The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the Scotland region. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 11 February 2016 with a comparison to the same period in the previous 2 years.

Location
3 months to
11 Feb 2016
Same period 2015 Same period 2014
Digital Marketing
Rank 124 148 162
Rank change year-on-year
+24 +14
Permanent jobs citing Digital Marketing 37 15 9
As % of all permanent IT jobs located in Scotland 1.25% 0.48% 0.27%
As % of the Processes & Methodologies category 1.39% 0.56% 0.32%
Number of salaries quoted 34 6 9
Average salary £47,500 £40,000 £35,500
Average salary % change year-on-year
+18.75% +12.67%
90% offered a salary of more than £30,150 £29,750 £25,000
10% offered a salary of more than £67,500 £47,500 £43,500
UK excluding London average salary £42,500 £35,000 £35,000
% change year-on-year
+21.42% -
Digital Marketing
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Scotland region.

Processes & Methodologies Category
Scotland
Permanent IT job ads with a match in the
Processes & Methodologies category
2654 2701 2821
As % of all permanent IT jobs located in Scotland 89.48% 86.93% 84.39%
Number of salaries quoted 1702 1714 1846
Average salary £45,000 £42,500 £42,500
Average salary % change year-on-year
+5.88% -
90% offered a salary of more than £32,500 £32,500 £30,000
10% offered a salary of more than £65,000 £63,000 £60,000
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Digital Marketing
Jobs Demand Trend in Scotland

This chart provides a 3-month moving total of permanent IT jobs citing Digital Marketing across the Scotland region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Scotland

Digital Marketing
Salary Trend in Scotland

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the Scotland region.

Digital Marketing Salary Trend in Scotland

Digital Marketing
Salary Histogram in Scotland

This chart provides a salary histogram for IT jobs citing Digital Marketing across the Scotland region over the 3 months to 11 February 2016.

Digital Marketing Salary Histogram in Scotland

Digital Marketing
Job Locations in Scotland

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Digital Marketing within the Scotland region over the 3 months to 11 February 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Edinburgh +20 28 £47,500 +18.75% 5
Glasgow -15 8 £31,500 - 1
West Lothian - 1 £30,000 - 1
Digital Marketing
UK

Digital Marketing
Top 30 Related IT Skills in Scotland

For the 6 months to 11 February 2016, IT jobs across the Scotland region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing.

1 73 (100.00%) Marketing
2 37 (50.68%) Finance
3 31 (42.47%) Manufacturing
3 31 (42.47%) Electronics
3 31 (42.47%) Telecoms
3 31 (42.47%) Programme Management
3 31 (42.47%) SAP Oil and Gas
3 31 (42.47%) SAP
3 31 (42.47%) Business Intelligence
4 23 (31.51%) Windows
5 19 (26.03%) Agile Software Development
6 18 (24.66%) JavaScript
7 17 (23.29%) User Experience
8 16 (21.92%) Online Marketing
8 16 (21.92%) CSS
8 16 (21.92%) Project Management
9 15 (20.55%) HTML
9 15 (20.55%) Degree
10 13 (17.81%) Banking
10 13 (17.81%) VMware
11 12 (16.44%) SEO
11 12 (16.44%) SQL
11 12 (16.44%) Google
11 12 (16.44%) Analytics
12 10 (13.70%) Active Directory
13 9 (12.33%) SaaS
14 8 (10.96%) CMS
15 7 (9.59%) Citrix
15 7 (9.59%) T-SQL
15 7 (9.59%) PHP

Digital Marketing
Top Related IT Skills in Scotland by Category

For the 6 months to 11 February 2016, IT jobs across the Scotland region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Platforms
1 8 (10.96%) CMS
2 7 (9.59%) Drupal
3 6 (8.22%) Apache
4 5 (6.85%) WordPress
5 3 (4.11%) WebSphere
6 2 (2.74%) Tomcat
6 2 (2.74%) Umbraco
7 1 (1.37%) Exchange Server 2010
7 1 (1.37%) Exchange Server 2013
7 1 (1.37%) FileNet
7 1 (1.37%) MS Exchange
7 1 (1.37%) nginx
7 1 (1.37%) OpenStack
7 1 (1.37%) SharePoint
7 1 (1.37%) SilverStripe
Applications
1 4 (5.48%) Photoshop
2 2 (2.74%) MS Office
3 1 (1.37%) PrintSoft PReS
Business Applications
1 31 (42.47%) SAP Oil and Gas
2 4 (5.48%) Magento
Cloud Services
1 9 (12.33%) SaaS
2 7 (9.59%) Google Analytics
3 5 (6.85%) Amazon AWS
3 5 (6.85%) Amazon EC2
3 5 (6.85%) Google Cloud Platform
3 5 (6.85%) Google Compute Engine
3 5 (6.85%) Heroku
3 5 (6.85%) Microsoft Azure
4 3 (4.11%) AdWords
5 1 (1.37%) Adobe Analytics
Communications & Networking
1 4 (5.48%) SAN
2 3 (4.11%) SSH
2 3 (4.11%) SSL
3 2 (2.74%) NAS
3 2 (2.74%) SMS
4 1 (1.37%) Internet
4 1 (1.37%) iSCSI
4 1 (1.37%) NetScaler
Database & Business Intelligence
1 6 (8.22%) SQL Server
2 5 (6.85%) SQL Server 2005
2 5 (6.85%) SQL Server 2008
2 5 (6.85%) SQL Server Integration Services
2 5 (6.85%) SQL Server Reporting Services
3 4 (5.48%) MySQL
4 2 (2.74%) Redis
5 1 (1.37%) Hadoop
5 1 (1.37%) PostgreSQL
Development Applications
1 4 (5.48%) Git (software)
1 4 (5.48%) Subversion
2 2 (2.74%) TeamCity
3 1 (1.37%) Mercurial
3 1 (1.37%) MSI
General
1 73 (100.00%) Marketing
2 37 (50.68%) Finance
3 31 (42.47%) Electronics
3 31 (42.47%) Manufacturing
3 31 (42.47%) Telecoms
4 13 (17.81%) Banking
5 3 (4.11%) Advertising
6 1 (1.37%) Brand Awareness
6 1 (1.37%) Retail
Job Titles
1 13 (17.81%) Developer
2 6 (8.22%) JavaScript Developer
3 5 (6.85%) Analyst
3 5 (6.85%) DBA
3 5 (6.85%) Designer
3 5 (6.85%) Digital Designer
3 5 (6.85%) SQL DBA
4 4 (5.48%) Content Manager
4 4 (5.48%) Digital Project Manager
4 4 (5.48%) Marketing Manager
4 4 (5.48%) Project Manager
4 4 (5.48%) Senior Developer
4 4 (5.48%) Senior Digital Project Manager
4 4 (5.48%) Senior Manager
4 4 (5.48%) Senior Project Manager
4 4 (5.48%) Software Project Manager
4 4 (5.48%) User Experience Manager
4 4 (5.48%) Web Developer
5 3 (4.11%) Digital Marketing Manager
5 3 (4.11%) Software Manager
Libraries, Frameworks & Software Standards
1 16 (21.92%) CSS
2 15 (20.55%) HTML
3 6 (8.22%) AngularJS
3 6 (8.22%) jQuery
4 5 (6.85%) Backbone.js
4 5 (6.85%) CSS3
4 5 (6.85%) Ember.js
4 5 (6.85%) HTML5
4 5 (6.85%) React
4 5 (6.85%) SVG
5 4 (5.48%) .NET
6 2 (2.74%) Ajax
6 2 (2.74%) J2EE
6 2 (2.74%) LINQ
6 2 (2.74%) XML
7 1 (1.37%) DOM
7 1 (1.37%) Hibernate
7 1 (1.37%) Laravel
7 1 (1.37%) WebCenter
Miscellaneous
1 17 (23.29%) User Experience
2 6 (8.22%) Analytical Skills
2 6 (8.22%) Clustering
3 5 (6.85%) Social Media
4 4 (5.48%) Algorithms
4 4 (5.48%) Data Centre
4 4 (5.48%) Online Banking
5 3 (4.11%) Data Structures
5 3 (4.11%) Graphic Design
6 2 (2.74%) Digital Media
6 2 (2.74%) Fat Client
6 2 (2.74%) Thin Client
7 1 (1.37%) Blackberry
7 1 (1.37%) Computer Science
7 1 (1.37%) Copywriting
7 1 (1.37%) Economics
7 1 (1.37%) EMC VNX
7 1 (1.37%) EMV
7 1 (1.37%) Mathematics
7 1 (1.37%) Mobile App
Operating Systems
1 23 (31.51%) Windows
2 6 (8.22%) Linux
2 6 (8.22%) Windows Server
3 5 (6.85%) Unix
4 3 (4.11%) Windows 7
5 2 (2.74%) Windows Server 2008
6 1 (1.37%) Solaris
6 1 (1.37%) Windows Server 2012
Processes & Methodologies
1 31 (42.47%) Business Intelligence
1 31 (42.47%) Programme Management
2 19 (26.03%) Agile Software Development
3 16 (21.92%) Online Marketing
3 16 (21.92%) Project Management
4 12 (16.44%) Analytics
4 12 (16.44%) SEO
5 7 (9.59%) Pay per click
6 5 (6.85%) Database Mirroring
6 5 (6.85%) Performance Tuning
6 5 (6.85%) Scrum
7 4 (5.48%) B2B
7 4 (5.48%) B2C
7 4 (5.48%) CRM
7 4 (5.48%) PRINCE2
7 4 (5.48%) Software Engineering
7 4 (5.48%) Time Management
7 4 (5.48%) Web Analytics
7 4 (5.48%) Web Design
8 3 (4.11%) Agile Project Management
Programming Languages
1 18 (24.66%) JavaScript
2 12 (16.44%) SQL
3 7 (9.59%) PHP
3 7 (9.59%) T-SQL
4 6 (8.22%) Bash Shell
5 5 (6.85%) PowerShell
5 5 (6.85%) VBScript
6 3 (4.11%) Perl
7 2 (2.74%) C#
7 2 (2.74%) Java
8 1 (1.37%) Shell Script
8 1 (1.37%) VB.NET
Qualifications
1 15 (20.55%) Degree
2 5 (6.85%) MCSE
2 5 (6.85%) Microsoft Certification
3 4 (5.48%) PRINCE2 Practitioner
4 1 (1.37%) EMC Certification
Quality Assurance & Compliance
1 1 (1.37%) QA
System Software
1 10 (13.70%) Active Directory
2 6 (8.22%) VMware Infrastructure
3 5 (6.85%) Hyper-V
4 3 (4.11%) iptables
4 3 (4.11%) NFS
4 3 (4.11%) Postfix
4 3 (4.11%) Samba
4 3 (4.11%) Varnish
4 3 (4.11%) vSphere
5 2 (2.74%) Microsoft App-V
5 2 (2.74%) VMware Workstation
5 2 (2.74%) XenApp
5 2 (2.74%) zsh
6 1 (1.37%) XenDesktop
Systems Management
1 3 (4.11%) Nagios
1 3 (4.11%) SCCM
1 3 (4.11%) yum
2 2 (2.74%) Opscode Chef
2 2 (2.74%) Puppet
2 2 (2.74%) ThinApp
3 1 (1.37%) EdgeSight
3 1 (1.37%) TeamSite
Vendors
1 31 (42.47%) SAP
2 13 (17.81%) VMware
3 12 (16.44%) Google
4 7 (9.59%) Citrix
5 6 (8.22%) Adobe
6 3 (4.11%) 3PAR
6 3 (4.11%) Veritas
7 2 (2.74%) Brocade
7 2 (2.74%) EMC
7 2 (2.74%) NetApp
7 2 (2.74%) Oracle
8 1 (1.37%) AppSense
8 1 (1.37%) HP
8 1 (1.37%) IBM
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Salary: £20000.00 - £40000.00 per annum
Posted: 2 days ago
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