The table below looks at the prevalence of the term Social Media in IT jobs advertised for the North West region. Included is a guide to the average salaries offered in IT jobs that have cited Social Media over the 3 months to 24 December 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
24 Dec 2014
Same period 2013 Same period 2012
Social Media
Rank 145 133 176
Rank change year-on-year
-12 +43
Permanent jobs citing Social Media 115 113 85
As % of all permanent IT jobs located in the North West 1.57% 1.68% 1.07%
As % of the Miscellaneous category 4.70% 5.09% 3.33%
Number of salaries quoted 106 88 78
Average salary £30,000 £32,250 £32,500
Average salary % change year-on-year
-6.97% -0.76%
90% offered a salary of more than £19,375 £20,000 £23,500
10% offered a salary of more than £47,500 £47,500 £50,000
UK excluding London average salary £36,250 £35,000 £37,500
% change year-on-year
+3.57% -6.66%
Social Media
England

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised in the North West region.

Miscellaneous Category
North West
Permanent IT job ads with a match in the
Miscellaneous category
2447 2219 2552
As % of all permanent IT jobs located in the North West 33.47% 33.08% 32.14%
Number of salaries quoted 2110 1788 2235
Average salary £38,000 £35,000 £35,000
Average salary % change year-on-year
+8.57% -
90% offered a salary of more than £24,500 £25,000 £23,500
10% offered a salary of more than £62,500 £50,000 £50,000
UK excluding London average salary £40,000 £40,000 £38,500
% change year-on-year
- +3.89%

Social Media
Jobs Demand Trend in the North West

This chart provides a 3-month moving total of permanent IT jobs citing Social Media across the North West region as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in the North West

Social Media
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media across the North West region.

Social Media Salary Trend in the North West

Social Media
Salary Histogram in the North West

This chart provides a salary histogram for IT jobs citing Social Media across the North West region over the 3 months to 24 December 2014.

Social Media Salary Histogram in the North West

Social Media
Job Locations in the North West

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media within the North West region over the 3 months to 24 December 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester -35 58 £26,500 -11.66% 16
Cheshire +42 49 £30,000 - 8
Lancashire -1 8 £27,250 -0.90% 1
Social Media
England

Social Media
Top 30 Related IT Skills in the North West

For the 6 months to 24 December 2014, IT jobs across the North West region citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media.

1 138 (70.77%) Marketing
2 63 (32.31%) HTML
3 55 (28.21%) CSS
4 54 (27.69%) SEO
5 53 (27.18%) Digital Marketing
6 52 (26.67%) JavaScript
7 46 (23.59%) .NET
7 46 (23.59%) SQL Server
8 45 (23.08%) Google
9 41 (21.03%) jQuery
10 40 (20.51%) C#
11 36 (18.46%) SQL
12 33 (16.92%) CMS
13 32 (16.41%) CRM
13 32 (16.41%) Email Marketing
13 32 (16.41%) Analytics
14 31 (15.90%) Web Design
14 31 (15.90%) Agile Software Development
14 31 (15.90%) Pay per click
15 29 (14.87%) ASP.NET
15 29 (14.87%) Degree
15 29 (14.87%) HTML5
16 28 (14.36%) Photoshop
16 28 (14.36%) Umbraco
17 27 (13.85%) WordPress
18 25 (12.82%) Git (software)
19 24 (12.31%) MVC
20 23 (11.79%) Responsive Web Design
20 23 (11.79%) Analytical Skills
21 22 (11.28%) Online Marketing

Social Media
Top Related IT Skills in the North West by Category

For the 6 months to 24 December 2014, IT jobs across the North West region citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 33 (16.92%) CMS
2 28 (14.36%) Umbraco
3 27 (13.85%) WordPress
4 10 (5.13%) Node.js
5 8 (4.10%) SharePoint
5 8 (4.10%) IIS
6 5 (2.56%) Drupal
7 3 (1.54%) Jetty
7 3 (1.54%) JBoss
7 3 (1.54%) Tomcat
7 3 (1.54%) Sitecore CMS
Applications
1 28 (14.36%) Photoshop
2 12 (6.15%) Adobe Illustrator
3 6 (3.08%) Adobe Creative Suite
4 5 (2.56%) InDesign
5 4 (2.05%) Fireworks
6 2 (1.03%) Adobe After Effects
7 1 (0.51%) MS Office
7 1 (0.51%) MS Excel
Business Applications
1 19 (9.74%) Google Analytics
2 5 (2.56%) Magento
2 5 (2.56%) Radian6
3 2 (1.03%) WebTrends
4 1 (0.51%) osCommerce
Communications & Networking
1 7 (3.59%) Internet
2 4 (2.05%) Intranet
3 2 (1.03%) SSH
3 2 (1.03%) SMS
4 1 (0.51%) DNS
Database & Business Intelligence
1 46 (23.59%) SQL Server
2 18 (9.23%) MySQL
3 13 (6.67%) NoSQL
4 5 (2.56%) Big Data
4 5 (2.56%) SQL Server 2008
5 3 (1.54%) Hadoop
5 3 (1.54%) MongoDB
5 3 (1.54%) Apache Cassandra
5 3 (1.54%) PostgreSQL
6 2 (1.03%) Text Mining
6 2 (1.03%) Microsoft Analysis Services
6 2 (1.03%) SQL Server Reporting Services
6 2 (1.03%) SQL Server Integration Services
6 2 (1.03%) SQL Server Analysis Services
6 2 (1.03%) SQL Server 2012
6 2 (1.03%) Relational Database
6 2 (1.03%) Data Warehouse
6 2 (1.03%) Data Mining
Development Applications
1 25 (12.82%) Git (software)
2 6 (3.08%) Grunt
2 6 (3.08%) Subversion
3 3 (1.54%) Selenium
3 3 (1.54%) Dreamweaver
4 1 (0.51%) Visual Studio
General
1 138 (70.77%) Marketing
2 19 (9.74%) Retail
3 18 (9.23%) Advertising
4 12 (6.15%) Finance
5 5 (2.56%) Legal
6 4 (2.05%) Law
7 1 (0.51%) Telecoms
7 1 (0.51%) Automotive
7 1 (0.51%) Games
7 1 (0.51%) Banking
7 1 (0.51%) Multimedia
7 1 (0.51%) French Language
7 1 (0.51%) German Language
Job Titles
1 56 (28.72%) Developer
2 23 (11.79%) Designer
3 18 (9.23%) Consultant
4 13 (6.67%) .NET Developer
5 12 (6.15%) Senior Developer
6 10 (5.13%) Front-End Developer
7 9 (4.62%) Graphic Designer
7 9 (4.62%) SEO Executive
8 8 (4.10%) Resourcer
8 8 (4.10%) Recruitment Resourcer
8 8 (4.10%) Team Leader
9 7 (3.59%) C# Developer
9 7 (3.59%) Web Designer
9 7 (3.59%) Account Manager
9 7 (3.59%) Digital Designer
9 7 (3.59%) Marketing Executive
9 7 (3.59%) Marketing Manager
10 6 (3.08%) Senior C# Developer
10 6 (3.08%) Web Developer
11 5 (2.56%) Development Team Leader
Libraries, Frameworks & Software Standards
1 63 (32.31%) HTML
2 55 (28.21%) CSS
3 46 (23.59%) .NET
4 41 (21.03%) jQuery
5 29 (14.87%) ASP.NET
5 29 (14.87%) HTML5
6 22 (11.28%) CSS3
7 20 (10.26%) XML
8 18 (9.23%) Modernizr
9 16 (8.21%) ASP.NET Web API
10 13 (6.67%) WCF
11 12 (6.15%) Razor View Engine
12 11 (5.64%) ASP.NET MVC
13 10 (5.13%) ASP.NET Web Forms
13 10 (5.13%) LINQ
13 10 (5.13%) RESTful
13 10 (5.13%) Ajax
13 10 (5.13%) Web Services
14 6 (3.08%) .NET Framework
14 6 (3.08%) Sass
Miscellaneous
1 23 (11.79%) Analytical Skills
2 20 (10.26%) User Experience
3 12 (6.15%) Copywriting
4 10 (5.13%) Photography
4 10 (5.13%) BBC
5 9 (4.62%) Blog
6 8 (4.10%) Computer Science
6 8 (4.10%) Mobile App
6 8 (4.10%) Digital Media
7 7 (3.59%) Visualisation
8 5 (2.56%) Data Extraction
8 5 (2.56%) Graphic Design
9 4 (2.05%) New Media
10 3 (1.54%) Enterprise Software
10 3 (1.54%) Statistics
10 3 (1.54%) E-Learning
10 3 (1.54%) Life Science
10 3 (1.54%) Mathematics
11 2 (1.03%) IVR
11 2 (1.03%) Replication
Operating Systems
1 4 (2.05%) Windows
1 4 (2.05%) Linux
2 3 (1.54%) Android
2 3 (1.54%) UNIX
3 2 (1.03%) Apple iOS
4 1 (0.51%) Mac OS
4 1 (0.51%) Windows Mobile
Processes & Methodologies
1 54 (27.69%) SEO
2 53 (27.18%) Digital Marketing
3 32 (16.41%) Email Marketing
3 32 (16.41%) CRM
3 32 (16.41%) Analytics
4 31 (15.90%) Web Design
4 31 (15.90%) Agile Software Development
4 31 (15.90%) Pay per click
5 24 (12.31%) MVC
6 23 (11.79%) Responsive Web Design
7 22 (11.28%) Online Marketing
8 21 (10.77%) E-Commerce
9 18 (9.23%) OO
10 17 (8.72%) Content Management
11 15 (7.69%) B2B
12 14 (7.18%) Project Management
13 13 (6.67%) TDD
13 13 (6.67%) Social Media Marketing
14 11 (5.64%) Web Application Development
15 10 (5.13%) BDD
Programming Languages
1 52 (26.67%) JavaScript
2 40 (20.51%) C#
3 36 (18.46%) SQL
4 10 (5.13%) PHP
4 10 (5.13%) Ruby
5 5 (2.56%) Java
5 5 (2.56%) XQuery
6 3 (1.54%) VB.NET
7 2 (1.03%) Python
7 2 (1.03%) T-SQL
7 2 (1.03%) C++
7 2 (1.03%) Scala
7 2 (1.03%) R
Qualifications
1 29 (14.87%) Degree
2 3 (1.54%) Security Cleared
3 2 (1.03%) SC Cleared
3 2 (1.03%) PhD
3 2 (1.03%) PRINCE2 Certification
4 1 (0.51%) HNC
4 1 (0.51%) HND
Systems Management
1 3 (1.54%) Puppet
2 1 (0.51%) EMC NetWorker
Vendors
1 45 (23.08%) Google
2 20 (10.26%) Facebook
3 19 (9.74%) Eloqua
4 18 (9.23%) EPiServer
5 17 (8.72%) Yahoo!
6 16 (8.21%) Adobe
7 15 (7.69%) Salesforce.com
8 13 (6.67%) Microsoft
9 10 (5.13%) Sony
9 10 (5.13%) Apple
10 9 (4.62%) Twitter
11 5 (2.56%) Sysomos
12 3 (1.54%) Sitecore
12 3 (1.54%) ClickTale
12 3 (1.54%) Zend
Bolton
Applause IT Innovation
Salary: £45000 - £50000 per annum + benefits
Posted: 2 days ago
Manchester
D4 Digital
Salary: £25,000 - £30,000 per year + Bonus, Laptop, iPhone
Posted: 2 days ago
Manchester
Nigel Frank International Limited - Newcastle
Salary: £40000 - £45000 per annum + benefits + bonus
Posted: 2 days ago
Manchester, Lancashire
Adria Solutions Ltd
Salary: £30000 - £35000 per annum + Benefits
Posted: 2 days ago
Manchester, Lancashire
Oscar Associates (UK) Ltd
Salary: £40000 - £60000 per annum
Posted: 2 days ago
Manchester, Lancashire
Oscar Associates (UK) Ltd
Salary: £18000 - £25000 per annum
Posted: 2 days ago
Manchester, Lancashire
PNG Recruitment Solutions
Salary: £22,000 per annum
Posted: 3 days ago
Wilmslow
Noir Consulting
Salary: £25000 - £35000 per annum + Bonus + Pension + Benefits
Posted: 4 days ago
Preston
Searchability
Salary: £25000 - £30000 per annum + Benefits
Posted: 6 days ago
Manchester, Lancashire
Adria Solutions Ltd
Salary: £30000 - £45000 per annum + Benefits
Posted: 6 days ago
Stockport, Cheshire
Adria Solutions Ltd
Salary: £60000 - £70000 per annum + Bonus and Benefits
Posted: 6 days ago
Altrincham
360 Resourcing
Salary: £23k - 25k per year + Superb Benefits
Posted: 7 days ago
Cheshire
DP Connect
Salary: £40000 - £55000 per annum
Posted: 8 days ago
Cheshire
DP Connect
Salary: £35000 - £45000 per annum
Posted: 8 days ago
Manchester
Adria Solutions Ltd
Salary: £30000 - £50000 per annum + Benefits
Posted: 13 days ago
Manchester
Computer Futures
Salary: £35000 - £48000 per annum + competitive
Posted: 14 days ago
Manchester
SThree - Internal Recruitment department
Salary: £18000 - £23000 per annum + Uncapped Commission
Posted: 21 days ago
Manchester
SThree - Internal Recruitment department
Salary: £18000 - £23000 per annum + Commission
Posted: 21 days ago
Manchester
SThree - Internal Recruitment department
Salary: £18000 - £23000 per annum + Commission
Posted: 21 days ago