The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the Scotland region. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 24 April 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
24 Apr 2015
Same period 2014 Same period 2013
Digital Marketing
Rank 139 147 149
Rank change year-on-year
+8 +2
Permanent jobs citing Digital Marketing 11 22 9
As % of all permanent IT jobs located in Scotland 0.35% 0.55% 0.28%
As % of the Processes & Methodologies category 0.41% 0.68% 0.36%
Number of salaries quoted 9 11 7
Average salary £35,000 £37,500 £35,000
Average salary % change year-on-year
-6.66% +7.14%
90% offered a salary of more than £30,800 £30,000 £31,000
10% offered a salary of more than £61,200 £42,500 £60,000
UK excluding London average salary £35,000 £35,000 £34,500
% change year-on-year
- +1.44%
Digital Marketing
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Scotland region.

Processes & Methodologies Category
Scotland
Permanent IT job ads with a match in the
Processes & Methodologies category
2688 3243 2480
As % of all permanent IT jobs located in Scotland 85.39% 81.22% 78.28%
Number of salaries quoted 1659 2137 1421
Average salary £45,000 £42,500 £42,500
Average salary % change year-on-year
+5.88% -
90% offered a salary of more than £32,500 £30,000 £29,000
10% offered a salary of more than £60,000 £60,000 £57,500
UK excluding London average salary £44,000 £42,500 £40,000
% change year-on-year
+3.52% +6.25%

Digital Marketing
Jobs Demand Trend in Scotland

This chart provides a 3-month moving total of permanent IT jobs citing Digital Marketing across the Scotland region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Scotland

Digital Marketing
Salary Trend in Scotland

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the Scotland region.

Digital Marketing Salary Trend in Scotland

Digital Marketing
Salary Histogram in Scotland

This chart provides a salary histogram for IT jobs citing Digital Marketing across the Scotland region over the 3 months to 24 April 2015.

Digital Marketing Salary Histogram in Scotland

Digital Marketing
Job Locations in Scotland

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Digital Marketing within the Scotland region over the 3 months to 24 April 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Glasgow +2 6 £35,000 -6.66% 2
Edinburgh +14 4 £41,000 -8.88% 1
Digital Marketing
UK

Digital Marketing
Top 30 Related IT Skills in Scotland

For the 6 months to 24 April 2015, IT jobs across the Scotland region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing.

1 30 (100.00%) Marketing
2 14 (46.67%) CRM
3 11 (36.67%) Agile Software Development
4 10 (33.33%) HTML
4 10 (33.33%) CSS
5 9 (30.00%) JavaScript
5 9 (30.00%) SEO
5 9 (30.00%) Finance
5 9 (30.00%) User Experience
6 7 (23.33%) Web Development
7 6 (20.00%) Pay per click
7 6 (20.00%) Coaching
7 6 (20.00%) Social Media
7 6 (20.00%) Analytics
7 6 (20.00%) LAMP
8 5 (16.67%) Retail
8 5 (16.67%) Back Office
8 5 (16.67%) B2B
8 5 (16.67%) B2C
8 5 (16.67%) Microsoft
8 5 (16.67%) C#
8 5 (16.67%) SQL
8 5 (16.67%) Web Services
8 5 (16.67%) OO
8 5 (16.67%) .NET
8 5 (16.67%) SQL Server
8 5 (16.67%) IIS
8 5 (16.67%) ASP.NET
8 5 (16.67%) ASP.NET Web Forms
8 5 (16.67%) Google

Digital Marketing
Top Related IT Skills in Scotland by Category

For the 6 months to 24 April 2015, IT jobs across the Scotland region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Platforms
1 5 (16.67%) IIS
2 2 (6.67%) Node.js
3 1 (3.33%) Drupal
Business Applications
1 5 (16.67%) Dynamics CRM
2 2 (6.67%) Magento
Cloud Services
1 3 (10.00%) Google Analytics
Communications & Networking
1 4 (13.33%) Internet
Database & Business Intelligence
1 5 (16.67%) SQL Server
1 5 (16.67%) SQL Server 2005
1 5 (16.67%) SQL Server 2008
2 1 (3.33%) Big Data
2 1 (3.33%) MySQL
Development Applications
1 2 (6.67%) Team Foundation Server
2 1 (3.33%) Bugzilla
2 1 (3.33%) JIRA
General
1 30 (100.00%) Marketing
2 9 (30.00%) Finance
3 5 (16.67%) Back Office
3 5 (16.67%) Retail
4 4 (13.33%) Automotive
5 2 (6.67%) Publishing
5 2 (6.67%) Games
6 1 (3.33%) Advertising
Job Titles
1 8 (26.67%) Developer
2 5 (16.67%) Consultant
2 5 (16.67%) .NET Developer
2 5 (16.67%) C# Developer
2 5 (16.67%) ASP.NET Developer
2 5 (16.67%) C# ASP.NET Developer
2 5 (16.67%) C# .NET Developer
3 4 (13.33%) SEO Consultant
3 4 (13.33%) Support Analyst
3 4 (13.33%) Analyst
4 3 (10.00%) Technical Consultant
4 3 (10.00%) Software Support Analyst
4 3 (10.00%) IT Support
4 3 (10.00%) IT Support Analyst
5 1 (3.33%) Project Manager
5 1 (3.33%) PHP Developer
5 1 (3.33%) Delivery Manager
5 1 (3.33%) UI Developer
5 1 (3.33%) SEO Manager
5 1 (3.33%) Front-End Developer
Libraries, Frameworks & Software Standards
1 10 (33.33%) HTML
1 10 (33.33%) CSS
2 6 (20.00%) LAMP
3 5 (16.67%) ASP.NET Web Forms
3 5 (16.67%) Web Services
3 5 (16.67%) .NET
3 5 (16.67%) ASP.NET
3 5 (16.67%) WCF
3 5 (16.67%) jQuery
4 1 (3.33%) HTML5
4 1 (3.33%) CSS3
4 1 (3.33%) Sass
4 1 (3.33%) LESS
4 1 (3.33%) Ajax
Miscellaneous
1 9 (30.00%) User Experience
2 6 (20.00%) Social Media
3 3 (10.00%) Mobile App
4 2 (6.67%) Analytical Skills
5 1 (3.33%) Digital Media
5 1 (3.33%) Client/Server
5 1 (3.33%) EPoS
5 1 (3.33%) Management Information System
5 1 (3.33%) Statistics
5 1 (3.33%) Computer Science
5 1 (3.33%) Blog
Operating Systems
1 1 (3.33%) Linux
Processes & Methodologies
1 14 (46.67%) CRM
2 11 (36.67%) Agile Software Development
3 9 (30.00%) SEO
4 7 (23.33%) Web Development
5 6 (20.00%) Pay per click
5 6 (20.00%) Analytics
5 6 (20.00%) Coaching
6 5 (16.67%) OO
6 5 (16.67%) B2B
6 5 (16.67%) B2C
7 4 (13.33%) Internet Marketing
7 4 (13.33%) Mentoring
8 3 (10.00%) ERP
9 2 (6.67%) E-Commerce
9 2 (6.67%) Content Management
9 2 (6.67%) Migration
9 2 (6.67%) Scrum
9 2 (6.67%) Time Management
9 2 (6.67%) Customer Engagement
9 2 (6.67%) Continuous Improvement
Programming Languages
1 9 (30.00%) JavaScript
2 5 (16.67%) C#
2 5 (16.67%) SQL
3 1 (3.33%) VB
3 1 (3.33%) Python
3 1 (3.33%) Ruby
3 1 (3.33%) C++
3 1 (3.33%) Perl
3 1 (3.33%) PHP
Qualifications
1 5 (16.67%) Degree
2 1 (3.33%) ISEB
2 1 (3.33%) ISTQB
Quality Assurance & Compliance
1 4 (13.33%) SLA
2 3 (10.00%) QA
Vendors
1 5 (16.67%) Microsoft
1 5 (16.67%) Google
Glasgow, Lanarkshire
Net Talent
Posted: 3 days ago
Edinburgh, Midlothian
Harvey Nash plc
Salary: £40000 - £45000 per annum
Posted: 5 days ago
Glasgow
CDK Group
Salary: Competitive
Posted: 9 days ago
Inverness
Orion Enterprise Software Services
Salary: £25,000 - £32,500 per year
Posted: 9 days ago