The table below looks at the prevalence of the term Social Media in IT jobs advertised for the West Midlands region. Included is a guide to the salaries offered in IT jobs that have cited Social Media over the 3 months to 20 February 2017 with a comparison to the same period over the previous 2 years.

3 months to
20 Feb 2017
Same period 2016 Same period 2015
Social Media
England / West Midlands
Rank 174 158 190
Rank change year-on-year
-16 +32
Permanent jobs citing Social Media 29 79 24
As % of all permanent IT jobs located in the West Midlands 0.61% 1.36% 0.48%
As % of the Miscellaneous category 1.77% 4.04% 1.48%
Number of salaries quoted 29 47 18
Median salary £24,000 £37,500 £37,500
Median salary % change year-on-year
-36.00% -
UK excluding London median salary £32,500 £40,000 £37,500
% change year-on-year
-18.75% +6.66%

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised in the West Midlands region.

Miscellaneous Category
West Midlands
Permanent IT job ads with a match in the
Miscellaneous category
1637 1957 1622
As % of all permanent IT jobs located in the West Midlands 34.57% 33.73% 32.14%
Number of salaries quoted 1218 1514 1391
Median salary £40,000 £40,500 £40,000
Median salary % change year-on-year
-1.23% +1.25%
90% offered a salary of more than £25,000 £25,000 £25,000
10% offered a salary of more than £55,000 £60,000 £65,000
UK excluding London median salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

Social Media
Jobs Demand Trend in the West Midlands

The demand trend of job ads across the West Midlands region citing Social Media as a proportion of all IT jobs with a match in the Miscellaneous category.

Social Media Jobs Demand Trend in the West Midlands

Social Media
Salary Trend in the West Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media across the West Midlands region.

Social Media Salary Trend in the West Midlands

Social Media
Salary Histogram in the West Midlands

This chart provides a salary histogram for IT jobs citing Social Media across the West Midlands region over the 3 months to 20 February 2017.

Social Media Salary Histogram in the West Midlands

Social Media
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the West Midlands region over the 3 months to 20 February 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Worcestershire - 13 £24,000 - 1
Herefordshire - 11 £24,000 -
Birmingham -5 8 £28,750 -23.33% 2
Warwickshire +10 6 £32,500 -50.00%
Coventry +12 2 £55,750 +6.19% 2
Social Media
England

Social Media
Top 30 Related IT Skills in the West Midlands

For the 6 months to 20 February 2017, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the West Midlands region with a requirement for Social Media.

1 54 (58.06%) Marketing
2 51 (54.84%) HTML
3 45 (48.39%) JavaScript
4 40 (43.01%) jQuery
4 40 (43.01%) HTML5
5 37 (39.78%) PHP
6 30 (32.26%) CSS
7 28 (30.11%) SEO
8 26 (27.96%) Web Services
9 24 (25.81%) REST
10 22 (23.66%) OO
10 22 (23.66%) Ajax
11 21 (22.58%) JSON
12 20 (21.51%) MySQL
12 20 (21.51%) User Experience
13 19 (20.43%) SOAP
14 18 (19.35%) Digital Marketing
15 17 (18.28%) Git (software)
15 17 (18.28%) Apple iOS
15 17 (18.28%) UIKit
15 17 (18.28%) iOS Development
15 17 (18.28%) Analytics
15 17 (18.28%) XML
15 17 (18.28%) CMS
15 17 (18.28%) Xcode
15 17 (18.28%) Objective-C
15 17 (18.28%) Google
16 15 (16.13%) Core Data
16 15 (16.13%) Cocoa Touch
16 15 (16.13%) iOS SDK

Social Media
Top Related IT Skills in the West Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 17 (18.28%) CMS
2 6 (6.45%) Adobe Experience Manager
3 5 (5.38%) WordPress
4 1 (1.08%) Apache
4 1 (1.08%) Cloud Foundry
4 1 (1.08%) Orchard CMS
4 1 (1.08%) Umbraco
Applications
1 11 (11.83%) Photoshop
2 7 (7.53%) MS Excel
3 5 (5.38%) Adobe Illustrator
4 3 (3.23%) InDesign
4 3 (3.23%) MS PowerPoint
5 2 (2.15%) MS Office
6 1 (1.08%) Adobe Creative Suite
6 1 (1.08%) Adobe Premiere
Business Applications
1 5 (5.38%) Shopify
Cloud Services
1 10 (10.75%) Google Analytics
2 2 (2.15%) AdWords
2 2 (2.15%) Microsoft Azure
2 2 (2.15%) PaaS
3 1 (1.08%) Apcera
3 1 (1.08%) OpenShift
3 1 (1.08%) SaaS
Communications & Networking
1 4 (4.30%) Intranet
2 3 (3.23%) Internet
2 3 (3.23%) SMS
Database & Business Intelligence
1 20 (21.51%) MySQL
2 7 (7.53%) MongoDB
3 5 (5.38%) Apache Cassandra
4 3 (3.23%) Big Data
4 3 (3.23%) SQL Server
5 2 (2.15%) Relational Database
Development Applications
1 17 (18.28%) Git (software)
1 17 (18.28%) Xcode
2 4 (4.30%) Grunt
2 4 (4.30%) gulp
2 4 (4.30%) Jenkins
3 3 (3.23%) Mercurial
4 2 (2.15%) Subversion
5 1 (1.08%) Dreamweaver
General
1 54 (58.06%) Marketing
2 13 (13.98%) Advertising
3 10 (10.75%) Retail
4 8 (8.60%) Finance
5 4 (4.30%) Automotive
5 4 (4.30%) Manufacturing
6 3 (3.23%) Games
6 3 (3.23%) Publishing
7 1 (1.08%) Banking
7 1 (1.08%) Brand Awareness
7 1 (1.08%) Law
7 1 (1.08%) Legal
Job Titles
1 46 (49.46%) Developer
2 20 (21.51%) HTML Developer
3 17 (18.28%) iOS Developer
3 17 (18.28%) JavaScript Developer
3 17 (18.28%) Junior
3 17 (18.28%) Junior Developer
4 16 (17.20%) HTML CSS Developer
4 16 (17.20%) PHP Developer
5 15 (16.13%) Junior iOS Developer
5 15 (16.13%) Objective-C Developer
6 13 (13.98%) MySQL Developer
6 13 (13.98%) PHP MySQL Developer
6 13 (13.98%) Senior Developer
7 9 (9.68%) Senior JavaScript Developer
8 8 (8.60%) Web Developer
9 7 (7.53%) Content Manager
9 7 (7.53%) Front End Developer (Client-Side Developer)
9 7 (7.53%) PHP Web Developer
9 7 (7.53%) Senior Front-End Developer
10 6 (6.45%) Marketing Executive
Libraries, Frameworks & Software Standards
1 51 (54.84%) HTML
2 40 (43.01%) HTML5
2 40 (43.01%) jQuery
3 30 (32.26%) CSS
4 26 (27.96%) Web Services
5 24 (25.81%) REST
6 22 (23.66%) Ajax
7 21 (22.58%) JSON
8 19 (20.43%) SOAP
9 17 (18.28%) UIKit
9 17 (18.28%) XML
10 15 (16.13%) Cocoa
10 15 (16.13%) Cocoa Touch
10 15 (16.13%) Core Data
10 15 (16.13%) iOS SDK
11 10 (10.75%) Sass
12 9 (9.68%) RESTful
13 8 (8.60%) AngularJS
13 8 (8.60%) CSS3
14 7 (7.53%) LESS
Miscellaneous
1 20 (21.51%) User Experience
2 9 (9.68%) Analytical Skills
3 8 (8.60%) Mobile App
4 5 (5.38%) NHS
5 4 (4.30%) Animation
6 3 (3.23%) Credit Risk
6 3 (3.23%) Social Network
7 2 (2.15%) Blog
7 2 (2.15%) Computer Science
7 2 (2.15%) Digital Media
8 1 (1.08%) Driving Licence
8 1 (1.08%) e-Learning
8 1 (1.08%) Graphic Design
8 1 (1.08%) Hybrid Cloud
8 1 (1.08%) IVR
8 1 (1.08%) Learning Management System
8 1 (1.08%) Management Information System
8 1 (1.08%) Mobile Games
Operating Systems
1 17 (18.28%) Apple iOS
2 7 (7.53%) Linux
3 6 (6.45%) Windows
4 1 (1.08%) Unix
4 1 (1.08%) Windows Server
Processes & Methodologies
1 28 (30.11%) SEO
2 22 (23.66%) OO
3 18 (19.35%) Digital Marketing
4 17 (18.28%) Analytics
4 17 (18.28%) iOS Development
5 15 (16.13%) E-Commerce
6 14 (15.05%) CRM
6 14 (15.05%) Email Marketing
6 14 (15.05%) Web Development
7 13 (13.98%) Pay per click
8 8 (8.60%) B2B
8 8 (8.60%) Front End Development
9 7 (7.53%) Social Media Marketing
9 7 (7.53%) Social Media Monitoring
9 7 (7.53%) Web Design
10 6 (6.45%) Content Development
10 6 (6.45%) MVC
10 6 (6.45%) Web Analytics
11 5 (5.38%) Microservices
11 5 (5.38%) Social Commerce
Programming Languages
1 45 (48.39%) JavaScript
2 37 (39.78%) PHP
3 17 (18.28%) Objective-C
4 7 (7.53%) SQL
5 5 (5.38%) Java
6 2 (2.15%) Apple Swift
6 2 (2.15%) Bash Shell
6 2 (2.15%) C
6 2 (2.15%) T-SQL
6 2 (2.15%) VB.NET
7 1 (1.08%) C#
7 1 (1.08%) PowerShell
7 1 (1.08%) Shell Script
Qualifications
1 13 (13.98%) Degree
2 1 (1.08%) CIPD
Quality Assurance & Compliance
1 1 (1.08%) QA
System Software
1 1 (1.08%) Docker
Vendors
1 17 (18.28%) Google
2 12 (12.90%) Adobe
3 9 (9.68%) Twitter
4 7 (7.53%) Facebook
5 4 (4.30%) Microsoft
6 2 (2.15%) Cisco
6 2 (2.15%) Citrix
6 2 (2.15%) Crimson Hexagon
6 2 (2.15%) VMware
7 1 (1.08%) Alcatel-Lucent
7 1 (1.08%) Hootsuite
7 1 (1.08%) HP
7 1 (1.08%) NetApp
7 1 (1.08%) Oracle
7 1 (1.08%) SAP
7 1 (1.08%) Sysomos
Coventry, West Midlands (County)
Senitor Associates
Salary: £20000 - £25000 per annum + Additional Benefits
Posted: 5 days ago
Birmingham
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Salary: £25000 - £30000 per annum + Benefits
Posted: 10 days ago
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Birmingham
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Salary: £18000 - £23000 per annum + competitive
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