The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the West Midlands region. Included is a guide to the salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 11 December 2016 with a comparison to the same period over the previous 2 years.

3 months to
11 Dec 2016
Same period 2015 Same period 2014
Digital Marketing
Rank 171 156 216
Rank change year-on-year
-15 +60
Permanent jobs citing Digital Marketing 57 54 17
As % of all permanent IT jobs located in the West Midlands 1.05% 1.06% 0.30%
As % of the Processes & Methodologies category 1.18% 1.24% 0.35%
Number of salaries quoted 45 52 13
Median salary £30,000 £32,500 £37,500
Median salary % change year-on-year
-7.69% -13.33%
90% offered a salary of more than £27,000 £25,000 £22,300
10% offered a salary of more than £60,000 £47,500 £49,800
UK excluding London median salary £37,500 £40,000 £37,000
% change year-on-year
-6.25% +8.10%
Digital Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the West Midlands region.

Processes & Methodologies Category
West Midlands
Permanent IT job ads with a match in the
Processes & Methodologies category
4822 4352 4887
As % of all permanent IT jobs located in the West Midlands 88.56% 85.62% 85.71%
Number of salaries quoted 3754 3643 4295
Median salary £42,500 £42,500 £41,500
Median salary % change year-on-year
- +2.40%
90% offered a salary of more than £27,500 £27,500 £27,500
10% offered a salary of more than £60,000 £65,000 £60,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Digital Marketing
Jobs Demand Trend in the West Midlands

The demand trend of job ads across the West Midlands region citing Digital Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in the West Midlands

Digital Marketing
Salary Trend in the West Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the West Midlands region.

Digital Marketing Salary Trend in the West Midlands

Digital Marketing
Salary Histogram in the West Midlands

This chart provides a salary histogram for IT jobs citing Digital Marketing across the West Midlands region over the 3 months to 11 December 2016.

Digital Marketing Salary Histogram in the West Midlands

Digital Marketing
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing within the West Midlands region over the 3 months to 11 December 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Staffordshire +11 30 £35,000 -26.31% 3
Birmingham -9 12 £35,000 +40.00% 3
Herefordshire - 10 £30,000 -
Shropshire -22 4 £26,500 -33.75% 1
Worcestershire -6 3 £56,250 +32.35%
Solihull - 3 £27,500 -
Wolverhampton - 2 £34,750 - 2
Walsall +4 1 £75,000 +130.76%
Digital Marketing
England

Digital Marketing
Top 30 Related IT Skills in the West Midlands

For the 6 months to 11 December 2016, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the West Midlands region with a requirement for Digital Marketing.

1 98 (100.00%) Marketing
2 37 (37.76%) HTML
3 35 (35.71%) E-Commerce
4 32 (32.65%) CSS
5 31 (31.63%) SEO
6 29 (29.59%) Analytics
7 28 (28.57%) Google
8 26 (26.53%) PHP
9 25 (25.51%) Retail
10 24 (24.49%) Google Analytics
10 24 (24.49%) JavaScript
10 24 (24.49%) Social Media
11 23 (23.47%) Finance
12 22 (22.45%) MySQL
12 22 (22.45%) CMS
13 20 (20.41%) Content Management
14 19 (19.39%) Pay per click
14 19 (19.39%) OO
15 18 (18.37%) HTML5
16 17 (17.35%) Git (software)
16 17 (17.35%) Web Design
16 17 (17.35%) jQuery
17 16 (16.33%) Subversion
18 15 (15.31%) OOP
18 15 (15.31%) CRM
19 14 (14.29%) Online Marketing
20 13 (13.27%) Photoshop
20 13 (13.27%) Customer Engagement
21 12 (12.24%) Mentoring
21 12 (12.24%) Banking

Digital Marketing
Top Related IT Skills in the West Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 22 (22.45%) CMS
2 8 (8.16%) WordPress
3 5 (5.10%) Adobe Experience Manager
3 5 (5.10%) ColdFusion
4 4 (4.08%) Apache
5 1 (1.02%) Tomcat
5 1 (1.02%) WebLogic
Applications
1 13 (13.27%) Photoshop
2 5 (5.10%) MS Excel
3 4 (4.08%) MS Office
4 3 (3.06%) MS PowerPoint
Business Applications
1 4 (4.08%) SAP Oil and Gas
2 1 (1.02%) Magento
2 1 (1.02%) SAP Business One
Cloud Services
1 24 (24.49%) Google Analytics
2 2 (2.04%) Adobe Creative Cloud
2 2 (2.04%) AdWords
2 2 (2.04%) SaaS
Database & Business Intelligence
1 22 (22.45%) MySQL
2 4 (4.08%) SQL Server
3 1 (1.02%) Relational Database
Development Applications
1 17 (17.35%) Git (software)
2 16 (16.33%) Subversion
3 5 (5.10%) Dreamweaver
4 3 (3.06%) Android Studio
4 3 (3.06%) Gradle
5 2 (2.04%) CocoaPods
5 2 (2.04%) Xcode
General
1 98 (100.00%) Marketing
2 25 (25.51%) Retail
3 23 (23.47%) Finance
4 12 (12.24%) Banking
5 7 (7.14%) Publishing
6 5 (5.10%) Manufacturing
7 4 (4.08%) Electronics
7 4 (4.08%) Telecoms
8 3 (3.06%) Advertising
9 2 (2.04%) Automotive
9 2 (2.04%) Multimedia
10 1 (1.02%) Italian Language
Job Titles
1 35 (35.71%) Developer
2 20 (20.41%) PHP Developer
3 16 (16.33%) JavaScript Developer
4 15 (15.31%) E-Commerce Manager
4 15 (15.31%) HTML Developer
4 15 (15.31%) MySQL Developer
4 15 (15.31%) PHP MySQL Developer
5 14 (14.29%) Marketing Manager
6 12 (12.24%) Digital Marketing Manager
6 12 (12.24%) HTML CSS Developer
7 9 (9.18%) E-Commerce Marketing Manager
8 6 (6.12%) Web Developer
9 5 (5.10%) Analyst
10 4 (4.08%) Administrator
10 4 (4.08%) CRM Analyst
10 4 (4.08%) E-Commerce Administrator
10 4 (4.08%) Front End Developer (Client-Side Developer)
10 4 (4.08%) Marketing Executive
11 3 (3.06%) Android Developer
11 3 (3.06%) Digital Project Manager
Libraries, Frameworks & Software Standards
1 37 (37.76%) HTML
2 32 (32.65%) CSS
3 18 (18.37%) HTML5
4 17 (17.35%) jQuery
5 6 (6.12%) .NET
5 6 (6.12%) Laravel
5 6 (6.12%) Node.js
6 5 (5.10%) RESTful
7 4 (4.08%) ASP.NET
8 3 (3.06%) AngularJS
8 3 (3.06%) Web Services
9 2 (2.04%) CSS3
9 2 (2.04%) Sass
9 2 (2.04%) SVG
9 2 (2.04%) Twitter Bootstrap
10 1 (1.02%) KnockoutJS
10 1 (1.02%) Mason
10 1 (1.02%) Material Design
10 1 (1.02%) React
10 1 (1.02%) Symfony
Miscellaneous
1 24 (24.49%) Social Media
2 10 (10.20%) User Experience
3 3 (3.06%) Social Network
4 2 (2.04%) Blog
4 2 (2.04%) Copywriting
4 2 (2.04%) Mobile App
5 1 (1.02%) Analytical Skills
5 1 (1.02%) Computer Science
5 1 (1.02%) Data Structures
5 1 (1.02%) Management Information System
Operating Systems
1 4 (4.08%) Unix
1 4 (4.08%) Windows
2 3 (3.06%) Android
Processes & Methodologies
1 35 (35.71%) E-Commerce
2 31 (31.63%) SEO
3 29 (29.59%) Analytics
4 20 (20.41%) Content Management
5 19 (19.39%) OO
5 19 (19.39%) Pay per click
6 17 (17.35%) Web Design
7 15 (15.31%) CRM
7 15 (15.31%) OOP
8 14 (14.29%) Online Marketing
9 13 (13.27%) Customer Engagement
10 12 (12.24%) Mentoring
11 11 (11.22%) Agile Software Development
12 10 (10.20%) Web Development
13 8 (8.16%) Email Marketing
14 7 (7.14%) Time Management
15 6 (6.12%) Project Management
15 6 (6.12%) Project Planning
16 5 (5.10%) Customer Insight
16 5 (5.10%) Programme Management
Programming Languages
1 26 (26.53%) PHP
2 24 (24.49%) JavaScript
3 8 (8.16%) Java
4 4 (4.08%) SQL
5 2 (2.04%) Apple Swift
5 2 (2.04%) C
5 2 (2.04%) Objective-C
6 1 (1.02%) C#
6 1 (1.02%) Go
Qualifications
1 11 (11.22%) Degree
Quality Assurance & Compliance
1 1 (1.02%) QA
1 1 (1.02%) SLA
Vendors
1 28 (28.57%) Google
2 9 (9.18%) Adobe
3 7 (7.14%) Facebook
3 7 (7.14%) SAP
3 7 (7.14%) Twitter
4 4 (4.08%) Microsoft
5 2 (2.04%) DoubleClick
5 2 (2.04%) Kenshoo
6 1 (1.02%) Salesforce.com
6 1 (1.02%) Zend
Shrewsbury, Shropshire
Bluetownonline
Posted: 2 days ago
Wolverhampton, West Midlands (County)
Senitor Associates
Salary: £25000 - £35000 per annum + pension, h/c, Bonus, flexible start time
Posted: 4 days ago
Birmingham, West Midlands (County)
Oscar
Salary: £50000 per annum
Posted: 5 days ago
Coventry, West Midlands (County)
Senitor Associates
Salary: £25000 - £30000 per annum + Additional Benefits
Posted: 4 days ago
Coventry, West Midlands (County)
Oscar
Salary: £20000 - £28000 per annum
Posted: 3 days ago
Stoke-On-Trent, Staffordshire
Square One Resources
Salary: From £30,000 to £37,000 per annum + Benefits
Posted: 6 days ago
Stoke-on-trent, Staffordshire
Square One Resources
Posted: 6 days ago
Birmingham
Intouch Games
Salary: £35000 - £40000 per annum + benefits (inc flexi hrs)
Posted: 9 days ago
Halesowen, West Midlands (County)
In touch games
Salary: £40000 - £45000 per annum + benefits (inc flexi hrs)
Posted: 10 days ago
Birmingham
Intouch Games
Salary: £25000 - £30000 per annum + benefits (inc flexi hrs)
Posted: 12 days ago
Halesowen, West Midlands (County)
In touch games
Salary: £25000 - £30000 per annum + benefits (inc flexi hrs)
Posted: 12 days ago
Stoke-On-Trent, Staffordshire
Connected IT
Salary: £35000.00 per annum + Benefits
Posted: 22 days ago
Wolverhampton
Recital Consulting Ltd
Salary: 21000-23000 Per Annum + Benefits
Posted: 27 days ago