The table below looks at the prevalence of the term Advertising in IT jobs advertised for the Southampton region. Included is a guide to the salaries offered in IT jobs that have cited Advertising over the 3 months to 23 January 2017 with a comparison to the same period over the previous 2 years.

3 months to
23 Jan 2017
Same period 2016 Same period 2015
Advertising
Hampshire / Southampton
Rank 43 81 82
Rank change year-on-year
+38 +1
Permanent jobs citing Advertising 34 1 4
As % of all permanent IT jobs located in Southampton 5.26% 0.14% 0.47%
As % of the General category 13.44% 0.54% 1.73%
Number of salaries quoted 3 0 4
Median salary £38,500 - £45,000
90% offered a salary of more than £33,700 - £43,250
10% offered a salary of more than £46,500 - £55,500
UK excluding London median salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Southampton region.

General Category
Southampton
Permanent IT job ads with a match in the
General category
253 185 231
As % of all permanent IT jobs located in Southampton 39.16% 25.95% 27.21%
Number of salaries quoted 181 166 170
Median salary £45,000 £47,500 £40,000
Median salary % change year-on-year
-5.26% +18.75%
90% offered a salary of more than £32,500 £27,500 £23,500
10% offered a salary of more than £80,000 £75,000 £65,000
UK excluding London median salary £45,000 £45,000 £45,000

Advertising
Jobs Demand Trend in Southampton

The demand trend of job ads across the Southampton region citing Advertising as a proportion of all IT jobs with a match in the General category.

Advertising Jobs Demand Trend in Southampton

Advertising
Salary Trend in Southampton

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Advertising across the Southampton region.

Advertising Salary Trend in Southampton

Advertising
Salary Histogram in Southampton

This chart provides a salary histogram for IT jobs citing Advertising across the Southampton region over the 3 months to 23 January 2017.

Advertising Salary Histogram in Southampton

Advertising
Top 30 Related IT Skills in Southampton

For the 6 months to 23 January 2017, IT jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Southampton region with a requirement for Advertising.

1 37 (90.24%) SEO
1 37 (90.24%) Marketing
1 37 (90.24%) Digital Marketing
1 37 (90.24%) Social Media
2 35 (85.37%) E-Commerce
3 34 (82.93%) Email Marketing
3 34 (82.93%) Display Advertising
3 34 (82.93%) Pay per click
4 25 (60.98%) Google
5 22 (53.66%) Google Analytics
5 22 (53.66%) Analytics
6 15 (36.59%) Web Development
7 13 (31.71%) Web Analytics
7 13 (31.71%) Digital Media
8 12 (29.27%) User Experience
8 12 (29.27%) Creative Problem-Solving
9 10 (24.39%) AdWords
9 10 (24.39%) Degree
9 10 (24.39%) Data Analysis
10 9 (21.95%) Adobe Analytics
10 9 (21.95%) Adobe
10 9 (21.95%) Digital Analytics
11 4 (9.76%) HTML
11 4 (9.76%) CMS
12 3 (7.32%) PHP
12 3 (7.32%) CSS
12 3 (7.32%) PRINCE2
12 3 (7.32%) Facebook
12 3 (7.32%) Twitter
12 3 (7.32%) Web Marketing

Advertising
Top Related IT Skills in Southampton by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (9.76%) CMS
2 3 (7.32%) Joomla!
2 3 (7.32%) WordPress
3 1 (2.44%) Kentico
3 1 (2.44%) Sitecore CMS
3 1 (2.44%) Umbraco
Business Applications
1 1 (2.44%) Dynamics AX
Cloud Services
1 22 (53.66%) Google Analytics
2 10 (24.39%) AdWords
3 9 (21.95%) Adobe Analytics
4 3 (7.32%) MailChimp
General
1 37 (90.24%) Marketing
2 1 (2.44%) Finance
Job Titles
1 14 (34.15%) Developer
2 13 (31.71%) Web Developer
3 12 (29.27%) Senior Developer
3 12 (29.27%) Senior Web Developer
4 10 (24.39%) Marketing Executive
4 10 (24.39%) PPC Executive
4 10 (24.39%) Search Marketing Executive
4 10 (24.39%) Senior Marketing Executive
5 9 (21.95%) Online Trading Manager
6 2 (4.88%) Project Manager
7 1 (2.44%) Business Change Manager
7 1 (2.44%) Business Change Project Manager
7 1 (2.44%) IT Project Manager
7 1 (2.44%) Junior
7 1 (2.44%) Junior Developer
7 1 (2.44%) Junior Web Developer
7 1 (2.44%) Marketing Web Developer
7 1 (2.44%) PMO Manager
7 1 (2.44%) Senior IT Manager
7 1 (2.44%) Senior Project Manager
Libraries, Frameworks & Software Standards
1 4 (9.76%) HTML
2 3 (7.32%) CSS
3 1 (2.44%) .NET
3 1 (2.44%) ASP.NET
3 1 (2.44%) jQuery
Miscellaneous
1 37 (90.24%) Social Media
2 13 (31.71%) Digital Media
3 12 (29.27%) User Experience
4 1 (2.44%) Graphic Design
Processes & Methodologies
1 37 (90.24%) Digital Marketing
1 37 (90.24%) SEO
2 35 (85.37%) E-Commerce
3 34 (82.93%) Display Advertising
3 34 (82.93%) Email Marketing
3 34 (82.93%) Pay per click
4 22 (53.66%) Analytics
5 15 (36.59%) Web Development
6 13 (31.71%) Web Analytics
7 12 (29.27%) Creative Problem-Solving
8 10 (24.39%) Data Analysis
9 9 (21.95%) Digital Analytics
10 3 (7.32%) PRINCE2
10 3 (7.32%) Social Media Management
10 3 (7.32%) Web Marketing
11 2 (4.88%) CRM
11 2 (4.88%) Stakeholder Management
12 1 (2.44%) Agile Software Development
12 1 (2.44%) PLM
12 1 (2.44%) TDD
Programming Languages
1 3 (7.32%) PHP
2 1 (2.44%) C#
Qualifications
1 10 (24.39%) Degree
Vendors
1 25 (60.98%) Google
2 9 (21.95%) Adobe
3 3 (7.32%) Facebook
3 3 (7.32%) Twitter
4 1 (2.44%) Epicor
4 1 (2.44%) Infor
4 1 (2.44%) Microsoft
4 1 (2.44%) NetSuite
4 1 (2.44%) Sage
4 1 (2.44%) SAP
4 1 (2.44%) Sitecore