Period
to 20 August 2018

The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in Kent. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 20 August 2018 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
South East > Kent
6 months to
20 Aug 2018
Same period 2017 Same period 2016
Rank 43 43 59
Rank change year-on-year 0 +16 -19
Contract jobs citing Marketing 8 20 7
As % of all contract IT jobs advertised in Kent 1.88% 3.72% 1.04%
As % of the General category 4.65% 11.05% 2.86%
Number of daily rates quoted 7 15 7
Kent median daily rate £350 £388 £250
Median daily rate % change year-on-year -9.68% +55.00% -33.33%
10th Percentile £308 £318 £120
90th Percentile £429 £430 £489
South East median daily rate £375 £425 £375
% change year-on-year -11.76% +13.33% +7.14%
Number of hourly rates quoted 0 0 0
Kent median hourly rate - - -
South East median hourly rate £33.25 £20.00 £17.50
% change year-on-year +66.25% +14.29% -1.41%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Kent with a requirement for common skills.

All General Skills
Kent
Contract vacancies with a requirement for common skills 172 181 245
As % of all contract IT jobs advertised in Kent 40.47% 33.71% 36.46%
Number of daily rates quoted 121 148 187
Kent median daily rate £400 £395 £400
Median daily rate % change year-on-year +1.27% -1.25% +6.67%
10th Percentile £300 £262 £180
90th Percentile £675 £613 £575
South East median daily rate £433 £420 £410
% change year-on-year +2.98% +2.44% +2.50%
Number of hourly rates quoted 11 2 3
Kent median hourly rate £38.75 £45.00 £99.00
Median hourly rate % change year-on-year -13.89% -54.55% +286.04%
10th Percentile £11.25 £42.75 £61.80
90th Percentile £42.50 £47.25 £159.80
South East median hourly rate £30.50 £20.00 £22.35
% change year-on-year +52.50% -10.51% +11.75%

Marketing
Job Vacancy Trend in Kent

Job postings citing Marketing as a percentage of all IT jobs advertised in Kent.

Job vacancy trend for Marketing in Kent

Marketing
Contractor Daily Rate Trend in Kent

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing in Kent.

Contractor daily rate trend for Marketing in Kent

Marketing
Contractor Daily Rate Histogram in Kent

The daily rate distribution of IT jobs citing Marketing in Kent over the 6 months to 20 August 2018.

Contractor daily rate histogram for Marketing in Kent

Marketing
Contractor Hourly Rate Trend in Kent

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing in Kent.

Contractor hourly rate trend for Marketing in Kent

Marketing
Contract Job Locations in Kent

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the Kent region over the 6 months to 20 August 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Dartford - 1 £300 - 2
Marketing
South East

For the 6 months to 20 August 2018, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the Kent region with a requirement for Marketing.

1 3 (37.50%) Finance
2 2 (25.00%) Manufacturing
2 2 (25.00%) HTML
2 2 (25.00%) Agile Software Development
2 2 (25.00%) Salesforce Marketing Cloud
2 2 (25.00%) Salesforce.com
2 2 (25.00%) Social Studio
3 1 (12.50%) GDPR
3 1 (12.50%) Greenfield Project
3 1 (12.50%) Global Marketing
3 1 (12.50%) Algorithms
3 1 (12.50%) Apple Swift
3 1 (12.50%) KYC
3 1 (12.50%) Front End Development
3 1 (12.50%) Electronics
3 1 (12.50%) Telecoms
3 1 (12.50%) Workflow
3 1 (12.50%) C#
3 1 (12.50%) TDD
3 1 (12.50%) Retail
3 1 (12.50%) Data Analysis
3 1 (12.50%) Business Analysis
3 1 (12.50%) Microsoft PowerPoint
3 1 (12.50%) Data Protection Act
3 1 (12.50%) Digital Marketing
3 1 (12.50%) Data Protection
3 1 (12.50%) Android
3 1 (12.50%) Software Architecture
3 1 (12.50%) HTML5
3 1 (12.50%) Apple iOS

Marketing
Co-occurring IT Skills in Kent by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 1 (12.50%) Microsoft Excel
1 1 (12.50%) Microsoft PowerPoint
1 1 (12.50%) Microsoft Project
Business Applications
1 2 (25.00%) Social Studio
Database & Business Intelligence
1 1 (12.50%) RDBMS
1 1 (12.50%) Relational Database
General
1 3 (37.50%) Finance
2 2 (25.00%) Manufacturing
3 1 (12.50%) Electronics
3 1 (12.50%) Retail
3 1 (12.50%) Telecoms
Job Titles
1 5 (62.50%) Developer
2 2 (25.00%) Analyst
2 2 (25.00%) Digital Developer
3 1 (12.50%) .NET Developer
3 1 (12.50%) Business Analyst
3 1 (12.50%) C# .NET Developer
3 1 (12.50%) C# Developer
3 1 (12.50%) Compliance Analyst
3 1 (12.50%) Consultant
3 1 (12.50%) ForgeRock Consultant
3 1 (12.50%) Front End Developer (Client-Side Developer)
3 1 (12.50%) IAM Consultant
3 1 (12.50%) iOS Developer
Libraries, Frameworks & Software Standards
1 2 (25.00%) HTML
2 1 (12.50%) .NET
2 1 (12.50%) AngularJS
2 1 (12.50%) ASP.NET Web API
2 1 (12.50%) CSS
2 1 (12.50%) HTML5
Miscellaneous
1 1 (12.50%) Algorithms
1 1 (12.50%) Data Protection Act
1 1 (12.50%) Greenfield Project
Operating Systems
1 1 (12.50%) Android
1 1 (12.50%) Apple iOS
Processes & Methodologies
1 2 (25.00%) Agile Software Development
2 1 (12.50%) Analytics
2 1 (12.50%) Business Analysis
2 1 (12.50%) Business Intelligence
2 1 (12.50%) Cybersecurity
2 1 (12.50%) Data Analysis
2 1 (12.50%) Data Privacy
2 1 (12.50%) Data Protection
2 1 (12.50%) Digital Marketing
2 1 (12.50%) E-Commerce
2 1 (12.50%) Front End Development
2 1 (12.50%) Global Marketing
2 1 (12.50%) iOS Development
2 1 (12.50%) KYC
2 1 (12.50%) Programme Management
2 1 (12.50%) Scrum
2 1 (12.50%) Software Architecture
2 1 (12.50%) TDD
2 1 (12.50%) Workflow
Programming Languages
1 1 (12.50%) Apple Swift
1 1 (12.50%) C#
1 1 (12.50%) Java
1 1 (12.50%) JavaScript
1 1 (12.50%) Objective-C
Qualifications
1 1 (12.50%) ISEB
Quality Assurance & Compliance
1 1 (12.50%) GDPR
Vendors
1 2 (25.00%) Salesforce Marketing Cloud
1 2 (25.00%) Salesforce.com
2 1 (12.50%) Anite
2 1 (12.50%) ForgeRock
2 1 (12.50%) SAP