The first table below looks at the prevalence of the term Social Media in IT jobs advertised for the North West region. Included is a guide to the average salaries offered in IT jobs that have cited Social Media over the 3 months to 19 June 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our Miscellaneous category for the North West region.

Location
3 months to
19 Jun 2013
Same period 2012 Same period 2011
Social Media
Rank 151 169 142
Rank change year-on-year
+18 -27
Permanent jobs citing Social Media 98 83 90
As % of all permanent IT jobs located in the North West 1.340% 1.134% 1.283%
As % of the Miscellaneous category 4.830% 4.138% 4.953%
Number of salaries quoted 74 81 86
Average salary £30,000 £30,000 £30,000
90% offered a salary of more than £21,500 £21,500 £26,500
10% offered a salary of more than £37,500 £47,500 £40,000
UK excluding London average salary £32,500 £35,000 £32,500
% change year-on-year
-7.14% +7.69%
All of the Miscellaneous Category
North West
Permanent IT job ads with a match in the
Miscellaneous category
2029 2006 1817
As % of all permanent IT jobs located in the North West 27.74% 27.40% 25.90%
Number of salaries quoted 1711 1694 1572
Average salary £35,000 £35,500 £35,000
Average salary % change year-on-year
-1.40% +1.42%
90% offered a salary of more than £25,000 £23,275 £22,500
10% offered a salary of more than £55,500 £57,500 £55,000
UK excluding London average salary £40,000 £40,000 £37,500
% change year-on-year
- +6.66%
Social Media
England

Social Media
Jobs Demand Trend

This chart provides a 3-month moving total of permanent IT jobs citing Social Media across the North West region as a proportion of the total demand within the Miscellaneous category.

North West Social Media Jobs Demand Trend

Social Media
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media across the North West region.

North West Social Media Salary Trend

Social Media
Salary Histogram

This chart provides a salary histogram for IT jobs citing Social Media across the North West region over the 3 months to 19 June 2013.

North West Social Media Salary Histogram

Social Media
Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media within the North West region over the 3 months to 19 June 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Find
Job
Vacancies
Manchester +18 72 £31,000 -4.61% 12
Cheshire -8 12 £24,500 -12.50% 8
Lancashire +17 11 £28,750 +9.52% 2
Merseyside +19 3 £33,500 +55.81%
Social Media
England

Social Media
Top 30 Related IT Skills

For the 6 months to 19 June 2013, IT jobs across the North West region citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media.

1 116 (63.74%) Marketing
2 95 (52.20%) SEO
3 84 (46.15%) CSS
4 69 (37.91%) HTML
5 60 (32.97%) Google
5 60 (32.97%) Analytics
6 54 (29.67%) JavaScript
7 44 (24.18%) Pay per click
8 41 (22.53%) Digital Marketing
8 41 (22.53%) PHP
9 40 (21.98%) Copywriting
10 37 (20.33%) Google Analytics
11 35 (19.23%) Email Marketing
11 35 (19.23%) Degree
12 33 (18.13%) Web Design
13 31 (17.03%) jQuery
14 30 (16.48%) .NET
15 27 (14.84%) Competitor Analysis
16 25 (13.74%) ASP.NET
16 25 (13.74%) XHTML
16 25 (13.74%) CMS
17 24 (13.19%) MS Excel
17 24 (13.19%) Microsoft
17 24 (13.19%) Online Marketing
17 24 (13.19%) Facebook
18 23 (12.64%) Retail
19 22 (12.09%) Web Analytics
19 22 (12.09%) SQL Server
19 22 (12.09%) C#
20 21 (11.54%) E-Commerce

Social Media
Top Related IT Skills by Category

For the 6 months to 19 June 2013, IT jobs across the North West region citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Development
1 84 (46.15%) CSS
2 69 (37.91%) HTML
3 31 (17.03%) jQuery
4 30 (16.48%) .NET
5 25 (13.74%) ASP.NET
5 25 (13.74%) XHTML
6 18 (9.890%) Flash
7 15 (8.242%) .NET Framework
7 15 (8.242%) HTML5
8 12 (6.593%) Ajax
9 11 (6.044%) Web Services
10 10 (5.495%) CSS3
10 10 (5.495%) ASP
11 7 (3.846%) XSL
12 6 (3.297%) Symfony
13 5 (2.747%) XML
13 5 (2.747%) DOM
13 5 (2.747%) NHibernate
13 5 (2.747%) Google Maps API
13 5 (2.747%) Semantic HTML
Application Platforms
1 25 (13.74%) CMS
2 15 (8.242%) Magento
3 13 (7.143%) WordPress
4 11 (6.044%) SharePoint
5 10 (5.495%) Drupal
6 8 (4.396%) IIS
7 7 (3.846%) Joomla!
8 2 (1.099%) Moodle
8 2 (1.099%) nginx
8 2 (1.099%) Apache
9 1 (0.549%) Facebook Platform
Applications
1 24 (13.19%) MS Excel
2 16 (8.791%) Photoshop
3 14 (7.692%) MS PowerPoint
4 12 (6.593%) MS Office
5 11 (6.044%) Adobe Illustrator
6 3 (1.648%) Fireworks
7 1 (0.549%) InDesign
Business Applications
1 37 (20.33%) Google Analytics
2 1 (0.549%) WebTrends
2 1 (0.549%) Dynamics CRM
Communications & Networking
1 15 (8.242%) Internet
2 7 (3.846%) DNS
3 4 (2.198%) SMS
4 3 (1.648%) Intranet
4 3 (1.648%) HTTP
5 1 (0.549%) FTP
Database & Business Intelligence
1 22 (12.09%) SQL Server
2 19 (10.44%) MySQL
3 5 (2.747%) SQL Server 2008
4 4 (2.198%) MongoDB
5 2 (1.099%) NoSQL
5 2 (1.099%) Riak
5 2 (1.099%) MS Access
5 2 (1.099%) PostgreSQL
6 1 (0.549%) Oracle 8/8i
6 1 (0.549%) SQLite
Development Applications
1 15 (8.242%) Dreamweaver
2 13 (7.143%) Git (software)
3 10 (5.495%) Visual Studio
4 5 (2.747%) Cucumber
5 4 (2.198%) Rhino Mocks
5 4 (2.198%) Maven
6 3 (1.648%) NUnit
6 3 (1.648%) Subversion
6 3 (1.648%) Selenium
7 2 (1.099%) Basecamp
7 2 (1.099%) RSpec
8 1 (0.549%) Xcode
8 1 (0.549%) Eclipse
8 1 (0.549%) Team Foundation Server
8 1 (0.549%) Balsamiq Mockups
8 1 (0.549%) Axure RP
General
1 116 (63.74%) Marketing
2 23 (12.64%) Retail
3 19 (10.44%) Finance
4 14 (7.692%) Publishing
5 9 (4.945%) Advertising
6 6 (3.297%) Telecoms
7 4 (2.198%) Banking
7 4 (2.198%) Games
8 3 (1.648%) Pharmaceutical
9 2 (1.099%) Retail Banking
9 2 (1.099%) Back Office
10 1 (0.549%) Manufacturing
10 1 (0.549%) Military
Job Titles
1 59 (32.42%) Developer
2 24 (13.19%) Web Developer
3 20 (10.99%) Front-End Developer
4 19 (10.44%) Designer
5 14 (7.692%) .NET Developer
6 11 (6.044%) Web Designer
6 11 (6.044%) SEO Executive
7 10 (5.495%) SEO Manager
7 10 (5.495%) Analyst
8 9 (4.945%) SEO Specialist
8 9 (4.945%) Senior SEO Executive
9 8 (4.396%) PPC Executive
9 8 (4.396%) PPC Manager
9 8 (4.396%) PPC Analyst
9 8 (4.396%) Marketing Manager
9 8 (4.396%) PPC Specialist
9 8 (4.396%) Consultant
10 7 (3.846%) Project Manager
10 7 (3.846%) ASP.NET Developer
10 7 (3.846%) .NET Web Developer
Miscellaneous
1 40 (21.98%) Copywriting
2 21 (11.54%) Blog
3 14 (7.692%) Mobile App
4 10 (5.495%) Graphic Design
5 9 (4.945%) iPhone
5 9 (4.945%) Digital Media
6 6 (3.297%) Computer Science
6 6 (3.297%) W3C
7 4 (2.198%) Mobile Banking
7 4 (2.198%) Social Network
7 4 (2.198%) Online Banking
7 4 (2.198%) Management Information System
8 3 (1.648%) Podcast
8 3 (1.648%) Open Source
8 3 (1.648%) Enterprise Software
9 2 (1.099%) iPad
9 2 (1.099%) FMCG
9 2 (1.099%) RIA
9 2 (1.099%) Mathematics
9 2 (1.099%) Animation
Operating Systems
1 15 (8.242%) Android
2 10 (5.495%) Linux
3 5 (2.747%) Apple iOS
4 2 (1.099%) Windows
5 1 (0.549%) UNIX
5 1 (0.549%) Windows Mobile
5 1 (0.549%) Mac OS
Processes & Methodologies
1 95 (52.20%) SEO
2 60 (32.97%) Analytics
3 44 (24.18%) Pay per click
4 41 (22.53%) Digital Marketing
5 35 (19.23%) Email Marketing
6 33 (18.13%) Web Design
7 27 (14.84%) Competitor Analysis
8 24 (13.19%) Online Marketing
9 22 (12.09%) Web Analytics
10 21 (11.54%) E-Commerce
10 21 (11.54%) Agile Software Development
11 17 (9.341%) OO
11 17 (9.341%) MVC
11 17 (9.341%) Web Development
12 14 (7.692%) CRM
13 13 (7.143%) Content Management
14 11 (6.044%) Technical Architecture
14 11 (6.044%) Marketing Strategy
15 10 (5.495%) Business Development
15 10 (5.495%) Internet Marketing
Programming Languages
1 54 (29.67%) JavaScript
2 41 (22.53%) PHP
3 22 (12.09%) C#
4 18 (9.890%) SQL
5 16 (8.791%) Java
6 8 (4.396%) VB
7 6 (3.297%) Objective-C
8 5 (2.747%) ActionScript
8 5 (2.747%) T-SQL
8 5 (2.747%) ActionScript 3.0
9 4 (2.198%) ActionScript 2.0
10 3 (1.648%) Python
10 3 (1.648%) C
10 3 (1.648%) PHP5
11 2 (1.099%) Ruby
11 2 (1.099%) VB.NET
11 2 (1.099%) Perl
Qualifications
1 35 (19.23%) Degree
2 5 (2.747%) Microsoft Certification
2 5 (2.747%) MCP
3 1 (0.549%) PRINCE2 Certification
Quality Assurance & Compliance
1 1 (0.549%) QA
Systems Management
1 2 (1.099%) Vagrant
1 2 (1.099%) Puppet
2 1 (0.549%) EMC NetWorker
Vendors
1 60 (32.97%) Google
2 24 (13.19%) Microsoft
2 24 (13.19%) Facebook
3 20 (10.99%) Adobe
4 14 (7.692%) Twitter
5 11 (6.044%) Apple
6 9 (4.945%) Omniture
6 9 (4.945%) Yahoo!
6 9 (4.945%) ClickTale
7 2 (1.099%) Eloqua
8 1 (0.549%) Salesforce.com
8 1 (0.549%) Oracle
Manchester, Lancashire
We’re looking for an experienced Front-end Developer - you’ll need to be a programmer who’s fluent in HTML and CSS and who’s skilled in...
Havas Lynx
Salary: On Application
Posted: 30 May 2013
Chester, Cheshire
You will have a strong background in managing and delivering web development and social media projects, ideally with exposure to technologies such as PHP, MySQL, HTML, CSS and...
Spring Technology
Salary: £45000.00 - £55000.00 per annum + Bens
Posted: 17 June 2013
Manchester, North West
With an already impressive catalogue of clients you'll be working across web, mobile, social media applications and tablet mediums with the latest technology including HTML5, CSS3, some...
Applause IT Ltd
Salary: £25000 - £30000 per annum + Benefits
Posted: 10 June 2013
Manchester, North West
My client is looking for someone with the following background:-Ideally 2+ years experience in Development (preferably within an agency environment).-Strong Front-end experience - HTML, CSS, JavaScript,...
Cornucopia IT Resourcing Limited
Salary: £20000 - £35000 per annum + Benefits
Posted: 4 June 2013
Manchester, Lancashire
Your background should include: The design and development of complex Web-Based / Intranet / Transactional / eCommerce / Social Media solutions ASP.Net expertise in an Agile environment... Desirable skills: Dynamic...
Hofmann Recruitment
Salary: From £30,000 to £40,000 per annum DOE
Posted: 14 June 2013
Irlam, North West
Applause IT Ltd
Salary: £20000 - £23000 per annum + Benefits
Posted: 4 June 2013
Macclesfield, Cheshire
Assured Recruitment Solutions
Salary: Market related
Posted: 14 June 2013
Manchester, Lancashire
Havas Lynx
Salary: On Application
Posted: 30 May 2013
UK North West
Premier Group
Salary: £35000.00 - £40000.00 per annum
Posted: 14 June 2013
Manchester, North West
Jagger Talent Commercial Recruiters
Salary: £30,000 - £40,000 per year
Posted: 21 May 2013
Manchester, Lancashire
Reason Digital
Salary: From £28,000 to £36,000 per annum depending upon experience.
Posted: 7 June 2013
Macclesfield, North West
OCC Computing
Salary: £20k - 25k per year + benefits
Posted: 18 June 2013
Manchester, Lancashire
Circle Recruitment
Salary: £27000 - £35000 per annum + Benefits
Posted: 18 June 2013
Manchester, North West
Adria Solutions Ltd
Salary: £40000 - £45000 per annum + Benefits
Posted: 5 June 2013
Newton-Le-Willows, Merseyside
Trader Media Group Ltd
Salary: Up to £38,000 per annum
Posted: 17 June 2013
Lancaster, North West
Salary: £25000 - £35000 per annum
Posted: 28 May 2013
Warrington, North West
Salary: £25000 - £30000 per annum
Posted: 12 June 2013
Warrington, North West
Salary: £25000 - £30000 per annum
Posted: 15 June 2013
Warrington, Cheshire
Ascent People Ltd
Salary: £25000 - £30000 per annum
Posted: 15 June 2013
Warrington, North West
Salary: £25000 - £30000 per annum
Posted: 18 June 2013
Warrington, Cheshire
Ascent People Ltd
Salary: £25000 - £30000 per annum
Posted: 18 June 2013
Manchester, Lancashire
Havas Lynx
Salary: On Application
Posted: 30 May 2013
Stockport, Cheshire
The Source
Salary: From £32,000 to £49,000 per annum Car allowance and benefits
Posted: 17 June 2013
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