The table below looks at the prevalence of the term Marketing in IT jobs advertised for the St Albans region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 20 October 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
20 Oct 2014
Same period 2013 Same period 2012
Marketing
Rank 42 20 15
Rank change year-on-year
-22 -5
Permanent jobs citing Marketing 5 3 23
As % of all permanent IT jobs located in St Albans 3.09% 3.75% 14.11%
As % of the General category 11.90% 20.00% 33.82%
Number of salaries quoted 5 2 9
Average salary £52,500 £40,500 £27,500
Average salary % change year-on-year
+29.62% +47.27%
90% offered a salary of more than £32,500 £34,100 £27,000
10% offered a salary of more than £59,500 £46,900 £100,000
UK excluding London average salary £39,000 £35,000 £35,000
% change year-on-year
+11.42% -
Marketing
Hertfordshire

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the St Albans region.

General Category
St Albans
Permanent IT job ads with a match in the
General category
42 15 68
As % of all permanent IT jobs located in St Albans 25.93% 18.75% 41.72%
Number of salaries quoted 42 10 54
Average salary £52,500 £36,500 £37,500
Average salary % change year-on-year
+43.83% -2.66%
90% offered a salary of more than £35,000 £32,700 £27,500
10% offered a salary of more than £70,000 £65,000 £49,850
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Marketing
Jobs Demand Trend in St Albans

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the St Albans region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in St Albans

Marketing
Salary Trend in St Albans

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the St Albans region.

Marketing Salary Trend in St Albans

Marketing
Salary Histogram in St Albans

This chart provides a salary histogram for IT jobs citing Marketing across the St Albans region over the 3 months to 20 October 2014.

Marketing Salary Histogram in St Albans

Marketing
Top 30 Related IT Skills in St Albans

For the 6 months to 20 October 2014, IT jobs across the St Albans region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 4 (50.00%) Degree
2 3 (37.50%) SQL
2 3 (37.50%) Software Engineering
3 2 (25.00%) MS Excel
3 2 (25.00%) CRM
3 2 (25.00%) Practice Management
3 2 (25.00%) Finance
3 2 (25.00%) SQL Server Reporting Services
3 2 (25.00%) Dynamics CRM
3 2 (25.00%) Computer Science
3 2 (25.00%) PowerPivot
3 2 (25.00%) Analytical Skills
3 2 (25.00%) Data Structures
4 1 (12.50%) Statistical Modelling
4 1 (12.50%) Analytics
4 1 (12.50%) Marketing Analytics
4 1 (12.50%) Oracle Database
4 1 (12.50%) Software Licensing
4 1 (12.50%) Oracle Database 11g
4 1 (12.50%) PowerShell
4 1 (12.50%) CouchDB
4 1 (12.50%) NoSQL
4 1 (12.50%) C#
4 1 (12.50%) Photography
4 1 (12.50%) Logistics
4 1 (12.50%) .NET
4 1 (12.50%) Oracle
4 1 (12.50%) Supplier Management
4 1 (12.50%) Agile Software Development
4 1 (12.50%) Retail

Marketing
Top Related IT Skills in St Albans by Category

For the 6 months to 20 October 2014, IT jobs across the St Albans region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 1 (12.50%) SAS
Applications
1 2 (25.00%) MS Excel
1 2 (25.00%) PowerPivot
Business Applications
1 2 (25.00%) Dynamics CRM
Database & Business Intelligence
1 2 (25.00%) SQL Server Reporting Services
2 1 (12.50%) Oracle Database 11g
2 1 (12.50%) CouchDB
2 1 (12.50%) NoSQL
2 1 (12.50%) Oracle Database
General
1 2 (25.00%) Finance
2 1 (12.50%) Retail
Job Titles
1 3 (37.50%) Software Engineer
2 2 (25.00%) Consultant
2 2 (25.00%) Sales Consultant
2 2 (25.00%) Support Engineer
2 2 (25.00%) Applications Support
3 1 (12.50%) Senior Software Engineer
3 1 (12.50%) C# Software Engineer
3 1 (12.50%) Risk Manager
3 1 (12.50%) Relationships Manager
3 1 (12.50%) Senior C# Software Engineer
3 1 (12.50%) Performance Manager
3 1 (12.50%) Supplier Relationship Manager
Libraries, Frameworks & Software Standards
1 1 (12.50%) .NET
Miscellaneous
1 2 (25.00%) Computer Science
1 2 (25.00%) Analytical Skills
1 2 (25.00%) Data Structures
2 1 (12.50%) Photography
Processes & Methodologies
1 3 (37.50%) Software Engineering
2 2 (25.00%) CRM
2 2 (25.00%) Practice Management
3 1 (12.50%) Agile Software Development
3 1 (12.50%) Logistics
3 1 (12.50%) E-Commerce
3 1 (12.50%) Business Intelligence
3 1 (12.50%) Project Management
3 1 (12.50%) Risk Management
3 1 (12.50%) Supplier Management
3 1 (12.50%) Statistical Modelling
3 1 (12.50%) Analytics
3 1 (12.50%) Marketing Analytics
3 1 (12.50%) Software Licensing
Programming Languages
1 3 (37.50%) SQL
2 1 (12.50%) PowerShell
2 1 (12.50%) C#
Qualifications
1 4 (50.00%) Degree
Quality Assurance & Compliance
1 1 (12.50%) SLA
Vendors
1 1 (12.50%) Oracle