The table below looks at the statistics for Market Research skills in IT jobs advertised for the Reading region. Included is a guide to the average salaries offered in IT jobs that have cited Market Research over the 3 months to 6 May 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
6 May 2015
Same period 2014 Same period 2013
Market Research
Rank 142 129 135
Rank change year-on-year
-13 +6
Permanent jobs citing Market Research 2 3 1
As % of all permanent IT jobs located in Reading 0.083% 0.13% 0.048%
As % of the Processes & Methodologies category 0.10% 0.17% 0.069%
Number of salaries quoted 0 1 1
Average salary - £45,000 £57,500
Average salary % change year-on-year
- -21.73%
UK excluding London average salary £36,250 £45,000 £35,000
% change year-on-year
-19.44% +28.57%
Market Research
Berkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Reading region.

Processes & Methodologies Category
Reading
Permanent IT job ads with a match in the
Processes & Methodologies category
1939 1805 1442
As % of all permanent IT jobs located in Reading 80.93% 75.78% 68.57%
Number of salaries quoted 1291 1334 1124
Average salary £52,500 £50,000 £45,000
Average salary % change year-on-year
+5.00% +11.11%
90% offered a salary of more than £35,000 £35,000 £32,500
10% offered a salary of more than £75,000 £70,000 £70,000
UK excluding London average salary £44,000 £42,500 £40,000
% change year-on-year
+3.52% +6.25%

Market Research
Jobs Demand Trend in Reading

This chart provides a 3-month moving total of permanent IT jobs citing Market Research across the Reading region as a proportion of the total demand within the Processes & Methodologies category.

Market Research Jobs Demand Trend in Reading

Market Research
Salary Trend in Reading

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Market Research across the Reading region.

Market Research Salary Trend in Reading

Market Research
Top 12 Related IT Skills in Reading

For the 6 months to 6 May 2015, IT jobs across the Reading region citing Market Research also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Market Research.

1 6 (75.00%) Business Intelligence
1 6 (75.00%) GAP Analysis
1 6 (75.00%) Telecoms
1 6 (75.00%) Competitor Analysis
1 6 (75.00%) Marketing
1 6 (75.00%) Business Development
1 6 (75.00%) Product Marketing
1 6 (75.00%) LTE
1 6 (75.00%) VoLTE
1 6 (75.00%) Mentoring
1 6 (75.00%) Coaching
2 2 (25.00%) Advertising

Market Research
Top Related IT Skills in Reading by Category

For the 6 months to 6 May 2015, IT jobs across the Reading region citing Market Research also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Market Research. Up to 20 skills are shown per category.

Communications & Networking
1 6 (75.00%) LTE
1 6 (75.00%) VoLTE
General
1 6 (75.00%) Telecoms
1 6 (75.00%) Marketing
2 2 (25.00%) Advertising
Job Titles
1 6 (75.00%) Consultant
1 6 (75.00%) Marketing Consultant
2 2 (25.00%) Strategy Manager
Processes & Methodologies
1 6 (75.00%) Business Intelligence
1 6 (75.00%) GAP Analysis
1 6 (75.00%) Competitor Analysis
1 6 (75.00%) Business Development
1 6 (75.00%) Product Marketing
1 6 (75.00%) Mentoring
1 6 (75.00%) Coaching