The following table provides summary statistics for contract job vacancies advertised in the North West with a requirement for Customer Insight skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Customer Insight over the 3 months to 27 March 2017 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

3 months to
27 Mar 2017
Same period 2016 Same period 2015
Customer Insight
England / North West
Rank 120 153 144
Rank change year-on-year +33 -9  
Contract jobs citing Customer Insight 12 5 11
As % of all contract IT jobs advertised in the North West 0.46% 0.13% 0.30%
As % of the Processes & Methodologies category 0.56% 0.16% 0.38%
Number of daily rates quoted 6 5 3
Median daily rate £500 £450 £325
Median daily rate % change year-on-year +11.11% +38.46%  
UK excluding London median daily rate £425 £450 £400
% change year-on-year -5.55% +12.50%  
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £125.00 - -

Customer Insight is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in the North West with a requirement for process and methodology skills.

Contract Process & Methodology Skills
North West
Contract job vacancies with a requirement for process and methodology skills 2127 3164 2871
As % of all contract IT job vacancies advertised in the North West 82.38% 82.44% 78.81%
Number of daily rates quoted 1350 1916 1562
Median daily rate £400 £400 £400
90% offered a daily rate of more than £280 £290 £275
10% offered a daily rate of more than £550 £538 £550
UK excluding London median daily rate £410 £400 £396
% change year-on-year +2.50% +1.01%  
Number of hourly rates quoted 109 122 130
Median hourly rate £41.00 £37.50 £40.00
Median hourly rate % change year-on-year +9.33% -6.25%  
90% offered a hourly rate of more than £16.00 £16.00 £13.00
10% offered a hourly rate of more than £50.90 £50.00 £60.00
UK excluding London median hourly rate £36.25 £38.50 £30.20
% change year-on-year -5.84% +27.48%  

Customer Insight
Job Vacancy Trend in the North West

The job posting trend of jobs advertised in the North West citing Customer Insight as a proportion of all contract or permanent IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Customer Insight in the North West

Customer Insight
Contractor Daily Rate Trend in the North West

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Customer Insight in the North West.

Contractor daily rate trend for Customer Insight in the North West

Customer Insight
Contractor Daily Rate Histogram in the North West

The daily rate distribution of IT jobs citing Customer Insight in the North West over the 3 months to 27 March 2017.

Contractor daily rate histogram for Customer Insight in the North West

Customer Insight
Contract Job Locations in the North West

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Customer Insight within the North West region over the 3 months to 27 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Merseyside - 8 £490 -
Manchester +10 3 £800 +77.77% 7
Lancashire - 1 - -
Customer Insight
England

Customer Insight
Top 30 Related IT Skills in the North West

For the 6 months to 27 March 2017, IT contractor jobs citing Customer Insight also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the North West region with a requirement for Customer Insight.

1 7 (46.67%) Service Design
2 6 (40.00%) User Experience
3 5 (33.33%) Actionable Recommendations
3 5 (33.33%) Marketing
3 5 (33.33%) Customer Engagement
3 5 (33.33%) Psychology
3 5 (33.33%) Human Factors
3 5 (33.33%) User Acceptance Testing
4 3 (20.00%) SAP
4 3 (20.00%) Project Management
4 3 (20.00%) BusinessObjects
4 3 (20.00%) Agile Software Development
4 3 (20.00%) Analytics
5 2 (13.33%) Actionable Insight
5 2 (13.33%) Analytical Skills
5 2 (13.33%) Target Operating Model
5 2 (13.33%) Campaign Management
5 2 (13.33%) Campaign Analysis
5 2 (13.33%) SAS Data Integration Studio
5 2 (13.33%) Kalman Filter
5 2 (13.33%) Tableau
5 2 (13.33%) Statistical Modelling
5 2 (13.33%) Business Analytics
5 2 (13.33%) Business Transformation
5 2 (13.33%) Market Research
5 2 (13.33%) Degree
5 2 (13.33%) SPSS
5 2 (13.33%) Six Sigma
5 2 (13.33%) Time Management
5 2 (13.33%) Data Integration

Customer Insight
Top Related IT Skills in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (13.33%) SAS
Applications
1 2 (13.33%) SPSS
2 1 (6.67%) MS Excel
Database & Business Intelligence
1 3 (20.00%) BusinessObjects
2 2 (13.33%) Data Mining
2 2 (13.33%) SAS Data Integration Studio
3 1 (6.67%) Crystal Reports
General
1 5 (33.33%) Marketing
2 1 (6.67%) Finance
Job Titles
1 5 (33.33%) Designer
1 5 (33.33%) UX Designer
2 4 (26.67%) Analyst
3 2 (13.33%) Business Manager
3 2 (13.33%) Campaign Analyst
3 2 (13.33%) Customer Analyst
3 2 (13.33%) Customer Insight Analyst
3 2 (13.33%) Digital Transformation
3 2 (13.33%) Digital Transformation Manager
3 2 (13.33%) Insight Analyst
3 2 (13.33%) Research Analyst
3 2 (13.33%) Transformation Manager
4 1 (6.67%) Business Improvement Manager
4 1 (6.67%) CRM Programme Manager
4 1 (6.67%) Digital Programme Manager
4 1 (6.67%) Digital Project Manager
4 1 (6.67%) Transformation Project Manager
4 1 (6.67%) UI Developer
4 1 (6.67%) UI/UX Developer
4 1 (6.67%) UX Developer
Miscellaneous
1 6 (40.00%) User Experience
2 2 (13.33%) Analytical Skills
3 1 (6.67%) Management Information System
3 1 (6.67%) Social Media
Processes & Methodologies
1 7 (46.67%) Service Design
2 5 (33.33%) Customer Engagement
2 5 (33.33%) Human Factors
2 5 (33.33%) Psychology
2 5 (33.33%) User Acceptance Testing
3 3 (20.00%) Agile Software Development
3 3 (20.00%) Analytics
3 3 (20.00%) Project Management
4 2 (13.33%) Business Analytics
4 2 (13.33%) Business Intelligence
4 2 (13.33%) Business Transformation
4 2 (13.33%) Campaign Management
4 2 (13.33%) Change Management
4 2 (13.33%) CRM
4 2 (13.33%) Database Marketing
4 2 (13.33%) Kalman Filter
4 2 (13.33%) Lean Six Sigma
4 2 (13.33%) Service Delivery
4 2 (13.33%) Six Sigma
4 2 (13.33%) Statistical Modelling
Programming Languages
1 2 (13.33%) SQL
2 1 (6.67%) C
Qualifications
1 2 (13.33%) Degree
Quality Assurance & Compliance
1 5 (33.33%) Actionable Recommendations
Vendors
1 3 (20.00%) SAP
2 2 (13.33%) Tableau
3 1 (6.67%) Guidewire
3 1 (6.67%) Microsoft