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This section looks at the demand for Search Engine Optimisation (SEO) skills within the Edinburgh region with a comparison to our Processes & Methodologies category. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 29 August 2008 with a comparison to the same period last year.
Search Engine Optimisation (SEO) |
| 3 months to 29 Aug 2008 | Same period last year |
| Rank | 72 | 97 |
| Rank change on same period last year | +25 |
| Matching permanent IT job ads | 8 | 4 |
| As % of all UK permanent IT job ads sampled | 0.004 % | 0.002 % |
| As % of the category below | 1.014 % | 0.353 % |
| Salaries quoted | 8 | 4 |
| Average minimum salary | £24,375 | £28,750 |
| Average salary | £28,063 | £30,000 |
| % change on same period last year | -6.45 % |
| Average maximum salary | £31,750 | £31,250 |
| UK excluding London average salary | £29,327 | £28,243 |
| % change on same period last year | +3.83 % |
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| Matching permanent IT job ads | 789 | 1133 |
| As % of all UK permanent IT job ads sampled | 0.431 % | 0.476 % |
| Salaries quoted | 566 | 749 |
| Average minimum salary | £35,398 | £37,210 |
| Average salary | £39,034 | £40,431 |
| % change on same period last year | -3.45 % |
| Average maximum salary | £42,670 | £43,652 |
| UK excluding London average salary | £42,478 | £44,432 |
| % change on same period last year | -4.39 % |
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SEO Demand TrendThe chart provides a 3-month moving total beginning in 2004 of permanent IT jobs citing SEO across the Edinburgh region as a proportion of the total demand within the Processes & Methodologies category.
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