Period
to 21 February 2018

The table below looks at the prevalence of the term Social Media in permanent job vacancies advertised in the South West. Included is a benchmarking guide to the salaries offered in vacancies that have cited Social Media over the 6 months to 21 February 2018 with a comparison to the same period over the previous 2 years.

Social Media
England > South West
6 months to
21 Feb 2018
Same period 2017 Same period 2016
Rank 281 270 302
Rank change year-on-year -11 +32 -42
Permanent jobs citing Social Media 50 69 55
As % of all permanent IT jobs advertised in the South West 0.49% 0.66% 0.47%
As % of the Miscellaneous category 1.31% 1.76% 1.20%
Number of salaries quoted 43 63 42
South West median annual salary £22,000 £36,000 £46,250
Median salary % change year-on-year -38.89% -22.16% +28.47%
10th Percentile £17,750 £21,250 £21,250
90th Percentile £51,500 £58,750 £72,000
England median annual salary £40,000 £38,000 £42,500
% change year-on-year +5.26% -10.59% -

Social Media is in the Generic IT Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the South West with a requirement for generic IT skills.

All Generic IT Skills
South West
Permanent vacancies with a requirement for generic IT skills 3,827 3,929 4,569
As % of all permanent IT jobs advertised in the South West 37.45% 37.61% 39.40%
Number of salaries quoted 2,928 3,193 3,604
South West median annual salary £42,500 £40,750 £40,000
Median salary % change year-on-year +4.29% +1.88% +3.90%
10th Percentile £24,750 £25,000 £25,000
90th Percentile £63,750 £67,500 £63,750
England median annual salary £50,000 £50,000 £50,000

Social Media
Job Vacancy Trend in the South West

Job postings citing Social Media as a percentage of all IT jobs advertised in the South West.

Job vacancy trend for Social Media in the South West

Social Media
Salary Trend in the South West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media in the South West.

Salary trend for Social Media in the South West

Social Media
Salary Histogram in the South West

The salary distribution of IT jobs citing Social Media in the South West over the 6 months to 21 February 2018.

Salary histogram for Social Media in the South West

Social Media
Job Locations in the South West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the South West region over the 6 months to 21 February 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Gloucestershire +44 15 £18,500 -63.90% 2
Somerset +11 15 £45,000 - 2
Bristol -23 7 £22,000 -48.24% 2
Cornwall -23 7 £21,500 -4.44%
Wiltshire -7 5 £21,500 -40.28% 3
Devon +16 1 - - 3
Social Media
England

For the 6 months to 21 February 2018, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the South West region with a requirement for Social Media.

1 22 (44.00%) Marketing
2 18 (36.00%) Finance
3 17 (34.00%) Advertising
3 17 (34.00%) Business Development
4 15 (30.00%) Degree
5 11 (22.00%) Driving Licence
6 8 (16.00%) Digital Marketing
6 8 (16.00%) Analytics
7 7 (14.00%) Analytical Skills
7 7 (14.00%) Google
7 7 (14.00%) JavaScript
8 6 (12.00%) SQL
8 6 (12.00%) HTML
8 6 (12.00%) Java
8 6 (12.00%) Microsoft
8 6 (12.00%) Agile Software Development
9 5 (10.00%) Software Engineering
9 5 (10.00%) Web Development
9 5 (10.00%) Time Management
9 5 (10.00%) CMS
9 5 (10.00%) CSS
9 5 (10.00%) Microsoft Excel
9 5 (10.00%) Coaching
9 5 (10.00%) User Experience
9 5 (10.00%) Lead Generation
10 4 (8.00%) Social Media Management
10 4 (8.00%) Mobile Development
10 4 (8.00%) Relational Database
10 4 (8.00%) Facebook
10 4 (8.00%) Low Latency

Social Media
Co-occurring IT Skills in the South West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (10.00%) CMS
2 2 (4.00%) WordPress
Applications
1 5 (10.00%) Microsoft Excel
2 2 (4.00%) Adobe Illustrator
2 2 (4.00%) Microsoft Office
Cloud Services
1 4 (8.00%) SaaS
2 3 (6.00%) Bluemix
2 3 (6.00%) Google Analytics
2 3 (6.00%) IBM Cloud
3 2 (4.00%) IaaS
3 2 (4.00%) Microsoft Azure
3 2 (4.00%) Office 365
3 2 (4.00%) PaaS
4 1 (2.00%) Amazon AWS
4 1 (2.00%) Amazon CloudWatch
4 1 (2.00%) Amazon ElastiCache
4 1 (2.00%) Amazon Kinesis
4 1 (2.00%) Amazon SQS
4 1 (2.00%) AWS CloudFormation
4 1 (2.00%) AWS Lambda
4 1 (2.00%) MailChimp
4 1 (2.00%) Serverless
4 1 (2.00%) Virtual Private Cloud
Communications & Networking
1 3 (6.00%) Internet
2 2 (4.00%) DNS
2 2 (4.00%) Firewall
2 2 (4.00%) HTTP
3 1 (2.00%) SMS
Database & Business Intelligence
1 4 (8.00%) GIS
1 4 (8.00%) MySQL
1 4 (8.00%) NoSQL
1 4 (8.00%) PostgreSQL
1 4 (8.00%) Relational Database
2 3 (6.00%) Redis
3 2 (4.00%) MariaDB
3 2 (4.00%) MongoDB
3 2 (4.00%) RDBMS
3 2 (4.00%) Riak
3 2 (4.00%) SQL Server
4 1 (2.00%) Amazon DynamoDB
4 1 (2.00%) Data Warehouse
4 1 (2.00%) Hazelcast
Development Applications
1 2 (4.00%) Git (software)
1 2 (4.00%) Subversion
General
1 22 (44.00%) Marketing
2 18 (36.00%) Finance
3 17 (34.00%) Advertising
4 2 (4.00%) Law
4 2 (4.00%) Publishing
Job Titles
1 15 (30.00%) Consultant
2 9 (18.00%) Developer
3 5 (10.00%) Digital Executive
3 5 (10.00%) Digital Marketing Executive
3 5 (10.00%) Marketing Executive
4 4 (8.00%) PHP Developer
4 4 (8.00%) Recruitment Consultant
4 4 (8.00%) Trainee
4 4 (8.00%) Trainee Consultant
4 4 (8.00%) Trainee Recruitment Consultant
5 3 (6.00%) IT Recruitment Resourcer
5 3 (6.00%) IT Resourcer
5 3 (6.00%) Recruitment Resourcer
5 3 (6.00%) Resourcer
5 3 (6.00%) Service Desk Team Leader
5 3 (6.00%) Team Leader
6 2 (4.00%) Database Developer
6 2 (4.00%) Graphic Designer
6 2 (4.00%) Java Developer
6 2 (4.00%) Marketing Manager
Libraries, Frameworks & Software Standards
1 6 (12.00%) HTML
2 5 (10.00%) CSS
3 3 (6.00%) AngularJS
3 3 (6.00%) Java EE
3 3 (6.00%) Memcached
3 3 (6.00%) OpenLayers
3 3 (6.00%) Play Framework
3 3 (6.00%) PostGIS
3 3 (6.00%) React
3 3 (6.00%) RESTful
4 2 (4.00%) Ajax
4 2 (4.00%) CSS3
4 2 (4.00%) HTML5
4 2 (4.00%) jQuery
4 2 (4.00%) LAMP
4 2 (4.00%) Node.js
4 2 (4.00%) Redux
4 2 (4.00%) REST
4 2 (4.00%) Twitter Bootstrap
4 2 (4.00%) XHR
Miscellaneous
1 11 (22.00%) Driving Licence
2 7 (14.00%) Analytical Skills
3 5 (10.00%) User Experience
4 2 (4.00%) Computer Science
4 2 (4.00%) Digital Media
4 2 (4.00%) Graphic Design
5 1 (2.00%) Cloud Native
5 1 (2.00%) Mobile App
5 1 (2.00%) Public Cloud
Operating Systems
1 2 (4.00%) Unix
1 2 (4.00%) Windows
Processes & Methodologies
1 17 (34.00%) Business Development
2 8 (16.00%) Analytics
2 8 (16.00%) Digital Marketing
3 6 (12.00%) Agile Software Development
4 5 (10.00%) Coaching
4 5 (10.00%) Lead Generation
4 5 (10.00%) Software Engineering
4 5 (10.00%) Time Management
4 5 (10.00%) Web Development
5 4 (8.00%) CRM
5 4 (8.00%) Low Latency
5 4 (8.00%) Mobile Development
5 4 (8.00%) Social Media Management
6 3 (6.00%) B2B
6 3 (6.00%) Data Analysis
6 3 (6.00%) Facilities Management
6 3 (6.00%) ITIL
6 3 (6.00%) Online Marketing
6 3 (6.00%) Quality Management
6 3 (6.00%) Service Management
Programming Languages
1 7 (14.00%) JavaScript
2 6 (12.00%) Java
2 6 (12.00%) SQL
3 4 (8.00%) PHP
3 4 (8.00%) Scala
4 3 (6.00%) C#
5 2 (4.00%) PowerShell
5 2 (4.00%) VB
6 1 (2.00%) C
6 1 (2.00%) ES6
6 1 (2.00%) MATLAB
6 1 (2.00%) Python
6 1 (2.00%) R
Qualifications
1 15 (30.00%) Degree
2 3 (6.00%) ITIL Certification
3 2 (4.00%) Computer Science Degree
4 1 (2.00%) SC Cleared
4 1 (2.00%) Security Cleared
Quality Assurance & Compliance
1 3 (6.00%) SLA
2 1 (2.00%) Actionable Recommendations
System Software
1 2 (4.00%) Docker
Systems Management
1 2 (4.00%) Ansible
Vendors
1 7 (14.00%) Google
2 6 (12.00%) Microsoft
3 4 (8.00%) Facebook
4 3 (6.00%) Apple
4 3 (6.00%) IBM
5 2 (4.00%) Adobe
5 2 (4.00%) HubSpot
5 2 (4.00%) PayPal
5 2 (4.00%) ServiceNow
5 2 (4.00%) Twitter