The table below looks at the prevalence of the term Social Media in IT jobs advertised for the North West region. Included is a guide to the average salaries offered in IT jobs that have cited Social Media over the 3 months to 29 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
29 Jul 2015
Same period 2014 Same period 2013
Social Media
Rank 135 107 158
Rank change year-on-year
-28 +51
Permanent jobs citing Social Media 110 172 92
As % of all permanent IT jobs located in the North West 1.68% 2.42% 1.27%
As % of the Miscellaneous category 4.59% 7.02% 3.77%
Number of salaries quoted 72 92 57
Average salary £30,000 £37,500 £30,000
Average salary % change year-on-year
-20.00% +25.00%
90% offered a salary of more than £21,000 £22,500 £21,500
10% offered a salary of more than £43,500 £47,500 £37,500
UK excluding London average salary £37,500 £37,500 £32,500
% change year-on-year
- +15.38%
Social Media
England

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised in the North West region.

Miscellaneous Category
North West
Permanent IT job ads with a match in the
Miscellaneous category
2399 2449 2438
As % of all permanent IT jobs located in the North West 36.70% 34.41% 33.57%
Number of salaries quoted 1880 1865 1970
Average salary £39,000 £39,000 £36,000
Average salary % change year-on-year
- +8.33%
90% offered a salary of more than £25,000 £25,000 £25,000
10% offered a salary of more than £55,000 £55,500 £60,000
UK excluding London average salary £40,000 £40,000 £40,000

Social Media
Jobs Demand Trend in the North West

This chart provides a 3-month moving total of permanent IT jobs citing Social Media across the North West region as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in the North West

Social Media
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media across the North West region.

Social Media Salary Trend in the North West

Social Media
Salary Histogram in the North West

This chart provides a salary histogram for IT jobs citing Social Media across the North West region over the 3 months to 29 July 2015.

Social Media Salary Histogram in the North West

Social Media
Job Locations in the North West

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media within the North West region over the 3 months to 29 July 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester -21 78 £30,000 -20.00% 7
Lancashire -11 15 £22,500 -40.00%
Cheshire -10 14 £43,500 +22.53% 5
Merseyside 0 3 £23,000 -4.16% 2
Social Media
England

Social Media
Top 30 Related IT Skills in the North West

For the 6 months to 29 July 2015, IT jobs across the North West region citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media.

1 133 (65.84%) Marketing
2 85 (42.08%) HTML
3 74 (36.63%) Digital Marketing
4 65 (32.18%) SEO
5 59 (29.21%) CSS
6 54 (26.73%) Content Management
7 49 (24.26%) Pay per click
8 43 (21.29%) Email Marketing
9 42 (20.79%) Degree
10 40 (19.80%) Google
11 37 (18.32%) PHP
11 37 (18.32%) Analytics
12 35 (17.33%) Web Development
12 35 (17.33%) jQuery
13 32 (15.84%) Photoshop
14 31 (15.35%) WordPress
15 30 (14.85%) Twitter
15 30 (14.85%) Analytical Skills
16 29 (14.36%) Social Media Marketing
16 29 (14.36%) Microsoft
17 28 (13.86%) JavaScript
17 28 (13.86%) Facebook
18 26 (12.87%) Web Design
19 25 (12.38%) CMS
19 25 (12.38%) E-Commerce
20 24 (11.88%) Google Analytics
21 23 (11.39%) .NET
22 22 (10.89%) User Experience
23 21 (10.40%) CRM
23 21 (10.40%) B2B

Social Media
Top Related IT Skills in the North West by Category

For the 6 months to 29 July 2015, IT jobs across the North West region citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 31 (15.35%) WordPress
2 25 (12.38%) CMS
3 7 (3.47%) Drupal
3 7 (3.47%) Node.js
4 5 (2.48%) SharePoint
5 4 (1.98%) SAS
5 4 (1.98%) IIS
5 4 (1.98%) Alfresco
6 3 (1.49%) Umbraco
7 2 (0.99%) Joomla!
8 1 (0.50%) Blackberry Enterprise Server
8 1 (0.50%) MS Exchange
Applications
1 32 (15.84%) Photoshop
2 17 (8.42%) Adobe Illustrator
3 13 (6.44%) MS PowerPoint
3 13 (6.44%) MS Excel
4 11 (5.45%) Adobe After Effects
5 4 (1.98%) Adobe Creative Suite
5 4 (1.98%) SPSS
5 4 (1.98%) Fireworks
5 4 (1.98%) MS Office
6 2 (0.99%) InDesign
6 2 (0.99%) Adobe Premiere
7 1 (0.50%) Spreadsheet
Business Applications
1 4 (1.98%) Unica
2 3 (1.49%) Dynamics CRM
3 2 (0.99%) Radian6
4 1 (0.50%) Magento
Cloud Services
1 24 (11.88%) Google Analytics
2 3 (1.49%) MailChimp
3 1 (0.50%) Amazon S3
3 1 (0.50%) GitHub
Communications & Networking
1 7 (3.47%) Intranet
2 5 (2.48%) Internet
3 2 (0.99%) SSH
3 2 (0.99%) CTI
4 1 (0.50%) Unified Communications
4 1 (0.50%) MPLS
Database & Business Intelligence
1 15 (7.43%) SQL Server
2 11 (5.45%) MySQL
3 8 (3.96%) SQL Server 2008
3 8 (3.96%) Big Data
4 4 (1.98%) SQL Server 2012
4 4 (1.98%) Data Warehouse
4 4 (1.98%) SQL Server Reporting Services
4 4 (1.98%) SQL Server Integration Services
4 4 (1.98%) QlikView
5 1 (0.50%) Relational Database
Development Applications
1 6 (2.97%) Dreamweaver
2 5 (2.48%) Grunt
3 4 (1.98%) NUnit
3 4 (1.98%) Selenium
3 4 (1.98%) SoapUI
4 3 (1.49%) Visual Studio
General
1 133 (65.84%) Marketing
2 19 (9.41%) Advertising
3 15 (7.43%) Retail
4 14 (6.93%) Finance
5 12 (5.94%) Telecoms
6 10 (4.95%) Automotive
7 8 (3.96%) Legal
8 6 (2.97%) Games
9 5 (2.48%) Manufacturing
9 5 (2.48%) Billing
10 2 (0.99%) Pharmaceutical
11 1 (0.50%) Law
Job Titles
1 56 (27.72%) Developer
2 22 (10.89%) Junior
3 18 (8.91%) Junior Developer
3 18 (8.91%) Marketing Manager
4 16 (7.92%) Front-End Developer
5 14 (6.93%) Marketing Executive
5 14 (6.93%) Web Developer
6 13 (6.44%) Analyst
7 12 (5.94%) Consultant
7 12 (5.94%) PHP Developer
7 12 (5.94%) Designer
8 11 (5.45%) Digital Marketing Executive
9 9 (4.46%) PPC Executive
9 9 (4.46%) PPC Manager
9 9 (4.46%) PPC Analyst
9 9 (4.46%) PPC Specialist
10 8 (3.96%) Junior PHP Developer
10 8 (3.96%) Junior Web Developer
10 8 (3.96%) Business Manager
10 8 (3.96%) Development Manager
Libraries, Frameworks & Software Standards
1 85 (42.08%) HTML
2 59 (29.21%) CSS
3 35 (17.33%) jQuery
4 23 (11.39%) .NET
5 21 (10.40%) HTML5
6 14 (6.93%) ASP.NET
7 13 (6.44%) CSS3
8 12 (5.94%) XML
9 9 (4.46%) Ajax
9 9 (4.46%) KnockoutJS
9 9 (4.46%) AngularJS
10 8 (3.96%) Twitter Bootstrap
11 5 (2.48%) JSON
12 4 (1.98%) WCF
12 4 (1.98%) XSL
12 4 (1.98%) J2EE
12 4 (1.98%) ASP.NET Web API
12 4 (1.98%) RESTful
12 4 (1.98%) Ember.js
13 2 (0.99%) Sass
Miscellaneous
1 30 (14.85%) Analytical Skills
2 22 (10.89%) User Experience
3 21 (10.40%) Blog
4 18 (8.91%) Copywriting
5 16 (7.92%) Mobile App
6 14 (6.93%) Graphic Design
7 10 (4.95%) Digital Media
8 6 (2.97%) Management Information System
8 6 (2.97%) IVR
8 6 (2.97%) Computer Science
9 4 (1.98%) BBC
9 4 (1.98%) Replication
9 4 (1.98%) iPhone
9 4 (1.98%) Hybrid Cloud
10 3 (1.49%) PlayStation
10 3 (1.49%) Animation
11 2 (0.99%) Mathematics
11 2 (0.99%) Podcast
11 2 (0.99%) Performance Metrics
12 1 (0.50%) Algorithms
Operating Systems
1 5 (2.48%) Windows
2 4 (1.98%) Linux
3 3 (1.49%) Android
3 3 (1.49%) Apple iOS
Processes & Methodologies
1 74 (36.63%) Digital Marketing
2 65 (32.18%) SEO
3 54 (26.73%) Content Management
4 49 (24.26%) Pay per click
5 43 (21.29%) Email Marketing
6 37 (18.32%) Analytics
7 35 (17.33%) Web Development
8 29 (14.36%) Social Media Marketing
9 26 (12.87%) Web Design
10 25 (12.38%) E-Commerce
11 21 (10.40%) CRM
11 21 (10.40%) B2B
12 19 (9.41%) Business Development
13 16 (7.92%) Marketing Strategy
14 13 (6.44%) Agile Software Development
15 10 (4.95%) B2C
16 9 (4.46%) Mobile Application Development
17 8 (3.96%) Continuous Improvement
17 8 (3.96%) Online Marketing
17 8 (3.96%) MVC
Programming Languages
1 37 (18.32%) PHP
2 28 (13.86%) JavaScript
3 17 (8.42%) C#
4 14 (6.93%) SQL
5 11 (5.45%) Java
6 7 (3.47%) VB.NET
7 4 (1.98%) ActionScript
7 4 (1.98%) XQuery
7 4 (1.98%) R
7 4 (1.98%) Perl
8 2 (0.99%) VB
9 1 (0.50%) C
Qualifications
1 42 (20.79%) Degree
2 2 (0.99%) Chartered Engineer
2 2 (0.99%) MBA
Quality Assurance & Compliance
1 2 (0.99%) SLA
System Software
1 5 (2.48%) vSphere
2 4 (1.98%) Active Directory
3 1 (0.50%) VMware Infrastructure
3 1 (0.50%) XenApp
3 1 (0.50%) XenDesktop
Systems Management
1 1 (0.50%) Systems Management Server (SMS)
1 1 (0.50%) Symantec Endpoint Protection
Vendors
1 40 (19.80%) Google
2 30 (14.85%) Twitter
3 29 (14.36%) Microsoft
4 28 (13.86%) Facebook
5 8 (3.96%) Adobe
6 7 (3.47%) Apple
7 6 (2.97%) Yahoo!
8 5 (2.48%) VMware
9 4 (1.98%) Tableau
9 4 (1.98%) IBM
9 4 (1.98%) Sony
9 4 (1.98%) Oracle
9 4 (1.98%) Cognos
10 2 (0.99%) Cisco
10 2 (0.99%) Avaya
10 2 (0.99%) Genesys
10 2 (0.99%) Cognizant
10 2 (0.99%) EMC
11 1 (0.50%) Citrix
11 1 (0.50%) Symantec
Cheshire
Opus IT Consulting
Salary: £35000.00 - £45000.00 per annum
Posted: Yesterday
Knutsford, Cheshire
Global Technology Solutions Ltd
Salary: £30000 - £35000 per annum + OTE 60,000K Uncapped
Posted: 2 days ago
Manchester, Lancashire
Adria Solutions Ltd
Salary: £25000 - £35000 per annum + Bonus and Benefits
Posted: 2 days ago
Manchester
Noir Consulting
Salary: £30000 - £50000 per annum + Bonus + Pension + Benefits
Posted: 2 days ago
Cheshire
The MRJ Group
Salary: £40000 - £50000 per annum
Posted: 5 days ago
Liverpool
Applause IT Innovation
Salary: £25000 - £30000 per annum + + Bens
Posted: 12 days ago
Manchester, Lancashire
EY
Salary: Competitive
Posted: 13 days ago
Manchester, Lancashire
EY
Salary: Competitive
Posted: 13 days ago
Southport
Interquest - IQ Tech
Salary: £28000 - £40000 per annum
Posted: 14 days ago
Bury
Applause IT Innovation
Salary: £18000 - £22000 per annum + Benefits
Posted: 20 days ago
Manchester, Lancashire
IBM
Posted: 26 days ago
Manchester
Applause IT Innovation
Salary: £45000 - £58000 per annum + Pension, Flex-Time
Posted: 26 days ago