Period
to 23 November 2017

The table below looks at the prevalence of the term Social Media in permanent job vacancies advertised in the South West. Included is a benchmarking guide to the salaries offered in vacancies that have cited Social Media over the 6 months to 23 November 2017 with a comparison to the same period over the previous 2 years.

Social Media
England > South West
6 months to
23 Nov 2017
Same period 2016 Same period 2015
Rank 285 287 306
Rank change year-on-year +2 +19 -65
Permanent jobs citing Social Media 54 60 52
As % of all permanent IT jobs advertised in the South West 0.53% 0.55% 0.44%
As % of the Miscellaneous category 1.37% 1.45% 1.15%
Number of salaries quoted 43 49 40
South West median annual salary £29,000 £35,000 £45,000
Median salary % change year-on-year -17.14% -22.22% +16.13%
10th Percentile £17,750 £21,100 £21,250
90th Percentile £53,500 £58,750 £60,500
England median annual salary £40,000 £42,500 £40,000
% change year-on-year -5.88% +6.25% -5.88%

Social Media is in the Generic IT Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the South West with a requirement for generic IT skills.

All Generic IT Skills
South West
Permanent vacancies with a requirement for generic IT skills 3937 4132 4529
As % of all permanent IT jobs advertised in the South West 38.32% 37.87% 38.29%
Number of salaries quoted 3116 3405 3677
South West median annual salary £42,000 £40,000 £40,000
Median salary % change year-on-year +5.00% - +2.56%
10th Percentile £24,000 £24,600 £23,750
90th Percentile £65,000 £66,250 £62,700
England median annual salary £50,000 £50,000 £47,500
% change year-on-year - +5.26% +3.26%

Social Media
Job Vacancy Trend in the South West

Job postings citing Social Media as a percentage of all IT jobs advertised in the South West.

Job vacancy trend for Social Media in the South West

Social Media
Salary Trend in the South West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media in the South West.

Salary trend for Social Media in the South West

Social Media
Salary Histogram in the South West

The salary distribution of IT jobs citing Social Media in the South West over the 6 months to 23 November 2017.

Salary histogram for Social Media in the South West

Social Media
Job Locations in the South West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the South West region over the 6 months to 23 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Gloucestershire +46 16 £45,000 +20.00% 1
Somerset +12 16 £28,750 -36.11%
Bristol -27 6 £28,750 -42.50% 3
Devon +13 4 - -
Dorset -9 4 £17,000 -51.43%
Wiltshire -1 3 £40,000 - 1
Cornwall -5 3 £21,500 -4.44%
Social Media
England

For the 6 months to 23 November 2017, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the South West region with a requirement for Social Media.

1 29 (53.70%) Marketing
2 22 (40.74%) Finance
3 21 (38.89%) HTML
3 21 (38.89%) JavaScript
3 21 (38.89%) CRM
4 20 (37.04%) CSS
4 20 (37.04%) Degree
5 17 (31.48%) User Experience
6 15 (27.78%) Web Design
7 14 (25.93%) Digital Marketing
8 13 (24.07%) UX Design
8 13 (24.07%) Computer Science
8 13 (24.07%) Responsive Web Design
8 13 (24.07%) Mobile App
8 13 (24.07%) Computer Science Degree
9 9 (16.67%) Business Development
10 8 (14.81%) Programme Management
10 8 (14.81%) SAP
10 8 (14.81%) Business Intelligence
10 8 (14.81%) Microsoft
10 8 (14.81%) Electronics
10 8 (14.81%) Telecoms
10 8 (14.81%) Manufacturing
11 7 (12.96%) B2B
11 7 (12.96%) Google
12 6 (11.11%) Web Development
12 6 (11.11%) Adobe
12 6 (11.11%) Windows
12 6 (11.11%) SQL
12 6 (11.11%) SaaS

Social Media
Co-occurring IT Skills in the South West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (7.41%) CMS
1 4 (7.41%) SharePoint
2 3 (5.56%) WordPress
3 1 (1.85%) Drupal
Applications
1 5 (9.26%) Microsoft Office
2 4 (7.41%) MS Visio
3 3 (5.56%) Adobe Illustrator
3 3 (5.56%) Microsoft Excel
3 3 (5.56%) Spreadsheet
4 1 (1.85%) Photoshop
Business Applications
1 1 (1.85%) Magento
Cloud Services
1 6 (11.11%) SaaS
2 4 (7.41%) Google Analytics
2 4 (7.41%) Office 365
3 2 (3.70%) Amazon AWS
3 2 (3.70%) Bluemix
3 2 (3.70%) IaaS
3 2 (3.70%) IBM Cloud
3 2 (3.70%) Microsoft Azure
3 2 (3.70%) PaaS
Communications & Networking
1 4 (7.41%) Intranet
2 2 (3.70%) DNS
2 2 (3.70%) Firewall
2 2 (3.70%) HTTP
2 2 (3.70%) Internet
Database & Business Intelligence
1 5 (9.26%) MySQL
2 4 (7.41%) SQL Server
3 3 (5.56%) PostgreSQL
3 3 (5.56%) Relational Database
4 2 (3.70%) GIS
4 2 (3.70%) MariaDB
4 2 (3.70%) MongoDB
4 2 (3.70%) NoSQL
4 2 (3.70%) RDBMS
4 2 (3.70%) Redis
4 2 (3.70%) Riak
Development Applications
1 4 (7.41%) Subversion
2 3 (5.56%) Git (software)
3 2 (3.70%) TeamCity
General
1 29 (53.70%) Marketing
2 22 (40.74%) Finance
3 8 (14.81%) Electronics
3 8 (14.81%) Manufacturing
3 8 (14.81%) Telecoms
4 5 (9.26%) Advertising
5 2 (3.70%) Law
5 2 (3.70%) Publishing
5 2 (3.70%) Retail
6 1 (1.85%) Games
Job Titles
1 23 (42.59%) Developer
2 10 (18.52%) UX Developer
3 7 (12.96%) Consultant
3 7 (12.96%) Marketing Executive
4 5 (9.26%) PHP Developer
4 5 (9.26%) UI Developer
5 4 (7.41%) Analyst
5 4 (7.41%) IT Consultant
5 4 (7.41%) IT Recruitment Consultant
5 4 (7.41%) IT Sales Consultant
5 4 (7.41%) Junior
5 4 (7.41%) Junior Consultant
5 4 (7.41%) Junior Recruitment Consultant
5 4 (7.41%) Junior Sales Consultant
5 4 (7.41%) Recruitment Consultant
5 4 (7.41%) Sales Consultant
5 4 (7.41%) Senior Consultant
5 4 (7.41%) Senior Recruitment Consultant
5 4 (7.41%) Senior Sales Consultant
5 4 (7.41%) Service Analyst
Libraries, Frameworks & Software Standards
1 21 (38.89%) HTML
2 20 (37.04%) CSS
3 5 (9.26%) Ajax
3 5 (9.26%) AngularJS
4 4 (7.41%) .NET
4 4 (7.41%) jQuery
5 3 (5.56%) CSS3
5 3 (5.56%) HTML5
5 3 (5.56%) Node.js
6 2 (3.70%) ASP.NET MVC
6 2 (3.70%) Memcached
6 2 (3.70%) Play Framework
6 2 (3.70%) PostGIS
6 2 (3.70%) Razor View Engine
6 2 (3.70%) REST
6 2 (3.70%) RESTful
6 2 (3.70%) SignalR
6 2 (3.70%) StructureMap
6 2 (3.70%) Twitter Bootstrap
6 2 (3.70%) XHR
Miscellaneous
1 17 (31.48%) User Experience
2 13 (24.07%) Computer Science
2 13 (24.07%) Mobile App
3 5 (9.26%) Analytical Skills
4 4 (7.41%) Blog
5 3 (5.56%) Driving Licence
5 3 (5.56%) Graphic Design
6 1 (1.85%) Digital Media
Operating Systems
1 6 (11.11%) Windows
2 2 (3.70%) Unix
Processes & Methodologies
1 21 (38.89%) CRM
2 15 (27.78%) Web Design
3 14 (25.93%) Digital Marketing
4 13 (24.07%) Responsive Web Design
4 13 (24.07%) UX Design
5 9 (16.67%) Business Development
6 8 (14.81%) Business Intelligence
6 8 (14.81%) Programme Management
7 7 (12.96%) B2B
8 6 (11.11%) Analytics
8 6 (11.11%) Web Development
9 5 (9.26%) Creative Thinking
9 5 (9.26%) Data Analysis
9 5 (9.26%) MVC
9 5 (9.26%) Software Engineering
10 4 (7.41%) Agile Software Development
10 4 (7.41%) B2B Sales
10 4 (7.41%) Market Research
10 4 (7.41%) Online Marketing
11 3 (5.56%) Data Entry
Programming Languages
1 21 (38.89%) JavaScript
2 6 (11.11%) SQL
3 5 (9.26%) Java
3 5 (9.26%) PHP
4 4 (7.41%) C#
5 3 (5.56%) C
6 2 (3.70%) PowerShell
6 2 (3.70%) Scala
6 2 (3.70%) T-SQL
6 2 (3.70%) VB
7 1 (1.85%) ES6
Qualifications
1 20 (37.04%) Degree
2 13 (24.07%) Computer Science Degree
3 3 (5.56%) Security Cleared
4 1 (1.85%) ITIL Certification
Quality Assurance & Compliance
1 1 (1.85%) Actionable Recommendations
1 1 (1.85%) SLA
System Software
1 4 (7.41%) Active Directory
2 2 (3.70%) Docker
Systems Management
1 2 (3.70%) Ansible
Vendors
1 8 (14.81%) Microsoft
1 8 (14.81%) SAP
2 7 (12.96%) Google
3 6 (11.11%) Adobe
4 4 (7.41%) Salesforce.com
5 2 (3.70%) Facebook
5 2 (3.70%) HubSpot
5 2 (3.70%) IBM
5 2 (3.70%) PayPal
5 2 (3.70%) ServiceNow
6 1 (1.85%) Apple