The first table below looks at the demand for Digital Marketing skills in IT jobs advertised for the West Midlands region. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 28 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the West Midlands region.

Location
3 months to
28 Jul 2014
Same period 2013 Same period 2012
Digital Marketing
Rank 187 202 186
Rank change year-on-year
+15 -16
Permanent jobs citing Digital Marketing 34 8 13
As % of all permanent IT jobs located in the West Midlands 0.63% 0.14% 0.27%
As % of the Processes & Methodologies category 0.83% 0.19% 0.36%
Number of salaries quoted 22 6 12
Average salary £38,750 £27,500 £32,000
Average salary % change year-on-year
+40.90% -14.06%
90% offered a salary of more than £20,650 £24,750 £28,500
10% offered a salary of more than £66,750 £35,500 £57,500
UK excluding London average salary £37,250 £32,500 £32,500
% change year-on-year
+14.61% -
Processes & Methodologies Category
West Midlands
Permanent IT job ads with a match in the
Processes & Methodologies category
4084 4253 3648
As % of all permanent IT jobs located in the West Midlands 75.80% 76.74% 74.59%
Number of salaries quoted 3378 3592 3136
Average salary £41,405 £40,000 £39,000
Average salary % change year-on-year
+3.51% +2.56%
90% offered a salary of more than £28,500 £26,000 £27,000
10% offered a salary of more than £65,000 £62,500 £60,000
UK excluding London average salary £42,500 £40,500 £40,000
% change year-on-year
+4.93% +1.25%
Digital Marketing
England

Digital Marketing
Jobs Demand Trend in the West Midlands

This chart provides a 3-month moving total of permanent IT jobs citing Digital Marketing across the West Midlands region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in the West Midlands

Digital Marketing
Salary Trend in the West Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the West Midlands region.

Digital Marketing Salary Trend in the West Midlands

Digital Marketing
Salary Histogram in the West Midlands

This chart provides a salary histogram for IT jobs citing Digital Marketing across the West Midlands region over the 3 months to 28 July 2014.

Digital Marketing Salary Histogram in the West Midlands

Digital Marketing
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Digital Marketing within the West Midlands region over the 3 months to 28 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Birmingham +17 19 £33,750 +18.42% 2
Coventry +12 5 £47,500 +102.12% 1
Staffordshire - 4 £37,500 - 1
Warwickshire +13 3 £43,000 -
Digital Marketing
England

Digital Marketing
Top 30 Related IT Skills in the West Midlands

For the 6 months to 28 July 2014, IT jobs across the West Midlands region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing.

1 52 (100.00%) Marketing
2 22 (42.31%) Finance
3 16 (30.77%) SEO
4 14 (26.92%) Pay per click
5 13 (25.00%) E-Commerce
6 12 (23.08%) Social Media
7 10 (19.23%) HTML
7 10 (19.23%) CSS
7 10 (19.23%) CMS
8 9 (17.31%) Manufacturing
8 9 (17.31%) Electronics
8 9 (17.31%) Telecoms
8 9 (17.31%) DTV
8 9 (17.31%) Business Intelligence
8 9 (17.31%) SAP
8 9 (17.31%) Programme Management
8 9 (17.31%) SAP Oil and Gas
9 8 (15.38%) Degree
9 8 (15.38%) JavaScript
10 7 (13.46%) CRM
10 7 (13.46%) jQuery
10 7 (13.46%) Retail
10 7 (13.46%) MongoDB
11 6 (11.54%) Online Marketing
11 6 (11.54%) Analytics
11 6 (11.54%) Google
11 6 (11.54%) Automotive
12 5 (9.62%) Advertising
12 5 (9.62%) Stakeholder Management
12 5 (9.62%) C#

Digital Marketing
Top Related IT Skills in the West Midlands by Category

For the 6 months to 28 July 2014, IT jobs across the West Midlands region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Platforms
1 10 (19.23%) CMS
2 5 (9.62%) Umbraco
3 4 (7.69%) Node.js
3 4 (7.69%) Drupal
3 4 (7.69%) Apache
4 1 (1.92%) Tomcat
Applications
1 2 (3.85%) MS Excel
2 1 (1.92%) Photoshop
2 1 (1.92%) MS Project
2 1 (1.92%) MS Office
2 1 (1.92%) Acrobat
2 1 (1.92%) Windchill
2 1 (1.92%) Pro/ENGINEER
2 1 (1.92%) MS PowerPoint
Business Applications
1 9 (17.31%) SAP Oil and Gas
2 3 (5.77%) Dynamics CRM
2 3 (5.77%) Google Analytics
Cloud Services
1 2 (3.85%) MailChimp
2 1 (1.92%) GitHub
Database & Business Intelligence
1 7 (13.46%) MongoDB
2 4 (7.69%) MySQL
2 4 (7.69%) SQL Server
3 1 (1.92%) BusinessObjects
3 1 (1.92%) QlikView
3 1 (1.92%) Big Data
3 1 (1.92%) Oracle Database
Development Applications
1 3 (5.77%) PhoneGap
2 2 (3.85%) Subversion
3 1 (1.92%) Talend Open Studio
General
1 52 (100.00%) Marketing
2 22 (42.31%) Finance
3 9 (17.31%) Manufacturing
3 9 (17.31%) Electronics
3 9 (17.31%) Telecoms
4 7 (13.46%) Retail
5 6 (11.54%) Automotive
6 5 (9.62%) Advertising
7 3 (5.77%) Publishing
7 3 (5.77%) Games
Job Titles
1 9 (17.31%) Developer
1 9 (17.31%) Marketing Manager
2 8 (15.38%) Digital Marketing Manager
3 5 (9.62%) Web Developer
3 5 (9.62%) Marketing Executive
4 4 (7.69%) Designer
4 4 (7.69%) PHP Web Developer
4 4 (7.69%) PHP Developer
5 3 (5.77%) .NET Developer
5 3 (5.77%) Graphic Designer
5 3 (5.77%) PPC Specialist
5 3 (5.77%) Online Marketing Manager
5 3 (5.77%) PPC Executive
5 3 (5.77%) PPC Manager
5 3 (5.77%) PPC Analyst
5 3 (5.77%) Product Owner
6 2 (3.85%) Digital Marketing Executive
6 2 (3.85%) SEO Executive
6 2 (3.85%) Delivery Manager
6 2 (3.85%) Project Manager
Libraries, Frameworks & Software Standards
1 10 (19.23%) HTML
1 10 (19.23%) CSS
2 7 (13.46%) jQuery
3 5 (9.62%) .NET
4 4 (7.69%) Symfony
4 4 (7.69%) CodeIgniter
5 3 (5.77%) Grails
6 2 (3.85%) JSON
7 1 (1.92%) J2EE
7 1 (1.92%) SOAP
7 1 (1.92%) Web Services
7 1 (1.92%) XHTML
7 1 (1.92%) RESTful
Miscellaneous
1 12 (23.08%) Social Media
2 9 (17.31%) DTV
3 4 (7.69%) Mobile App
4 3 (5.77%) Graphic Design
4 3 (5.77%) RIA
5 2 (3.85%) Digital Media
5 2 (3.85%) Copywriting
6 1 (1.92%) Management Information System
6 1 (1.92%) W3C
6 1 (1.92%) Blog
6 1 (1.92%) Computer Science
6 1 (1.92%) New Media
Operating Systems
1 1 (1.92%) Linux
Processes & Methodologies
1 16 (30.77%) SEO
2 14 (26.92%) Pay per click
3 13 (25.00%) E-Commerce
4 9 (17.31%) Business Intelligence
4 9 (17.31%) Programme Management
5 7 (13.46%) CRM
6 6 (11.54%) Online Marketing
6 6 (11.54%) Analytics
7 5 (9.62%) Stakeholder Management
8 4 (7.69%) Email Marketing
8 4 (7.69%) Web Development
8 4 (7.69%) Content Management
8 4 (7.69%) Agile Software Development
8 4 (7.69%) MVC
9 3 (5.77%) B2B
9 3 (5.77%) Project Management
9 3 (5.77%) Business Analysis
9 3 (5.77%) Data Protection
9 3 (5.77%) Mobile Application Development
9 3 (5.77%) Customer Engagement
Programming Languages
1 8 (15.38%) JavaScript
2 5 (9.62%) C#
3 4 (7.69%) PHP
4 3 (5.77%) Java
4 3 (5.77%) Groovy
5 2 (3.85%) Ruby
5 2 (3.85%) SQL
Qualifications
1 8 (15.38%) Degree
2 2 (3.85%) Security Cleared
Quality Assurance & Compliance
1 1 (1.92%) QA
Vendors
1 9 (17.31%) SAP
2 6 (11.54%) Google
3 4 (7.69%) Zend
4 3 (5.77%) Microsoft
4 3 (5.77%) Oracle
5 2 (3.85%) Sitecore
6 1 (1.92%) Hummingbird
6 1 (1.92%) Business Objects
6 1 (1.92%) Adobe
6 1 (1.92%) Informatica
6 1 (1.92%) MicroStrategy
6 1 (1.92%) Cognos
6 1 (1.92%) PTC
6 1 (1.92%) Teradata
6 1 (1.92%) Ab Initio
6 1 (1.92%) Yahoo!
6 1 (1.92%) Vertica
6 1 (1.92%) Talend
Birmingham, West Midlands (County)
ANSON MCCADE
Salary: From £70,000 to £105,000 per annum plus unrivalled package with bonus,
Posted: 3 days ago
Lichfield
Recruitment Genius
Salary: £18000 - £20000 per annum
Posted: 3 days ago
Droitwich
People Source
Salary: £30000 - £35000 per annum + Benefits
Posted: 7 days ago
Coventry
Recruitment Genius
Salary: £18000 - £25000 per annum
Posted: 20 days ago
Wolverhampton, West Midlands (County)
Connect
Salary: Competitive, Depending on experience
Posted: 24 days ago
Wolverhampton, West Midlands (County)
Connect
Salary: Competitive, Depending on experience
Posted: 24 days ago