The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the West Midlands region. Included is a guide to the salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 19 January 2017 with a comparison to the same period over the previous 2 years.

3 months to
19 Jan 2017
Same period 2016 Same period 2015
Digital Marketing
England / West Midlands
Rank 165 160 207
Rank change year-on-year
-5 +47
Permanent jobs citing Digital Marketing 49 56 12
As % of all permanent IT jobs located in the West Midlands 1.01% 1.08% 0.24%
As % of the Processes & Methodologies category 1.13% 1.24% 0.28%
Number of salaries quoted 40 54 9
Median salary £30,000 £32,500 £45,000
Median salary % change year-on-year
-7.69% -27.77%
90% offered a salary of more than £27,000 £27,000 £25,600
10% offered a salary of more than £51,250 £47,500 £57,800
UK excluding London median salary £40,000 £40,000 £35,000
% change year-on-year
- +14.28%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the West Midlands region.

Processes & Methodologies Category
West Midlands
Permanent IT job ads with a match in the
Processes & Methodologies category
4325 4526 4319
As % of all permanent IT jobs located in the West Midlands 88.85% 86.94% 85.51%
Number of salaries quoted 3367 3752 3761
Median salary £42,500 £42,500 £42,000
Median salary % change year-on-year
- +1.19%
90% offered a salary of more than £27,500 £29,000 £27,500
10% offered a salary of more than £62,500 £65,000 £60,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Digital Marketing
Jobs Demand Trend in the West Midlands

The demand trend of job ads across the West Midlands region citing Digital Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in the West Midlands

Digital Marketing
Salary Trend in the West Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the West Midlands region.

Digital Marketing Salary Trend in the West Midlands

Digital Marketing
Salary Histogram in the West Midlands

This chart provides a salary histogram for IT jobs citing Digital Marketing across the West Midlands region over the 3 months to 19 January 2017.

Digital Marketing Salary Histogram in the West Midlands

Digital Marketing
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing within the West Midlands region over the 3 months to 19 January 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Staffordshire +2 21 £35,000 -26.31% 2
Birmingham +5 13 £31,000 +10.71% 4
Herefordshire - 8 £30,000 -
Solihull -5 3 £27,500 -33.33%
Warwickshire +9 1 £19,500 -37.60%
Coventry +8 1 - - 4
Worcestershire -20 1 £47,500 +46.15%
Shropshire -21 1 £27,000 -32.50% 4
Wolverhampton - 1 £27,000 - 1
Digital Marketing
England

Digital Marketing
Top 30 Related IT Skills in the West Midlands

For the 6 months to 19 January 2017, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the West Midlands region with a requirement for Digital Marketing.

1 100 (100.00%) Marketing
2 43 (43.00%) E-Commerce
3 35 (35.00%) HTML
4 33 (33.00%) Retail
5 31 (31.00%) SEO
5 31 (31.00%) CSS
6 30 (30.00%) PHP
6 30 (30.00%) Google
6 30 (30.00%) Analytics
7 25 (25.00%) MySQL
7 25 (25.00%) Finance
8 24 (24.00%) Google Analytics
9 23 (23.00%) JavaScript
10 21 (21.00%) Pay per click
11 20 (20.00%) CMS
11 20 (20.00%) OO
11 20 (20.00%) HTML5
12 19 (19.00%) Social Media
12 19 (19.00%) Git (software)
12 19 (19.00%) Content Management
13 18 (18.00%) Web Design
13 18 (18.00%) jQuery
14 17 (17.00%) Subversion
14 17 (17.00%) Banking
15 16 (16.00%) OOP
16 15 (15.00%) Online Marketing
17 14 (14.00%) CRM
18 13 (13.00%) Photoshop
18 13 (13.00%) Customer Engagement
19 11 (11.00%) Mentoring

Digital Marketing
Top Related IT Skills in the West Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 20 (20.00%) CMS
2 7 (7.00%) WordPress
3 5 (5.00%) Adobe Experience Manager
3 5 (5.00%) Apache
3 5 (5.00%) ColdFusion
4 2 (2.00%) nginx
5 1 (1.00%) Tomcat
5 1 (1.00%) WebLogic
Applications
1 13 (13.00%) Photoshop
2 3 (3.00%) MS Excel
2 3 (3.00%) MS Office
3 2 (2.00%) MS PowerPoint
4 1 (1.00%) Adobe Illustrator
Business Applications
1 1 (1.00%) Magento
1 1 (1.00%) SAP Business One
1 1 (1.00%) SAP Oil and Gas
Cloud Services
1 24 (24.00%) Google Analytics
2 4 (4.00%) AdWords
3 2 (2.00%) SaaS
4 1 (1.00%) Adobe Creative Cloud
Communications & Networking
1 1 (1.00%) HTTP
Database & Business Intelligence
1 25 (25.00%) MySQL
2 3 (3.00%) SQL Server
Development Applications
1 19 (19.00%) Git (software)
2 17 (17.00%) Subversion
3 4 (4.00%) Dreamweaver
4 3 (3.00%) Android Studio
4 3 (3.00%) Gradle
5 2 (2.00%) CocoaPods
5 2 (2.00%) Xcode
General
1 100 (100.00%) Marketing
2 33 (33.00%) Retail
3 25 (25.00%) Finance
4 17 (17.00%) Banking
5 7 (7.00%) Publishing
6 5 (5.00%) Advertising
7 4 (4.00%) Automotive
7 4 (4.00%) Telecoms
8 2 (2.00%) Manufacturing
9 1 (1.00%) Electronics
9 1 (1.00%) Italian Language
9 1 (1.00%) Law
Job Titles
1 35 (35.00%) Developer
2 22 (22.00%) PHP Developer
3 18 (18.00%) JavaScript Developer
4 17 (17.00%) HTML Developer
4 17 (17.00%) MySQL Developer
4 17 (17.00%) PHP MySQL Developer
5 15 (15.00%) E-Commerce Manager
6 14 (14.00%) HTML CSS Developer
6 14 (14.00%) Marketing Manager
7 12 (12.00%) Digital Marketing Manager
8 9 (9.00%) E-Commerce Marketing Manager
9 7 (7.00%) Analyst
9 7 (7.00%) Web Developer
10 5 (5.00%) Marketing Specialist
11 4 (4.00%) Administrator
11 4 (4.00%) Business Analyst
11 4 (4.00%) Consultant
11 4 (4.00%) Digital Analyst
11 4 (4.00%) E-Commerce Administrator
11 4 (4.00%) Marketing Executive
Libraries, Frameworks & Software Standards
1 35 (35.00%) HTML
2 31 (31.00%) CSS
3 20 (20.00%) HTML5
4 18 (18.00%) jQuery
5 7 (7.00%) Laravel
6 5 (5.00%) Node.js
6 5 (5.00%) RESTful
7 4 (4.00%) .NET
8 3 (3.00%) AngularJS
8 3 (3.00%) ASP.NET
8 3 (3.00%) LAMP
8 3 (3.00%) Web Services
9 2 (2.00%) CSS3
9 2 (2.00%) LEMP Stack
9 2 (2.00%) Symfony
10 1 (1.00%) Mason
10 1 (1.00%) Material Design
10 1 (1.00%) PhoneGap
10 1 (1.00%) React
10 1 (1.00%) SVG
Miscellaneous
1 19 (19.00%) Social Media
2 9 (9.00%) User Experience
3 3 (3.00%) Social Network
4 2 (2.00%) Mobile App
5 1 (1.00%) Analytical Skills
5 1 (1.00%) Computer Science
5 1 (1.00%) Copywriting
5 1 (1.00%) Management Information System
Operating Systems
1 3 (3.00%) Android
1 3 (3.00%) Unix
1 3 (3.00%) Windows
2 2 (2.00%) Linux
Processes & Methodologies
1 43 (43.00%) E-Commerce
2 31 (31.00%) SEO
3 30 (30.00%) Analytics
4 21 (21.00%) Pay per click
5 20 (20.00%) OO
6 19 (19.00%) Content Management
7 18 (18.00%) Web Design
8 16 (16.00%) OOP
9 15 (15.00%) Online Marketing
10 14 (14.00%) CRM
11 13 (13.00%) Customer Engagement
12 11 (11.00%) Mentoring
13 10 (10.00%) Web Development
14 9 (9.00%) Agile Software Development
15 8 (8.00%) Email Marketing
16 7 (7.00%) Project Management
17 5 (5.00%) Programme Management
17 5 (5.00%) Time Management
18 4 (4.00%) Customer Insight
18 4 (4.00%) OO PHP
Programming Languages
1 30 (30.00%) PHP
2 23 (23.00%) JavaScript
3 7 (7.00%) Java
4 3 (3.00%) SQL
5 2 (2.00%) Apple Swift
5 2 (2.00%) C
5 2 (2.00%) Objective-C
6 1 (1.00%) C#
6 1 (1.00%) Go
Qualifications
1 9 (9.00%) Degree
Quality Assurance & Compliance
1 2 (2.00%) QA
2 1 (1.00%) SLA
Vendors
1 30 (30.00%) Google
2 8 (8.00%) Adobe
3 6 (6.00%) Twitter
4 5 (5.00%) Facebook
5 4 (4.00%) DoubleClick
5 4 (4.00%) Kenshoo
5 4 (4.00%) SAP
6 3 (3.00%) Microsoft
7 2 (2.00%) Zend
8 1 (1.00%) hybris
8 1 (1.00%) IBM
8 1 (1.00%) Progress
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Senitor Associates
Salary: £25000 - £35000 per annum + bonus, pension etc
Posted: Yesterday
Coventry, West Midlands (County)
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Lichfield, Staffordshire
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Salary: From £30,000 to £35,000 per annum Plus Benefits
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Shrewsbury, Shropshire
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Shropshire
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Salary: £28000 Per Annum + Benefits
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Birmingham, West Midlands (County)
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Salary: £25000 - £30000 per annum + Benefits
Posted: 2 days ago
Shrewsbury, Shropshire
Capita Resourcing - IT Resourcing
Salary: £28000 - £30000 per annum + 25 day hol, Performance Bonus +more
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Birmingham, West Midlands (County)
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Salary: £50000 per annum
Posted: 6 days ago
Coventry, West Midlands (County)
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Salary: £20000 - £28000 per annum
Posted: Yesterday
Stoke-On-Trent, Staffordshire
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Salary: £25000 - £35000 per annum + Benefits
Posted: 5 days ago
West Midlands
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Salary: £28000 per annum + Additional Benefits
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Salary: From £27,000 to £35,000 per annum + benefits + training + career progr
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Coventry, West Midlands (County)
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Salary: £25000 - £30000 per annum + Additional Benefits
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