The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the Scotland region. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 7 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
7 Jul 2015
Same period 2014 Same period 2013
Digital Marketing
Rank 141 159 154
Rank change year-on-year
+18 -5
Permanent jobs citing Digital Marketing 22 16 7
As % of all permanent IT jobs located in Scotland 0.70% 0.43% 0.21%
As % of the Processes & Methodologies category 0.80% 0.51% 0.27%
Number of salaries quoted 11 15 5
Average salary £33,000 £35,000 £48,000
Average salary % change year-on-year
-5.71% -27.08%
90% offered a salary of more than £28,500 £20,000 £40,000
10% offered a salary of more than £37,500 £44,000 £58,000
UK excluding London average salary £40,000 £35,000 £32,500
% change year-on-year
+14.28% +7.69%
Digital Marketing
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Scotland region.

Processes & Methodologies Category
Scotland
Permanent IT job ads with a match in the
Processes & Methodologies category
2742 3107 2637
As % of all permanent IT jobs located in Scotland 87.77% 84.43% 80.91%
Number of salaries quoted 1746 2099 1721
Average salary £43,913 £42,500 £41,000
Average salary % change year-on-year
+3.32% +3.65%
90% offered a salary of more than £32,500 £30,000 £30,000
10% offered a salary of more than £60,000 £57,500 £60,000
UK excluding London average salary £44,500 £42,500 £40,000
% change year-on-year
+4.70% +6.25%

Digital Marketing
Jobs Demand Trend in Scotland

This chart provides a 3-month moving total of permanent IT jobs citing Digital Marketing across the Scotland region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Scotland

Digital Marketing
Salary Trend in Scotland

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the Scotland region.

Digital Marketing Salary Trend in Scotland

Digital Marketing
Salary Histogram in Scotland

This chart provides a salary histogram for IT jobs citing Digital Marketing across the Scotland region over the 3 months to 7 July 2015.

Digital Marketing Salary Histogram in Scotland

Digital Marketing
Job Locations in Scotland

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Digital Marketing within the Scotland region over the 3 months to 7 July 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Edinburgh +17 15 £31,500 -30.00% 3
Glasgow +4 6 £37,500 +2.04% 1
Digital Marketing
UK

Digital Marketing
Top 30 Related IT Skills in Scotland

For the 6 months to 7 July 2015, IT jobs across the Scotland region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing.

1 39 (100.00%) Marketing
2 14 (35.90%) Degree
3 13 (33.33%) SEO
4 12 (30.77%) CRM
5 11 (28.21%) HTML
6 10 (25.64%) Finance
6 10 (25.64%) Social Media
6 10 (25.64%) Analytics
7 9 (23.08%) Pay per click
7 9 (23.08%) CSS
7 9 (23.08%) JavaScript
8 6 (15.38%) PHP
8 6 (15.38%) Marketing Strategy
8 6 (15.38%) User Experience
9 5 (12.82%) Coaching
9 5 (12.82%) Advertising
9 5 (12.82%) Agile Software Development
9 5 (12.82%) Web Development
9 5 (12.82%) Google Analytics
10 4 (10.26%) Business Development
10 4 (10.26%) Internet Marketing
10 4 (10.26%) jQuery
10 4 (10.26%) Retail
10 4 (10.26%) Google
10 4 (10.26%) Automotive
10 4 (10.26%) Internet
10 4 (10.26%) B2B
10 4 (10.26%) SLA
10 4 (10.26%) Analytical Skills
10 4 (10.26%) Mobile App

Digital Marketing
Top Related IT Skills in Scotland by Category

For the 6 months to 7 July 2015, IT jobs across the Scotland region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Platforms
1 3 (7.69%) Tomcat
2 2 (5.13%) Node.js
2 2 (5.13%) CMS
3 1 (2.56%) SharePoint Server
3 1 (2.56%) Joomla!
3 1 (2.56%) Drupal
3 1 (2.56%) SilverStripe
3 1 (2.56%) Lync
3 1 (2.56%) Apache
3 1 (2.56%) SharePoint
3 1 (2.56%) MS Exchange
Applications
1 1 (2.56%) Photoshop
1 1 (2.56%) Adobe Illustrator
1 1 (2.56%) InDesign
Business Applications
1 3 (7.69%) Magento
2 2 (5.13%) WebTrends
3 1 (2.56%) SAP Oil and Gas
Cloud Services
1 5 (12.82%) Google Analytics
Communications & Networking
1 4 (10.26%) Internet
2 1 (2.56%) IPsec
2 1 (2.56%) Cisco IOS
2 1 (2.56%) LDAP
2 1 (2.56%) WAN
2 1 (2.56%) DHCP
2 1 (2.56%) DNS
2 1 (2.56%) SAN
Database & Business Intelligence
1 3 (7.69%) Big Data
2 2 (5.13%) MySQL
3 1 (2.56%) SQL Server
General
1 39 (100.00%) Marketing
2 10 (25.64%) Finance
3 5 (12.82%) Advertising
4 4 (10.26%) Retail
4 4 (10.26%) Automotive
5 2 (5.13%) Games
6 1 (2.56%) Publishing
6 1 (2.56%) Manufacturing
6 1 (2.56%) Electronics
6 1 (2.56%) Telecoms
Job Titles
1 6 (15.38%) Developer
1 6 (15.38%) Analyst
2 4 (10.26%) Coordinator
2 4 (10.26%) Support Analyst
3 3 (7.69%) Software Support Analyst
3 3 (7.69%) IT Support
3 3 (7.69%) Consultant
3 3 (7.69%) IT Support Analyst
4 2 (5.13%) Technical Consultant
4 2 (5.13%) Web Developer
4 2 (5.13%) Data Conversion Specialist
4 2 (5.13%) SEO Specialist
4 2 (5.13%) SEO Analyst
4 2 (5.13%) SEO Consultant
4 2 (5.13%) SEO Manager
4 2 (5.13%) Front-End Developer
5 1 (2.56%) UX Designer
5 1 (2.56%) Digital Marketing Manager
5 1 (2.56%) Marketing Executive
5 1 (2.56%) UI Developer
Libraries, Frameworks & Software Standards
1 11 (28.21%) HTML
2 9 (23.08%) CSS
3 4 (10.26%) jQuery
4 3 (7.69%) XML
5 2 (5.13%) XSLT
5 2 (5.13%) Cocoon
5 2 (5.13%) PhoneGap
6 1 (2.56%) Laravel
6 1 (2.56%) Sass
6 1 (2.56%) LESS
6 1 (2.56%) Ajax
6 1 (2.56%) HTML5
6 1 (2.56%) CSS3
6 1 (2.56%) XHTML
6 1 (2.56%) RSS
6 1 (2.56%) JSP
6 1 (2.56%) .NET
Miscellaneous
1 10 (25.64%) Social Media
2 6 (15.38%) User Experience
3 4 (10.26%) Analytical Skills
3 4 (10.26%) Mobile App
4 3 (7.69%) Digital Media
5 2 (5.13%) Computer Science
5 2 (5.13%) Data Conversion
6 1 (2.56%) Blog
6 1 (2.56%) DTV
6 1 (2.56%) Tandem
6 1 (2.56%) Enterprise Software
Operating Systems
1 1 (2.56%) Windows
1 1 (2.56%) Linux
1 1 (2.56%) Data ONTAP
Processes & Methodologies
1 13 (33.33%) SEO
2 12 (30.77%) CRM
3 10 (25.64%) Analytics
4 9 (23.08%) Pay per click
5 6 (15.38%) Marketing Strategy
6 5 (12.82%) Web Development
6 5 (12.82%) Agile Software Development
6 5 (12.82%) Coaching
7 4 (10.26%) B2B
7 4 (10.26%) Business Development
7 4 (10.26%) Internet Marketing
8 3 (7.69%) Mentoring
8 3 (7.69%) Asset Management
8 3 (7.69%) Content Management
8 3 (7.69%) E-Commerce
8 3 (7.69%) ERP
9 2 (5.13%) Marketing Intelligence
9 2 (5.13%) Continuous Improvement
9 2 (5.13%) Responsive Web Design
9 2 (5.13%) Time Management
Programming Languages
1 9 (23.08%) JavaScript
2 6 (15.38%) PHP
3 2 (5.13%) SQL
3 2 (5.13%) Java
4 1 (2.56%) C++
4 1 (2.56%) VB
4 1 (2.56%) Python
4 1 (2.56%) PowerShell
4 1 (2.56%) Bash Shell
Qualifications
1 14 (35.90%) Degree
Quality Assurance & Compliance
1 4 (10.26%) SLA
2 2 (5.13%) QA
System Software
1 1 (2.56%) Active Directory
1 1 (2.56%) DFS Replication
Systems Management
1 2 (5.13%) TeamSite
2 1 (2.56%) SCCM
Vendors
1 4 (10.26%) Google
2 2 (5.13%) Adobe
3 1 (2.56%) NetApp
3 1 (2.56%) Perforce
3 1 (2.56%) VMware
3 1 (2.56%) Brocade
3 1 (2.56%) Twitter
3 1 (2.56%) SAP
3 1 (2.56%) Cisco
3 1 (2.56%) Microsoft
Edinburgh, Midlothian
D P Connect
Posted: Yesterday
Edinburgh
People Source
Salary: £30000 - £40000 per annum + Benefits
Posted: Yesterday