The table below looks at the prevalence of the term Social Media in IT jobs advertised for the North West region. Included is a guide to the salaries offered in IT jobs that have cited Social Media over the 3 months to 28 July 2016 with a comparison to the same period over the previous 2 years.

3 months to
28 Jul 2016
Same period 2015 Same period 2014
Social Media
Rank 187 152 120
Rank change year-on-year
-35 -32
Permanent jobs citing Social Media 59 107 155
As % of all permanent IT jobs located in the North West 1.00% 1.63% 2.18%
As % of the Miscellaneous category 2.51% 4.38% 6.10%
Number of salaries quoted 46 69 84
Median salary £32,500 £29,500 £36,500
Median salary % change year-on-year
+10.16% -19.17%
90% offered a salary of more than £22,000 £20,950 £22,500
10% offered a salary of more than £40,000 £43,500 £47,500
UK excluding London median salary £32,500 £37,500 £37,500
% change year-on-year
-13.33% -
Social Media
England

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised in the North West region.

Miscellaneous Category
North West
Permanent IT job ads with a match in the
Miscellaneous category
2351 2442 2540
As % of all permanent IT jobs located in the North West 39.98% 37.18% 35.67%
Number of salaries quoted 2000 1917 1958
Median salary £40,000 £40,000 £38,500
Median salary % change year-on-year
- +3.89%
90% offered a salary of more than £25,000 £25,000 £25,000
10% offered a salary of more than £55,000 £60,000 £57,500
UK excluding London median salary £42,500 £40,000 £40,000
% change year-on-year
+6.25% -

Social Media
Jobs Demand Trend in the North West

The demand trend of job ads across the North West region citing Social Media as a proportion of all IT jobs with a match in the Miscellaneous category.

Social Media Jobs Demand Trend in the North West

Social Media
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media across the North West region.

Social Media Salary Trend in the North West

Social Media
Salary Histogram in the North West

This chart provides a salary histogram for IT jobs citing Social Media across the North West region over the 3 months to 28 July 2016.

Social Media Salary Histogram in the North West

Social Media
Job Locations in the North West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the North West region over the 3 months to 28 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester -38 37 £30,000 - 12
Cheshire +38 14 £32,500 -25.28% 3
Merseyside -4 5 £32,500 +41.30% 3
Lancashire +3 1 £22,500 -1.09%
Social Media
England

Social Media
Top 30 Related IT Skills in the North West

For the 6 months to 28 July 2016, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the North West region with a requirement for Social Media.

1 53 (48.62%) Marketing
2 37 (33.94%) Analytics
3 36 (33.03%) SEO
4 31 (28.44%) Google
5 24 (22.02%) Degree
6 23 (21.10%) Google Analytics
7 22 (20.18%) Digital Marketing
8 20 (18.35%) Web Development
8 20 (18.35%) Pay per click
9 19 (17.43%) HTML
9 19 (17.43%) CSS
10 17 (15.60%) MS Excel
10 17 (15.60%) Facebook
11 16 (14.68%) AdWords
11 16 (14.68%) Finance
11 16 (14.68%) Agile Software Development
12 15 (13.76%) Twitter
13 13 (11.93%) Blog
13 13 (11.93%) CRM
13 13 (11.93%) SharePoint
13 13 (11.93%) E-Commerce
14 12 (11.01%) Microsoft
14 12 (11.01%) ASP.NET
14 12 (11.01%) JavaScript
14 12 (11.01%) .NET
14 12 (11.01%) Web Design
15 11 (10.09%) Scrum
15 11 (10.09%) Web Services
15 11 (10.09%) Git (software)
15 11 (10.09%) HTML5

Social Media
Top Related IT Skills in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 13 (11.93%) SharePoint
2 10 (9.17%) CMS
3 9 (8.26%) WordPress
4 6 (5.50%) BizTalk Server
5 3 (2.75%) Drupal
6 2 (1.83%) Apache Spark
6 2 (1.83%) Tomcat
7 1 (0.92%) Elasticsearch
Applications
1 17 (15.60%) MS Excel
2 7 (6.42%) MS Office
3 4 (3.67%) MS PowerPoint
4 2 (1.83%) Adobe Creative Suite
5 1 (0.92%) Adobe Illustrator
5 1 (0.92%) Photoshop
Business Applications
1 6 (5.50%) Dynamics CRM
2 1 (0.92%) Magento
Cloud Services
1 23 (21.10%) Google Analytics
2 16 (14.68%) AdWords
3 6 (5.50%) Microsoft Azure
4 3 (2.75%) Google Apps
Communications & Networking
1 6 (5.50%) Broadband
2 5 (4.59%) Internet
3 3 (2.75%) SMS
4 2 (1.83%) LDAP
5 1 (0.92%) Extranet
5 1 (0.92%) HTTPS
5 1 (0.92%) Unified Communications
Database & Business Intelligence
1 7 (6.42%) MySQL
2 5 (4.59%) NoSQL
3 3 (2.75%) Oracle Database
4 2 (1.83%) Big Data
4 2 (1.83%) SQL Server
5 1 (0.92%) Apache Hive
5 1 (0.92%) Data Mining
5 1 (0.92%) Data Warehouse
5 1 (0.92%) Hadoop
5 1 (0.92%) MongoDB
5 1 (0.92%) Text Mining
Development Applications
1 11 (10.09%) Git (software)
2 4 (3.67%) Bitbucket
2 4 (3.67%) Jenkins
3 2 (1.83%) Android Studio
3 2 (1.83%) Ant
3 2 (1.83%) Apache Ivy
3 2 (1.83%) ClearCase
3 2 (1.83%) Eclipse
3 2 (1.83%) Gradle
3 2 (1.83%) JIRA
3 2 (1.83%) jMock
3 2 (1.83%) JUnit
3 2 (1.83%) Log4j
3 2 (1.83%) Maven
3 2 (1.83%) Mockito
3 2 (1.83%) Selenium
3 2 (1.83%) Subversion
3 2 (1.83%) Xcode
4 1 (0.92%) Grunt
4 1 (0.92%) gulp
General
1 53 (48.62%) Marketing
2 16 (14.68%) Finance
3 10 (9.17%) Advertising
4 8 (7.34%) Telecoms
5 5 (4.59%) Banking
5 5 (4.59%) Games
5 5 (4.59%) Publishing
5 5 (4.59%) Retail
6 4 (3.67%) Brand Awareness
7 3 (2.75%) Automotive
8 1 (0.92%) Billing
8 1 (0.92%) Manufacturing
8 1 (0.92%) Multimedia
Job Titles
1 32 (29.36%) Developer
2 11 (10.09%) .NET Developer
2 11 (10.09%) ASP.NET Developer
3 9 (8.26%) HTML CSS Developer
3 9 (8.26%) HTML Developer
4 8 (7.34%) C# .NET Developer
4 8 (7.34%) C# ASP.NET Developer
4 8 (7.34%) C# Developer
4 8 (7.34%) Consultant
4 8 (7.34%) Marketing Executive
5 7 (6.42%) Front End Developer (Client-Side Developer)
5 7 (6.42%) PPC Manager
5 7 (6.42%) Senior Developer
6 6 (5.50%) ASP.NET MVC Developer
6 6 (5.50%) Digital Executive
6 6 (5.50%) PHP Developer
7 5 (4.59%) Junior
7 5 (4.59%) Recruitment Consultant
7 5 (4.59%) SQL Developer
7 5 (4.59%) Web Developer
Libraries, Frameworks & Software Standards
1 19 (17.43%) CSS
1 19 (17.43%) HTML
2 12 (11.01%) .NET
2 12 (11.01%) ASP.NET
3 11 (10.09%) HTML5
3 11 (10.09%) Web Services
4 9 (8.26%) .NET Framework
4 9 (8.26%) jQuery
5 8 (7.34%) CSS3
6 6 (5.50%) ASP.NET MVC
6 6 (5.50%) ASP.NET Web Forms
7 3 (2.75%) AngularJS
7 3 (2.75%) KnockoutJS
7 3 (2.75%) Node.js
7 3 (2.75%) Twitter Bootstrap
8 2 (1.83%) Android NDK
8 2 (1.83%) Apache Axis
8 2 (1.83%) JSON
8 2 (1.83%) Laravel
8 2 (1.83%) REST
Miscellaneous
1 13 (11.93%) Blog
2 11 (10.09%) Digital Media
3 10 (9.17%) Analytical Skills
4 8 (7.34%) Copywriting
5 4 (3.67%) iPad
5 4 (3.67%) PlayStation
6 3 (2.75%) BBC
6 3 (2.75%) Hybrid Cloud
6 3 (2.75%) IVR
6 3 (2.75%) Social Network
7 2 (1.83%) Animation
7 2 (1.83%) Mobile App
7 2 (1.83%) NHS
7 2 (1.83%) Statistics
8 1 (0.92%) Algorithms
8 1 (0.92%) Data Structures
8 1 (0.92%) Driving Licence
8 1 (0.92%) Fintech
8 1 (0.92%) User Experience
Operating Systems
1 7 (6.42%) Windows
2 4 (3.67%) Apple iOS
3 2 (1.83%) Android
4 1 (0.92%) Linux
4 1 (0.92%) Mac OS X
Processes & Methodologies
1 37 (33.94%) Analytics
2 36 (33.03%) SEO
3 22 (20.18%) Digital Marketing
4 20 (18.35%) Pay per click
4 20 (18.35%) Web Development
5 16 (14.68%) Agile Software Development
6 13 (11.93%) CRM
6 13 (11.93%) E-Commerce
7 12 (11.01%) Web Design
8 11 (10.09%) Scrum
9 9 (8.26%) Project Management
10 8 (7.34%) Content Management
11 7 (6.42%) Mentoring
12 6 (5.50%) B2B
12 6 (5.50%) Email Marketing
12 6 (5.50%) Front End Development
12 6 (5.50%) MVC
12 6 (5.50%) Strategic Planning
13 5 (4.59%) Online Marketing
13 5 (4.59%) Open Source
Programming Languages
1 12 (11.01%) JavaScript
2 10 (9.17%) PHP
3 9 (8.26%) C#
3 9 (8.26%) Java
4 5 (4.59%) SQL
5 3 (2.75%) PL/SQL
5 3 (2.75%) Python
5 3 (2.75%) Scala
6 2 (1.83%) Apple Swift
6 2 (1.83%) C
6 2 (1.83%) C++
6 2 (1.83%) Objective-C
7 1 (0.92%) Ruby
7 1 (0.92%) VBA
Qualifications
1 24 (22.02%) Degree
2 3 (2.75%) PMP
3 2 (1.83%) CISM
3 2 (1.83%) CISSP
3 2 (1.83%) DV Cleared
3 2 (1.83%) SC Cleared
3 2 (1.83%) Security Cleared
4 1 (0.92%) A+ Certification
4 1 (0.92%) CCNA
4 1 (0.92%) CEH
4 1 (0.92%) CHFI
4 1 (0.92%) CISA
4 1 (0.92%) Cisco Certification
4 1 (0.92%) EC-Council LPT
4 1 (0.92%) ECSA
4 1 (0.92%) MBA
4 1 (0.92%) Network+ Certification
4 1 (0.92%) OSCP
4 1 (0.92%) QiCA
4 1 (0.92%) RHCE
Quality Assurance & Compliance
1 1 (0.92%) ISO/IEC 27001
1 1 (0.92%) SLA
System Software
1 1 (0.92%) HDFS
Vendors
1 31 (28.44%) Google
2 17 (15.60%) Facebook
3 15 (13.76%) Twitter
4 12 (11.01%) Microsoft
5 7 (6.42%) Cognizant
6 4 (3.67%) Yahoo!
7 3 (2.75%) Apple
7 3 (2.75%) Oracle
7 3 (2.75%) Sony
8 2 (1.83%) Adobe
9 1 (0.92%) Cisco
9 1 (0.92%) Red Hat
9 1 (0.92%) SAP
Cheshire
Searchability
Salary: £20000 - £23000 per annum
Posted: Yesterday
Chester, Cheshire
Senitor Associates
Salary: £16000 - £20000 per annum + OTE 40k
Posted: 58 minutes ago
Greater Manchester
Net Recruit.co.uk Ltd
Salary: £18,000 - £22,000 DOE
Posted: 2 days ago
Bury, Lancashire
Applause IT Innovation
Salary: £35000 - £40000 per annum + + Bonus + Bens
Posted: 3 days ago
Manchester
ECOM
Salary: £25000 - £30000 per annum
Posted: 2 days ago
Wilmslow, Cheshire
Senitor Associates
Salary: £16000 - £20000 per annum + OTE 35K
Posted: 58 minutes ago
Liverpool, Merseyside
Uniting Ambition
Salary: £20k - 35k per year
Posted: 6 days ago
Stockport
Applause IT Ltd
Salary: £25000 - £35000 per annum + FlexiTime, Pension, Health
Posted: 13 days ago
Manchester
ECOM
Salary: £42000 - £50000 per annum + Excellent Benefits
Posted: 10 days ago
Manchester
360 Resourcing
Salary: £18,000 - £25,000 per year
Posted: 22 days ago
Manchester
Adria Solutions Ltd
Salary: £35000 per annum + High OTE
Posted: 10 days ago
Liverpool
ECOM
Salary: £28000 - £32000 per annum
Posted: 24 days ago
Manchester
ECOM
Salary: £26000 - £30000 per annum
Posted: 17 days ago
Manchester
360 Resourcing
Salary: Competitive Salary
Posted: 20 days ago
Stockport
Applause IT Ltd
Salary: £22000 - £32000 per annum + FlexiTime, Pension, Health
Posted: 24 days ago
Manchester
IFS
Salary: Market related
Posted: 21 days ago
Liverpool City Centre
Foresight Solutions
Salary: £25,000 - £35,000 per year
Posted: 8 days ago
Manchester, Lancashire
The Little Black Book Agency
Posted: 22 days ago