The table below looks at the prevalence of the term Social Media in IT jobs advertised for the North West region. Included is a guide to the average salaries offered in IT jobs that have cited Social Media over the 3 months to 28 January 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
28 Jan 2015
Same period 2014 Same period 2013
Social Media
Rank 141 146 177
Rank change year-on-year
+5 +31
Permanent jobs citing Social Media 103 98 94
As % of all permanent IT jobs located in the North West 1.51% 1.48% 1.19%
As % of the Miscellaneous category 4.56% 4.52% 3.65%
Number of salaries quoted 93 66 85
Average salary £27,500 £30,000 £30,000
Average salary % change year-on-year
-8.33% -
90% offered a salary of more than £19,500 £20,000 £23,500
10% offered a salary of more than £59,000 £42,500 £50,000
UK excluding London average salary £37,500 £35,000 £35,000
% change year-on-year
+7.14% -
Social Media
England

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised in the North West region.

Miscellaneous Category
North West
Permanent IT job ads with a match in the
Miscellaneous category
2259 2168 2576
As % of all permanent IT jobs located in the North West 33.21% 32.75% 32.57%
Number of salaries quoted 1969 1720 2204
Average salary £37,500 £37,500 £35,000
Average salary % change year-on-year
- +7.14%
90% offered a salary of more than £25,000 £25,000 £22,500
10% offered a salary of more than £60,000 £50,000 £51,000
UK excluding London average salary £40,000 £40,000 £38,500
% change year-on-year
- +3.89%

Social Media
Jobs Demand Trend in the North West

This chart provides a 3-month moving total of permanent IT jobs citing Social Media across the North West region as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in the North West

Social Media
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media across the North West region.

Social Media Salary Trend in the North West

Social Media
Salary Histogram in the North West

This chart provides a salary histogram for IT jobs citing Social Media across the North West region over the 3 months to 28 January 2015.

Social Media Salary Histogram in the North West

Social Media
Job Locations in the North West

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media within the North West region over the 3 months to 28 January 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester -19 58 £27,500 -8.33% 16
Cheshire +27 34 £30,000 - 5
Lancashire -4 9 £24,500 -18.33% 1
Merseyside +5 2 £20,250 -37.69%
Social Media
England

Social Media
Top 30 Related IT Skills in the North West

For the 6 months to 28 January 2015, IT jobs across the North West region citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media.

1 123 (73.21%) Marketing
2 57 (33.93%) HTML
3 50 (29.76%) Digital Marketing
4 49 (29.17%) CSS
5 42 (25.00%) JavaScript
6 41 (24.40%) SEO
7 38 (22.62%) Google
8 36 (21.43%) CRM
9 35 (20.83%) Web Design
9 35 (20.83%) Email Marketing
10 32 (19.05%) jQuery
10 32 (19.05%) .NET
11 31 (18.45%) SQL Server
11 31 (18.45%) Photoshop
11 31 (18.45%) C#
12 29 (17.26%) CMS
12 29 (17.26%) WordPress
13 27 (16.07%) Analytics
13 27 (16.07%) SQL
14 25 (14.88%) Umbraco
14 25 (14.88%) Pay per click
15 24 (14.29%) Analytical Skills
16 23 (13.69%) Responsive Web Design
16 23 (13.69%) HTML5
17 22 (13.10%) CSS3
17 22 (13.10%) Degree
17 22 (13.10%) Content Management
17 22 (13.10%) E-Commerce
18 21 (12.50%) MVC
18 21 (12.50%) Git (software)

Social Media
Top Related IT Skills in the North West by Category

For the 6 months to 28 January 2015, IT jobs across the North West region citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 29 (17.26%) CMS
1 29 (17.26%) WordPress
2 25 (14.88%) Umbraco
3 10 (5.95%) Node.js
4 5 (2.98%) IIS
5 4 (2.38%) SharePoint
6 1 (0.60%) Drupal
6 1 (0.60%) Sitecore CMS
Applications
1 31 (18.45%) Photoshop
2 12 (7.14%) Adobe Illustrator
3 7 (4.17%) InDesign
4 6 (3.57%) Adobe Creative Suite
5 4 (2.38%) Fireworks
5 4 (2.38%) Adobe After Effects
6 2 (1.19%) MS Office
6 2 (1.19%) MS Excel
Business Applications
1 13 (7.74%) Google Analytics
2 5 (2.98%) Radian6
3 4 (2.38%) Magento
4 2 (1.19%) WebTrends
Cloud Services
1 2 (1.19%) Yammer
Communications & Networking
1 4 (2.38%) Intranet
2 3 (1.79%) Internet
3 2 (1.19%) SSH
3 2 (1.19%) SMS
4 1 (0.60%) DNS
Database & Business Intelligence
1 31 (18.45%) SQL Server
2 17 (10.12%) MySQL
3 10 (5.95%) NoSQL
4 2 (1.19%) Big Data
4 2 (1.19%) Data Mining
4 2 (1.19%) Text Mining
4 2 (1.19%) Relational Database
5 1 (0.60%) Microsoft Analysis Services
5 1 (0.60%) SQL Server Reporting Services
5 1 (0.60%) SQL Server Integration Services
5 1 (0.60%) SQL Server Analysis Services
5 1 (0.60%) SQL Server 2012
5 1 (0.60%) Data Warehouse
Development Applications
1 21 (12.50%) Git (software)
2 6 (3.57%) Grunt
3 5 (2.98%) Subversion
4 2 (1.19%) Dreamweaver
5 1 (0.60%) Visual Studio
General
1 123 (73.21%) Marketing
2 17 (10.12%) Advertising
2 17 (10.12%) Retail
3 11 (6.55%) Legal
4 9 (5.36%) Finance
5 4 (2.38%) Law
6 3 (1.79%) Games
7 1 (0.60%) Banking
7 1 (0.60%) Multimedia
7 1 (0.60%) Billing
7 1 (0.60%) Automotive
7 1 (0.60%) French Language
7 1 (0.60%) German Language
Job Titles
1 44 (26.19%) Developer
2 26 (15.48%) Designer
3 12 (7.14%) .NET Developer
4 11 (6.55%) Resourcer
4 11 (6.55%) Marketing Executive
5 10 (5.95%) Front-End Developer
5 10 (5.95%) Consultant
6 9 (5.36%) Web Designer
6 9 (5.36%) Graphic Designer
7 8 (4.76%) SEO Executive
7 8 (4.76%) Senior Developer
7 8 (4.76%) Recruitment Resourcer
8 7 (4.17%) Digital Designer
9 6 (3.57%) Account Manager
10 5 (2.98%) Web Developer
10 5 (2.98%) SEO Manager
10 5 (2.98%) Marketing Manager
10 5 (2.98%) Social Media Manager
10 5 (2.98%) Social Media Consultant
11 4 (2.38%) PPC Executive
Libraries, Frameworks & Software Standards
1 57 (33.93%) HTML
2 49 (29.17%) CSS
3 32 (19.05%) .NET
3 32 (19.05%) jQuery
4 23 (13.69%) HTML5
5 22 (13.10%) CSS3
6 20 (11.90%) ASP.NET
7 18 (10.71%) Modernizr
8 14 (8.33%) XML
9 12 (7.14%) Razor View Engine
10 11 (6.55%) ASP.NET MVC
11 10 (5.95%) ASP.NET Web API
11 10 (5.95%) RESTful
11 10 (5.95%) WCF
12 7 (4.17%) LINQ
12 7 (4.17%) Web Services
12 7 (4.17%) ASP.NET Web Forms
13 6 (3.57%) Sass
13 6 (3.57%) LESS
14 5 (2.98%) Ajax
Miscellaneous
1 24 (14.29%) Analytical Skills
2 10 (5.95%) BBC
2 10 (5.95%) Photography
3 9 (5.36%) Copywriting
3 9 (5.36%) Digital Media
4 7 (4.17%) Visualisation
4 7 (4.17%) User Experience
4 7 (4.17%) Blog
5 6 (3.57%) Computer Science
5 6 (3.57%) Mobile App
6 5 (2.98%) Data Extraction
6 5 (2.98%) Graphic Design
7 4 (2.38%) iPhone
8 3 (1.79%) Life Science
8 3 (1.79%) Mathematics
8 3 (1.79%) New Media
9 2 (1.19%) iPad
9 2 (1.19%) Algorithms
9 2 (1.19%) IVR
9 2 (1.19%) Statistics
Operating Systems
1 4 (2.38%) Windows
2 3 (1.79%) Android
2 3 (1.79%) UNIX
3 2 (1.19%) Apple iOS
4 1 (0.60%) Mac OS
4 1 (0.60%) Windows Mobile
Processes & Methodologies
1 50 (29.76%) Digital Marketing
2 41 (24.40%) SEO
3 36 (21.43%) CRM
4 35 (20.83%) Web Design
4 35 (20.83%) Email Marketing
5 27 (16.07%) Analytics
6 25 (14.88%) Pay per click
7 23 (13.69%) Responsive Web Design
8 22 (13.10%) Content Management
8 22 (13.10%) E-Commerce
9 21 (12.50%) MVC
10 16 (9.52%) B2B
10 16 (9.52%) Online Marketing
11 15 (8.93%) Agile Software Development
12 13 (7.74%) Social Media Marketing
13 12 (7.14%) OO
14 11 (6.55%) Migration
14 11 (6.55%) Web Application Development
15 10 (5.95%) TDD
15 10 (5.95%) BDD
Programming Languages
1 42 (25.00%) JavaScript
2 31 (18.45%) C#
3 27 (16.07%) SQL
4 10 (5.95%) Ruby
5 9 (5.36%) PHP
6 2 (1.19%) C++
6 2 (1.19%) Java
6 2 (1.19%) Scala
6 2 (1.19%) R
6 2 (1.19%) Python
7 1 (0.60%) T-SQL
Qualifications
1 22 (13.10%) Degree
2 4 (2.38%) Security Cleared
3 2 (1.19%) PhD
3 2 (1.19%) SC Cleared
Systems Management
1 1 (0.60%) EMC NetWorker
Vendors
1 38 (22.62%) Google
2 19 (11.31%) Eloqua
2 19 (11.31%) Facebook
3 18 (10.71%) EPiServer
3 18 (10.71%) Yahoo!
3 18 (10.71%) Adobe
4 15 (8.93%) Salesforce.com
5 12 (7.14%) Twitter
6 10 (5.95%) Apple
6 10 (5.95%) Sony
7 6 (3.57%) Microsoft
8 5 (2.98%) Sysomos
9 3 (1.79%) ClickTale
9 3 (1.79%) Zend
10 1 (0.60%) Symantec
10 1 (0.60%) Sitecore
Manchester, Lancashire
Adria Solutions Ltd
Salary: £30000 - £45000 per annum + Benefits
Posted: 4 hours ago
Manchester
D4 Digital
Salary: £30,000 - £50,000 per year
Posted: 9 hours ago
Stockport, Cheshire
Oscar Associates (UK) Ltd
Salary: £18000 - £20000 per annum + Benefits
Posted: 13 hours ago
Chester, Cheshire
Senitor Associates
Salary: £22000 - £25000 per annum
Posted: Yesterday
Manchester, Lancashire
Circle Recruitment
Salary: £15000 - £28000 per annum
Posted: 2 days ago
Altrincham, Cheshire
Experis Ltd
Salary: £20000 - £25000 per annum + benefits. This is Y1 OTE as a trainee
Posted: 2 days ago
Bolton, Lancashire
Applause IT Innovation
Salary: £45000 - £50000 per annum + benefits
Posted: 2 days ago
Wilmslow
Noir Consulting
Salary: £25000 - £35000 per annum + Bonus + Pension + Benefits
Posted: 2 days ago
Manchester, Lancashire
Uniting Ambition
Salary: £20k - 25k per year
Posted: 5 days ago
Bolton, Lancashire
Integrity IT Solutions
Salary: From £44,000 to £55,000 per annum
Posted: 5 days ago
Ashton-Under-Lyne, Lancashire
Duval Associates Ltd
Salary: £18,000 - £22,000 basic + benefits + holidays / career
Posted: 5 days ago
Carlisle, Cumbria
Oscar Associates (UK) Ltd
Salary: £18000 - £20000 per annum + Benefits
Posted: 5 days ago
Chester, Cheshire
Senitor Associates
Salary: £16000 - £20000 per annum + OTE 35-40K!
Posted: 5 days ago
Stockport, Cheshire
Adria Solutions Ltd
Salary: £60000 - £70000 per annum + Bonus and Benefits
Posted: 5 days ago
Ormskirk
Shortlist Recruitment
Salary: £20000 - £25000 per annum + Car
Posted: 6 days ago
Stockport, Cheshire
Oscar Associates (UK) Ltd
Salary: £20000 - £25000 per annum
Posted: 6 days ago
Manchester
SThree - Internal Recruitment department
Salary: £18000 - £23000 per annum + OTE
Posted: 15 days ago
Manchester, Lancashire
The Little Black Book Agency
Posted: 15 days ago
Manchester
SThree - Internal Recruitment department
Salary: £18000 - £23000 per annum + OTE
Posted: 16 days ago
Cheshire
DP Connect
Salary: £35000 - £45000 per annum
Posted: 20 days ago