The table below looks at the statistics for knowledge and experience of Google products and/or services in IT jobs advertised for the Southampton region. Included is a guide to the salaries offered in IT jobs that have cited Google over the 3 months to 21 January 2017 with a comparison to the same period in the previous 2 years.

The figures below represent the IT labour market in general and are not representative of salaries within Google.

3 months to
21 Jan 2017
Same period 2016 Same period 2015
Google
Hampshire / Southampton
Rank 44 74 82
Rank change year-on-year
+30 +8
Permanent jobs citing Google 30 5 5
As % of all permanent IT jobs located in Southampton 4.71% 0.69% 0.60%
As % of the Vendors category 9.58% 1.45% 1.07%
Number of salaries quoted 4 0 2
Median salary £45,000 - £41,250
UK excluding London median salary £40,000 £40,000 £37,500
% change year-on-year
- +6.66%

The following table is for comparison with the above and provides statistics for the entire Vendors category in permanent jobs advertised in the Southampton region.

Vendors Category
Southampton
Permanent IT job ads with a match in the
Vendors category
313 344 469
As % of all permanent IT jobs located in Southampton 49.14% 47.51% 56.37%
Number of salaries quoted 246 323 389
Median salary £40,000 £42,500 £37,500
Median salary % change year-on-year
-5.88% +13.33%
90% offered a salary of more than £25,000 £28,500 £25,000
10% offered a salary of more than £55,000 £55,000 £52,500
UK excluding London median salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

Google
Jobs Demand Trend in Southampton

The demand trend of job ads across the Southampton region citing Google as a proportion of all IT jobs with a match in the Vendors category.

Google Jobs Demand Trend in Southampton

Google
Salary Trend in Southampton

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google across the Southampton region.

Google Salary Trend in Southampton

Google
Salary Histogram in Southampton

This chart provides a salary histogram for IT jobs citing Google across the Southampton region over the 3 months to 21 January 2017.

Google Salary Histogram in Southampton

Google
Top 30 Related IT Skills in Southampton

For the 6 months to 21 January 2017, IT jobs citing Google also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Southampton region with a requirement for Google.

1 34 (79.07%) Marketing
1 34 (79.07%) Digital Marketing
1 34 (79.07%) Social Media
2 33 (76.74%) SEO
3 31 (72.09%) Google Analytics
3 31 (72.09%) Pay per click
3 31 (72.09%) Analytics
4 30 (69.77%) E-Commerce
5 25 (58.14%) Advertising
6 22 (51.16%) Email Marketing
6 22 (51.16%) Display Advertising
7 21 (48.84%) Web Analytics
7 21 (48.84%) Digital Media
8 15 (34.88%) Degree
9 11 (25.58%) AdWords
10 10 (23.26%) Data Analysis
11 9 (20.93%) Adobe
11 9 (20.93%) Adobe Analytics
11 9 (20.93%) Digital Analytics
12 8 (18.60%) Planning and Forecasting
12 8 (18.60%) Affiliate Network
12 8 (18.60%) Linux
12 8 (18.60%) Strategic Planning
13 7 (16.28%) Microsoft Azure
13 7 (16.28%) Amazon AWS
13 7 (16.28%) Google Cloud Platform
14 6 (13.95%) Unix
15 5 (11.63%) Web Services
15 5 (11.63%) Java
15 5 (11.63%) Git (software)

Google
Top Related IT Skills in Southampton by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (11.63%) Apache Spark
2 3 (6.98%) CMS
2 3 (6.98%) Joomla!
2 3 (6.98%) WordPress
3 2 (4.65%) SharePoint
Cloud Services
1 31 (72.09%) Google Analytics
2 11 (25.58%) AdWords
3 9 (20.93%) Adobe Analytics
4 7 (16.28%) Amazon AWS
4 7 (16.28%) Google Cloud Platform
4 7 (16.28%) Microsoft Azure
5 3 (6.98%) MailChimp
6 2 (4.65%) G Suite
6 2 (4.65%) Office 365
Communications & Networking
1 2 (4.65%) LAN
1 2 (4.65%) TCP/IP
1 2 (4.65%) VLAN
1 2 (4.65%) Wi-Fi
2 1 (2.33%) DHCP
2 1 (2.33%) DNS
Database & Business Intelligence
1 5 (11.63%) Hadoop
Development Applications
1 5 (11.63%) Git (software)
1 5 (11.63%) JIRA
1 5 (11.63%) Maven
2 3 (6.98%) Eclipse
General
1 34 (79.07%) Marketing
2 25 (58.14%) Advertising
Job Titles
1 10 (23.26%) Marketing Executive
1 10 (23.26%) PPC Executive
1 10 (23.26%) Search Marketing Executive
1 10 (23.26%) Senior Marketing Executive
2 9 (20.93%) Online Trading Manager
3 8 (18.60%) Digital Marketing Manager
3 8 (18.60%) Marketing Manager
3 8 (18.60%) Senior Digital Marketing Manager
3 8 (18.60%) Senior Manager
3 8 (18.60%) Senior Marketing Manager
4 6 (13.95%) Developer
5 5 (11.63%) Java Developer
6 2 (4.65%) Infrastructure Manager
6 2 (4.65%) Infrastructure Services Manager
6 2 (4.65%) Service Manager
7 1 (2.33%) Campaign Manager
7 1 (2.33%) Junior Developer
7 1 (2.33%) Junior Web Developer
7 1 (2.33%) PPC Manager
7 1 (2.33%) Server Engineer
Libraries, Frameworks & Software Standards
1 5 (11.63%) Web Services
2 3 (6.98%) CSS
2 3 (6.98%) EJB
2 3 (6.98%) Hibernate
2 3 (6.98%) HTML
2 3 (6.98%) JDBC
2 3 (6.98%) JSF
2 3 (6.98%) JSP
2 3 (6.98%) Spring
2 3 (6.98%) Swing
Miscellaneous
1 34 (79.07%) Social Media
2 21 (48.84%) Digital Media
3 2 (4.65%) iPad
4 1 (2.33%) Analytical Skills
4 1 (2.33%) BYOD
4 1 (2.33%) Enterprise Storage
4 1 (2.33%) PKI
Operating Systems
1 8 (18.60%) Linux
2 6 (13.95%) Unix
3 2 (4.65%) CentOS
3 2 (4.65%) Red Hat Enterprise Linux
3 2 (4.65%) Windows
4 1 (2.33%) AIX
Processes & Methodologies
1 34 (79.07%) Digital Marketing
2 33 (76.74%) SEO
3 31 (72.09%) Analytics
3 31 (72.09%) Pay per click
4 30 (69.77%) E-Commerce
5 22 (51.16%) Display Advertising
5 22 (51.16%) Email Marketing
6 21 (48.84%) Web Analytics
7 10 (23.26%) Data Analysis
8 9 (20.93%) Digital Analytics
9 8 (18.60%) Affiliate Network
9 8 (18.60%) Planning and Forecasting
9 8 (18.60%) Strategic Planning
10 5 (11.63%) Agile Software Development
11 3 (6.98%) Social Media Management
11 3 (6.98%) Web Development
11 3 (6.98%) Web Marketing
12 2 (4.65%) Capacity Management
12 2 (4.65%) Incident Management
12 2 (4.65%) Information Security
Programming Languages
1 5 (11.63%) Java
2 3 (6.98%) PHP
3 2 (4.65%) Shell Script
Qualifications
1 15 (34.88%) Degree
2 2 (4.65%) SC Cleared
2 2 (4.65%) Security Cleared
System Software
1 2 (4.65%) Active Directory
1 2 (4.65%) KVM
2 1 (2.33%) ProxySG
Systems Management
1 2 (4.65%) Puppet
Vendors
1 9 (20.93%) Adobe
2 3 (6.98%) Facebook
2 3 (6.98%) Twitter
3 2 (4.65%) Microsoft
3 2 (4.65%) Red Hat
4 1 (2.33%) Blue Coat
4 1 (2.33%) Dell