Marketing
North West > Merseyside
The table below looks at the prevalence of the term Marketing in contract job vacancies in Merseyside. Included is a benchmarking guide to the contractor rates offered in vacancies that cited Marketing over the 6 months leading up to 28 November 2025, comparing them to the same period in the previous two years.
| 6 months to 28 Nov 2025 |
Same period 2024 | Same period 2023 | |
|---|---|---|---|
| Rank | 33 | 26 | 30 |
| Rank change year-on-year | -7 | +4 | +12 |
| Contract jobs citing Marketing | 2 | 6 | 1 |
| As % of all contract jobs in Merseyside | 0.82% | 2.54% | 0.53% |
| As % of the General category | 1.38% | 5.00% | 0.89% |
| Number of daily rates quoted | 1 | 3 | 0 |
| 10th Percentile | - | £207 | - |
| 25th Percentile | £613 | £284 | - |
| Median daily rate (50th Percentile) | £625 | £425 | - |
| Median % change year-on-year | +47.06% | - | - |
| 75th Percentile | £638 | £538 | - |
| 90th Percentile | - | £598 | - |
| North West median daily rate | £463 | £490 | £525 |
| % change year-on-year | -5.61% | -6.67% | - |
All General Skills
Merseyside
Marketing falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring common skills in Merseyside.
| Contract vacancies with a requirement for common skills | 145 | 120 | 112 |
| As % of all contract IT jobs advertised in Merseyside | 59.18% | 50.85% | 59.57% |
| Number of daily rates quoted | 76 | 58 | 60 |
| 10th Percentile | £142 | £150 | £199 |
| 25th Percentile | £163 | £178 | £350 |
| Median daily rate (50th Percentile) | £398 | £320 | £500 |
| Median % change year-on-year | +24.22% | -36.00% | +5.26% |
| 75th Percentile | £500 | £470 | £563 |
| 90th Percentile | £647 | £600 | £589 |
| North West median daily rate | £450 | £476 | £500 |
| % change year-on-year | -5.46% | -4.80% | +3.09% |
| Number of hourly rates quoted | 15 | 12 | 15 |
| 10th Percentile | £12.21 | £14.07 | £11.85 |
| 25th Percentile | £13.70 | £17.44 | £16.25 |
| Median hourly rate | £15.18 | £19.13 | £18.50 |
| Median % change year-on-year | -20.64% | +3.39% | +2.15% |
| 75th Percentile | £19.65 | £23.53 | £24.97 |
| 90th Percentile | £44.94 | £34.75 | £41.60 |
| North West median hourly rate | £29.60 | £32.50 | £23.07 |
| % change year-on-year | -8.92% | +40.88% | +14.61% |
Marketing
Job Vacancy Trend in Merseyside
Historical trend showing the proportion of contract IT job postings citing Marketing relative to all contract IT jobs advertised in Merseyside.
Marketing
Daily Rate Trend in Merseyside
Contractor daily rate distribution trend for jobs in Merseyside citing Marketing.
Marketing
Hourly Rate Trend in Merseyside
Contractor hourly rate distribution trend for jobs in Merseyside citing Marketing.
Marketing
Contract Job Locations in Merseyside
The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the Merseyside region over the 6 months to 28 November 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Matching Contract IT Job Ads |
Median Daily Rate Past 6 Months |
Median Daily Rate % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| Liverpool | -3 | 1 | - | - | 5 |
| Marketing North West |
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Marketing
Co-Occurring Skills & Capabilities in Merseyside by Category
The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:
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