitment
Rate: competitive
Posted: 22 days ago