The first table below looks at the demand for Google Analytics skills in IT jobs advertised for the Reading region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 17 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Business Applications category for the Reading region.

Location
3 months to
17 Apr 2014
Same period 2013 Same period 2012
Google Analytics
Rank 141 137 140
Rank change year-on-year
-4 +3
Permanent jobs citing Google Analytics 4 1 1
As % of all permanent IT jobs located in Reading 0.16% 0.047% 0.042%
As % of the Business Applications category 4.55% 0.85% 0.61%
Number of salaries quoted 4 1 1
Average salary £35,000 £36,500 £27,500
Average salary % change year-on-year
-4.10% +32.72%
UK excluding London average salary £32,000 £30,000 £30,000
% change year-on-year
+6.66% -
Business Applications Category
Reading
Permanent IT job ads with a match in the
Business Applications category
88 118 165
As % of all permanent IT jobs located in Reading 3.54% 5.56% 6.96%
Number of salaries quoted 74 96 155
Average salary £50,000 £50,000 £45,000
Average salary % change year-on-year
- +11.11%
90% offered a salary of more than £33,900 £37,500 £37,500
10% offered a salary of more than £75,000 £65,000 £67,500
UK excluding London average salary £50,000 £47,500 £50,000
% change year-on-year
+5.26% -5.00%
Google Analytics
Berkshire

Google Analytics
Jobs Demand Trend in Reading

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the Reading region as a proportion of the total demand within the Business Applications category.

Google Analytics Jobs Demand Trend in Reading

Google Analytics
Salary Trend in Reading

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the Reading region.

Google Analytics Salary Trend in Reading

Google Analytics
Top 30 Related IT Skills in Reading

For the 6 months to 17 April 2014, IT jobs across the Reading region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 9 (100.00%) JavaScript
1 9 (100.00%) Google
1 9 (100.00%) Analytics
2 8 (88.89%) HTML5
2 8 (88.89%) CSS3
2 8 (88.89%) Marketing
2 8 (88.89%) HTML
2 8 (88.89%) CSS
2 8 (88.89%) SEO
3 7 (77.78%) Photoshop
3 7 (77.78%) jQuery
3 7 (77.78%) Twitter Bootstrap
4 6 (66.67%) Git (software)
4 6 (66.67%) Digital Marketing
4 6 (66.67%) Ajax
4 6 (66.67%) .NET
4 6 (66.67%) E-Commerce
4 6 (66.67%) CMS
5 5 (55.56%) MVC
6 4 (44.44%) SQL Server
6 4 (44.44%) Microsoft
6 4 (44.44%) Adobe Illustrator
6 4 (44.44%) Web Design
6 4 (44.44%) Content Management
6 4 (44.44%) ASP.NET
6 4 (44.44%) COM
6 4 (44.44%) Smartphone
6 4 (44.44%) Umbraco
6 4 (44.44%) WordPress
6 4 (44.44%) Mercurial

Google Analytics
Top Related IT Skills in Reading by Category

For the 6 months to 17 April 2014, IT jobs across the Reading region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Application Platforms
1 6 (66.67%) CMS
2 4 (44.44%) Umbraco
2 4 (44.44%) WordPress
3 2 (22.22%) Joomla!
3 2 (22.22%) IIS
4 1 (11.11%) SharePoint
Applications
1 7 (77.78%) Photoshop
2 4 (44.44%) Adobe Illustrator
3 2 (22.22%) MS Office
Business Applications
1 4 (44.44%) Magento
Cloud Services
1 2 (22.22%) MailChimp
Communications & Networking
1 2 (22.22%) Intranet
Database & Business Intelligence
1 4 (44.44%) SQL Server
2 3 (33.33%) MySQL
Development Applications
1 6 (66.67%) Git (software)
2 4 (44.44%) Mercurial
3 2 (22.22%) Dreamweaver
3 2 (22.22%) Subversion
General
1 8 (88.89%) Marketing
2 2 (22.22%) Local Government
Job Titles
1 7 (77.78%) Developer
2 5 (55.56%) Web Developer
3 2 (22.22%) Administrator
3 2 (22.22%) Web Administrator
3 2 (22.22%) Front-End Developer
4 1 (11.11%) Front-End Web Developer
4 1 (11.11%) PHP Symfony Developer
4 1 (11.11%) Webmaster
4 1 (11.11%) PHP Developer
Libraries, Frameworks & Software Standards
1 8 (88.89%) HTML
1 8 (88.89%) CSS
1 8 (88.89%) HTML5
1 8 (88.89%) CSS3
2 7 (77.78%) jQuery
2 7 (77.78%) Twitter Bootstrap
3 6 (66.67%) Ajax
3 6 (66.67%) .NET
4 4 (44.44%) ASP.NET
4 4 (44.44%) COM
4 4 (44.44%) ASP.NET MVC
4 4 (44.44%) Razor View Engine
5 2 (22.22%) Sass
5 2 (22.22%) JSP
6 1 (11.11%) XML
6 1 (11.11%) JSON
6 1 (11.11%) Symfony
6 1 (11.11%) Semantic HTML
Miscellaneous
1 4 (44.44%) Smartphone
2 2 (22.22%) Statistics
2 2 (22.22%) Social Media
2 2 (22.22%) iPad
Processes & Methodologies
1 9 (100.00%) Analytics
2 8 (88.89%) SEO
3 6 (66.67%) E-Commerce
3 6 (66.67%) Digital Marketing
4 5 (55.56%) MVC
5 4 (44.44%) Web Design
5 4 (44.44%) Content Management
6 3 (33.33%) Responsive Web Design
7 2 (22.22%) Time Management
7 2 (22.22%) Statistical Analysis
7 2 (22.22%) Web Development
7 2 (22.22%) Search Engine Marketing
8 1 (11.11%) OO
8 1 (11.11%) Project Management
8 1 (11.11%) Online Marketing
8 1 (11.11%) Information Architecture
8 1 (11.11%) OO PHP
Programming Languages
1 9 (100.00%) JavaScript
2 3 (33.33%) PHP
3 2 (22.22%) Java
4 1 (11.11%) SQL
Vendors
1 9 (100.00%) Google
2 4 (44.44%) Microsoft
3 2 (22.22%) ATG
3 2 (22.22%) Facebook
3 2 (22.22%) Twitter
4 1 (11.11%) Zend
Reading
IT HR
Salary: £30000 - £35000 per annum + benefits
Posted: 7 days ago