The following table provides summary statistics for contract job vacancies advertised in Kent with a requirement for Digital Marketing skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Digital Marketing over the 3 months to 30 March 2017 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Digital Marketing
South East / Kent
3 months to
30 Mar 2017
Same period 2016 Same period 2015
Rank 47 56 34
Rank change year-on-year +9 -22  
Contract jobs citing Digital Marketing 1 3 2
As % of all contract IT jobs advertised in Kent 0.33% 0.63% 0.77%
As % of the Processes & Methodologies category 0.38% 0.82% 1.06%
Number of daily rates quoted 1 2 2
Median daily rate £510 £332 £450
Median daily rate % change year-on-year +53.84% -26.33%  
UK excluding London median daily rate £425 £350 £350
% change year-on-year +21.42% -  
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £31.50 £18.00 £18.00
% change year-on-year +75.00% -  

Digital Marketing is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Kent with a requirement for process and methodology skills.

Contract Process & Methodology Skills
Kent
Contract job vacancies with a requirement for process and methodology skills 260 367 189
As % of all contract IT job vacancies advertised in Kent 86.09% 76.78% 72.97%
Number of daily rates quoted 188 283 105
Median daily rate £375 £338 £375
Median daily rate % change year-on-year +11.11% -10.00%  
90% offered a daily rate of more than £203 £210 £290
10% offered a daily rate of more than £525 £550 £500
UK excluding London median daily rate £410 £400 £396
% change year-on-year +2.50% +1.01%  
Number of hourly rates quoted 12 9 9
Median hourly rate £27.38 £170.00 £40.00
Median hourly rate % change year-on-year -83.89% +325.00%  
UK excluding London median hourly rate £35.75 £38.00 £30.00
% change year-on-year -5.92% +26.66%  

Digital Marketing
Job Vacancy Trend in Kent

The job posting trend of jobs advertised in Kent citing Digital Marketing as a proportion of all contract or permanent IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Digital Marketing in Kent

Digital Marketing
Contractor Daily Rate Trend in Kent

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Digital Marketing in Kent.

Contractor daily rate trend for Digital Marketing in Kent

Digital Marketing
Contract Job Locations in Kent

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the Kent region over the 3 months to 30 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Maidstone - 1 £510 -
Digital Marketing
South East

For the 6 months to 30 March 2017, IT contractor jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Kent region with a requirement for Digital Marketing.

1 1 (100.00%) SAP
1 1 (100.00%) Business Intelligence
1 1 (100.00%) Service Delivery
1 1 (100.00%) Electronics
1 1 (100.00%) Telecoms
1 1 (100.00%) Finance
1 1 (100.00%) Manufacturing
1 1 (100.00%) Programme Management
1 1 (100.00%) SAP Oil and Gas
1 1 (100.00%) Marketing

Digital Marketing
Co-occurring IT Skills in Kent by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Business Applications
1 1 (100.00%) SAP Oil and Gas
General
1 1 (100.00%) Electronics
1 1 (100.00%) Finance
1 1 (100.00%) Manufacturing
1 1 (100.00%) Marketing
1 1 (100.00%) Telecoms
Job Titles
1 1 (100.00%) Digital Programme Manager
1 1 (100.00%) Digital Project Manager
1 1 (100.00%) IT Manager
1 1 (100.00%) IT Programme Manager
1 1 (100.00%) IT Project Manager
1 1 (100.00%) Programme Manager
1 1 (100.00%) Project Manager
1 1 (100.00%) Senior Digital Project Manager
1 1 (100.00%) Senior IT Manager
1 1 (100.00%) Senior IT Programme Manager
1 1 (100.00%) Senior IT Project Manager
1 1 (100.00%) Senior Manager
1 1 (100.00%) Senior Programme Manager
1 1 (100.00%) Senior Project Manager
Processes & Methodologies
1 1 (100.00%) Business Intelligence
1 1 (100.00%) Programme Management
1 1 (100.00%) Service Delivery
Vendors
1 1 (100.00%) SAP