The table below looks at the prevalence of the term Digital Media in IT jobs advertised for the West Midlands region. Included is a guide to the average salaries offered in IT jobs that have cited Digital Media over the 3 months to 27 January 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
27 Jan 2015
Same period 2014 Same period 2013
Digital Media
Rank 183 180 179
Rank change year-on-year
-3 -1
Permanent jobs citing Digital Media 24 18 18
As % of all permanent IT jobs located in the West Midlands 0.48% 0.41% 0.38%
As % of the Miscellaneous category 1.78% 1.30% 1.26%
Number of salaries quoted 22 13 17
Average salary £27,500 £75,000 £22,500
Average salary % change year-on-year
-63.33% +233.33%
90% offered a salary of more than £19,000 £25,500 £21,500
10% offered a salary of more than £48,500 £87,000 £62,500
UK excluding London average salary £32,500 £40,000 £37,500
% change year-on-year
-18.75% +6.66%
Digital Media
England

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised in the West Midlands region.

Miscellaneous Category
West Midlands
Permanent IT job ads with a match in the
Miscellaneous category
1352 1380 1429
As % of all permanent IT jobs located in the West Midlands 26.93% 31.29% 30.18%
Number of salaries quoted 1139 1126 1266
Average salary £40,000 £40,000 £35,000
Average salary % change year-on-year
- +14.28%
90% offered a salary of more than £25,000 £24,000 £25,000
10% offered a salary of more than £55,000 £55,000 £57,500
UK excluding London average salary £40,000 £40,000 £38,500
% change year-on-year
- +3.89%

Digital Media
Jobs Demand Trend in the West Midlands

This chart provides a 3-month moving total of permanent IT jobs citing Digital Media across the West Midlands region as a proportion of the total demand within the Miscellaneous category.

Digital Media Jobs Demand Trend in the West Midlands

Digital Media
Salary Trend in the West Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Media across the West Midlands region.

Digital Media Salary Trend in the West Midlands

Digital Media
Salary Histogram in the West Midlands

This chart provides a salary histogram for IT jobs citing Digital Media across the West Midlands region over the 3 months to 27 January 2015.

Digital Media Salary Histogram in the West Midlands

Digital Media
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Digital Media within the West Midlands region over the 3 months to 27 January 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Solihull - 11 £22,500 -
Birmingham -16 5 £45,000 -40.00%
Walsall - 4 £19,000 -
Worcestershire +3 2 £33,750 -12.90%
Digital Media
England

Digital Media
Top 30 Related IT Skills in the West Midlands

For the 6 months to 27 January 2015, IT jobs across the West Midlands region citing Digital Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Media.

1 18 (60.00%) HTML
2 17 (56.67%) CSS
3 14 (46.67%) Marketing
4 11 (36.67%) CMS
5 10 (33.33%) Photoshop
6 9 (30.00%) jQuery
6 9 (30.00%) Analytical Skills
7 8 (26.67%) WordPress
8 7 (23.33%) JavaScript
9 6 (20.00%) PHP
9 6 (20.00%) Adobe
9 6 (20.00%) Degree
10 5 (16.67%) Retail
10 5 (16.67%) Adobe Illustrator
10 5 (16.67%) InDesign
10 5 (16.67%) Fireworks
10 5 (16.67%) Telecoms
10 5 (16.67%) Finance
10 5 (16.67%) B2B
10 5 (16.67%) .NET
10 5 (16.67%) Grunt
10 5 (16.67%) Git (software)
10 5 (16.67%) Sass
11 4 (13.33%) Analytics
11 4 (13.33%) Google
11 4 (13.33%) Social Media
11 4 (13.33%) SQL
11 4 (13.33%) XML
11 4 (13.33%) Microsoft
11 4 (13.33%) CRM

Digital Media
Top Related IT Skills in the West Midlands by Category

For the 6 months to 27 January 2015, IT jobs across the West Midlands region citing Digital Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Media. Up to 20 skills are shown per category.

Application Platforms
1 11 (36.67%) CMS
2 8 (26.67%) WordPress
3 4 (13.33%) Sitecore CMS
3 4 (13.33%) Umbraco
4 2 (6.67%) Apache
Applications
1 10 (33.33%) Photoshop
2 5 (16.67%) Fireworks
2 5 (16.67%) Adobe Illustrator
2 5 (16.67%) InDesign
3 3 (10.00%) MS Office
3 3 (10.00%) MS Excel
3 3 (10.00%) Adobe Creative Suite
4 1 (3.33%) Adobe Premiere
4 1 (3.33%) Adobe After Effects
4 1 (3.33%) Final Cut Pro
Business Applications
1 4 (13.33%) Google Analytics
Database & Business Intelligence
1 2 (6.67%) MySQL
Development Applications
1 5 (16.67%) Git (software)
1 5 (16.67%) Grunt
2 2 (6.67%) Dreamweaver
General
1 14 (46.67%) Marketing
2 5 (16.67%) Retail
2 5 (16.67%) Telecoms
2 5 (16.67%) Finance
3 4 (13.33%) Advertising
3 4 (13.33%) Publishing
4 1 (3.33%) Games
Job Titles
1 14 (46.67%) Developer
2 9 (30.00%) Designer
3 8 (26.67%) Web Developer
4 5 (16.67%) Front-End Developer
4 5 (16.67%) Front-End Web Developer
5 4 (13.33%) Senior .NET Developer
5 4 (13.33%) Web Editor
5 4 (13.33%) Senior Developer
5 4 (13.33%) .NET Developer
6 3 (10.00%) Web Designer
6 3 (10.00%) Junior Developer
6 3 (10.00%) Junior Web Developer
6 3 (10.00%) Junior Web Designer
6 3 (10.00%) Senior Designer
6 3 (10.00%) Junior Designer
6 3 (10.00%) Digital Designer
6 3 (10.00%) Senior Digital Designer
6 3 (10.00%) Junior
7 2 (6.67%) PHP LAMP Developer
7 2 (6.67%) Web Programmer
Libraries, Frameworks & Software Standards
1 18 (60.00%) HTML
2 17 (56.67%) CSS
3 9 (30.00%) jQuery
4 5 (16.67%) Sass
4 5 (16.67%) .NET
5 4 (13.33%) XML
5 4 (13.33%) JSON
6 3 (10.00%) HTML5
7 2 (6.67%) LAMP
Miscellaneous
1 9 (30.00%) Analytical Skills
2 4 (13.33%) Social Media
3 3 (10.00%) User Experience
4 2 (6.67%) Graphic Design
5 1 (3.33%) Video Editing
Operating Systems
1 2 (6.67%) Linux
Processes & Methodologies
1 5 (16.67%) B2B
2 4 (13.33%) SEO
2 4 (13.33%) Content Management
2 4 (13.33%) CRM
2 4 (13.33%) Data Modelling
2 4 (13.33%) Digital Marketing
2 4 (13.33%) User Acceptance Testing
2 4 (13.33%) Analytics
3 3 (10.00%) Time Management
3 3 (10.00%) Web Development
4 2 (6.67%) OOP
Programming Languages
1 7 (23.33%) JavaScript
2 6 (20.00%) PHP
3 4 (13.33%) SQL
4 2 (6.67%) Python
4 2 (6.67%) Perl
4 2 (6.67%) C++
4 2 (6.67%) Java
Qualifications
1 6 (20.00%) Degree
2 2 (6.67%) HND
Vendors
1 6 (20.00%) Adobe
2 4 (13.33%) Google
2 4 (13.33%) EPiServer
2 4 (13.33%) Sitecore
2 4 (13.33%) Microsoft
3 1 (3.33%) Sony