The table below looks at the prevalence of the term Digital Media in IT jobs advertised for the North West region. Included is a guide to the average salaries offered in IT jobs that have cited Digital Media over the 3 months to 24 October 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
24 Oct 2014
Same period 2013 Same period 2012
Digital Media
Rank 252 198 214
Rank change year-on-year
-54 +16
Permanent jobs citing Digital Media 11 44 38
As % of all permanent IT jobs located in the North West 0.15% 0.65% 0.53%
As % of the Miscellaneous category 0.46% 2.01% 1.65%
Number of salaries quoted 8 29 36
Average salary £31,250 £35,000 £34,500
Average salary % change year-on-year
-10.71% +1.44%
90% offered a salary of more than £27,050 £23,800 £24,500
10% offered a salary of more than £58,700 £40,200 £45,000
UK excluding London average salary £37,000 £35,000 £35,625
% change year-on-year
+5.71% -1.75%
Digital Media
England

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised in the North West region.

Miscellaneous Category
North West
Permanent IT job ads with a match in the
Miscellaneous category
2409 2187 2298
As % of all permanent IT jobs located in the North West 32.01% 32.22% 32.33%
Number of salaries quoted 1960 1784 1962
Average salary £39,500 £35,000 £35,000
Average salary % change year-on-year
+12.85% -
90% offered a salary of more than £25,000 £24,500 £25,000
10% offered a salary of more than £57,500 £50,000 £55,000
UK excluding London average salary £40,000 £40,000 £38,500
% change year-on-year
- +3.89%

Digital Media
Jobs Demand Trend in the North West

This chart provides a 3-month moving total of permanent IT jobs citing Digital Media across the North West region as a proportion of the total demand within the Miscellaneous category.

Digital Media Jobs Demand Trend in the North West

Digital Media
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Media across the North West region.

Digital Media Salary Trend in the North West

Digital Media
Salary Histogram in the North West

This chart provides a salary histogram for IT jobs citing Digital Media across the North West region over the 3 months to 24 October 2014.

Digital Media Salary Histogram in the North West

Digital Media
Job Locations in the North West

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Digital Media within the North West region over the 3 months to 24 October 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester -26 7 £28,750 -13.53% 1
Cheshire -18 3 £32,500 -7.14% 2
Merseyside +10 1 £100,000 +150.00%
Digital Media
England

Digital Media
Top 30 Related IT Skills in the North West

For the 6 months to 24 October 2014, IT jobs across the North West region citing Digital Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Media.

1 35 (60.34%) Marketing
2 24 (41.38%) SEO
3 19 (32.76%) HTML
4 17 (29.31%) JavaScript
4 17 (29.31%) CSS
4 17 (29.31%) Digital Marketing
4 17 (29.31%) Facebook
5 15 (25.86%) Analytics
5 15 (25.86%) Google
6 13 (22.41%) Social Media
6 13 (22.41%) Mentoring
7 12 (20.69%) User Experience
7 12 (20.69%) Online Marketing
7 12 (20.69%) Pay per click
7 12 (20.69%) CRM
8 10 (17.24%) Agile Software Development
9 9 (15.52%) Adobe
9 9 (15.52%) Scrum
9 9 (15.52%) Analytical Skills
10 8 (13.79%) Twitter
10 8 (13.79%) Yahoo!
11 7 (12.07%) Business Development
11 7 (12.07%) Google Analytics
11 7 (12.07%) jQuery
11 7 (12.07%) B2B
11 7 (12.07%) B2C
12 6 (10.34%) Flash
12 6 (10.34%) Photoshop
12 6 (10.34%) Fireworks
12 6 (10.34%) Web Design

Digital Media
Top Related IT Skills in the North West by Category

For the 6 months to 24 October 2014, IT jobs across the North West region citing Digital Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Media. Up to 20 skills are shown per category.

Application Platforms
1 4 (6.90%) SharePoint
1 4 (6.90%) MS Exchange
2 3 (5.17%) Umbraco
3 2 (3.45%) Drupal
Applications
1 6 (10.34%) Photoshop
1 6 (10.34%) Fireworks
2 5 (8.62%) Adobe Illustrator
3 2 (3.45%) Adobe Creative Suite
4 1 (1.72%) Adobe After Effects
4 1 (1.72%) MS Office
4 1 (1.72%) MS Excel
Business Applications
1 7 (12.07%) Google Analytics
2 3 (5.17%) Dynamics CRM
2 3 (5.17%) Dynamics GP
3 2 (3.45%) SiteCatalyst
3 2 (3.45%) Academy Revenues and Benefits
Cloud Services
1 4 (6.90%) Office 365
2 2 (3.45%) Cloud Computing
Communications & Networking
1 3 (5.17%) DHCP
1 3 (5.17%) DNS
2 2 (3.45%) TCP/IP
3 1 (1.72%) Broadband
3 1 (1.72%) WAN
Database & Business Intelligence
1 5 (8.62%) SQL Server
2 4 (6.90%) SQL Server Reporting Services
Development Applications
1 5 (8.62%) Dreamweaver
General
1 35 (60.34%) Marketing
2 5 (8.62%) Retail
2 5 (8.62%) Finance
3 4 (6.90%) Advertising
4 2 (3.45%) Automotive
5 1 (1.72%) Games
5 1 (1.72%) Banking
Job Titles
1 10 (17.24%) Project Manager
1 10 (17.24%) Digital Project Manager
2 9 (15.52%) Agile Project Manager
3 7 (12.07%) Designer
3 7 (12.07%) SEO Executive
4 6 (10.34%) Web Designer
5 5 (8.62%) SEO Manager
6 3 (5.17%) Analyst
7 2 (3.45%) Developer
7 2 (3.45%) Web Developer
7 2 (3.45%) Consultant
7 2 (3.45%) Senior Web Developer
7 2 (3.45%) Account Manager
7 2 (3.45%) Senior Developer
8 1 (1.72%) Test Engineer
8 1 (1.72%) Head of Service Delivery
8 1 (1.72%) Service Delivery Director
8 1 (1.72%) Digital Marketing Consultant
8 1 (1.72%) Marketing Consultant
8 1 (1.72%) Senior Marketing Consultant
Libraries, Frameworks & Software Standards
1 19 (32.76%) HTML
2 17 (29.31%) CSS
3 7 (12.07%) jQuery
4 6 (10.34%) Flash
5 2 (3.45%) Razor View Engine
5 2 (3.45%) ASP.NET MVC
5 2 (3.45%) .NET
5 2 (3.45%) ASP.NET
6 1 (1.72%) Web Services
6 1 (1.72%) XML
6 1 (1.72%) HTML5
6 1 (1.72%) CSS3
Miscellaneous
1 13 (22.41%) Social Media
2 12 (20.69%) User Experience
3 9 (15.52%) Analytical Skills
4 4 (6.90%) Mobile App
5 2 (3.45%) BBC
6 1 (1.72%) Mobile Games
6 1 (1.72%) Interactive TV
6 1 (1.72%) Online Banking
6 1 (1.72%) Animation
6 1 (1.72%) Open Source
6 1 (1.72%) iDTV
6 1 (1.72%) New Media
Operating Systems
1 4 (6.90%) Windows
Processes & Methodologies
1 24 (41.38%) SEO
2 17 (29.31%) Digital Marketing
3 15 (25.86%) Analytics
4 13 (22.41%) Mentoring
5 12 (20.69%) CRM
5 12 (20.69%) Pay per click
5 12 (20.69%) Online Marketing
6 10 (17.24%) Agile Software Development
7 9 (15.52%) Scrum
8 7 (12.07%) B2B
8 7 (12.07%) B2C
8 7 (12.07%) Business Development
9 6 (10.34%) Web Design
10 5 (8.62%) Information Architecture
10 5 (8.62%) E-Commerce
10 5 (8.62%) Change Management
10 5 (8.62%) ITIL
10 5 (8.62%) Campaign Management
11 4 (6.90%) ERP
11 4 (6.90%) Display Advertising
Programming Languages
1 17 (29.31%) JavaScript
2 5 (8.62%) ActionScript
3 2 (3.45%) C#
4 1 (1.72%) C++
4 1 (1.72%) Java
4 1 (1.72%) Perl
4 1 (1.72%) Python
4 1 (1.72%) Ruby
4 1 (1.72%) C
Qualifications
1 1 (1.72%) ISEB
1 1 (1.72%) ISTQB
1 1 (1.72%) Degree
Quality Assurance & Compliance
1 1 (1.72%) ISO/IEC 27001
System Software
1 4 (6.90%) Active Directory
2 3 (5.17%) DFS Replication
Vendors
1 17 (29.31%) Facebook
2 15 (25.86%) Google
3 9 (15.52%) Adobe
4 8 (13.79%) Yahoo!
4 8 (13.79%) Twitter
5 5 (8.62%) Microsoft
6 2 (3.45%) Oracle
6 2 (3.45%) Pega
6 2 (3.45%) comScore
Lymm, Cheshire
Searchability.co.uk
Salary: £15000 - £18000 per annum
Posted: Yesterday
Macclesfield, Cheshire
Fruition IT Resources Limited
Salary: £25000 - £32000 per annum
Posted: 2 days ago
Manchester, Lancashire
Digitech Resourcing Ltd
Salary: From £45,000 to £60,000 per annum
Posted: 4 days ago