The table below looks at the prevalence of the term Social Media in IT jobs advertised for the North West region. Included is a guide to the average salaries offered in IT jobs that have cited Social Media over the 3 months to 18 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
18 Sep 2014
Same period 2013 Same period 2012
Social Media
Rank 167 166 189
Rank change year-on-year
-1 +23
Permanent jobs citing Social Media 89 74 66
As % of all permanent IT jobs located in the North West 1.20% 1.09% 0.91%
As % of the Miscellaneous category 3.69% 3.47% 2.86%
Number of salaries quoted 60 41 61
Average salary £40,000 £35,000 £27,000
Average salary % change year-on-year
+14.28% +29.62%
90% offered a salary of more than £22,500 £20,000 £23,500
10% offered a salary of more than £47,500 £45,000 £35,000
UK excluding London average salary £40,000 £32,500 £34,000
% change year-on-year
+23.07% -4.41%
Social Media
England

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised in the North West region.

Miscellaneous Category
North West
Permanent IT job ads with a match in the
Miscellaneous category
2412 2133 2311
As % of all permanent IT jobs located in the North West 32.63% 31.50% 31.70%
Number of salaries quoted 1878 1763 1957
Average salary £38,500 £36,000 £35,000
Average salary % change year-on-year
+6.94% +2.85%
90% offered a salary of more than £25,000 £24,500 £24,500
10% offered a salary of more than £55,000 £55,000 £55,000
UK excluding London average salary £40,000 £40,000 £37,500
% change year-on-year
- +6.66%

Social Media
Jobs Demand Trend in the North West

This chart provides a 3-month moving total of permanent IT jobs citing Social Media across the North West region as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in the North West

Social Media
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media across the North West region.

Social Media Salary Trend in the North West

Social Media
Salary Histogram in the North West

This chart provides a salary histogram for IT jobs citing Social Media across the North West region over the 3 months to 18 September 2014.

Social Media Salary Histogram in the North West

Social Media
Job Locations in the North West

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media within the North West region over the 3 months to 18 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester -6 59 £40,500 +15.71% 11
Cheshire -5 15 £42,500 +6.25% 4
Lancashire +5 9 £38,750 +93.75%
Merseyside +9 6 £24,000 -45.14%
Social Media
England

Social Media
Top 30 Related IT Skills in the North West

For the 6 months to 18 September 2014, IT jobs across the North West region citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media.

1 167 (64.73%) Marketing
2 101 (39.15%) SEO
3 100 (38.76%) HTML
4 94 (36.43%) CSS
5 89 (34.50%) JavaScript
6 69 (26.74%) Google
7 67 (25.97%) .NET
8 66 (25.58%) Pay per click
9 63 (24.42%) Analytics
10 62 (24.03%) SQL Server
11 58 (22.48%) Digital Marketing
11 58 (22.48%) jQuery
12 47 (18.22%) Degree
12 47 (18.22%) C#
13 44 (17.05%) SQL
14 43 (16.67%) Agile Software Development
15 42 (16.28%) ASP.NET
16 41 (15.89%) Facebook
17 38 (14.73%) Advertising
17 38 (14.73%) HTML5
18 37 (14.34%) CMS
19 36 (13.95%) MVC
19 36 (13.95%) Online Marketing
20 32 (12.40%) Web Design
20 32 (12.40%) User Experience
21 31 (12.02%) Google Analytics
22 29 (11.24%) Mobile App
23 27 (10.47%) Project Management
24 26 (10.08%) E-Commerce
24 26 (10.08%) Microsoft

Social Media
Top Related IT Skills in the North West by Category

For the 6 months to 18 September 2014, IT jobs across the North West region citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 37 (14.34%) CMS
2 26 (10.08%) IIS
3 22 (8.53%) SharePoint
4 19 (7.36%) Umbraco
5 17 (6.59%) WordPress
6 10 (3.88%) Node.js
7 9 (3.49%) Sitecore CMS
7 9 (3.49%) Drupal
8 3 (1.16%) Tomcat
8 3 (1.16%) Jetty
Applications
1 15 (5.81%) Photoshop
2 12 (4.65%) Adobe Illustrator
3 6 (2.33%) MS PowerPoint
4 1 (0.39%) MS Excel
4 1 (0.39%) Fireworks
Business Applications
1 31 (12.02%) Google Analytics
2 7 (2.71%) Magento
3 2 (0.78%) SiteCatalyst
4 1 (0.39%) WebTrends
4 1 (0.39%) Oracle CRM
4 1 (0.39%) SAP CRM
4 1 (0.39%) osCommerce
Cloud Services
1 4 (1.55%) MailChimp
2 1 (0.39%) Microsoft Azure
Communications & Networking
1 11 (4.26%) Intranet
2 6 (2.33%) Internet
3 1 (0.39%) HTTP
3 1 (0.39%) DNS
Database & Business Intelligence
1 62 (24.03%) SQL Server
2 12 (4.65%) SQL Server 2008
3 11 (4.26%) NoSQL
4 10 (3.88%) SQL Server 2012
5 8 (3.10%) MySQL
6 3 (1.16%) PostgreSQL
6 3 (1.16%) Hadoop
6 3 (1.16%) MongoDB
6 3 (1.16%) Apache Cassandra
6 3 (1.16%) Big Data
7 2 (0.78%) Microsoft Analysis Services
7 2 (0.78%) SQL Server Reporting Services
7 2 (0.78%) SQL Server Integration Services
7 2 (0.78%) SQL Server Analysis Services
7 2 (0.78%) Data Warehouse
Development Applications
1 14 (5.43%) Git (software)
1 14 (5.43%) Team Foundation Server
2 12 (4.65%) Visual Studio
3 6 (2.33%) Selenium
3 6 (2.33%) Dreamweaver
4 5 (1.94%) Subversion
5 2 (0.78%) WATIR
5 2 (0.78%) WatiN
5 2 (0.78%) Bugzilla
6 1 (0.39%) Ant
6 1 (0.39%) Grunt
General
1 167 (64.73%) Marketing
2 38 (14.73%) Advertising
3 21 (8.14%) Retail
4 13 (5.04%) Finance
5 9 (3.49%) Pharmaceutical
6 4 (1.55%) Multimedia
7 3 (1.16%) Automotive
7 3 (1.16%) Front Office
7 3 (1.16%) Banking
8 1 (0.39%) Telecoms
8 1 (0.39%) Law
8 1 (0.39%) Legal
8 1 (0.39%) Manufacturing
Job Titles
1 81 (31.40%) Developer
2 23 (8.91%) SEO Executive
3 20 (7.75%) Front-End Developer
3 20 (7.75%) .NET Developer
4 19 (7.36%) Consultant
5 16 (6.20%) Senior Developer
6 15 (5.81%) Marketing Manager
7 13 (5.04%) Analyst
7 13 (5.04%) Team Leader
7 13 (5.04%) Development Team Leader
7 13 (5.04%) Designer
8 10 (3.88%) PPC Manager
8 10 (3.88%) PPC Analyst
8 10 (3.88%) PPC Executive
8 10 (3.88%) PPC Specialist
8 10 (3.88%) Marketing Executive
8 10 (3.88%) C# Developer
8 10 (3.88%) Web Developer
9 9 (3.49%) Account Manager
9 9 (3.49%) Account Director
Libraries, Frameworks & Software Standards
1 100 (38.76%) HTML
2 94 (36.43%) CSS
3 67 (25.97%) .NET
4 58 (22.48%) jQuery
5 42 (16.28%) ASP.NET
6 38 (14.73%) HTML5
7 22 (8.53%) XSLT
8 20 (7.75%) Web Services
9 19 (7.36%) ASP.NET Web Forms
9 19 (7.36%) ASP.NET Web API
9 19 (7.36%) LINQ
10 17 (6.59%) XML
11 15 (5.81%) Ajax
12 14 (5.43%) WCF
13 10 (3.88%) .NET Framework
13 10 (3.88%) ASP.NET MVC
14 9 (3.49%) XSL
14 9 (3.49%) RESTful
14 9 (3.49%) CSS3
15 8 (3.10%) ADO.NET Entity Framework
Miscellaneous
1 32 (12.40%) User Experience
2 29 (11.24%) Mobile App
3 20 (7.75%) Copywriting
4 15 (5.81%) Blog
5 14 (5.43%) Data Extraction
5 14 (5.43%) Visualisation
5 14 (5.43%) Digital Media
6 11 (4.26%) Computer Science
7 10 (3.88%) Analytical Skills
8 8 (3.10%) New Media
8 8 (3.10%) iPad
8 8 (3.10%) iPhone
8 8 (3.10%) BBC
9 6 (2.33%) Enterprise Software
10 5 (1.94%) Blackberry
10 5 (1.94%) Graphic Design
11 4 (1.55%) E-Learning
12 3 (1.16%) IVR
12 3 (1.16%) Open Source
12 3 (1.16%) Data Protection Act
Operating Systems
1 10 (3.88%) Android
1 10 (3.88%) Windows
2 8 (3.10%) Apple iOS
3 6 (2.33%) Linux
4 5 (1.94%) Windows Phone 8
4 5 (1.94%) Windows Phone
5 4 (1.55%) UNIX
6 3 (1.16%) Mac OS
6 3 (1.16%) Windows Mobile
Processes & Methodologies
1 101 (39.15%) SEO
2 66 (25.58%) Pay per click
3 63 (24.42%) Analytics
4 58 (22.48%) Digital Marketing
5 43 (16.67%) Agile Software Development
6 36 (13.95%) MVC
6 36 (13.95%) Online Marketing
7 32 (12.40%) Web Design
8 27 (10.47%) Project Management
9 26 (10.08%) E-Commerce
10 25 (9.69%) OO
11 23 (8.91%) Web Analytics
12 21 (8.14%) Email Marketing
13 20 (7.75%) B2B
14 19 (7.36%) CRM
15 17 (6.59%) Data Management
16 15 (5.81%) TDD
17 14 (5.43%) Mentoring
18 13 (5.04%) Continuous Integration
18 13 (5.04%) Web Development
Programming Languages
1 89 (34.50%) JavaScript
2 47 (18.22%) C#
3 44 (17.05%) SQL
4 13 (5.04%) XQuery
5 12 (4.65%) PHP
6 9 (3.49%) Ruby
7 6 (2.33%) Objective-C
8 5 (1.94%) VB.NET
8 5 (1.94%) Java
9 2 (0.78%) T-SQL
10 1 (0.39%) C
Qualifications
1 47 (18.22%) Degree
2 3 (1.16%) HNC
2 3 (1.16%) HND
3 2 (0.78%) ISTQB
3 2 (0.78%) SC Cleared
3 2 (0.78%) Security Cleared
3 2 (0.78%) ISEB
3 2 (0.78%) PRINCE2 Certification
Quality Assurance & Compliance
1 1 (0.39%) SLA
Systems Management
1 3 (1.16%) Puppet
Vendors
1 69 (26.74%) Google
2 41 (15.89%) Facebook
3 26 (10.08%) Microsoft
4 20 (7.75%) Twitter
5 18 (6.98%) Yahoo!
6 14 (5.43%) Apple
7 9 (3.49%) Sitecore
8 8 (3.10%) Sony
9 6 (2.33%) Adobe
10 3 (1.16%) JBoss
11 2 (0.78%) comScore
11 2 (0.78%) SAP
12 1 (0.39%) Oracle
12 1 (0.39%) JD Edwards
12 1 (0.39%) Salesforce.com
12 1 (0.39%) Eloqua
12 1 (0.39%) Neolane
Stockport, Cheshire
Greywood Associates Limited
Salary: £20000 - £25000 per annum + bens
Posted: 5 hours ago
Manchester, Lancashire
Adria Solutions Ltd
Salary: £45000 - £50000 per annum + Benefits
Posted: 7 hours ago
Manchester, Lancashire
Advantage XPO
Salary: £15000 - £20000 per annum
Posted: 8 hours ago
Wilmslow, Cheshire
Senitor Associates
Salary: £25000 - £30000 per annum + Benefits
Posted: Yesterday
Wilmslow, Cheshire
Senitor Associates
Salary: £18000 per annum + benefits
Posted: Yesterday
Cheshire
Recital Consulting
Salary: £22000 - £25000 Per Annum
Posted: 3 days ago
Bolton, Lancashire
Oscar Associates (UK) Ltd
Salary: £22000 - £30000 per annum
Posted: 3 days ago
Warrington, Cheshire
Ascent People Ltd
Salary: £40000 - £45000 per annum + Benefits + Bonus
Posted: 5 days ago
Bolton
Computer Futures
Salary: £40000 - £50000 per annum + competitive
Posted: 9 days ago
Manchester
SThree - Internal Recruitment department
Salary: £18000 - £23000 per annum + Uncapped OTE
Posted: 15 days ago
Manchester
SThree - Internal Recruitment department
Salary: £18000 - £23000 per annum + OTE
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Manchester, Lancashire
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Salary: Negotiable salary plus profit share
Posted: 17 days ago