The table below looks at the prevalence of the term Social Media in IT jobs advertised for the North West region. Included is a guide to the average salaries offered in IT jobs that have cited Social Media over the 3 months to 31 August 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
31 Aug 2015
Same period 2014 Same period 2013
Social Media
Rank 157 161 150
Rank change year-on-year
+4 -11
Permanent jobs citing Social Media 102 106 89
As % of all permanent IT jobs located in the North West 1.50% 1.44% 1.30%
As % of the Miscellaneous category 4.17% 4.28% 3.96%
Number of salaries quoted 73 64 42
Average salary £30,000 £37,500 £30,500
Average salary % change year-on-year
-20.00% +22.95%
90% offered a salary of more than £21,000 £24,000 £20,150
10% offered a salary of more than £45,000 £51,000 £37,500
UK excluding London average salary £34,000 £39,000 £32,500
% change year-on-year
-12.82% +20.00%
Social Media
England

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised in the North West region.

Miscellaneous Category
North West
Permanent IT job ads with a match in the
Miscellaneous category
2448 2477 2245
As % of all permanent IT jobs located in the North West 36.08% 33.69% 32.77%
Number of salaries quoted 1941 1884 1817
Average salary £39,500 £38,500 £36,500
Average salary % change year-on-year
+2.59% +5.47%
90% offered a salary of more than £24,000 £25,000 £25,000
10% offered a salary of more than £57,500 £57,500 £57,500
UK excluding London average salary £41,000 £40,000 £40,000
% change year-on-year
+2.50% -

Social Media
Jobs Demand Trend in the North West

This chart provides a 3-month moving total of permanent IT jobs citing Social Media across the North West region as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in the North West

Social Media
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media across the North West region.

Social Media Salary Trend in the North West

Social Media
Salary Histogram in the North West

This chart provides a salary histogram for IT jobs citing Social Media across the North West region over the 3 months to 31 August 2015.

Social Media Salary Histogram in the North West

Social Media
Job Locations in the North West

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media within the North West region over the 3 months to 31 August 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester 0 76 £29,500 -21.33% 16
Cheshire +7 17 £44,250 +18.00% 3
Lancashire -6 6 £26,250 -34.37% 5
Merseyside +4 3 £23,000 -4.16% 1
Social Media
England

Social Media
Top 30 Related IT Skills in the North West

For the 6 months to 31 August 2015, IT jobs across the North West region citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media.

1 117 (60.62%) Marketing
2 80 (41.45%) HTML
3 70 (36.27%) Digital Marketing
4 68 (35.23%) SEO
5 62 (32.12%) CSS
6 48 (24.87%) Pay per click
7 45 (23.32%) Email Marketing
8 43 (22.28%) Content Management
9 40 (20.73%) Web Development
10 38 (19.69%) PHP
11 37 (19.17%) Analytics
12 36 (18.65%) Degree
13 35 (18.13%) jQuery
14 31 (16.06%) Analytical Skills
15 30 (15.54%) WordPress
16 29 (15.03%) Social Media Marketing
16 29 (15.03%) Google
16 29 (15.03%) Photoshop
17 28 (14.51%) Microsoft
18 27 (13.99%) JavaScript
19 23 (11.92%) CMS
20 22 (11.40%) Web Design
20 22 (11.40%) E-Commerce
20 22 (11.40%) Twitter
21 21 (10.88%) Facebook
21 21 (10.88%) Google Analytics
22 20 (10.36%) Business Development
22 20 (10.36%) Advertising
23 18 (9.33%) Finance
23 18 (9.33%) Retail

Social Media
Top Related IT Skills in the North West by Category

For the 6 months to 31 August 2015, IT jobs across the North West region citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 30 (15.54%) WordPress
2 23 (11.92%) CMS
3 7 (3.63%) Drupal
3 7 (3.63%) Node.js
4 5 (2.59%) SharePoint
4 5 (2.59%) SAS
5 3 (1.55%) Umbraco
6 2 (1.04%) Joomla!
7 1 (0.52%) Blackberry Enterprise Server
7 1 (0.52%) MS Exchange
Applications
1 29 (15.03%) Photoshop
2 17 (8.81%) Adobe Illustrator
3 12 (6.22%) MS PowerPoint
4 10 (5.18%) Adobe After Effects
5 8 (4.15%) MS Office
6 6 (3.11%) MS Excel
7 5 (2.59%) SPSS
8 2 (1.04%) Adobe Premiere
9 1 (0.52%) InDesign
9 1 (0.52%) Fireworks
9 1 (0.52%) Spreadsheet
9 1 (0.52%) Adobe Creative Suite
Business Applications
1 5 (2.59%) Unica
2 3 (1.55%) Dynamics CRM
3 2 (1.04%) Radian6
4 1 (0.52%) Magento
Cloud Services
1 21 (10.88%) Google Analytics
2 3 (1.55%) MailChimp
3 1 (0.52%) Amazon S3
3 1 (0.52%) GitHub
Communications & Networking
1 9 (4.66%) Intranet
2 7 (3.63%) Internet
3 2 (1.04%) SSH
3 2 (1.04%) CTI
4 1 (0.52%) Unified Communications
4 1 (0.52%) MPLS
Database & Business Intelligence
1 12 (6.22%) MySQL
2 11 (5.70%) SQL Server
3 9 (4.66%) Big Data
4 5 (2.59%) QlikView
4 5 (2.59%) Data Warehouse
5 4 (2.07%) SQL Server Reporting Services
5 4 (2.07%) SQL Server Integration Services
5 4 (2.07%) SQL Server 2008
5 4 (2.07%) SQL Server 2012
6 1 (0.52%) Relational Database
Development Applications
1 8 (4.15%) Dreamweaver
2 5 (2.59%) Grunt
3 3 (1.55%) Visual Studio
General
1 117 (60.62%) Marketing
2 20 (10.36%) Advertising
3 18 (9.33%) Finance
3 18 (9.33%) Retail
4 14 (7.25%) Telecoms
5 12 (6.22%) Automotive
6 5 (2.59%) Manufacturing
7 4 (2.07%) Legal
7 4 (2.07%) Games
8 3 (1.55%) Billing
9 2 (1.04%) Pharmaceutical
10 1 (0.52%) Law
10 1 (0.52%) Online Betting
Job Titles
1 52 (26.94%) Developer
2 20 (10.36%) Junior
3 19 (9.84%) Marketing Manager
4 16 (8.29%) Junior Developer
5 15 (7.77%) Front-End Developer
6 14 (7.25%) Web Developer
7 12 (6.22%) Consultant
7 12 (6.22%) PHP Developer
8 11 (5.70%) Marketing Executive
8 11 (5.70%) Designer
9 10 (5.18%) Digital Marketing Executive
9 10 (5.18%) Business Manager
9 10 (5.18%) Business Development Manager
9 10 (5.18%) Development Manager
9 10 (5.18%) Analyst
10 8 (4.15%) Sales Executive
10 8 (4.15%) Junior Web Developer
10 8 (4.15%) Junior PHP Developer
11 7 (3.63%) Website Developer
12 6 (3.11%) SEO Executive
Libraries, Frameworks & Software Standards
1 80 (41.45%) HTML
2 62 (32.12%) CSS
3 35 (18.13%) jQuery
4 16 (8.29%) .NET
5 15 (7.77%) HTML5
6 14 (7.25%) CSS3
7 10 (5.18%) XML
7 10 (5.18%) Ajax
8 9 (4.66%) ASP.NET
9 8 (4.15%) KnockoutJS
10 6 (3.11%) Twitter Bootstrap
11 5 (2.59%) JSON
12 4 (2.07%) DHTML
12 4 (2.07%) J2EE
12 4 (2.07%) Ember.js
12 4 (2.07%) AngularJS
13 2 (1.04%) Sass
14 1 (0.52%) Ext JS
14 1 (0.52%) LAMP
Miscellaneous
1 31 (16.06%) Analytical Skills
2 17 (8.81%) User Experience
3 16 (8.29%) Blog
4 12 (6.22%) Graphic Design
5 11 (5.70%) Mobile App
6 9 (4.66%) Management Information System
6 9 (4.66%) Copywriting
7 7 (3.63%) IVR
8 6 (3.11%) Digital Media
9 5 (2.59%) Hybrid Cloud
10 4 (2.07%) Performance Metrics
10 4 (2.07%) BBC
10 4 (2.07%) Replication
11 3 (1.55%) Animation
12 2 (1.04%) Mathematics
12 2 (1.04%) Podcast
12 2 (1.04%) PlayStation
12 2 (1.04%) Visualisation
13 1 (0.52%) Algorithms
13 1 (0.52%) New Media
Operating Systems
1 5 (2.59%) Windows
2 4 (2.07%) Linux
3 3 (1.55%) Android
3 3 (1.55%) Apple iOS
Processes & Methodologies
1 70 (36.27%) Digital Marketing
2 68 (35.23%) SEO
3 48 (24.87%) Pay per click
4 45 (23.32%) Email Marketing
5 43 (22.28%) Content Management
6 40 (20.73%) Web Development
7 37 (19.17%) Analytics
8 29 (15.03%) Social Media Marketing
9 22 (11.40%) Web Design
9 22 (11.40%) E-Commerce
10 20 (10.36%) Business Development
11 18 (9.33%) B2B
12 17 (8.81%) Marketing Strategy
13 15 (7.77%) CRM
14 12 (6.22%) Project Management
15 9 (4.66%) Agile Software Development
15 9 (4.66%) Online Marketing
15 9 (4.66%) Mobile Application Development
16 8 (4.15%) Responsive Web Design
17 7 (3.63%) MVC
Programming Languages
1 38 (19.69%) PHP
2 27 (13.99%) JavaScript
3 12 (6.22%) C#
4 10 (5.18%) SQL
5 5 (2.59%) Java
5 5 (2.59%) R
6 4 (2.07%) ActionScript
6 4 (2.07%) Perl
7 3 (1.55%) VB.NET
8 2 (1.04%) VB
9 1 (0.52%) C
Qualifications
1 36 (18.65%) Degree
2 2 (1.04%) Chartered Engineer
2 2 (1.04%) MBA
3 1 (0.52%) CEH
Quality Assurance & Compliance
1 2 (1.04%) SLA
System Software
1 4 (2.07%) Active Directory
2 1 (0.52%) VMware Infrastructure
2 1 (0.52%) XenApp
2 1 (0.52%) XenDesktop
2 1 (0.52%) vSphere
Systems Management
1 1 (0.52%) Systems Management Server (SMS)
1 1 (0.52%) Symantec Endpoint Protection
Vendors
1 29 (15.03%) Google
2 28 (14.51%) Microsoft
3 22 (11.40%) Twitter
4 21 (10.88%) Facebook
5 7 (3.63%) Apple
6 6 (3.11%) IBM
7 5 (2.59%) Cognos
7 5 (2.59%) Tableau
7 5 (2.59%) VMware
7 5 (2.59%) Yahoo!
8 4 (2.07%) Oracle
8 4 (2.07%) Adobe
8 4 (2.07%) Sony
9 2 (1.04%) EMC
9 2 (1.04%) Cisco
9 2 (1.04%) Avaya
9 2 (1.04%) Genesys
9 2 (1.04%) Cognizant
10 1 (0.52%) Symantec
10 1 (0.52%) Citrix
Salford
Quantica Technology - London
Salary: £30000 per annum + + Benefits
Posted: 23 hours ago
Manchester, Lancashire
Parity Professionals
Salary: Benefits
Posted: Yesterday
Preston, Lancashire
Searchability
Salary: £25000 - £38000 per annum + Benefits
Posted: 3 days ago
Preston, Lancashire
Searchability
Salary: £25000 - £35000 per annum + Benefits
Posted: 3 days ago
Wilmslow, Cheshire
Senitor Associates
Salary: £16000 - £20000 per annum + OTE 35K
Posted: 3 days ago
Manchester, Lancashire
McGregor Boyall
Salary: £22000.00 - £28000.00 per annum + benefits
Posted: 3 days ago
Manchester, Lancashire
D4 Digital Recruitment
Salary: From £35,000 to £40,000 per annum
Posted: 3 days ago
Preston, Lancashire
Spring Technology
Salary: £20000.00 - £25000.00 per month
Posted: 4 days ago
Manchester, Lancashire
Uniting Ambition
Salary: £50k - 55k per year
Posted: 4 days ago
Salford
Quantica Technology - London
Salary: £27000 per annum + benefits
Posted: 4 days ago
Manchester, Lancashire
Aspire Achieve Advance
Salary: Up to £40,000 dependent on qualifications, experience and ability
Posted: 5 days ago
Greater Manchester
ANSON MCCADE
Salary: £40,000- £60,000 plus attractive benefits
Posted: 6 days ago
Manchester, Lancashire
Greywood Associates Limited
Salary: £40000 - £45000 per annum + bens
Posted: 6 days ago
Manchester
Noir Consulting
Salary: £30000 - £50000 per annum + Bonus + Pension + Benefits
Posted: 7 days ago
Preston
Searchability
Salary: £25000 - £35000 per annum + Benefits
Posted: 7 days ago
Chester
Erin Associates
Salary: £80000 - £90000 per annum + Benefits
Posted: 11 days ago
Liverpool
Applause IT Innovation
Salary: £25000 - £30000 per annum + + Bens
Posted: 12 days ago
Manchester, Lancashire
EY
Salary: Competitive
Posted: 14 days ago
Manchester, Lancashire
EY
Salary: Competitive
Posted: 14 days ago
Manchester, Lancashire
National Housing Federation
Posted: 14 days ago