The first table below looks at the demand for Marketing Strategy skills in IT jobs advertised for the South East region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing Strategy over the 3 months to 24 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the South East region.

Location
3 months to
24 Apr 2014
Same period 2013 Same period 2012
Marketing Strategy
Rank 421 390 404
Rank change year-on-year
-31 +14
Permanent jobs citing Marketing Strategy 30 51 39
As % of all permanent IT jobs located in the South East 0.13% 0.23% 0.16%
As % of the Processes & Methodologies category 0.16% 0.30% 0.21%
Number of salaries quoted 14 41 15
Average salary £32,500 £45,000 £37,500
Average salary % change year-on-year
-27.77% +20.00%
90% offered a salary of more than £17,600 £37,500 £31,600
10% offered a salary of more than £47,000 £55,000 £60,000
UK excluding London average salary £37,500 £40,000 £41,250
% change year-on-year
-6.25% -3.03%
Processes & Methodologies Category
South East
Permanent IT job ads with a match in the
Processes & Methodologies category
18366 17040 18222
As % of all permanent IT jobs located in the South East 78.24% 75.99% 75.00%
Number of salaries quoted 14545 13781 15591
Average salary £45,000 £44,000 £45,000
Average salary % change year-on-year
+2.27% -2.22%
90% offered a salary of more than £30,000 £30,000 £30,000
10% offered a salary of more than £65,000 £65,000 £65,000
UK excluding London average salary £42,500 £40,000 £41,000
% change year-on-year
+6.25% -2.43%
Marketing Strategy
England

Marketing Strategy
Jobs Demand Trend in the South East

This chart provides a 3-month moving total of permanent IT jobs citing Marketing Strategy across the South East region as a proportion of the total demand within the Processes & Methodologies category.

Marketing Strategy Jobs Demand Trend in the South East

Marketing Strategy
Salary Trend in the South East

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Strategy across the South East region.

Marketing Strategy Salary Trend in the South East

Marketing Strategy
Salary Histogram in the South East

This chart provides a salary histogram for IT jobs citing Marketing Strategy across the South East region over the 3 months to 24 April 2014.

Marketing Strategy Salary Histogram in the South East

Marketing Strategy
Job Locations in the South East

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing Strategy within the South East region over the 3 months to 24 April 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Find
Job
Vacancies
Berkshire +15 14 £72,500 +39.42%
East Sussex -27 9 £32,500 -40.90%
Kent -15 3 £37,500 -
Surrey -3 2 £50,000 +11.11%
West Sussex - 1 £22,500 - 2
Oxfordshire - 1 - -
Marketing Strategy
England

Marketing Strategy
Top 30 Related IT Skills in the South East

For the 6 months to 24 April 2014, IT jobs across the South East region citing Marketing Strategy also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing Strategy.

1 64 (100.00%) Marketing
2 27 (42.19%) Digital Marketing
3 25 (39.06%) SEO
4 23 (35.94%) Email Marketing
5 22 (34.38%) Analytics
6 18 (28.13%) Social Media
7 16 (25.00%) Pay per click
8 14 (21.88%) CRM
8 14 (21.88%) B2B
9 12 (18.75%) Finance
9 12 (18.75%) Online Marketing
10 10 (15.63%) Web Analytics
10 10 (15.63%) CMS
10 10 (15.63%) HTML
11 9 (14.06%) Project Management
11 9 (14.06%) Business Development
12 8 (12.50%) Degree
12 8 (12.50%) Google
12 8 (12.50%) Copywriting
12 8 (12.50%) Telecoms
12 8 (12.50%) E-Commerce
12 8 (12.50%) Campaign Management
13 7 (10.94%) Customer Insight
13 7 (10.94%) Internet
13 7 (10.94%) Huawei
13 7 (10.94%) Google Analytics
14 6 (9.38%) Time Management
14 6 (9.38%) Blog
14 6 (9.38%) Direct Marketing
14 6 (9.38%) Salesforce.com

Marketing Strategy
Top Related IT Skills in the South East by Category

For the 6 months to 24 April 2014, IT jobs across the South East region citing Marketing Strategy also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing Strategy. Up to 20 skills are shown per category.

Application Platforms
1 10 (15.63%) CMS
2 5 (7.81%) SAS
3 3 (4.69%) SugarCRM
4 1 (1.56%) SharePoint
Applications
1 5 (7.81%) SPSS
2 1 (1.56%) MS Excel
2 1 (1.56%) MS Office
Business Applications
1 7 (10.94%) Google Analytics
2 1 (1.56%) Oracle CRM
2 1 (1.56%) Magento
Cloud Services
1 1 (1.56%) SaaS
1 1 (1.56%) PaaS
1 1 (1.56%) Cloud Computing
1 1 (1.56%) Microsoft Azure
1 1 (1.56%) IaaS
Communications & Networking
1 7 (10.94%) Internet
2 4 (6.25%) Network Security
2 4 (6.25%) IPv6
3 3 (4.69%) LAN
4 1 (1.56%) Broadband
4 1 (1.56%) xDSL
Database & Business Intelligence
1 5 (7.81%) Base SAS
2 2 (3.13%) Relational Database
2 2 (3.13%) Data Warehouse
Development Applications
1 2 (3.13%) Toad
General
1 64 (100.00%) Marketing
2 12 (18.75%) Finance
3 8 (12.50%) Telecoms
4 5 (7.81%) German Language
5 2 (3.13%) Retail
6 1 (1.56%) Multimedia
6 1 (1.56%) Advertising
6 1 (1.56%) Italian Language
6 1 (1.56%) French Language
Job Titles
1 31 (48.44%) Marketing Manager
2 17 (26.56%) Digital Marketing Manager
3 7 (10.94%) Analyst
4 6 (9.38%) Consultant
4 6 (9.38%) Business Consultant
5 5 (7.81%) SAS Analyst
5 5 (7.81%) Copywriter
6 4 (6.25%) Account Manager
6 4 (6.25%) Senior Analyst
7 3 (4.69%) Administrator
7 3 (4.69%) Email Marketing Manager
7 3 (4.69%) Cloud Consultant
8 2 (3.13%) Senior SAS Analyst
8 2 (3.13%) Digital Account Manager
8 2 (3.13%) CRM Analyst
8 2 (3.13%) Senior Manager
8 2 (3.13%) Data Analyst
8 2 (3.13%) Product Manager
8 2 (3.13%) Senior Data Analyst
9 1 (1.56%) E-Commerce Manager
Libraries, Frameworks & Software Standards
1 10 (15.63%) HTML
2 2 (3.13%) .NET
2 2 (3.13%) ATL
3 1 (1.56%) CSS
3 1 (1.56%) XML
3 1 (1.56%) Flash
3 1 (1.56%) Mason
3 1 (1.56%) Visualforce
Miscellaneous
1 18 (28.13%) Social Media
2 8 (12.50%) Copywriting
3 6 (9.38%) Blog
4 5 (7.81%) Mathematics
4 5 (7.81%) Credit Risk
4 5 (7.81%) Statistics
5 3 (4.69%) Client/Server
5 3 (4.69%) Mainframe
6 2 (3.13%) Management Information System
6 2 (3.13%) Handset
7 1 (1.56%) EPoS
7 1 (1.56%) Streaming Video
7 1 (1.56%) Web 2.0
7 1 (1.56%) Mobile App
Operating Systems
1 1 (1.56%) Apple iOS
1 1 (1.56%) Android
Processes & Methodologies
1 27 (42.19%) Digital Marketing
2 25 (39.06%) SEO
3 23 (35.94%) Email Marketing
4 22 (34.38%) Analytics
5 16 (25.00%) Pay per click
6 14 (21.88%) CRM
6 14 (21.88%) B2B
7 12 (18.75%) Online Marketing
8 10 (15.63%) Web Analytics
9 9 (14.06%) Project Management
9 9 (14.06%) Business Development
10 8 (12.50%) E-Commerce
10 8 (12.50%) Campaign Management
11 7 (10.94%) Customer Insight
12 6 (9.38%) Time Management
12 6 (9.38%) Direct Marketing
13 5 (7.81%) CHAID
13 5 (7.81%) Logistic Regression
13 5 (7.81%) Creative Marketing
13 5 (7.81%) Strategic Planning
Programming Languages
1 5 (7.81%) SAS Macro
2 3 (4.69%) Java
2 3 (4.69%) SQL
3 2 (3.13%) PL/SQL
4 1 (1.56%) PHP
4 1 (1.56%) Apex Code
Qualifications
1 8 (12.50%) Degree
2 2 (3.13%) MBA
Vendors
1 8 (12.50%) Google
2 7 (10.94%) Huawei
3 6 (9.38%) Salesforce.com
3 6 (9.38%) Siebel
4 5 (7.81%) Eloqua
4 5 (7.81%) Marketo
5 3 (4.69%) IBM
5 3 (4.69%) Oracle
5 3 (4.69%) Pardot
6 2 (3.13%) Unica
6 2 (3.13%) Microsoft
7 1 (1.56%) Adobe
7 1 (1.56%) Sun
7 1 (1.56%) JD Edwards
7 1 (1.56%) SAP
7 1 (1.56%) Facebook
7 1 (1.56%) Twitter
7 1 (1.56%) Yahoo!
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